INDIAN TRENDS- AN EMERGING FASHION INDUSTRY

India is a country with an  ancient clothing design tradition, yet an rising fashion industry. Fashion are often stylish , trendy or classic but never stagnant. It’s ever evolving, ever changing to give us a glimpse of what’s occurring within the world in and around us.

Fashion doesn’t  exist independently. It’s history is entwined with art, culture, industrial and social modification  of that decade. Whether it’s a shift in social and political scenarios or emergence of art movements, pop-culture or technological innovations, fashion has continuously emerged as a storyteller of that time.

“India”, a land so known for amalgamation of cultures, has always been an inspiration to textile and fashion designers in our country. Right from the fascinating kanjeevaram silks from Kanchipuram, the brilliant brocades from Banaras, the intricately woven Patolas of Patan, the colourful tie-dyes and leheriyas of Rajasthan to the gorgeous Kalamkari paintings from Andhra Pradesh, designers have gone back to take inspiration from these ancient craft forms. India accounts for approximately 95%  of the world’s handmade textiles, heartening statistics indeed considering that our ancient heritage craft, weave and a textile particular to each region.

STREETSTYLE DRESSING:

Archana Rao:

Archana Rao played with silhouettes, colours and embroideries in her collection ( The Wildflower). Featuring flirty and fun tulle ruffle skirts, edgy Khaki trench coats, dainty sarees and elegant tea-length dresses with a corset, the entire collection was handmade from recycled and upcycled fabrics.

Gauri and Nainika collection:

Free-spirited and utterly feminine, Gauri and Nainika collection included a wide range of wartime inspired demure pencil dresses, wrap dresses with polka dots and shirt dresses. Vintage colour palette of scarlet red, bottle green and classic black took centre-stage to build the visual narrative.

READY TO WEAR DRESSING:

Anita Dongre is a well known indian fashion designer.Her signature style showed an affinity for indigenous craft tradition, coupled with a modern aesthetic that soon made Anita Dongre one of India’s leading fashion designers. Anita Dongre believes that fashion plays a defining role in enhancing a person’s confidence and sense of self.

This vibrant summer kurta with a delicate keyhole neckline is the ideal balance of style and comfort.

An alluring kurta set with bright color inspired by ornate floral inlays. A notched neckline, wrist-length sleeves, flowing pants and a light organza dupatta make the regal look complete. 

INDIAN BRIDAL WEAR:

India is a land of festivities, weddings and celebrations, you would want to keep a close watch on the trends in the traditional Indian bridal wear.

Falguni and Shane Peacock:

Mermaid gowns featuring Indian chikankari and other embroideries done of delicate fabrics, in case you were looking for a dramatic gown for your wedding, Falguni and Shane Peacock is your label. And that’s not it, from rhinestones to feathers, there is nothing that is out of bounds for the duo.

Sabyasachi Mukherjee:

A global luxury designer label that seamlessly blends traditional techniques with modern designs.Bridal designer Sabyasachi Mukherjee celebrated plus – size fashion in his spring/summer 2020 collection campaign making it a part of the wider movement in Indian fashion in order to make it more inclusive in terms of size and skin tone.

Hot pink lehenga with all-over floral motif resham, sequin work. Comes with fabric  blouse  & embroidered dupatta.

JAYANTI REDDY:

For the  wedding, Mira Rajput wore a stunning purple lehenga that featured an intricate gold floral embroidery all over and a scalloped-edged blouse with a front tie-up detail. The heavy-duty wedding look by Jayanti Reddy is a masterpiece on its own.

Manish Malhotra:

is a former Indian fashion designer turned  costume designer and stylist, widely known for his works in BollywoodTelugu cinemaTamil cinemaHollywood, and television. In 1998, he ventured into modelling and runway fashion designing with his couture Reverie-Manish Malhotra.

Celebrating the occasion called “Life” Manish Malhotra’s latest collection “Ruhaniyat” was the designer’s tribute to artisans and craftsmen as his association with the Mijwan Foundation completed 10 years.

Inspired by the historical cultures of Punjab and Awadh, his collection showcased the opulence of Mughal Era through the vibrant hued kalidar kurtas, flared ghararas, diaphanous dupattas detailed with minute beaded motifs and decorative thread work. 

Masoom Minawala’s latest appearance at the 2021 Cannes Film Festival got everyone talking. The content creator made India proud when she walked the red carpet looking beautiful in a Manish Malhotra sari.

Ridhi Mehra:

Drawing inspiration from Kutch and its royal heritage, Ridhi Mehra’s latest collection ‘Reflection’ blends the traditional mirror work, bohemian embellishments along with a riot of colours. She has mixed elements of Gota Patti and zari on the silks as well as the prints that highlight the fabrics like chiffon and organza.