what will life be like in 2035?

Technologically, the 20-year jump from 2015 to 2035 will be huge. During that time some elements of our world will change beyond recognition while others will stay reassuringly (or disappointingly) familiar. Consider the 20 years to 2015. Back in 1995 we were in the early days of the internet, we worked in cubicles and our computers were chunky and powered by Windows 95. There were no touch screen phones or flat screen TVs; people laughed at the idea of reading electronic books, and watching a home movie meant loading a clunky cassette into your VCR.

So, what will our world really be like in 2035? What does the future hold for the food we eat, the technology we use and the homes we live in? It would be tempting to roll out the clichés – food pills, flying cars and bases on the moon – but the reality will probably be less exciting. The world in 2035 will probably be much like it is today, but smarter and more automatic. Some innovations we might not notice, while others will knock us sideways, changing our lives forever.

The future of food

What it won’t be like: The scene in Willy Wonka & the Chocolate Factory (1971) where Violet Beauregarde has a three-course roast dinner in a stick of chewing gum.

What it could be like: In an article for Time[1], Google’s Ray Kurzweil says: ‘The next major food revolution will be vertical agriculture in which we grow food in AI-controlled vertical buildings rather than horizontal land: hydroponic plants for fruits and vegetables and in-vitro cloned meat.’ This change is already happening. Green Spirit Farms grows kale, spinach and other greens under LED lights in an old plastics factory near Chicago.

Vertical farming, genetically modified (GM) crops and synthetic meat will be responses to the growing need for greater food efficiency as populations continue to grow. But there will also be a reluctant realisation that we all need to eat a better diet, one that is more plant-based and less reliant on processed foods. Meatless Mondays are a start. If that doesn’t work, we could be eating insects in 2035. Already popular in parts of Asia, insects are protein-rich, low in fat and a good source of calcium. Hey, don’t knock a roasted grasshopper until you’ve tried one.

The future of love

What it won’t be like: The movie Her (2013), where Joaquin Phoenix falls in love with an artificial intelligence (AI) operating system that has Scarlett Johansson’s voice.

What it could be like: The internet has forever changed the way people meet and fall in love. Online dating and location-based services such as Vine, Snapchat and Grindr have opened up possibilities that allow people to look beyond their immediate friends, friends of friends, and co-workers.

We are becoming more independent and less constrained by the old social norms. This will have an impact on the relationships we form, with fewer people choosing traditional marriage, a rise in official (and unofficial) civil partnerships, and more people remaining single for longer, if not forever.

Dr Helen Fisher, a senior research fellow at The Kinsey Institute for research in sex, gender and reproduction and an adviser to dating website Match.com, shared where she thinks relationships are heading in an article for The Wall Street Journal[2].

‘Singles are ushering into vogue an extended pre-commitment stage of courtship,’ she wrote. ‘With hooking up, friends with benefits, and living together, they are getting to know a partner long before they tie the knot. Where marriage used to be the beginning of a partnership, it’s becoming the finale.

‘Any prediction of the future should take into account the unquenchable, adaptable and primordial human drive to love,’ she added. ‘To bond is human. This drive most likely evolved more than four million years ago, and email and computers won’t stamp it out.’

The future of work

What it won’t be like: The film Metropolis (1927), where battalions of sullen workers tend hulking machines in mind-numbing ten-hour shifts.

What it could be like: Rather than humans working with machines, automation is likely to make some jobs redundant: taxi drivers replaced by self-driving Uber cars; receptionists replaced by robots; doctors outclassed by algorithms that can plug into vast medical databases; and travel agents wiped out by trip-planning, flight-booking web services.

Even writers are threatened by companies such as Narrative Science, which currently uses AI to automate the creation of sports reports and financial updates.

Obviously, there will also be new jobs created: the computer engineer/mechanic who fixes the self-driving Uber taxis; programmers; genome mappers and bioengineers; space tour guides; and vertical farmers. Technology will continue to disrupt businesses and eliminate jobs, creating new professions we can’t yet envisage.

Those of us who work probably won’t do so in a traditional office either. We’re already seeing a shift in the definition of work: it’s now a task you perform, not a place you go to. Productivity is no longer measured by sitting at a desk. There’s no nine to five. No job for life.

In MYOB’s report The Future of Business – Australia 2040[3], chief technology officer Simon Raik-Allen suggests we will see a return to more vibrant local communities as people work within walking distance of their homes.

‘Rather than the office, or even the remote workspace, localised centres will emerge as the home of business – giant warehouses, which are used by employees from many different companies, spread around the globe… Within each will be rooms filled with giant wall-sized screens allowing us to work in a fully virtual, telepresence model. Banks of 3D printers would be continually churning out products ordered by the local community,’ Raik-Allen predicts.

The future of health

What it won’t be like: Any episode of Star Trek where Bones whips out a tricorder, diagnoses the illness and then cures it with a hypo-spray.

What it could be like: Hospitals are the costliest single element in Australia’s health system, representing up to 40 per cent of our annual health expenditure[4]. No wonder future healthcare strategies will try to keep people out of them.

Prevention is likely to become the focus as we gain greater control of our health information, using self-monitoring biosensors and smart watches to continuously gather fitness data; web apps will crunch the data, syncing to electronic health records. Using these numbers, companies will be able to build a model of your overall health that can predict future problems. Being forewarned, patients will be able to take action early, changing lifestyle habits or taking designer drugs tailored to their individual DNA.

Technology will be key. ‘Telehealth platforms will make in-home patient monitoring the norm for those who need it,’ Dr Sarah Dods, health services research theme leader at CSIRO, wrote for the CSIRO[5]. Doctors will be able to consult over the internet – the perfect solution for people living in remote towns across Australia.

Genome mapping will lead to personalised medicines and 3D-printed replacement organs. Meanwhile, unmanned aerial vehicle (UAV) technology will be used in driverless ambulance drones. The New Zealand-based Martin Jetpack company has already developed such a concept.

Of course, greater awareness of what we need to do to stay healthy will be equally important, as will avoiding passing health fads such as juicing, weight loss supplements and weird detoxification rituals like eating clay. And if we can stay away from futuristic cosmetic surgery procedures such as Jewel Eye (implanting platinum jewels into the whites of the eye to give that movie-style sparkle), so much the better.

COVID-19 pandemic for Pediatric Health Care: disadvantages and opportunities

The recent Coronavirus disease 2019 (COVID-19) pandemic outbreak has forced many countries to adopt specific austere “lockdown politics,” which had reduced the spreading of the infection in China, South Korea, Japan, Hong Kong, and Singapore, and have more recently started to slow down the infection rates in many European countries, severely hit by the epidemic (e.g., Italy and Spain). Considering the lack of vaccination, it is reasonable to think that, especially for children and older people, most of these lockdown measures will be prolonged for the next months, even if it is still too soon to precisely predict for how long.

In this context, many nations are experiencing an unprecedented distortion of social habits and medical assistance for people and patients of all ages, including children. Interruption of school, sport, and other social activities is forcing children to stay home for most of their time, in close contact with (often idle) parents. Moreover, lockdown has a direct effect in the reduction of activities in non-COVID emergency rooms and hospital wards caused by the shift of personnel towards COVID-units and by a diffuse “germaphobia” (fear of germs and infections, and as a consequence of hospitals). In most of the hospitals many “COVID-units” (as well as COVID-pediatric units) have been quickly created, and, at the same time, in the other units, activities have been focused more on patients affected by severe and acute conditions, reducing the care and assistance for patients affected by chronic or rare diseases.

This “motionless revolution” is taking to Health Care personnel and patients many disadvantages, with inestimable consequences, but also some opportunities that will be unique and reproducible with difficulty when the emergency will cease.

Disadvantages

Even if COVID-19 does not seem to affect children severely, many pediatrics wards have been focused more on the emergency of COVID-19-related issues. For this reason, attention on many other acute and chronic diseases, especially those rarer, may be lacking. This scarcity of interest may cause, particularly in childhood, severe problems or even death. Politicians and physicians may be distracted by COVID-19-related issues, but also parents or even the same young patients, as these last’s attention may be focused only on news and information related to COVID-19, misunderstanding some symptoms or paying less attention to their (chronic) diseases.

Neuropsychiatric and psychological issues related to lockdown are another significant issue. The house confinement for children can be easily practiced in the first weeks, as they can be particularly fascinated by unexpected and new habits, but a prolonged lack of routine school programs and housework, as well as sport and leisure activities, could increase the occurrence of psychological consequences and distress.  More than other primates, Homo sapiens is a highly social species, and children develop in the first years of their life specific social abilities exclusively out of their houses. It is reasonable to think that we will face an underestimation of children needing school assistance for (missed) learning difficulties if schools will be closed until September 2020. Adolescents and older children are at high risk of cell phone, computer, and other internet devices overuse, which has been linked to obesity and its related issues. Moreover, spending more time in non-filtered social networks, they could be also invested by fake news and anti-scientific theories related to COVID-19, increasing their fears and phobias.

Lastly, the economic breakdown, expected in most of the countries, will probably involve the national health systems, especially pediatric departments and units not involved in emergency and infectious diseases, limiting the experience, progresses, and even the simple management of many genetic, congenital, and chronic disorders, with severe social effects, especially for children.

Opportunities

From the first reports from Eastern countries, we know that, in children, COVID-19 manifests with a milder course and a more favorable outcome, with only a minority of patients presenting with complications. Mortality under 18 years of age is exceptionally low, differently from other well-known “historical pandemics” (e.g., influenza, measles, polio, smallpox). Such favorable outcome in children is matter of debate, and many “causes” have been proposed, including the role of active immunization schedules for other viruses performed in the first years of life, the simultaneous presence of other viruses in the mucosa of lungs and airways, common in young children, which could limit the growth of severe acute respiratory syndrome coronavirus 2 (SARS-Cov2) by direct virus-to-virus interactions and competition; important factors seem to be the under-expression of angiotensin-converting enzyme 2 receptor necessary for SARS-Cov2 binding and infection, and a milder inflammatory cascade, as children usually do not manifest, in respiratory infections, the final hyperinflammatory phase that leads to severe acute respiratory distress syndrome, impaired cardiac function, and death. Studying pediatric patients will give the chance to investigate all these factors directly: key results could come evaluating the immune response of asymptomatic children compared to symptomatic, or comparing children and adults within the same families or ethnic groups.

Another opportunity will come—paradoxically—from the lockdown politics. In no other period of the recent history, children have been forcedly restricted to their houses, with closure of schools, and strong limitations of social and sport activities. A significant decrease of many (other than-COVID-19) infectious diseases has been observed in March in Italian children. In this setting, a reconsideration of many (common) problems of pediatric practice, from chronic cough to unexplained fever will be possible, withdrawing the bias of common infections (typically spreading in schools): many pediatricians could have the possibility to re-diagnose chronic cough as caused by gastro-esophageal reflux, in-house allergens, respiratory tract malformations, and other non-infective causes; others could have a higher chance of investigating recurrent febrile episodes as caused by genetic, autoimmune, or oncologic disorders.

KTM BIKE

The KTM 125 DUKE may be the entry-level bike of the range, but it isn’t here to play games. It’s built with the same attitude as the bigger bikes – and it shows. It’s no holds barred with this urban warrior. This 4-stroke single cylinder has fuel-injection and a 6-speed transmission to deliver class-leading performance with low fuel consumption to keep you riding longer.

The KTM 125 Duke is powered by 124.71cc BS6 engine which develops a power of 14.3 bhp and a torque of 12 Nm. With both front and rear disc brakes, KTM 125 Duke comes up with anti-locking braking system. This 125 Duke bike weighs 159 kg and has a fuel tank capacity of 13.5 liters.

The 125 Duke is the baby of the Duke lineup. It exists because of the licensing laws in markets like the European Union, which allow 125cc motorcycles to be ridden with a car driver’s licence.

It shares everything with its bigger siblings, which means great cycle parts. They include a trellis frame, upside-down front forks, a radially mounted front brake calliper with four opposed pistons, a six-speed gearbox, and an all-digital instrument cluster that shows a lot of information. The 125 Duke also gets a single-channel ABS system, which makes the first product in the country under 125cc to offer an ABS system instead of a linked braking system.

