Social media refers to methods of communication where individuals produce, share, and/or exchange knowledge and concepts in online groups and networks. The primary accounts on Facebook, Twitter, Instagram, LinkedIn, and YouTube are managed by the Office of Communications and Marketing.
Social media marketing:
Social media apps are used as a marketing tool in social media marketing (SMM), a type of online advertising. These social media platforms give businesses the chance to interact with their customers in order to develop a strong brand, boost sales, and enhance website traffic.
Types of Social media marketing:
3.Social media management
Social media advertising is a form of digital marketing that involves sending sponsored advertisements to your target audience through social networks like Facebook, Twitter, and Instagram. Ads on social media are a quick and efficient approach to reach your target audience and expand your marketing initiatives.
One who has the power to influence others is an influencer. Influencer marketing is a type of social media promotion where brands pay individuals to spread the word about their goods or services to their followers. Influencer marketing first appeared in the form of celebrity endorsements.
3.Social media Management:
While social media marketing focuses more on developing and implementing a strategy to generate leads for your business through your presence on social platforms, social media management focuses more on using social media accounts.
External marketing initiatives involving a sponsored placement are referred to as paid media. Branded content, display ads, and PPC advertising are examples of paid media. For internet firms, paid media is a crucial part of revenue growth and brand visibility.
Importance of Social media marketing:
Brands have the chance to develop trust with potential customers, partners, and talent/employees by engaging on social media. This is especially true if other people are spreading the word about your company’s name, products, or services.
The COVID-19 pandemic has changed the way we work and live. We are now transitioning from traditional office hours to a new work-from-home culture. As companies grapple with the challenges of social distancing, they’re increasingly focusing on telecommuting and remote working. This is the new normal in the workplace, and it’s bringing with it many benefits.
For one, remote working eliminates the need for costly office space and commuting for employees. This can help companies save a significant amount of money, especially in big cities with high rent costs. It also allows employees to work from any location, giving them the flexibility to work from home, a vacation spot, or even a coffee shop.
Remote working also allows employees to better manage their own work-life balance. This can decrease levels of stress and fatigue, thereby increasing job performance and productivity. Even though it may be hard for some people to focus without the structure of an office environment, many more individuals find that the flexibility of remote working is beneficial to them.
Companies are also finding that allowing employees to work from home can have positive effects on office morale. With fewer distractions and more focused work, teams are able to collaborate more quickly and easily. This can lead to higher employee satisfaction and improved customer service.
The transition to work from home is an opportunity to re-evaluate the way we work and live. With the right tools and strategies, companies and employees can take advantage of the many benefits remote working offers. As we continue to navigate the COVID-19 pandemic, this will likely be the new normal in the workplace.
Increased Family Time: One of the most significant benefits of WFH is the increased amount of time that families can spend together. With the elimination of commutes, families can enjoy a more relaxed schedule and spend more quality time with each other.
Improved Work-Life Balance: WFH allows individuals to balance their work and personal life more effectively. They can take care of household chores and attend to personal errands during the day, reducing stress and increasing overall satisfaction with their work-life balance.
More Flexibility: WFH provides individuals with the flexibility to work from anywhere, at any time. This allows for a more relaxed and flexible schedule, leading to a reduced sense of stress and increased happiness.
Increased Stress: While WFH has its benefits, it can also lead to increased stress. The boundaries between work and personal life can become blurred, leading to longer work hours and increased pressure to be available at all times.
Decreased Quality of Family Time: While WFH allows for increased family time, it can also lead to decreased quality of that time. With work constantly in the background, it can be difficult for individuals to fully disconnect and enjoy quality time with their families.
Isolation and Loneliness: WFH can lead to feelings of isolation and loneliness, especially for those who are used to working in a social environment. The lack of face-to-face interactions with colleagues and clients can be detrimental to mental health and overall well-being.
WFH has had a significant impact on family relationships, with both positive and negative consequences. While it has allowed for increased family time and improved work-life balance, it has also resulted in increased stress, decreased quality of family time, and feelings of isolation and loneliness. It is important for individuals to find a balance between work and personal life, setting clear boundaries and prioritizing their mental health and well-being. Overall, the impact of WFH on family relationships is complex and varied, and it is up to each individual to make the best of the situation and find a balance that works for them and their family.
