What Is the Best Time to Post a Blog and How to Test it?

Are you wondering when should you publish blog posts? Do you want to hit that sweet spot where you get the most traffic, social shares, and comments?

If you’ve just written a great blog post and want it to go viral, then publishing time can play an important role.

In this article, we’ll show you what is the best time to post a blog by going through key facts. We’ll also show you how you can test the best time to take your blogs live.

Let’s kick things off with a look at…

Best Time of Day to Post a Blog for More Pageviews

As you start blogging, you’ll have many questions like what time of day should you publish a post. Or which days are best for getting the most traffic.

To answers such queries, different studies have been done where agencies and websites have gone through tons of data.

And among them is a study conducted by Shareaholic in 2011 that shows the best time to publish a blog post is early morning between 7 AM to 1 PM EST on weekdays.

The peak is between 9 AM and 10 AM, which shows when you can schedule or publish your posts.

Building upon the same point,

shows that 70% of users read blogs in the morning (during the AM hours).

&It makes sense as people starting their day would be going through emails, planning their week, and reading up on the latest news.

That said, people do read blogs throughout the day, so you can publish posts in the later hours as well. Now let’s see which days you should take your blogs live.

Best Days to Publish a Blog Post for Traffic

Along with time, different studies show that posting blogs on certain days can help generate more traffic. And which days are we talking about?

Shareaholic suggested that the best day to post a blog is Monday if you want more pageviews. Similarly, Kissmetrics also says that Monday is the best to publish a post and generate traffic.

What’s the Best Time to Post a Blog for Social Shares?

When it comes to engaging people on social media, you’d want to push your blog post when your users are active.

And to give you an idea of what’s the best day for getting social shares, consider a study by TrackMaven. They analyzed 65,000+ blogs and suggested that blogs published on a Sunday get

A possible reason for this could be that on the weekend’s people have more time to read through your content and then come up with a reply.

So, if you have a topic that wants user opinion or start a conversation, then this is the best time to post a blog.

But what if these times don’t work for your website? How can you find the best publishing day and hour for your content pieces? Let’s find out.

How to Test the Best Time to Post a Blog?

The researches we’ve shown you in our article provide a benchmark but in reality, there’s no best time to publish blogs.

That’s because these studies use their own samples of websites to provide a generalized conclusion. And most of them are very old, going back to 2011.

A better way to find the best time to post a blog is by doing your own testing. By monitoring which days and time you get most visitors and engagement, you’ll know the optimal time of publishing.

And the best tool to help you out is MonsterInsights. It’s the leading WordPress plugin for Google Analytics and makes decision making easy by providing insights about your site’s performance with detailed reports inside your dashboard.

MonsterInsights makes it super easy to set up custom dimensions on your website and start tracking custom data of your choice in Google Analytics.

With the help of its Custom Dimensions Addon, you can exactly see what’s the best time to post a blog. Not only that, you can set up custom tracking of individual authors, post types, category and more.

You can follow our complete guide to custom dimensions in Google Analytics for configuring tracking of best publishing times.

What is to be done when the Cheque is bounced?

Cheque is an instrument to transfer the money from one person to another. Cheque is safe and secure. To promote cheques and people should trust the simple mechanism of cheque and many people should use it effectively without any doubt in their mind so the Government in the year 1988 have introduced a chapter in Negotiable instrument Act, 1881 which deals about dishonour of cheques. As per Negotiable Instrument Act section 138 to section 143 deals with the provision of dishonour of cheques

Problems in Dishonour of Cheques

1. Penalty

If a cheque is bounced, then a penalty is levied on both drawer and payee by their respective banks. The person will additionally have to pay late payment charges if the dishounoured cheque is against repayment of a loan.

2. Damage To Credit History

Your credit history is negatively impacted if a cheque is dishonoured since your payment activities are reported to the credit bureaus by the financial institutions. The lenders will trust you if you have a good credit score. In order to have a good credit score, it’s a good practice to avoid your cheques from being bounced. Your good payment activities will help you build good CIBIL score and benefit you at the time of lending money from financial institutions.

Important terms which is used by Bank in relation to Cheques :

  1. Drawer -the maker of a bill of exchange or cheque is called the “drawer”
  2. Drawee- the person thereby directed to pay is called the “drawee”.
  3. Cheque Return Memo – the bank offer memo to the payee indicating the reason why the cheque id dishonoured.   

Reason why Cheque is bounced :

  1. Insufficient Funds
  2. Closed account
  3. Stop payment

Let’s take a hypothetical situation to understand it completely in a very simple way :

Mr. Atul draws a cheque in the name of Ms. Ria of Rs. 5,000/-. Here Ms. Ria is a drawee and Mr. Atul is drawer. Ms. Ria deposited the cheque in the bank. The cheque got bounced i.e the cheque is dishonoured.

After dispositing the cheque Ms. Ria came to know about the dishonouring of cheque in 2-3 days. Then the bank will issue Cheque return memo.

As the cheque return memo is received by Ms. Ria within 1 month she needs to send a legal notice to Mr. Atul. But also if Ms. Ria and Mr. Atul are friends Ms. Ria knows the actual problem for dishonour of cheque then she has two options

  • She can call Mr. Atul and ask for the reason and ask him when she can again deposit the cheque. If their will be a genuine problem or based on their understanding Ms. Ria deposit the cheque again and then the cheque is honoured.
  • (ii) Ms. Ria can send a legal notice to Mr. Atul. She should mention the cheque is dishonoured, she should mention Mr. Atul should process the amount within 15 days from when the notice is received. Then to after 15 days no amount is being processed and no reply of legal notice is received by Ms. Ria then from 16th day her cause of action has started now within 1 month Ms. Ria will file a case against Mr. Atul under Negotiable Instrument Act 1881

Ms. Ria can file the case under sec 138 of Negotiable Instrument Act for dishonour of cheque. Ms. Ria can file the case with Judicial Magistrate 1st Class (JMFC) or Metropolitan Magistrate.

Documents which is to be furnished at the time of case :

  • Copy of Original Cheque
  • Cheque Return Memo
  • Copy of Legal Notice
  • Postal Receipt of the Legal Notice.

Punishments :

In accordance with section 138 of this act, dishonour of cheque is a criminal offence and is punishable with monetary penalty or imprisonment up to 2 years or both.

Latest amendments in the Act:

The Act has been amended time to time to ensure and enhance trust in negotiable instruments. With an aim to further streamline the Act, the Central Government incorporated Sections 143-A and 148 vide Negotiable Instruments (Amendment) Act, 2018 (“Amended Act”). These new sets of provisions have been effective since 1st September 2018.

  • Section 143A of the Amended Act

Section 143-A of the Amended Act empowers any court while trying an offence for dishonour of a cheque to direct the drawer, who is the issuer of the cheque, to pay interim compensation to the complainant. The amount of compensation payable cannot exceed 20% of the amount as stated in the cheque. This amount has to be paid within a stipulated time period of 60 days from the date of the order passed by the court, or further within the extended period of 30 days, as may be directed by the court on showing sufficient cause for the delay caused.

  • Section 148 of the Amended Act

According to the Amended Act, Section 148 states that in the event of the conviction of the drawer of the cheque, if the drawer proceeds to file an appeal, the appellant court has the power to order the drawer of a cheque to deposit an amount. This deposited amount in such case has to be a minimum of 20% of the fine or compensation awarded by the Magistrate Court in the appeal preferred against his/her conviction. However, if the appellant is acquitted, then the Court shall direct the complainant to repay to the appellant the amount so released, with interest.