Mechanical specifications include a BS6-compliant, 199cc, single-cylinder engine that produces 14.3bhp and 12Nm of torque; same as the BS4 model. Apart from this, the motorcycle gets the same styling as the current-gen 200 Duke.

KTM is offering the 125 Duke in a choice of two dual-tone colors – white and black along with orange and white. In terms of competition, the KTM 125 Duke competes against the MT-15 in the country.

While the bike does feel light and easy, a lower weight figure would have helped performance. KTM has equipped the 125 with single-channel ABS on the same 300mm and 230mm discs as the 200 Duke. While the brake bite and lever pressure is good, it lacks the force we would have liked under hard braking.

KALI LINUX

Kali Linux Features

What is Kali Linux, and what is a Penetration Testing Distribution?

What is a penetration testing distribution? As legend tells it, years ago there was a penetration test in an isolated environment where the assessment team was not able to bring in any computers or have network access in or out of the target environment. In order to do the work, the first penetration testing distribution was born. It was a bootable Live CD configured with various tools needed to do the work, and after the assessment was completed the Live CD was shared online and became very popular.

Kali Linux has a direct lineage from this original distribution, running on through Backtrack Linux, and now is Kali Linux.

What are the makings of a great penetration testing distribution? What a penetration testing distribution is judged on has changed over the years. Originally it was just how many tools did it hold. Then it was did it have package management, and how often were they updated? As we have matured, so has the features that we need to provide. The true indication of a great Penetration Testing distribution is the selection of useful and relevant features that it offers security professionals. What kind of features are we talking about? We’re happy you asked! We’ve made a short list of some of these Kali Linux features, and linked them to their respective sources.

Special Kali Linux Features of Note

  • Full customisation of Kali ISOs. With the use of meta packages optimized for specific need sets of a security professional and a highly accessible ISO customization process a optimized version of Kali for your specific needs is always easy to generate. Kali Linux is heavily integrated with live-build, allowing endless flexibility in customizing and tailoring every aspect of your Kali Linux ISO images. This can be shown with our basic example build recipes, to our Kali ISO of doom recipe, which shows the types and complexity of customizations possible – build a self installing, reverse VPN auto-connecting, network bridging Kali image – for the perfect hardware backdoor.
  • Live USB Boot. This allows you to place Kali onto a USB device, and boot without touching the host operating system (perfect also for any forensics work!). With optional persistence volume(s) you can have opt to pick what file system to use when Kali starts up allowing for files to be saved in between sessions, creating multiple profiles. Each persistence volume can be encrypted essential feature needed in our industry. If that is not enough, we also have LUKS nuke option, allowing you to quickly control the destruction of data.
  • Kali Undercover. Using Kali in an environment you don’t want to draw attention to yourself? Kali Undercover is perfect to not stand out in a crowd by blending to a familiar operating system that most people recognize to stop shoulder surfers.
  • Win-Kex. Using Kali on WSL? This provides a Kali Desktop Experience for Windows Subsystem for Linux, with seamless windows, clipboard sharing, audio support and more.
  • Kali NetHunter. Kali on your (Android) phone. This covers multiple items, such as a ROM overlay for multiple devices, NetHunter App, as well as NetHunter App Store. On top of this, you also boot into a “full desktop” using chroot & containers, as well as “Kali NetHunter Desktop Experience (Kex)”.
  • Kali Everywhere. A version of Kali is always close to you no matter where you need it. Let it be; ARM, Bare Metal, Cloud (AWS, Azure), Containers (Docker, LXD), Virtual Machines (VirtualBox, VMware), WSL, and so on – is all available.
  • Kali ARM. Supporting over a dozen different ARM devices and common hardware such as Raspberry Pi, Odroid, Beaglebone, and more. We offer pre-generated images, ready to be used as well as build-scripts to produce more. We’re very active in the ARM arena and constantly add new interesting hardware to our repertoire.
  • The industry standard. Kali Linux is the undisputed industry standard Open-source penetration testing platform.
  • For more features of Kali Linux, please see the following page: What is Kali Linux?.

Want to learn more about the Kali Linux Operating System?

  • Download Kali Linux. the most advanced penetration testing platform ever made. Available in 32-bit, 64-bit, and ARM flavors, as well as a number of specialized builds for many popular hardware platforms. Kali can always be updated to the newest version without the need for a new download.
  • Kali Documentation. Whether you are a seasoned veteran or a novice – our Kali Linux documentation site will have something you need to know about Kali Linux.
  • Kali Community. Kali Linux, with its Backtrack lineage, has a vibrant and active community. With active Kali forums, IRC Channel, Kali Tools listings, an open bug tracker system and community provided tool suggestions – there are many ways for you to get involved in Kali Linux today. Joining the community is easy – don’t hesitate; jump right in!

C-DRAMA: LOVE IS SWEET

Jiang Jun is a girl who is allergic to tears and has a double degree in economics and psychology. She is unrestrained and idealistic due to her family’s superior background. After graduation, she worked in a philanthropy organization where she pursues her dreams. However, her father’s sudden accident leaves her in a dilemma. Eventually, she decides to work in a top investment company to fulfill her father’s dying wish. In MH, Jiang Jun meets her childhood playmate, Yuan Shuai. However, the current Yuan Shuai is no longer her gentle protector, but her rival. In MH, where the “culture of wolf instinct” is rampant, someone is plotting against Jiang Jun while someone sees her as an eyesore. However with her kind nature and attention to details, along with her high EQ and sense of judgment, Jiang Jun eventually attains success in both her career and love life.

  • Drama: Love is Sweet
  • Country: China
  • Episodes: 36
  • Aired: Sep 27, 2020 – Oct 27, 2020
  • Aired On: Monday, Tuesday, Sunday
  • Original Network: iQiyi
  • Duration: 45 min.
  • Content Rating: 15+ – Teens 15 or older
  • Score: 8.5 (scored by 7,666 users)
  • Ranked: #220
  • Popularity: #334
  • Watchers: 17,905

TEAM VIEWER

TeamViewer is remote access and remote control computer software, allowing maintenance of computers and other devices. It was first released in 2005,  and its functionality has expanded step by step. TeamViewer is proprietary software, but does not require registration and is free of charge for non-commercial use. It has been installed on more than two billion devices. TeamViewer is the core product of developer TeamViewer AG.

Rossmanith GmbH released the first version of TeamViewer software in 2005, at that time still based on the VNC project. The IT service provider wanted to avoid unnecessary trips to customers and perform tasks such as installing software remotely. The development was very successful and gave rise to TeamViewer GmbH, which today operates as TeamViewer Germany GmbH and is part of TeamViewer AG.

TeamViewer is available for all desktop computers with common operating systems, including Microsoft Windows and Windows Server, as well as Apple’s macOS. There are also packages for several Linux distributions and derivatives, for example, Debian, Ubuntu, Red Hat, and Fedora Linux. Besides, there is Raspberry Pi OS, a Debian variant for the Raspberry Pi.

TeamViewer is also available for smartphones and tablets running Android or Apple’s iOS/iPad OS operating system. Support for Windows Phone and Windows Mobile has been phased out after Microsoft discontinued support for the two operating systems.

The functionality of TeamViewer differs depending on the device and variant or version of the software. The core of TeamViewer is remote access to computers and other endpoints as well as their control and maintenance. After the connection is established, the remote screen is visible to the user at the other endpoint. Both endpoints can send and receive files as well as access a shared clipboard, for example. Besides, some functions facilitate team collaboration, such as audio and video transmissions via IP telephony.

In recent years, the functionality of the software has been optimized in particular for use in large companies. For this purpose, the enterprise variant TeamViewer Tensor was developed. With TeamViewer Pilot, TeamViewer sells software for remote support with augmented reality elements. TeamViewer offers interfaces to other applications and services, for example from Microsoft(Teams), Salesforce, and ServiceNow. The solution is available in nearly all countries and supports over 30 languages.

Incoming and outgoing connections are equally possible via the Internet or local networks. If desired, TeamViewer can run as a Windows system service, which allows unattended access via TeamViewer. There is also a portable version of the software that runs completely without installation, for example via a USB data carrier.

The connection is established using automatically generated unique IDs and passwords. Before each connection, the TeamViewer network servers check the validity of the IDs of both endpoints. Security is enhanced by the fingerprint, which allows users to provide additional proof of the remote device’s identity. Passwords are protected against brute force attacks, especially by increasing the waiting time between connection attempts exponentially. TeamViewer provides additional security features, such as two-factor authentication, block and allow lists.

JOB : A COMPUTER SCIENCE DEGREE?

Computer technologies are integral to modern life, so you’re likely to find your computer science skills in high demand across many different industries. These include financial organizations, management consultancy firms, software houses, communications companies, data warehouses, multinational companies, governmental agencies, universities and hospitals. 

As always, it’s extremely beneficial to have completed relevant work experience. You should also consider compiling a portfolio of your own independent projects outside of your degree, which could be in the form of programming, moderating online or even building an app. This will demonstrate to employers your interest in the subject and your problem-solving skills, creativity and initiative.

IT consultant

Working in partnership with clients, an IT consultant advises clients on the planning, design, installation and usage of information technology systems to meet their business objectives, overcome problems or improve the structure and efficiency of their IT systems. As you represent a broad role in IT, your job will be similar to that of systems analysts, systems designers and applications programmers, whose roles are more specialized but nonetheless work on a consultancy basis.

Cybersecurity consultant 

Depending on what computer science specializations you studied during your degree, you may wish to specialize as a cybersecurity consultant or an information security specialist. Maintaining cyber security has become increasingly important, so in this role you will focus on understanding the risks to the security of information or data.

You’ll analyze where security breaches may occur or have occurred, and restore or reinforce systems against such breaches, to ensure that confidential data is protected. This role could include ‘ethical hacking’, meaning deliberately attempting to hack into your employer’s network to expose any weaknesses. Alternatively, you could work as a computer forensics analyst or investigator to combat the increasing phenomenon of cyber-crime.

Information systems manager 

A similar role to an IT consultant, an information systems manager is usually a full-time member of staff, responsible for the secure and effective operation of computer systems within their company. You’ll be responsible (perhaps with the help of a team of IT staff) for the entire upkeep of the ICT infrastructure within your organization, with typical tasks involving the overseeing of system installation; ensuring systems are backed-up and that the back-up systems are operating effectively; purchasing hardware and software; setting up secure access for all users; ensuring security of data from internal and external attack; and providing IT support and advice for users. 

You’ll need to make sure the ICT facilities meet the needs of your company and are current, while remaining within a set budget, and within all relevant software licensing laws. You may also need an understanding of business and management principles in order to contribute to organizational policy regarding quality standards and strategic planning in relation to IT.

Database administrator 

database administrator (DBA) is responsible for accurately and securely using, developing and maintaining the performance, integrity and security of a computerized database. The specific role is always determined by the organization in question but is likely to mean being involved purely in database maintenance or specialized in database development. 

The role is also dependent on the type of database and processes and capabilities of the database management systems (DBMS) in use in your particular organization.

Typically, this role includes ensuring data remains consistent, is clearly defined, easily accessible, is secure and can be recovered in an emergency. You’ll also be required to troubleshoot should any problems arise; liaise with programmers, operational staff, IT project managers and technical staff; provide user training, support and feedback; and write reports, documentation and operating manuals.

MOBILE GAME: BRAWLHALLA

brawlhalla is a free-to-play 2D Platformer fighting game developed by Blue Mammoth Games and Ubisoft for Nintendo Switch, Xbox Series X|S, Xbox One, PS5, PS4, Steam, iOS, and Android, with full cross-play across all platforms. The game was shown at PAX East in April 2014, and went into alpha later that month. An open beta became available in November 2015, followed by the game’s release in October 2017. As of May 2021, the game features 53 playable characters called “Legends”, each with their own unique stats, loadout, and available cosmetic skins.

On March 5, 2018, Brawlhalla developer-publisher Blue Mammoth Games was acquired by video game publisher Ubisoft. As a result of this, Rayman, alongside two other characters from the franchise, were added into the game on November 6, 2018. Brawlhalla was released for Nintendo Switch and Xbox One on the same day.