Introduction: One of the significant global threats to our health and food safety is air pollution. Air contamination kills around 3.7 million individuals all throughout the world and makes sufficient harm to crops. It is mainly caused by smoke and other harmful gases, fundamentally oxides of carbon, nitrogen, and furthermore sulphur. It is the presence of a substance in the environment that can make hurt human health and furthermore other living creatures on this planet. The sources for air pollution can be divided into two significant categories:
•Anthropogenic (human-made sources): are for the most part identified with the consumption of fuel. This may likewise incorporate little sources other than ignition like exhaust of paint, hair splash, and different solvents. Military assets, for example, atomic weapons additionally go under this kind of contamination.
•Natural sources: This might incorporate normal causes, for example, volcanic ejections and woodland fires likewise dust from huge spaces of land with little vegetation.
Ambient air pollution: An expected 4.2 million deaths each year are ascribed to ambient air pollution because of stroke, coronary illness, cellular breakdown in the lungs, and persistent respiratory infections. Around 91% of the total population lives in regions where air quality levels surpass WHO guidelines. While both developed and agricultural nations are influenced by fine particulate matter, low-and middle pay nations bear the biggest weight, with the best conceivable cost in the WHO West Pacific and South-East Asia regions. With investments in cleaner transportation, energy-proficient lodging, power generation, industry, and further developed municipal waste administration can altogether decrease ambient air pollution.
Household air pollution: Household air pollution is caused by the burning of household fuels, which causes indoor air contamination and adds to open air contamination. In 2016, 3.8 million deaths were reported because of indoor air pollution. Therefore, this risk factor is perhaps the main natural supporters of chronic weakness. The significance of household air pollution as a public health threat shifts extraordinarily relying upon the degree of advancement: in low-and centre pay nations, it is answerable for essentially 10% of death rates; around the world, it is liable for 7.7% of mortality.
● Contaminant emitting from power plants, refineries, and petrochemical plants, just as chemical and fertiliser industry, Industrial plants, lastly government incineration.
● Domestic cleaning exercises, cleaners, printing shops, and service stations are instances of indoor sources.
● Automobiles, vehicles, railroads, aviation routes, and different sorts of vehicles are instances of versatile sources.
● Finally, as mentioned earlier, normal sources incorporate actual fiascos like forest fires, volcanic erosion, dust storms, and agricultural burning.
Environment and health impacts of air pollution: Various contaminations are significant supporters of human sickness. Particulate Matter, particles with shifting yet tiny measurements, enter the respiratory system through breathing causing cardiovascular and respiratory diseases, fertility and central nervous system dysfunction, and cancer. Despite the fact that ozone protects against ultraviolet radiation, it is unsafe at ground level, influencing the respiratory and cardiovascular systems.
Air pollution: A development issue
Effects on the economic development: In 2015, WHO estimated that the financial expense of unexpected passing and disability from air contamination in Europe is near USD 1.6 trillion. Air contamination influences the economy from various perspectives. It reduces individuals’ capacity to work and kills trillions of individuals consistently. Besides, it obliterates government properties like monuments which will influence the economy by decreasing the tourist destinations.
Effects on food Production: Food creation contributes recognizably to air contamination and the other way around. Air contamination impacts the dirt and lessens its capacity to the creation of good yields and as trade in agricultural products grows it increases the air contamination discharged from producer nations. This outcomes in an irregularity causing expanding pollution emission from producer countries rather than importing countries.
Measures are taken to eradicate air pollution:
By the government:
● Action Plans for Improvement of Air Quality: Under the central sector of control of pollution, (NCAP) ‘national clean air program’ was launched to address the country’s increasing air pollution problem.
● The government even informed a detailed action plan in the year 2018 for the prevention and control of air pollution in Delhi and the national capital region.
● In 2018, a graded response action plan was notified for again the prevention, control, and eradication of pollution in the national capital region. Which was divided into 4 main categories: moderate to poor, very poor, severe, and emergency.
To spread awareness:
● The SAMEER app, which provides public access to air quality information as well as the ability to file complaints about air pollution-causing activities, has been launched.
