Single-Page Websites are on the top list
A single or one page website is simply a website that only contains one HTML page. Content is fully loaded in the initial page and there are no additional pages, such as a Home or About , Features or categories and Contact Us page. The sensible approach is to create a rough sketch of your site, and outline the elements to include in the design and finalise where they should be placed. This helps to figure out if the one-page approach is appropriate.Single page websites aim to provide just the right amount of information for a user to make a decision and act on it. For starters, a single page website, that splits content into small chunks and removes User Interface or design clutter, is easy to design.
They are ideal for the busy digital customers who don’t want to waste time and offer concise and relevant content directly. Scrolling is an easy movement and it can be easily accessed across various devices .The reduced content and cost-effectiveness of these websites are making it quite popular among businesses. Another advantage of having a straightforward navigation system is that there is usually only one action to be taken by the user and it can lead to increased conversions because users nowhere get distracted by another offer.
Effective one-page sites often share certain characteristics that include:
Clearly defined sections – The more information you include on a single page, the more care needs to go into the way it’s formatted. Users click navigation links that allow them jump to destinations or different sections of the content on the same page.
Big header elements – They’re even more important that help you to capture the visitors’ attention.Here are a few examples of situations where it makes sense to use a simple one-page layout:
Portfolios – For certain services like freelancing , a single page is often enough to give potential employers a bit of information you can find out about the agency’s services, team members, past clients and projects, contact information and even include a simple contact form. The website even includes a fun chatbot you can use to get in touch instead of sending an email, which makes the page feel more interactive.
Landing pages – This type of website is all about converting users. In a nutshell, it’s a landing page designed to drum up excitement for the product. However, simple animations can be used to make the page liven up, and help you understand how it all works.
Brochure websites. If your business only needs a simple website with photos, contact information, and an introduction to your services.This is why single-page design is especially hot for brands owning exclusive sites for events or announcements with the amazing photography and simple layouts.
Drawbacks : (i).Single page websites can’t perform big on SEO (Search Engine Optimization). In fact, they could hurt your chances of ranking with Google and result in decreased conversions and user engagement. With so little content, target keywords often get neglected on single page sites. The good news is that there are workarounds, such as using the expandable div to include descriptions and additional imagery.(ii).Additionally, the single page website isn’t the ideal candidate for a growing brand, as its ability to scale is limited.
Minimalist Web Design Principles Create Maximum Impact
A simple website carrying fewer design elements and offering good User experience can improve user interaction and drive conversions. Most developers are experiencing how applying functional minimalism principles to a website can create a huge impact on the visitors and business outcomes.Consequently, most developers are adopting the less-is-more approach to improve their site’s composition and engage their visitors.
Modular design allows developers to reuse components and modules to create a web page rather than creating it using a restrictive template. Visually, modular design is a step up from templates. Developers can use it to create content blocks to display information in a powerful way.
However, creating a modular design web page is like each piece should interlock with one another without worrying how to rebuild the shape of the lego piece.Of course, when each of these pieces is combined, developers build a web page that makes sense and this leads to faster and cheaper development but a similar end-goal product.
Motion UI and impressive websites
The final words:
Compared to multi-page websites that are used in e-commerce websites, single page websites are highly used by busy digital customers for Portfolios , landing pages , brochure services and is especially hot for brands owning exclusive sites for events or announcements .Modular website design , Motion UI and minimalistic design principles too create a greater impact and will set a niche trend in the years to come.
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