On July 6, 2018, Ars Technica released an article detailing precise player counts for Steam games obtained through a leak as a result of a “hole” in its API. This leak showed Brawlhalla to be ranked 24th in player count on Steam with a total of 8,646,824 players, out of all games featuring the Steam Achievements system. Ubisoft reported more than 20 million players by February 2019. As of March 2021, Brawlhalla boasts more than 50 million players.

In most of Brawlhalla’s game modes, the goal is to knock one’s opponent off the stage, (cross the game’s borders which are the four dimensions of the screen) comparable to Super Smash Bros. This can be done by damaging them repeatedly. Damage can be seen on the color display around the opponent’s character icon, which goes from white to red to black as the player continues to get hit. The closer the color is to red, the farther the player will be knocked back, until they eventually get knocked out. Getting knocked off the stage will result in the player losing a life. Either the last player standing (the one who still has at least one life) or the player with the most points wins the match.

The game supports both local and online play. Competitive players can compete 1-on-1 to climb through the rankings. They can also find a partner to play against other duos to increase their collaborative rank in either the standard stock gamemode queue or a rotating queue that features a different gamemode each season. Brawlhalla also has several casual modes: Free-For-All, 1v1 Strikeout, Experimental 1v1, and a different featured mode every week. Free-For-All is a chaotic mode where 4 players knock each other out to gain points. In 1v1 Strikeout, players pick 3 characters which they play for 1 stock each. Experimental 1v1 allows players to test out upcoming features against each other. Custom games can be hosted online and locally, and they support up to 8 players per match, experimental maps, and region changing. You may join groups of your friends to create a clan, with multiple ranks within the clans. Clans are only available on PC. Clans gain experience from all members.

Brawlhalla features simple controls and one-button special moves. This allows new players to pick up the game quickly. Controls include movement keys and buttons for attacking, performing special moves, picking up or throwing weapons, and dodging. Keys can be rebound for keyboard and a large variety of controllers.

Players can move by running left and right and jumping. Players can perform quick dashes sideways while on the ground, and dodges while in the air or on the ground, either sideways or vertically. It is also possible to dodge right after an attack to keep pressure on the opponent. Once in the air, the player has the option to perform any combination of: three jumps, a directional air-dodge, a grounded move in the air by using a “gravity-cancel”, and “fast-falling”. It is also possible to hold on to the sides of stages, similar to the style in Mega Man X.

During a match, gadgets (which can be switched off in the ranked gamemodes) and weapon drops fall from the sky semi-randomly and can be picked up by the players. Although the weapon drop sprite has the appearance of a sword it turns into a corresponding weapon for the legend that picks it up. All of Brawlhalla’s characters can use 2 weapons out of 13 to fight each other. Weapons include blasters, katars, rocket lances, swords, spears, cannons, axes, gauntlets, grapple hammers, bows, scythes, magic orbs, and greatswords. Blasters, lances, bows, and spears perform well at a distance from the opponent, while katars and gauntlets are more effective up close. Rocket lance allows for quick traversal of the stage. Axes, cannons, greatswords, and hammers all do large amounts of damage. Swords, orbs, and scythes are fast and low damaging. All characters have unarmed attacks, should they be disarmed. Gadgets like bombs, mines, and spike balls are also used. Weapons can also be thrown to interrupt the enemy’s moves or to make it difficult for them to get back to the stage. Each character has 3 special or “signature” moves per weapon, for a total of 6 per character.

Four stats are assigned to each character: Strength, Dexterity, Defense and Speed. The combination of these stats determines the strengths and weaknesses of a character and affects how they’re played, and can be slightly modified using stances- which move a point from one stat to another.

ONE PUNCH MAN

One-Punch Man (Japanese: ワンパンマン, Hepburn: Wanpanman) is a Japanese superhero franchise created by the artist ONE. It tells the story of Saitama, a superhero who can defeat any opponent with a single punch but seeks to find a worthy opponent after growing bored by a lack of challenge due to his overwhelming strength. ONE wrote the original webcomic version in early 2009.

A digital manga remake began publication on Shueisha’s Tonari no Young Jump website in June 2012. The manga is illustrated by Yusuke Murata, and its chapters are periodically compiled and published into individual tankōbon volumes. As of January 2021, 23 volumes have been released. In North America, Viz Media has licensed the remake manga for English language release and was serialized in its Weekly Shonen Jump digital magazine.

An anime adaptation of the manga, produced by Madhouse, was broadcast in Japan from October to December 2015. A second season, produced by J.C.Staff, was broadcast from April to July 2019. The anime series is licensed in North America by Viz Media, and premiered in the United States on Adult Swim’s Toonami programming block in July 2016. The second season premiered in October 2019.

As of June 2012, the original webcomic surpassed 7.9 million hits. As of April 2020, the manga remake had sold over 30 million copies.

On a supercontinent Earth, powerful monsters and villains have been wreaking havoc in the cities. In response, the millionaire Agoni creates the Hero Association, which employs superheroes to fight evil. Saitama, an unassociated hero, hails from City Z and performs heroic deeds as a hobby. He has trained himself to the point of being able to defeat any enemy with a single punch, but his unmatched strength has left him with an overwhelming sense of boredom. Saitama eventually becomes a reluctant mentor to Genos, a cyborg seeking revenge against another cyborg who killed his family and destroyed his hometown. Saitama and Genos join the Hero Association, but due to scoring low on the written entry exam, Saitama is placed at a low-entry rank, and his feats remain unnoticed and unappreciated by the public.

The Hero Association calls all the top heroes to a meeting, informing them that the seer Shibabawa had a vision that the world is in danger before dying. Immediately after, an alien named Boros invades the planet. The heroes fight the invaders outside Boros’s ship, while Saitama boards the ship and fights Boros, who notoriously survives more than one punch from Saitama before being defeated. Saitama meets other heroes, such as the martial artist Bang, the esper Blizzard, and King, a hero considered the strongest man on Earth. Monsters also begin to appear at a rising rate. Another growing threat is the rogue martial artist Garo, Bang’s former apprentice and self-dubbed “Hero Hunter” Garo, who fights and defeats heroes to grow stronger and become a “monster”.

The monster influx is revealed to be the doing of the Monster Association, an organization composed of monsters intent on destroying the Hero Association. They attack various cities, kidnap a Hero Association executive’s child, and recruit fighters by offering them “monster cells”, which cause humans to mutate into monsters with extraordinary abilities. Throughout all this, Garo bonds with a child who idolizes heroes, seeks out heroes to battle, and greatly improves his fighting abilities. The Monster Association attempts to recruit him, and kidnaps the child when Garo refuses. Garo enters the Monster Association headquarters in City Z to rescue the child, but is captured. The Hero Association also breaches the headquarters to rescue the executives’ child and a chaotic battle ensues, in which City Z is destroyed. The majority of the Monster Association’s leaders are slain, but many of the heroes, overconfident in their abilities, are defeated. Garo, having achieved tremendous power, defeats the remaining heroes, before Saitama in turn arrives and defeats him. Despite the objections of the other heroes, Saitama spares Garo’s life and lets him flee.

In the aftermath of the battle, the Hero Association’s poor performance leads to public opinion of them plummeting. Several heroes and officials decide to retire or defect to the Neo Heroes, a burgeoning rival group that appears to be more effective in handling the growing monster threats with its larger membership and the leadership of the hero Blue, who claims to be the son of the long-missing Blast.

WEBSERIES: THE FLASH

  • After being struck by lightning, Barry Allen wakes up from his coma to discover he’s been given the power of super speed, becoming the next Flash, fighting crime in Central City.
  • Barry Allen is a Central City police forensic scientist with a reasonably happy life, despite the childhood trauma of a mysterious red and yellow lightning killing his mother and framing his father. All that changes when a massive particle accelerator accident leads to Barry being struck by lightning in his lab. Coming out of coma nine months later, Barry and his new friends at S.T.A.R labs find that he now has the ability to move at superhuman speed. Furthermore, Barry learns that he is but one of many affected by that event, most of whom are using their powers for evil. Determined to make a difference, Barry dedicates his life to fighting such threats, as The Flash. While he gains allies he never expected, there are also secret forces determined to aid and manipulate him for their own agenda.—Kenneth Chisholm (kchishol@rogers.com)
  • Nine months after “The Particle Accelerator” explosion, Barry Allen wakes up from his coma and discovers that the explosion gave him the power of super speed. Others were affected and gained new abilities as well. However, not all of them use it for good. With Barry’s new powers and team of scientists, he becomes “The Flash” and helps fight crime and protects Central City.
  • Barry Allen was struck by lightning and got in a coma for 9 months. After he awoke from his coma 9 months later, Barry met Cisco Ramon, Harrison Wells and Caitlin Snow. He later on realized that he has powers and how it had been caused by the explosion of the particle accelerator.
  • Barry Allen is a forensic scientist and crime scene investigator at The Central City Police Department with a reasonable happy life, despite the childhood trauma of a man in a red and yellow bizarre killing his mother and framing his father for it. All that changes when a massive particle accelerator created by visionary physicist Dr. Harrison Wells and his team at S.T.A.R Labs causes a malfunction creating a freak storm, killing many people and Barry being struck by lightning in his lab. He wakes up after a coma nine months later. He and his new friends at S.T.A.R Labs discover that he has superhuman speed and can run on both land and water. He can move, think and react at light speeds. He can also vibrate so fast that he can pass through walls, travel through time and lend or borrow speed. He heals more quickly than an average human. Later, he learns that he is but one of the many affected by the incident, most of them who are using their powers for evil. Determined to make a difference, Barry dedicates his life to fighting such threats as The Flash.—Ron Shaju
  • After being struck by lightning and being affected by particle excelerator explosion, Barry Allen wakes up with incredible speed. He calls himself the flash. Now he is desperate to find the person that killed his mother when he was a child. Barry travels back in time on multiple occasions and screws everything up several times and ruins his friends lives but he’s a funny guy. He is also a superhero and has saved hundreds of people’s lives so he’s a good guy. The flash continually gets help from other superheroes like the arrow and Supergirl
  • After being struck by lightning, Barry Allen (Grant Gustin) is reborn. Now having super speed, he has a new name. The Flash. With the help of his friends, he fights crime and find other metahumans like him. And he will do anything to stop them. He is the Flash.
  • After a particle accelerator causes a freak storm, CSI Investigator Barry Allen is struck by lightning and falls into a coma. Months later he awakens with the power of super speed, granting him the ability to move through Central City like an unseen guardian angel. Though initially excited by his newfound powers, Barry is shocked to discover he is not the only “meta-human” who was created in the wake of the accelerator explosion — and not everyone is using their new powers for good. Barry partners with S.T.A.R. Labs and dedicates his life to protect the innocent. For now, only a few close friends and associates know that Barry is literally the fastest man alive, but it won’t be long before the world learns what Barry Allen has become…The Flash.

PUBLIC ADMINISTRATION IN INIDA

Public administration is the implementation of government policy and also an academic discipline that studies this implementation and prepares civil employees for working in the public service. As a “field of inquiry with a diverse scope” whose fundamental goal is to “advance management and policies so that government can function.” Some of the various definitions which have been offered for the term are: “the management of public programs”; the “translation of politics into the reality that citizens see every day”; and “the study of government decision making, the analysis of the policies themselves, the various inputs that have produced them, and the inputs necessary to produce alternative policies.” The word public administration is the combination of two words—public and administration. In every sphere of social, economic and political life there is administration which means that for the proper functioning of the organization or institution it must be properly ruled or managed and from this concept emerges the idea of administration.

Public administration is “centrally concerned with the organization of government policies and programs as well as the behavior of officials (usually non-elected) formally responsible for their conduct”. Many non-elected public employees can be considered to be public administrators, including heads of city, county, regional, state and federal departments such as municipal budget directors, human resources (HR) administrators, city managers, census managers, state mental health directors, and cabinet secretaries. Public administrators are public employees working in public departments and agencies, at all levels of government.