● The government also encourages people to spread awareness among the people and grow more trees, save water, electricity, maintenance vehicle for less smoke emission.
● Since 2019, central pollution control board teams have been placed to provide field feedback in Delhi and the national capital region.
How can we reduce air pollution?
● Conservation of energy.
● Look for the ‘energy star’ label while buying products.
● Using public transportation and carpooling can also help.
● Avoid using hair spray and other solvents.
● Avoid using an air conditioner.
● Recycle and reuse.
● Environment safe paints should be used more often.
● Mulch or compost leaves and yard waste do not burn it.
This report is an excerpt of an interview project that i completed for one of my practical classes. I had to interview people working in NGO working for marital rapes analyze the interview.In this project i’ve interviewed Dr. Chitra Awasthi, the founder of RIT foundation that in collaboration with many NGOs to promote gender equality in India.
NATURE OF REPORT
In order to gain insight on the prevalence of marital rape in India and to promote gender and social equality in the country, the students of Mass communication and journalism were instructed to interview an NFPO (RIT Foundation) within the field of awareness through Media
There were no stipulations about the medium used or the questions to be asked. Students were permitted to select their own respondent owing to their comfort as well as good knowledge of the field. The report is directed to citizens of the country and people across nations. The report aims to start a conversation on this topic, to give women under martial rape the courage to raise their voice and to pressurize the law-makers to criminalize such acts.
The act of sexual intercourse with one’s spouse without the consent of the partner is known as marital rape. Whether the perpetrator is a stranger or a spouse, it is one of the most horrific acts a man can conduct against a woman. Though marital rape is the most common and repugnant form of masochism in Indian society, it is hidden behind the iron curtain of marriage. 83% of married women i.e. nearly one in every 3 women have been subjected to physical, sexual and emotional violence from their spouse. Almost 31% of married women between the ages 15 and 49 have suffered from sexual abuse cite their current husband as the perpetrator.
Any undesired sexual actions by a spouse or ex-spouse conducted without consent and/or against a person’s will, achieved by force, threat of force, intimidation, or when a person is unable to consent, are classified as marital rape. Intercourse, anal or oral sex, forced sexual conduct with other people, and other sexual practices that the victim finds degrading, humiliating, painful, or unwelcome are examples of these sexual actions.
Rape is a crime that occurs when a woman refuses to provide her consent. It’s crucial to remember that lack of consent doesn’t always have to take the form of the word ‘no.’ It’s reasonable to assume given the circumstances. If a woman consents to sexual intercourse within a marriage because of the threat of harm to her children or herself, the woman loses her right to stay in the house or get maintenance, it is not valid consent. It is still rape.
THE CURRENT SITUATION AND STATISTICS
140 of the world’s 195 countries have already made marital rape a criminal offence. The United States, the United Kingdom, Germany, France, Australia, and Russia are among the countries on the list.
However, 55 countries, including India, China, and Singapore, are countries where it is still OK to rape your wife.
The concept of marital rape has not been recognized until today. We’ve been lobbying for a law to make it a crime, but first we need to gather statistics on rape in marriage.
And yet 5.4% of married Indian women say they have experienced marital rape. 4.4% of them say they have experienced marital rape in just the last 12 months before this survey. The figure recorded by NFHS-3 for 2005-6 was 9.5%.
But while the data on marital rape in India exists, marital rape as a crime “does not exist”.
The data also includes entries for “forced her to perform any sexual actions that she did not want to” and “forced her to perform any sexual acts that she did not want to with threats or in any other way.” Overall, 2.5% and 3.6% of married Indian women answered affirmatively to these categories as well. That brings the number of married women who have been subjected to what would be called rape or sexual violence if the perpetrator had not been their husband to 11.5 percent.
Despite the historical misconception that rape by one’s partner is a minor occurrence that causes little damage, research shows that marital rape has serious and long-term implications for women. Injuries to private organs, lacerations, discomfort, bruising, torn muscles, tiredness, and vomiting are some of the physical repercussions of marital rape. In addition to broken bones, black eyes, bloody noses, and knife wounds, women who have been assaulted and raped by their husbands may experience other physical consequences such as broken bones, black eyes, bloody noses, and knife wounds as a result of the sexual violence. Miscarriages, stillbirths, bladder infections, infertility, and the risk of contracting sexually transmitted diseases like HIV are all gynecological repercussions of marital rape.