In the United States, civil employees and academics such as Woodrow Wilson promoted civil service reform in the 1880s, moving public administration into academia. However, “until the mid-20th century and the dissemination of the German sociologist Max Weber’s theory of bureaucracy” there was not “much interest in a theory of public administration”. The field is multidisciplinary in character; one of the various proposals for public administration’s sub-fields sets out six pillars, including human resources, organizational theory, policy analysis, statistics, budgeting, and ethics.

In 1947 Paul H. Appleby defined public administration as “public leadership of public affairs directly responsible for executive action”. In a democracy, it has to do with such leadership and executive action in terms that respect and contribute to the dignity, the worth, and the potentials of the citizen. One year later, Gordon Clapp, then Chairman of the Tennessee Valley Authority defined public administration “as a public instrument whereby democratic society may be more completely realized.” This implies that it must “relate itself to concepts of justice, liberty, and fuller economic opportunity for human beings” and is thus “concerned with “people, with ideas, and with things”. According to James D. Carroll & Alfred M. Zuck, the publication by “Woodrow Wilson of his essay, “The Study of Administration” in 1887 is generally regarded as the beginning of public administration as a specific field of study”.

Drawing on the democracy theme and discarding the link to the executive branch, Patricia M. Shields asserts that public administration “deals with the stewardship and implementation of the products of a living democracy”. The key term “product” refers to “those items that are constructed or produced” such as prisons, roads, laws, schools, and security. “As implementers, public managers engage these products.” They participate in the doing and making of the “living” democracy. A living democracy is “an environment that is changing, organic”, imperfect, inconsistent and teaming with values. “Stewardship is emphasized because public administration is concerned “with accountability and effective use of scarce resources and ultimately making the connection between the doing, the making and democratic values”.

History

India in the 600 BCE

Such neat and prosperous civilizations as Harappa and Mohenjo-daaro must have had a disciplined, benevolent and uncorrupt cadre of public servants. In support of this, there are many references to Brihaspati’s works on laws and governance. An interesting extract from Aaine-Akbari [vol.III, tr. by H. S. Barrett, pp217–218] written by Abul Fazl, the famous historian of Akbar’s court, mentions a symposium of philosophers of all faiths held in 1578 at Akbar’s instance. This sounds credible in the context of Akbar’s restless desire to find truth, reflected in his launching a new religion called Din-e-elaahi. The account under advisement is given by the well-known historian Vincent Smith, in his article titled “The Jain Teachers of Akbar”. Some Charvaka thinkers are said to have participated in the symposium. Under the heading “Naastika” Abul Fazl has referred to the good work, judicious administration and welfare schemes that were emphasized by the Charvaka law-makers. Somadeva has also mentioned the Charvaka method of defeating the enemies of the nation. He has referred to thirteen enemies who remain disguised in the kingdom for their selfish interests. They may contain a few relatives of the king and subsidiary rulers, but they should not be spared. They should be rigorously punished like any other such opponent. Kautilya, as already mentioned, has given a detailed scheme to remove the enemies in the garb of friends. The Charvaka stalwart, Brihaspati, is so much more ancient than Kautilya and Somadeva. He appears to be contemporaneous with the Harappa and Mohenjo-daaro culture.

The central point of traditional religious ritual is to earn ready money for its perpetrators. All unproductive, barren rites designed for various moments in human life starting from several months prior to birth and extending over several years beyond death in the form of the annual sraddha, many of which are current even today, are but channels to feed the priests. They are unreal, imagined and wasteful. While they are unreal, imagined and wasteful; the feeding is real.

This cunning paradox was realized by the Charvaka for its real worth. They wanted financial causes to produce financial results. Imagined causes only produced imagined results not real ones.

JOURNALISM IN INDIA

Media interview

Gathering, creating, preparation and distribution of reports of current events based on facts and information is journalism. The term journalism is used for the profession whereas a journalist is a person who is responsible for collecting and presenting the news. 

Journalism is mainly classified into two sections – Print Journalism and Electronic (Audio/Visual) Journalism. Print Journalism involves newspapers, magazines and journals. Different work profiles in Print Journalism includes reporters, editors, correspondents, columnists and many more. Meanwhile, Electronic Journalism is dissemination of news or information through electronic media like radio, television and web. Prominent work profiles in electronic media include anchor, reporter, editor, correspondent etc.

Journalism Courses:

Here is a list of mainstream journalism courses:

  • Bachelor of Mass Media and Journalism (UG, 3 years)
  • Bachelor of Communication and Journalism (UG, 3 years)
  • B.Sc. in Journalism and Mass Communication (UG, 3 years)
  • BA in Media and Communication (UG, 3 years)
  • BA in Journalism (UG, 3 years)
  • BBA in Mass Communication and Journalism (UG, 3 years)
  • MA in Journalism and Mass Communication (PG, 2 years)
  • M.Sc. in Mass Communication (PG, 2 years)

The Scope in Journalism

In the recent years, the communication channels have widened from radio, television to digital and social mediums. India has one of the biggest media industries in the world providing ample number of job opportunities to the suitable candidates. Currently, Journalism has become one of the most prestigious careers in India. Candidates can avail job as a journalist in English, Hindi and many other vernacular languages. Candidates can also avail jobs in different types in different types of journalism mentioned below:

Types of Journalism
Broadcast JournalismCommunications
Fashion JournalismForeign Correspondent
Freelance WritingInvestigative Journalism
Newspaper ReporterPhotojournalism
Social MediaSports Journalism

Print Media

Below are some important job profiles and their roles in print media.

  • Reporter:  The role of a reporter is to gather news and report with accuracy. News sense, objectivity and timeliness are few important qualities, which a reporter should possess.
  • Correspondent: Correspondents are also known as special reporters who are assigned for a particular purpose. Correspondents can be of any beat like politics, sports, crime etc.
  • Feature Writer: The responsibility of a feature writer is to write soft stories with deep research and observations on particular subject.
  • Proof Reader: The role of a proof reader is to assess the edited copy. A proof reader must have good grammatical and punctuation skills.
  • Leader Writer: The role of a leader writer is to write their views on the current topics through editorials.
  • Editor: Editor’s responsibility is to maintain a journal’s reputation. He also ensures that article corresponds with the media in-house style guides.
  • Columnist: The role of a columnist is to write for a specific column in detail in the newspaper or magazine. The column can be related to any topic highlighting his viewpoint on any subject like politics, fashion or films.

Photo Journalists, Cartoonists are some other profiles.

Electronic Media

Here are various job profiles included in electronic media.

  • Researchers: The role of researchers involves deep research on a particular topic. Significant qualities required for this job profile are creativity and excellent research skills.
  • Electronic Media Reporters: An electronic media or broadcast reporter should have good verbal and presentation skills. He should have a news sense.
  • Presenters/Anchors: A presenter should be confident. He must have excellent communication skills, ability to remain balanced in stressful conditions.
  • Freelancers: Apart from the above-mentioned job profiles, freelancers are informal employees who are assigned particular task and are paid according to it.

Areas of work for a journalist

Below are few areas where a journalist can work at different profiles.

Journalists and Their Work Areas
News AgenciesPress Information Bureau
Legal Affairs DepartmentTelevision Industry
NewspapersCirculation and Public Relations
All India RadioJournals
BlogsWebsites

Pay Scale in Journalism:

Most of the aspirants chose journalism due to interest and passion. Check out how well journalists are paid in India.

According to a report in Glassdoor, the annual salary of a journalist at The Times of India ranges from Rs 2.33-9.58 lakh. Meanwhile, the annual salary of a reporter at The Hindu is Rs7.30 lakh.

The pay-scale of a journalist in print, television and radio with similar experiences differ. For example, a senior journalist in electronic media is paid more than a journalist in radio and newspaper with similar experiences. The major difference is because of the higher advertising revenue in television.

Pros and Cons of Journalism:

Journalism is a profession for curious people and like every other profession; journalism too has both pros and cons.

Pros:

  • New opportunities and challenges
  • Opportunity to work with informed people
  • You learn for a living
  • Opportunity to meet people
  • Opportunity to travel
  • A strong sense of achievement
  • You get paid for writing
  • Benefits of a press card

Cons:

  • Not very lucrative
  • Challenging and demanding
  • Long workdays
  • Work pressure
  • Stressful
  • Risk to life

SCHOOL SYSTEM IN INDIA

The Indian education system has made significant progress in recent years to ensure that educational opportunities are available to all segments of society. According to the 2009 Right to Education Act, schooling is free and compulsory for all children from the ages of 6 to 14. However, improvements are slow being implemented and disadvantaged groups may still not have adequate access to education. A high value is placed on education, as it ensures a stable future. All parents want their children to attend the best private English schools, but places are limited. The admission process is therefore highly competitive. Most Indian schools have a strong focus on academic subjects, with little scope for creativity and few or no extra-curricular activities. Traditional schooling methods tend to emphasize rote learning and memorization, rather than encouraging independent or creative thinking. There is a strong focus on examinations from an early age. This makes the atmosphere at Indian schools competitive. Many expats prefer to send their children to international schools. Others choose a more progressive Indian school that is less traditional in its teaching style.

The Education System

The Indian education system is structured as follows:

  • Pre-school: Education at this level is not compulsory. The Montessori system is especially popular at the pre-school level
  • Private playschools: Catering for children between the ages of 18 months and three
  • Kindergarten: This is divided into lower kindergarten (for three- to four-year-olds) and upper kindergarten (for four- to five-year-olds)
  • Primary school: First to fifth standard/class/grade (for six- to ten-year-olds)
  • Middle school: Fifth to eighth standard/class/grade (for 11- to 14-year-olds)
  • Secondary school: Ninth and tenth standard/class/grade (for 14- to 16-year-olds)
  • Higher secondary or pre-university: 11th and 12th standard/class/grade (for 16- to 17-year-olds). This is when students choose an academic area on which to focus
  • Undergraduate: A BA is a three-year degree. Specialised courses such as medicine and engineering can be longer
  • Postgraduate: A one-year course

Types of Schools

  • Public/government schools: Most schools in India are funded and run by the government. However, the public education system faces serious challenges including a lack of adequate infrastructure, insufficient funding, a shortage of staff and scarce facilities
  • Private schools: Since many government schools do not provide adequate education, Indian parents aspire to send their children to a private school. Some expats choose to send their children to private Indian schools
  • International schools: There are international schools in all major cities. They are attended by expat and Indian children
  • National open schools: Provide education up to the higher secondary level for children whose schooling has been interrupted and have been unable to complete formal education
  • Special-needs schools: Provide non-formal education and vocational training to children with disabilities

Curricula Systems

There are different systems depending on which level of government or academic organization sets the curriculum and standards for examinations. Schools are affiliated to one of these “boards”.

  • State government boards: Each state government has a board that sets the syllabus and key examinations
  • Central Board of Secondary Education (CBSE): This is the most common curriculum in secondary schools. Standards are set by the national government for the syllabus and examinations for classes 9 to 12. There is a strong emphasis on math’s and science under this system
  • Council of Indian School Certificate Examination (CISCE): This is more commonly known as the Indian Certificate of Secondary Education (ICSE). The syllabus and exams are set by the CISCE, which is a private body. The subjects are more diverse and equal importance is given to arts, languages and sciences.
  • International Baccalaureate (IB): The curriculum is set by this non-profit educational foundation, which is recognized all over the world. It features a more innovative syllabus that focuses on all-round development rather than just academic subjects. Many international schools follow this curriculum. To find  schools offering the International Baccalaureate curriculum.
  • Cambridge IGCSE: Many international schools also offer the international Cambridge curriculum for 14- to 16-year-olds. The focus is on developing students’ skills in creative thinking and problem solving. For a list of schools in India following the Cambridge curriculum

For more background information, The British Council have published a detailed overview of the Indian School Education System

Fees and Enrolling at a School

As competition for places in good schools is high, parents must start the admission process at least six months prior to the start of the school year in June. An admission interview and/or exam is often required, even at the pre-school level. In addition, some schools admit students based on a list of preferential criteria such as place of residence, a sibling who is already enrolled at the school or a parent who is an alumnus. The documents required for admission include:

  • Application form and fee
  • The child’s birth certificate
  • Proof of residence (utility bill)
  • Report cards of previous school years (if applicable)

Annual fees can vary from Rs25,000 to Rs200,000 at the elite private schools. In addition to fees, a donation to the school is also usually expected, which can range from Rs50,000 to Rs100,000.

Digital Marketing

Do you want to learn digital marketing?

Well, before we go into the basics of digital marketing and even the advanced tactics, let’s first go over what digital marketing is.

That way we’ll be on the same page before we dive into step-by-step strategies.

What is Digital Marketing?

Digital marketing is the act of selling products and services through channels such as social media, SEO, email, and mobile apps. Basically, digital marketing is any form of marketing that involves electronic devices.

It can be done online and offline, and in fact, both kinds are important for a well-rounded digital marketing strategy.

Why Digital Marketing Matters?

Remember billboards? I do.

As a young kid in California, my experiences from the back seat of our car mostly alternated between: “Mom, when are we there?” and “Uh, look, McDonald’s, can we go?” whenever one of those 10-foot billboards popped up on the side of the road.

Growing up with Indian parents, the answer to both of those would, most times, be the same: “not yet.”

Sometimes, big brands would even start a billboard war, like this one between Audi and BMW, which got quite a few laughs.

In 2015, a ton of my clients still spent hundreds of millions of dollars on billboard advertising.

Unfortunately or fortunately, billboard advertising is mostly dead.

Just think of it this way: Google and Facebook generate more revenue than any traditional media company because they control more eyeballs. That’s why digital marketing matters; it’s where the attention is.

The reason why billboards, like the ones above, will die, is because the future of driving will look like this:

driverless cars - digital marketing

Although driverless cars already exist, drivers still have to pay attention; in the future, as the technology improves, not a single passenger will spend their time looking at the road.

Do me a favor, the next time you drive and are giving a friend a ride, take a peek at the passenger seat.

Just for a second.

Even now, chances are they’ll be looking at their phone.

If no one is looking at the road anymore, who’s supposed to see those advertisements?

What’s more: the share of people spending more time using electronic devices continues to rise, while print advertising continues to decline.

That means you don’t have much time to figure out this digital marketing stuff before you can power down your old school printing press and close up shop.

Online Digital Marketing Summary

The 2 main pillars of digital marketing are online marketing and offline marketing. That said, since I’ll talk about online marketing in a separate guide, I’ll only mention the different areas of online marketing here for the sake of completeness.

The 7 big categories of online marketing are:

  1. Search engine optimization (SEO)
  2. Search engine marketing (SEM)
  3. Content marketing
  4. Social Media Marketing (SMM)
  5. Pay-per-click advertising (PPC)
  6. Affiliate marketing
  7. Email marketing

Unbounce created a great infographic that sums up all kinds of online marketing in one neat chart.

components of digital marketing by noob

The beginner’s guide to online marketing, on Quick Sprout, is a great place to get started.

The History of Digital Marketing

Although it was first popularized as a term in the early 2000s, digital marketing has actually been around much longer.

Like, WAY longer. About 100 years longer, to be exact.

Here’s a pic of the first digital marketer in history:

gulielmo marconi - the first offline digital marketer

His name: Guglielmo Marconi.

What? Marconi?

Yup. In 1896 he was the first human to demonstrate a “public transmission of wireless signals.”

This dude invented the radio.

Shortly after his little demonstration in England, morse signals were transmitted across open water.

The Purpose of Research Writing

Why was the Great Wall of China built? What have scientists learned about the possibility of life on Mars? What roles did women play in the American Revolution? How does the human brain create, store, and retrieve memories? Who invented the game of football, and how has it changed over the years?

You may know the answers to these questions off the top of your head. If you are like most people, however, you find answers to tough questions like these by searching the Internet, visiting the library, or asking others for information. To put it simply, you perform research.

Whether you are a scientist, an artist, a paralegal, or a parent, you probably perform research in your everyday life. When your boss, your instructor, or a family member asks you a question that you do not know the answer to, you locate relevant information, analyze your findings, and share your results. Locating, analyzing, and sharing information are key steps in the research process, and in this chapter, you will learn more about each step. By developing your research writing skills, you will prepare yourself to answer any question no matter how challenging.

Reasons for Research

When you perform research, you are essentially trying to solve a mystery—you want to know how something works or why something happened. In other words, you want to answer a question that you (and other people) have about the world. This is one of the most basic reasons for performing research.

But the research process does not end when you have solved your mystery. Imagine what would happen if a detective collected enough evidence to solve a criminal case, but she never shared her solution with the authorities. Presenting what you have learned from research can be just as important as performing the research. Research results can be presented in a variety of ways, but one of the most popular—and effective—presentation forms is the research paper. A research paper presents an original thesis, or purpose statement, about a topic and develops that thesis with information gathered from a variety of sources.

If you are curious about the possibility of life on Mars, for example, you might choose to research the topic. What will you do, though, when your research is complete? You will need a way to put your thoughts together in a logical, coherent manner. You may want to use the facts you have learned to create a narrative or to support an argument. And you may want to show the results of your research to your friends, your teachers, or even the editors of magazines and journals. Writing a research paper is an ideal way to organize thoughts, craft narratives or make arguments based on research, and share your newfound knowledge with the world.

Research Writing and the Academic Paper

No matter what field of study you are interested in, you will most likely be asked to write a research paper during your academic career. For example, a student in an art history course might write a research paper about an artist’s work. Similarly, a student in a psychology course might write a research paper about current findings in childhood development.

Having to write a research paper may feel intimidating at first. After all, researching and writing a long paper requires a lot of time, effort, and organization. However, writing a research paper can also be a great opportunity to explore a topic that is particularly interesting to you. The research process allows you to gain expertise on a topic of your choice, and the writing process helps you remember what you have learned and understand it on a deeper level.

Computer Programming Courses for students

Best computer programming courses are always in demand. Especially now. Let’s learn about the list of top computer courses available now that you can pursue. Before deep-diving into the content, let’s quickly discuss how everything started and where the future is heading.

Computer programming is always evolving. 20 years ago, no computer science students would have imagined machine learning to progress so far that it would be present in the homes of common people. But for the last 5 years, machine learning has become a hot topic in the tech world and many people are employing data scientists and machine learning researchers to build and secure their systems.

With the evolution of computer programming languages, it is clear that there will be certain computer programming languages that go obsolete in modern times. New programming languages replace them and it would be beneficial for students to take up online programming courses and learn programming online to truly flourish in the tech world.

Here are some of the top computer programming courses that are ruling the current tech industry and which students should try to go for if they wish to learn programming online:

Table of Contents

  • Top Computer Programming Courses to get a High Paying Job
    • 1. Python
    • 2. R and Software Development
    • 3. Fundamentals of Java Programming
    • 4. Web Development or Full Stack Developer
    • 5. Google Cloud Platform Architecture
    • 6. JavaScript
    • 7. Angular 6 
    • 8. Redux and React
    • 9. Android N Developer
    • 10. iOS 11 and Swift Developer
    • 11. Node.js Developer
    • 12. C++ and Unreal Engine Developer Course
    • 13. Master Jenkins
    • 14. Docker Mastery
    • 15. Cyber Security Course
    • 16. M.Sc. in Computer Science
    • 17. PG Diploma in Software Development Specialization in Blockchain
    • 18. Executive Program in Blockchain Technology Management
    • 19. PG Certificate Program in Big Data & Analytics
    • 20. PG Program in Big Data Engineering
    • 21. Master of Science in Data Science
    • 22. PG Diploma in Machine Learning and AI
    • 23. Advanced Certification in Machine Learning and Cloud

Educational news: UP Board 10, 12 result: Evaluation criteria released

For class 10, 50 per cent of marks obtained in class 9 and 50 per cent of marks obtained in pre-board of class 10 will be considered. For class 12, 50 per cent of marks obtained in class 10, 40 per cent of marks obtained in class 11’s annual examination or half-yearly examination and 10 per cent of the marks obtained in pre-board of class 12 will be considered.

The Uttar Pradesh government on Sunday announced the new formula to evaluate students of classes 10 and 12, under the state board, amid the COVID-19 outbreak.

Explaining the formula, Deputy Chief Minister Dinesh Sharma said to calculate the results of class 12 students studying under the Uttar Pradesh Secondary Education Board (UPMSP), 50 per cent of marks obtained in class 10, 40 per cent of marks obtained in class 11’s annual examination or half-yearly examination and 10 per cent of the marks obtained in pre-board of class 12 will be considered.

For class 10, 50 per cent of marks obtained in class 9 and 50 per cent of marks obtained in pre-board of class 10 will be considered, he said. The minister also said that as many as 56,04,628 students have registered themselves for the board examinations in 2021.

A total of 29,94,312 students have registered for the board examination for class 10, he said, adding that this includes 29,74,487 institutional examinees and 19,825 private examinees. “For class 12, a total of 26,10,316 students have registered for the board examination. This includes 25,17,658 institutional examinees and 92,658 private examinees,” Sharma said.

He said an 11-member committee was constituted to make the formula. The committee received as many as 3,910 suggestions in this regard. The deputy CM also informed that there will be no merit list for the 2021 examination. Students (registered for 2021), who want to appear in the improvement examination, can appear in the next board examination without paying any examination fee, he added.

skill development and training

WHAT IS SKILL DEVELOPMENT AND TRAINING?

Skill development is a process of identifying your skill gap and ensuring you develop these skills. Your skills determine your ability to execute plans and achieve your goals. Skill development and training is an integral part of an employee’s life. Organizations that encourage skill development have a stronger workforce, employees are motivated and engaged, and have higher productivity.

YOUR SKILL DEVELOPMENT – HARD AND SOFT SKILLS

There are 2 groups of skills –

  1. Hard Skills

Skills related to tasks which can be quantified are known as hard skills. These tend to be knowledge based like expertise in a subject, certifications, and technical skills.

  1. Soft Skills

Skills related to personality are known as soft skills. These include interpersonal skills like communication skills, flexibility, patience, negotiation skills, relationship building, problem solving, decision making etc.

A lot of people don’t understand that one needs to have a balance of both hard skills and soft skills to be successful in professional and personal life.

When you want to achieve your goals, your skills become your tools. If you have the right tools accomplishing goals becomes easy. Without the right skills you’ll not be able to work towards your goal, it will increase frustration, and lower your efficiency. That’s the reason why skill development and training is important. Channelize your energy to understand what the skills you have and which ones need to be developed and polished.

HOW TO START DEVELOPING SKILLS?

  • Start with the core skills

Core skills are the ones that you absolutely need to succeed in your goal and have a direct impact on your success. Secondary skills are those that will accentuate your skills but will act as supporting skills to your core skills.

If you’re starting in a new territory, say writing, programming, or coding, then you need to start by developing your core skills. It can be difficult at the beginning, but these skills will help you accomplish your goals.

  • Break it into small steps

You cannot learn anything all at once. It is best if you break it into smaller parts. This makes it easy to learn and retain. Break the bigger skill into smaller parts for better understanding. For example, divide communication skills into smaller segments – active listening, body language, non-verbal communication, questioning skills, feedback etc.

  • Learn from the best

GET A COACH WHO CAN HELP YOU WITH SKILL DEVELOPMENT training AND MAKE YOUR JOURNEY EASY.

  • Research well

Research to get various perspectives about the skill you want to develop. You can read books, online articles and journals, listen to podcasts, watch videos and web-series. The internet has so much knowledge, you just need to have that expert eye to get the best information.

  • Attend trainings

Whatever skill you want to develop – customer service, effective communication skills, negotiation and problem solving, or conflict management, there are various kinds of online and offline trainings that you can learn from. Make sure you research thoroughly about the content and the trainer of the workshop before enrolling any kind of skill development and training workshop.

  • Act

When you’ve done all the above steps, it is finally time to put all the knowledge into action. Whatever skill you want to develop, it cannot be done without practice. The more effort and time you put in for practice, the better your skills will be.

latest technology: Artificial Intelligence

Artificial intelligence (AI) is a wide-ranging branch of computer science concerned with building smart machines capable of performing tasks that typically require human intelligence. AI is an interdisciplinary science with multiple approaches, but advancements in machine learning and deep learning are creating a paradigm shift in virtually every sector of the tech industry. 

Less than a decade after breaking the Nazi encryption machine Enigma and helping the Allied Forces win World War II, mathematician Alan Turing changed history a second time with a simple question: “Can machines think?” 

Turing’s paper “Computing Machinery and Intelligence” (1950), and its subsequent Turing Test, established the fundamental goal and vision of artificial intelligence.   

At its core, AI is the branch of computer science that aims to answer Turing’s question in the affirmative. It is the endeavor to replicate or simulate human intelligence in machines.

The expansive goal of artificial intelligence has given rise to many questions and debates. So much so, that no singular definition of the field is universally accepted.  

The major limitation in defining AI as simply “building machines that are intelligent” is that it doesn’t actually explain what artificial intelligence is? What makes a machine intelligent?

In their groundbreaking textbook Artificial Intelligence: A Modern Approach, authors Stuart Russell and Peter Norvig approach the question by unifying their work around the theme of intelligent agents in machines. With this in mind, AI is “the study of agents that receive percepts from the environment and perform actions.”

Norvig and Russell go on to explore four different approaches that have historically defined the field of AI: 

  1. Thinking humanly
  2. Thinking rationally
  3. Acting humanly 
  4. Acting rationally

The first two ideas concern thought processes and reasoning, while the others deal with behavior. Norvig and Russell focus particularly on rational agents that act to achieve the best outcome, noting “all the skills needed for the Turing Test also allow an agent to act rationally.”

Patrick Winston, the Ford professor of artificial intelligence and computer science at MIT, defines AI as  “algorithms enabled by constraints, exposed by representations that support models targeted at loops that tie thinking, perception and action together.”

“AI is a computer system able to perform tasks that ordinarily require human intelligence… Many of these artificial intelligence systems are powered by machine learning, some of them are powered by deep learning and some of them are powered by very boring things like rules.”

Ancient History

India’s history and culture is dynamic, spanning back to the beginning of human civilization. It begins with a mysterious culture along the Indus River and in farming communities in the southern lands of India. The history of India is punctuated by constant integration of migrating people with the diverse cultures that surround India. Available evidence suggests that the use of iron, copper and other metals was widely prevalent in the Indian sub-continent at a fairly early period, which is indicative of the progress that this part of the world had made. By the end of the fourth millennium BC, India had emerged as a region of highly developed civilization.

The Indus Valley Civilization

The History of India begins with the birth of the Indus Valley Civilization, more precisely known as Harappan Civilization. It flourished around 2,500 BC, in the western part of South Asia, what today is Pakistan and Western India. The Indus Valley was home to the largest of the four ancient urban civilizations of Egypt, Mesopotamia, India and China. Nothing was known about this civilization till 1920s when the Archaeological Department of India carried out excavations in the Indus valley wherein the ruins of the two old cities, viz. Mohenjodaro and Harappa were unearthed. The ruins of buildings and other things like household articles, weapons of war, gold and silver ornaments, seals, toys, pottery wares, etc., show that some four to five thousand years ago a highly developed Civilization flourished in this region.

The Indus valley civilization was basically an urban civilization and the people lived in well-planned and well-built towns, which were also the centers for trade. The ruins of Mohenjodaro and Harappa show that these were magnificent merchant cities-well planned, scientifically laid, and well looked after. They had wide roads and a well-developed drainage system. The houses were made of baked bricks and had two or more storeys.

The highly civilized Harappans knew the art of growing cereals, and wheat and barley constituted their staple food. They consumed vegetables and fruits and ate mutton, pork and eggs as well. Evidences also show that they wore cotton as well as woolen garments. By 1500 BC, the Harappan culture came to an end. Among various causes ascribed to the decay of Indus Valley Civilization are the recurrent floods and other natural causes like earthquake, etc.

Vedic Civilization

The Vedic civilization is the earliest civilization in the history of ancient India. It is named after the Vedas, the early literature of the Hindu people. The Vedic Civilization flourished along the river Saraswati, in a region that now consists of the modern Indian states of Haryana and Punjab. Vedic is synonymous with Hinduism, which is another name for religious and spiritual thought that has evolved from the Vedas.

The Ramayana and Mahabharata were the two great epics of this period.

The Buddhist Era

During the life time of Lord Gautam Buddha, sixteen great powers (Mahajanpadas) existed in the 7th and early 6th centuries BC. Among the more important republics were the Sakyas of Kapilavastu and the Licchavis of Vaishali.

Alexander’s Invasion

In 326 BC, Alexander invaded India, after crossing the river Indus he advanced towards Taxila. He then challenged king Porus , ruler of the kingdom between the rivers Jhelum and Chenab. The Indians were defeated in the fierce battle, even though they fought with elephants, which the Macedonians had never before seen. Alexander captured Porus and, like the other local rulers he had defeated, allowed him to continue to govern his territory.

Gupta Dynasty

After the Kushanas, the Guptas were the most important dynasty. The Gupta period has been described as the Golden Age of Indian history. The first famous king of the Gupta dynasty was Ghatotkacha’s son Chandragupta I. He married Kumaradevi, the daughter of the chief of the Licchavis. This marriage was a turning point in the life of Chandragupta I. He got Pataliputra in dowry from the Lichhavis. From Pataliputra, he laid the foundation of his empire and started conquering many neighbouring states with the help of the Licchavis. He ruled over Magadha (Bihar), Prayaga and Saketa (east Uttar Pradesh). His kingdom extended from the river Ganges to Allahabad. Chandragupta I also got the title of Maharajadhiraja (King of Kings) and ruled for about fifteen years.

Harshavardhana

With the commencement of the 7th century, Harshavardhana (606-647 A.D.) ascended the throne of Thaneshwar and Kannauj on the death of his brother, Rajyavardhana. By 612 Harshavardhana consolidated his kingdom in northern India.

In 620 A.D. Harshavardhana invaded the Chalukya kingdom in the Deccan, which was then ruled by Pulakesin II. But the Chalukya resistance proved tough for Harshavardhana and he was defeated. Harshavardhana is well known for his religious toleration, able administration and diplomatic relations. He maintained diplomatic relations with China and sent envoys, who exchanged ideas of the Chinese rulers and developed their knowledge about each other.

Job : computer science graduate?

Computer technologies are integral to modern life, so you’re likely to find your computer science skills in high demand across many different industries. These include financial organizations, management consultancy firms, software houses, communications companies, data warehouses, multinational companies, governmental agencies, universities and hospitals. 

As always, it’s extremely beneficial to have completed relevant work experience. You should also consider compiling a portfolio of your own independent projects outside of your degree, which could be in the form of programming, moderating online or even building an app.

IT consultant 

Working in partnership with clients, an IT consultant advises clients on the planning, design, installation and usage of information technology systems to meet their business objectives, overcome problems or improve the structure and efficiency of their IT systems.

As you represent a broad role in IT, your job will be similar to that of systems analysts, systems designers and applications programmers, whose roles are more specialized but nonetheless work on a consultancy basis.

You may also become involved in sales and business development, identifying potential clients and maintaining good business contacts. There is fierce competition in this role, so gaining work experience in a commercial environment would help increase your prospects.

Cybersecurity consultant 

Depending on what computer science specializations you studied during your degree, you may wish to specialize as a cybersecurity consultant or an information security specialist. Maintaining cyber security has become increasingly important, so in this role you will focus on understanding the risks to the security of information or data.

You’ll analyze where security breaches may occur or have occurred, and restore or reinforce systems against such breaches, to ensure that confidential data is protected. This role could include ‘ethical hacking’, meaning deliberately attempting to hack into your employer’s network to expose any weaknesses. Alternatively, you could work as a computer forensics analyst or investigator to combat the increasing phenomenon of cyber-crime.

Information systems manager 

A similar role to an IT consultant, an information systems manager is usually a full-time member of staff, responsible for the secure and effective operation of computer systems within their company. You’ll be responsible (perhaps with the help of a team of IT staff) for the entire upkeep of the ICT infrastructure within your organization, with typical tasks involving the overseeing of system installation; ensuring systems are backed-up and that the back-up systems are operating effectively; purchasing hardware and software; setting up secure access for all users; ensuring security of data from internal and external attack; and providing IT support and advice for users. 

You’ll need to make sure the ICT facilities meet the needs of your company and are current, while remaining within a set budget, and within all relevant software licensing laws. You may also need an understanding of business and management principles in order to contribute to organizational policy regarding quality standards and strategic planning in relation to IT.

Database administrator 

database administrator (DBA) is responsible for accurately and securely using, developing and maintaining the performance, integrity and security of a computerized database. The specific role is always determined by the organization in question but is likely to mean being involved purely in database maintenance or specialized in database development. 

The role is also dependent on the type of database and processes and capabilities of the database management systems (DBMS) in use in your particular organization.

Typically, this role includes ensuring data remains consistent, is clearly defined, easily accessible, is secure and can be recovered in an emergency. You’ll also be required to troubleshoot should any problems arise; liaise with programmers, operational staff, IT project managers and technical staff; provide user training, support and feedback; and write reports, documentation and operating manuals.

Multimedia programmer 

multimedia programmer is responsible for designing and creating multimedia computer products, making sure they’re functional and maintaining fidelity to a designer’s specification. You’ll use creative as well as technical skills to develop multimedia features including text, sound, graphics, digital photography, 2D/3D modelling, animation and video. 

You’ll need to work with the designer to understand the design concept, discuss how it can be technically implemented, identify the operational rules necessary, write efficient computer code or script to make the features work, run tests of the product to test for bugs and rewrite or add new code if necessary.

You’ll also be available for technical support after the product is completed and need to keep abreast of industry news and developments in order to suggest and implement improvements.

Personality development tips

1.Know you are incomparable

You bring your self-esteem down by comparing yourself with others. That shrivels your personality and does not let your strengths blossom . Know that you and the other person are unique and are just incomparable.

2.Be kind to yourself

We are taught to be kind to others. Yet, many of us fail to be kind to ourselves. Studies show that self-compassion brings positive traits like optimism, extroversion, wisdom, happiness, positivity and resilience. According to Emma Seppala, research psychologist at Stanford University, self-compassion involves three steps:

  • Recognize that you deserve care and concern like anyone else and that is why you must be kind and understanding with oneself.
  • Recognize that making mistakes and failing is part of life. So, do not be hard on yourself when you commit a mistake or fail and indulge in self-critical thoughts.
  • Be aware of one’s emotions and feelings.

Contrary to popular belief, self-compassion does not mean letting yourself off the hook. Rather, it means taking corrective action, albeit without being too self-critical.

3.Give space to imperfection

People and situations always do not fit in your frame of perfection. Often, that makes one agitated and angry, eventually diminishing the strength of their personality. So, find your peace amidst the world’s flaws even as you strive to make a change.

4.Be spontaneous

Spontaneity makes one to be fun around. However, do not confuse being spontaneous with being impulsive. Gurudev Sri Sri Ravi Shankar says, that while the former is the key to success, the latter can causes disasters. So, how do you be truly spontaneous? By being cent percent aware in the present moment.

5.Be light in mind and heart

Don’t overthink and overanalyze. Neither let any negativity like shame, anger, jealousy or greed stay in your consciousness for too long. Instead, learn to take it easy; forgive easily and drop grudges against people as soon as they pop up.

6.Stay enthusiastic

Enthusiasm is infectious and appealing. That is why everyone loves kids. Gurudev Sri Sri Ravi Shankar says, that despite adverse situations in life, one must never give up their enthusiasm.

7.Be a better communicator

A couplet in Kannada says that words can create laughter and can also create enmity. A skillful communicator can win over people and adverse situations. So, bring clarity in your communication. Learn how you can be an excellent communicator with these tips from Gurudev Sri Sri Ravi Shankar.

8.Be warm and approachable

We all like people with whom we can easily mingle and talk to. No one likes a person who responds with a straight face. So, learn to be warm. Flash that smile more often. Be friendly and be ready to share and help.

9.Do things with style

Doing things with style adds zing to your personality. The secret to doing things with style lies in working with passion and a relaxed mind. So, while you work at something, don’t let anything distract you from putting all your energy into it. At the same time, stay relaxed.

10.Learn to let go

After you’re done with a task, let go of your attachment with the result. When you let go, you become free, calm and relaxed – attributes of a strong personality.

news:

Covid third wave will not pose greater threat to children, reveals WHO-AIIMS survey

Children attend class organised during relaxation hours of Covid-19 lockdown in Jammu.

The WHO-AIIMS seroprevalence study revealed SARS-CoV-2 sero-positivity rate to be high among children and comparable to the adult population. A probable third wave of a prevalent Covid-19 virus variant will not disproportionately affect children than adults, showed a joint study by the World Health Organization (WHO) and the All India Institute of Medical Sciences (AIIMS).

The seroprevalence study revealed SARS-CoV-2 sero-positivity rate to be high among children and comparable to the adult population. The survey covered a total sample size of 10,000 across five selected states. Data of 4,500 participants from four states in India were taken for the results of the time of midterm analysis. More results are expected to come in the next two to three months.

The study found highest reported seroprevalence in any sero-assessment ever in South Delhi’s urban areas at 74.7 per cent, informed Dr Puneet Misra, Professor of Community Medicine at AIIMS, New Delhi, who led the survey.

Even before the second wave, children below the age of 18 in South Delhi had shown seroprevalence as high as 73.9 per cent. “These areas in Delhi and NCR (Faridabad) may have higher seroprevalence after the intense second wave. Probably, these levels of seroprevalence may be protective against any ‘third wave’,” Dr Misra said.

“In congested urban areas of Delhi, since children already have high seroprevalence, opening schools, may after all not be a very risky proposition. During the second wave, the NCR region of Faridabad (rural area) has a seroprevalence of 59.3 per cent (almost equal in both age groups), could be considered high compared to previous national surveys,” the survey said. Gorakhpur Rural showed a very high seroprevalence of 87.9 per cent in the age group 2-18 years) with 80.6 per cent and above 18 years with 90.3 per cent. These levels are likely to ward off the “third wave”. The survey established that rural areas have been mostly affected in, which means more chances of herd immunity.

The accelerated peaks and precipitous decline in Covid-19 cases in both Delhi and Uttar Pradesh could be explained partially by these findings. Overall, more than half (62.3 per cent) of the rural population surveyed showed evidence of past infection. The Agartala Rural site showed the least seroprevalence at 51.9 per cent. This was probably because it also included some tribal population which generally have lower mobility, translating into lower vulnerability to Covid-19 infection.

book review: A Thousand Splendid Suns by Khaled Hosseini-review

A Thousand Splendid Suns, with one goal in my mind: I wanted to have a real cry. One of those books that truly move you, pulling on your heartstrings until you bawl like a child. The main plot seemed to fill my criteria. Set in Afghanistan from the 1960s to the 1990s, spanning from Soviet occupation to the Taliban control, following the lives of two women in their marriages and in their war-torn country. Expecting domestic abuse, graphic war descriptions and a main theme of oppression in Afghan women, I was satisfied- yes, I will weep.

The novel is split in a dual narrative, the first being Mariam when she is nine, living on the outskirts of Heart with her bitter mother, anxiously in wait for the once-a-week visits from her wealthy father. Branded a harami, an illegitimate child, Mariam faces many prejudices and blame not only from the family of her father, but also from her own mother. Hosseini introduces a naïve child whom you immediately pity, and also feel a foreboding clutch the pages. Not soon into the story, Mariam discovers the emptiness in her father’s love and after her mother’s suicide, is forced to marry a man more than 20 years her senior, her being only 15.

You blink several times. You squirm. You cry out in outrage. But Hosseini isn’t finished. Rasheed is a kind man, albeit rather archaic in his manner and grumpy, but all things considered Mariam’s life does not seem so terrible anymore. Until the miscarriage. And then the continual miscarriages. Domestic abuse? Yup, I knew there must be some somewhere.

However, Hosseini does something new. You pity the husband, for his past is one with sorrow much like Mariam’s- it does not justify his actions- but you feel sympathy for his situation. Then comes the second narrative- Laila. An innocent young child with a best friend who is a boy, a family torn by the war that steals her brothers away from her and in turn her mother’s affection. Orphaned, torn from her love, Laila agrees to marry Rasheed. The stories of these two wives will make you gaze in awe at the sheer strength of love in desperate times.

All the way through the novel Hosseini weaves in information about Afghanistan’s situation nevertheless it is only here that it takes a role in the story. Yet he makes sure that it is never a driving force in the novel- that is for the voices of these two women. Both trying to make do, muddling through life trying to find joy through the gloom, one innocent yet hiding a terrible secret and another bitter with age and resenting her life. Both still with a glimmer of hope in their eyes as they embark on a great journey.

Hosseini’s writing is simple, and that is all it needs to be, a welcoming contrast to Mariam and Laila’s complex situations.

By the end you are not only left with a tear, but with a fire lit within. It is above all a story of hope and of life, the heroism that comes with love and the inevitable strife that comes with living. Inspirational, outstanding, every man and women must read this tale.

social issue: Racism

Racism is the illogical belief that a particular race has distinctive cultural traits endowed due to the genetic factors that make individual races inherently superior to the others and give them the right to exploit the inferior races. When we openly state the meaning of racism, we can see how inexplicable and unimaginable, such a thought is. But, racism is so deep-seated in our consciousness and subconsciousness that we have long bowed down to such infuriating ideals.

Such instances of subtle racism within a society are rampant and lead to inexcusable behavior of people towards others. Such unjustifiable behavior and actions are things like mental stress, social harassment, and even physical assaults. Since we have let racist comments and activities unnoticed, it is left untreated and leads to more division and anger between the two different people of different backgrounds. It is a never-ending, vicious cycle and a massive crisis in today’s world.

We should never judge others for the way they look for the way they speak. All people are born equal, and nothing can change that. Narrow-minded thoughts like racism should have extinguished with the increase in educated people and the intermixing of various races. Still, sadly, such behavior is the blatant reality and shows no signs of toning down. Racism makes people feel sorry for being born a certain way, of having a particular skin color. Racism has no scientific explanation, and the racist people are entirely ignorant about the feelings of other human beings.

No one can choose to be black, white, dark, fair, or anything in particular. God has made us, and there is nothing that should make us feel guilty for that. It is ridiculous and inhumane to make fun of people due to their cultural background or color of skin. We keep talking about how modern society embraces diverse cultures and diverse people. We try to accomplish gigantic things like World Peace, eradicate hunger and poverty, but we are not ready to unite to make such changes happen.

Racism is a barrier between the social advancement of our society. It is impossible to achieve something great with such narrow-minded and exclusive ideals. It is a delicate topic and requires people to have an open mind and embrace the changes. It is possible to eradicate racism in our society if we are more open about such sensitive topics and give simple matters like this a thought. Most of us are way too self-centered to think about such obstacles. It is so commonplace a behavior that we forget its adverse effects. It is high time we made a change.

Since racism is such a deep-seated belief, we will need some time to change. But, we can achieve anything if we put our mind to it. We do not need racism to divide us. People should acknowledge the fact that to achieve anything significant. We need to let go of narrow-minded beliefs. Only then can we advance as a society of the world.

Computer Software Business Plan

Food Fun Life skills Instructional Software:

FoodFun Lifeskills Instructional Software (FoodFun LIS) is a start-up organization whose vision is to create the finest education/entertainment software for non-reading individuals with developmental disabilities. The software product has been designed and created by a Ph.D. veteran of the special education industry, to meet the needs of this special customer segment. The software will be constructive by teaching certain lifeskills and will be fun to use, encouraging the student to use it as often as possible. FoodFun LIS was formed as an Illinois L.L.C. by founder and owner is Sue Altamirankow, Ph.D. and will be based in Chicago.

market

FoodFun has identified four distinct market segments that will be interested in the software product. These segments are the most likely consumers of the software. The segments are as follows:

  • Centers for Independent Living– These centers exist to help train individuals with developmental disabilities to live on their own. The curriculum is often based around four primary lifeskills that are necessary for the individuals to have in order to successfully live independently.
  • School Districts– All states are required to provide education for students of special needs until they reach the age of 21. The school districts are often the educational providers until the students are 18 and will be interested in FoodFun’s software as they help the students obtain fundamental lifeskills.
  • Proactive Parents– Parents who are taking an active role in the education of their children will be looking for aids that they can use at home to help with their child’s learning progress.
  • Agencies– Many states have formed agencies that act as brokers to connect service providers with individuals. The agencies have generally been formed as a result of a settlement or payout from a lawsuit (including class action).

product

Grocery shopping and socialization/leisure are two of the main lifeskills which individuals with developmental disabilities are taught. FoodFun has developed a unique software product that is an effective teaching aid for these important skills. The first component of the software is grocery shopping. This takes the form of a digital cookbook of recipes. Each recipe is represented by a picture. When the student chooses the picture they desire, they then see a list of pictures which are the ingredients and utensils needed to make the dish. The student is then able to print out the pictures and take the pictures to the grocery store, allowing them to shop independently

Competitive Edge

There are several companies on the market selling educational products for this target segment. FoodFun LIS will leverage their competitive edge by incorporating entertainment into their software product, a means of creating interest and joy while using the software. This interest and joy will increase the amount of time that the students use the software, thereby increasing the effectiveness of the program. FoodFun is convinced that when students enjoy what they are doing they are likely to use the product instead of having to be forced to use it.

management

FoodFun has been founded and will be led by Dr. Sue Altamirankow. Sue has a Masters and Ph.D. in special education and has been teaching in the university setting for eight years. Her published thesis “Implications in Lifeskill Training for Individuals with Autism” was a ground-breaking paper that carefully studied all aspects of lifeskills. This was the foundation of her idea to start a software company. She realized that she could develop a study aid that would be fun and effective. It would be fun because the students would enjoy using it, it would be effective because it taught important necessary lifeskills to individuals with developmental disabilities who begin to live more independently. FoodFun has forecasted revenues of $400,397 and $490,000 for years two and three.

Mission

To develop fun-to-use educational software for non-readers with developmental disabilities. Our software will provide lifeskills training that empowers the individuals and make them more independent. We exist to make products that the market demands and have a positive impact on society.

Keys to Success

  • Develop educational software that is constructive and fun. If it is not fun, it likely will not be used.
  • Implement a strong marketing campaign to develop awareness of the software and its benefits within all of the training centers, school districts, brokerages, and among parents.
  • Design strict financial controls for the organization.

Objectives

  • Increase sales by triple for the first two years.
  • Achieve 20% market penetration by year four.
  • Assist more than 10,000 different individuals with development disabilities.

Snapchat Founding Story

Snapchat is one of the most used applications around the world today. A simple idea of being able to send disappearing pictures became a force in technology, advertising and entertainment. This is the founding story of Snapchat, the multimedia messaging app created by Evan Spiegel, Bobby Murphy and Reggie Brown.

Launched in the year 2011, the idea came to the founders when they were studying at Stanford University where Spiegel presented its first incarnation as part of a project for his product design class. Initially called Picaboo, the photo sharing service was first launched on the Apple App Store. But, soon after launching the app, Spiegel and Murphy decided to remove Brown from the company which led to a lawsuit and a subsequent $ 158 million settlement.

Spiegel and Murphy relaunched the app, post the lawsuit, with a new name, Snapchat. Snapchat became incredibly popular with kids and gained 100,000 users by April 2012 majorly through word of mouth. While Evan’s, Bobby’s and Spiegel’s first crack at an idea like Snapchat was a disaster, the present iteration is the beta version is an unparalleled success. Snapchat, as we know it, came to be after 6 weeks of intense work and a presentation in front of 30 students and 2 professors. The idea of pictures not lasting forever was a concept people were really not familiar with and once everyone understood the concept, it became an instant success!

Many people are using Snapchat to posts Many snaps as daily routine. The people are maintaining Streaks for individual Contacts. It is one of the trending Social media application.

Even after going through rounds of failures and mishaps, Snapchat came to become one of the most successful businesses in the world of startups. One of the most unique photo sharing apps, Snapchat is now valued at a staggering $ 24 billion. In May 2015 alone, Snapchat raised $ 538 million in new funding rounds and it is believed to have shared more than 15 billion images during the last 3 years. With such quick growth and progress, Snapchat stands at being the third most valued startup in the world.

Stephen hawking

Stephen Hawking, in full Stephen William. He was born on January 8,1942, Oxford, Oxford shire, England. He was English theoretical physicist whose theory of exploding “black holes” drew upon both “relativity theory and quantum mechanics”. He also worked with “Space-time Singularities”.

Hawking studied physics at University College, Oxford (B.A., 1962), and Trinity Hall, Cambridge (Ph.D., 1966). He was elected a research fellow at Gonville and Caius College at Cambridge. In the early 1960s Hawking contracted amyotrophic lateral sclerosis, an incurable degenerative neuromuscular disease. He continued to work despite the disease’s progressively disabling effects.

Hawking worked primarily in the field of general relativity and particularly on the physics of black holes. In 1971 he suggested the formation, following the big bang, of numerous objects containing as much as one billion tons of mass but occupying only the space of a proton. These objects, called mini black holes, are unique in that their immense mass and gravity require that they be ruled by the laws of relativity, while their minute size requires that the laws of quantum mechanics apply to them also. In 1974 Hawking proposed that, in accordance with the predictions of quantum theory, black holes emit subatomic particles until they exhaust their energy and finally explode.

Hawking’s work greatly spurred efforts to theoretically delineate the properties of black holes, objects about which it was previously thought that nothing could be known. His work was also important because it showed these properties’ relationship to the laws of classical thermodynamics and quantum mechanics.

Hawking’s contributions to physics earned him many exceptional honors. In 1974 the Royal society elected him one of its youngest fellows. He became professor of gravitational physics at Cambridge in 1977, and in 1979 he was appointed to Cambridge’s Lucasian professorship of mathematics, a post once held by Issac Newton. Hawking was made a Commander of the Order of the British Empire (CBE) in 1982 and a Companion of Honor in 1989. He also received the Copley medal from the Royal Society in 2006 and the U.S. Presidential medal of freedom in 2009. In 2008 he accepted a visiting research chair at the Perimeter Institute for Theoretical Physics in Waterloo, Ontario, Canada.

His publications included The Large Scale Structure of Space-Time (1973; coauthored with G.F.R. Ellis), Superspace and Supergravity (1981), The Very Early Universe (1983), and the best sellers A Brief History of Time: From the Big Bang to Black Holes (1988), The Universe in a Nutshell (2001), A Briefer History of Time (2005), and The Grand Design (2010; coauthored with Leonard Mlodinow).He died in March 14, 2018, Cambridge, Cambridgeshire.

Animated movie: your name

This article is about the film. This is a Japanese Animated movie. Your Name Movie is Ranked at position Three. The World wise gross collection of this movie is $380,140,500. This movie has much Following in people of Different countries. This was Released in year- 2016.

Your Name movie has the best Animation Style. Many locations in Your Name were Based on real-life locations. The movie Genres: Romance, Animation, Fantasy, Drama.

Story mode

Mitsuha Miyamizu is a high school girl living in the rural town of Itomori near Hida. Bored of the town, she wishes to be a Tokyo boy in her next life. She inexplicably begins to switch bodies intermittently with Taki Tachibana, a high School boy in Tokyo, Waking up as the other person and having to live through their activities and social interactions for the day. The two initially believe these experiences to be vivid dreams, but eventually realize they can communicate with each other by leaving messages on paper, phones and sometimes on each other’s skin. Mitsuha( in Taki’s body) sets Taki up on date with his coworker Miki Okudera, While Taki(in Mitsuha’s body) accompanies Mitsuha’s grandmother Hitoha and her sister yotsuha to leave the ritual alcohol(Kuchikamizake), made by sisters, as an offering at the shino shrine located on the mountaintop outside the town.

It is believed to represent the body of the village guardian god ruling over human connections and time. Taki reads a note from Mitsuha about the comet Tiamat, expected to pass nearest on the day of the autumn festival The next day, Taki wakes up in his body and goes on a date with Miki, who tells him she enjoyed the date but also that she can tell that he is preoccupied with thoughts of someone else. Taki attempts to call Mitsuha on the phone, but cannot reach her and finds the body-switching has ended.

Taki, Miki, and their friend Tsukasa travel to Gifu by train on a trip to Hida, though Taki does not know the name of the town, instead relying on sketches he has made of the surrounding landscape from memory. A restaurant owner in Hida recognizes the town in the sketch as Itomori, being originally from there. He takes Taki and his friends to the ruins of the town, which has been destroyed and where five hundred residents were killed when the comet Tiamat unexpectedly fragmented three years earlier. While gazing over the impact crater in disbelief, Taki observes Mitsuha’s messages disappear from his phone and his memories of her begin to gradually fade. Taki finds Mitsuha’s name in the record of fatalities, and he wonders if the body-switching was just a dream.

While Miki and Tsukasa return to Tokyo, Taki journeys to the shrine, hoping to reconnect with Mitsuha and warn her about the comet. In the shrine, Taki drinks Mitsuha’s Kuchikamizake then lapses into a vision, where he glimpses Mitsuha’s past. He also recalls that he had already encountered Mitsuha on a train three years earlier when she came to Tokyo in her own timeframe to find him, though Taki did not recognize her as the body-switching was yet to occur in his timeframe. Before leaving the train in embarrassment, Mitsuha had handed him her hair ribbon, which he has since worn on his wrist as a good-luck charm.

Taki wakes up in Mitsuha’s body at her house on the morning of the festival. Hitoha deduces what has happened and tells him the body-switching ability has passed down in her family as caretakers of the shrine. Taki convinces Tessie and Sayaka, two of Mitsuha’s friends, to get the townspeople to evacuate Itomori, by disabling the electrical substation and broadcasting a false emergency alert. Taki heads to the shrine, realizing that Mitsuha must be in his body there, while Mitsuha wakes up in Taki’s body. At the mountaintop during sunset, the two sense each other’s presence, but are separated due to contrasting timeframes and cannot see each other. When twilight falls, they return to their own bodies and see each other in person. After Taki returns Mitsuha’s ribbon, they attempt to write their names on each other’s palm so that they will remember each other. Before Mitsuha can write hers, however, twilight passes and they revert to their respective timeframes. When the evacuation plan fails, Mitsuha has to convince her father Toshiki, the mayor of Itomori, to evacuate everyone. Before doing so, Mitsuha notices her memories of Taki are fading away and discovers he wrote “I love you” on her hand instead of his own name. The comet’s fragments crash to Earth and destroy Itomori. Taki wakes up in his own timeframe remembering nothing.

Five years later, Taki has graduated from university and searches for a job. He senses that he lost something important that he cannot identify, and feels inexplicable interest in the events surrounding the comet, now eight years past. The town of Itomori had been destroyed; however, all of its people survived as they had evacuated just in time. Meanwhile, Mitsuha has since moved to Tokyo. Some time later, Taki and Mitsuha glimpse each other when their respective trains pass each other, and they are instantly drawn to seek one another. Each disembarks and races to find the other, finally meeting at the stairs of Suga shrine. Taki calls out to Mitsuha, saying that he feels that he knows her, and she responds likewise. Having found what each had long searched for, they shed tears of happiness and simultaneously ask each other for their name.

important dates and days of year

This article will help you with those Important dates and events that are Important. So, in order to prepare better, we need to remember this list of important dates and days of the year. This will helps you learn about Important days of National and International i.e. India and World.

For this list of Important dates we will make them Month wise. And list out all the Important dates for that each month. In this article we are considering the dates and days of year 2021.

Mostly it consists of International Days:

Important dates and days in January 2021

  • 1-January-2021: New Year’s Day, Global Family Day
  • 4-January-2021: World Braille Day
  • 6-January-2021: World War Orphans day, National Technology Day
  • 9-january-2021: NRI Day
  • 10-January-2021: World Hindi Day
  • 11-January-2021: National Human Trafficking Awareness Day
  • 12-January-2021: National Youth Day
  • 14-15 January-2021:: Pongal
  • 15-January-2021: Indian Army Day
  • 18-January-2021:National Immunization Day(Polio Day)
  • 23-January-2021: Netaji Subash Chandra Bose Jayanti
  • 25-January-2021: national Voters Day
  • 26-January-2021: India’s Republic day
  • 31-January-2021: World Leprosy eradication Day

Important dates and days in February 2021

  • 2-February-2021: World Wetlands Day
  • 4-February-2021: World Cancer Day
  • 5-February-2021: Safer Internet Day
  • 10-February-2021: National De-worming Day
  • 12-February-2021: National productivity Day
  • 13-February-2021: World Radio Day
  • 14-February-2021: Valentine Day
  • 20-February-2021: World Day of Social Justice
  • 21-February-2021: International Mother Language Day
  • 27-February-2021: World NGO Day
  • 28-February-2021: National Science Day

important dates and days in March 2021

  • 1-March-2021:World Civil Defense Day
  • 3-March-2021: World Wildlife Day
  • 4-March-2021: National Security Day
  • 8-March-2021: International Women’s Day
  • 12-March-2021: World Kidney Day
  • 20-March-2021: World Sparrow Day, International Day of Happiness;
  • 23-March-2021: World Meteorological Day

important dates and days in April 2021

  • 5-April-2021: National Maritime Day
  • 7-April -2021: World Health Day
  • 10-April-2021: World Homeopathy Day
  • 19-April-2021: World Liver Day
  • 22-April-2021: World Earth Day
  • 27-April-2021: World Veterinary Day
  • 29-April-2021: International Dance day

important dates and days in may 2021

  • 1-May-2021: Worker’s Day
  • 3-May-2021: Press Freedom Day
  • 2-May-2021(1st Sunday): World Laughter Day
  • 9-May-2021: Mother’s day
  • 11-May-2021: National Technology Day
  • 12-May-2021: International Nurses day
  • 18-May-2021:International Museum Day
  • 24-May-2021:Commonwealth Day
  • 31-May-2021: Anti-tobacco Day

Important dates and days in June 2021

  • 1-June-2021: World Milk Day
  • 3-June-2021: World bicycle Day
  • 5-June-2021: World Environment Day
  • 7-June-2021: World Food Safety Day
  • 8-June-2021: World Ocean Day
  • 12-June-2021: Anti-child Labor Day
  • 20-June-2021: Father’s Day
  • 21-June-2021: International Day of Yoga

important dates and days in July 2021

  • 1-July-2021: Doctor’s Day
  • 11-July-2021: World Population Day
  • 17-July-2021: World Day for International Justice
  • 18-July-2021: World Nelson Mandela Day

important dates and days in august 2021

  • 8-August-2021: International Friendship Day
  • 9-August-2021: Quit India Day
  • 15-August-2021: Indian Independence Day
  • 29-August-2021: National Sports Day

important dates and days in September 2021

  • 2-September-2021: Coconut Day
  • 5-September-2021: Teachers’ day
  • 15-September-2021: International Day of Democracy
  • 23-September-2021: International Day of Sign Languages
  • 29-September-2021: World Heart Day
  • 30-September-2021: International Translation Day

important dates and days in October 2021

  • 2-October-2021: Gandhi Jayanthi
  • 8-October-2021: Indian Air Force Day
  • 9-October-2021: World Post Office Day
  • 11-October-2021: National Girl Child Day
  • 15-October-2021: World Students Day
  • 16-October-2021: World Food Day
  • 31-October-2021: National Unity Day

important dates and days in November 2021

  • 5-November-2021: World Tsunami Day
  • 9-November-2021: Legal Services Day
  • 21-November-2021: World Television Day
  • 29-November-2021: International Day of Solidarity With Palestinian People

Important Dates and days in December 2021

  • 1-December-2021: World AIDS Day
  • 2-December-2021: National Pollution Day
  • 4-December-2021: Indian Navy Day
  • 10-December-2021: Human Rights Day
  • 22-December-2021: National Mathematics Day
  • 25-December-2021: Christmas Day