Women who have been raped by their partners are likely to experience significant psychological repercussions. Anxiety, shock, acute dread, despair, suicidal ideation, and post-traumatic stress disorder are some of the short-term symptoms of marital rape. Disordered eating, sleep issues, depression, difficulties forming trusting relationships, and increased negative thoughts about themselves are all common long-term impacts. The psychological consequences are likely to linger for a long time. For years after the abuse, some marital rape survivors describe flashbacks, sexual dysfunction, and emotional pain.
OTHER COUNTRIES’ LEGAL STATUS
In the United States, experts estimate that 10% to 14% of married women are raped throughout their marriage. Researchers discovered that marital rape accounted for almost 25% of all rapes when they looked at the frequency of different types of rape. Given the popularity of marital rape, social scientists, practitioners, the criminal justice system, and society as a whole have paid little attention to the issue. In fact, it wasn’t until the 1970s that society began to recognize the possibility of rape in marriage. Until recently, the usual rule was that a husband could not be convicted of raping his wife because he has an implicit right to sexual intercourse with his wife under the marital contract.
Resistance restrictions are still in place in the majority of American states. There are no exemptions for husbands from rape prosecution in seventeen states and the District of Columbia. There are still certain exemptions for husbands from rape prosecution in thirty-three states. In several of these thirty-three states, a husband is excused from prosecution when his wife is most vulnerable (e.g., she is mentally or physically disabled, unconscious, asleep, etc.) and legally unable to consent. The majority of States have certain spousal exemptions, indicating that rape in marriage is still considered a lesser offence than other types of rape.
When we look at the laws of various countries, we can find that most of them punish rape both within and outside of marriage.
In Australia, for example, if a person has achieved the age of 16, he or she can petition to a judge or magistrate for an order permitting them to marry.
By 1991, however, the marital rape exception had been repealed in every state in Australia.
In New Zealand, a person under the age of 20 but over the age of 16 can only marry with the approval of their parents. For women, the age of sexual consent is similarly 16 years. The New Zealand Crimes Act of 1961 makes no provision for marital rape. In 1985, the marital rape exemption was repealed. In the United Kingdom, a marriage between two people under the age of 16 is void. In 1991, the marital rape exemption was completely repealed.
A marriage between two people under the age of 16 is void in the United Kingdom. In 1991, the marital rape exemption was completely repealed. In Egypt, the age of majority is 21 years old for all legal reasons except marriage. The legal age for consent is 18, and intercourse with a female under the age of 18 is considered rape under the penal code.
Various states in the United States have different laws. In the United States, the marital rape exception has been repealed in 50 states. In Indonesia, the age of majority, as well as the age at which girls and boys can marry, is 16 for girls and 19 for boys. A girl’s legal age for giving valid consent to a sexual act is also established at 16 years. Any marriage that occurs before the age of majority is null and invalid.
LEGAL POSITION IN INDIA
In India, marital rape is legal but not de facto. While in other nations, the legislative has either criminalized marital rape or the judiciary has actively participated in recognizing it as a crime, the judiciary in India appears to be working at cross-purposes. The Supreme Court ruled in Bodhisattwa Gautam v. Subhra Chakraborty that rape is a crime against basic human rights and a breach of the victim’s most prized fundamental right, the right to life, which is contained in Article 21 of the Constitution. However, it contradicts this declaration by failing to recognize marital rape. Though there have been some advancements in Indian domestic violence legislation, they have mostly been limited to physical rather than sexual abuse.
This established the notion that a woman does not have the right to refuse sex with her spouse once they are married. This gives husbands sexual access to their spouses, which is in clear violation of human rights principles and gives husbands permission to rape their women. The rape legislation only applies to two types of married women: those under the age of 15 and those who are separated from their spouses. While rape of a girl under the age of 12 may result in a sentence of ten years or more in jail, rape of a girl under the age of 15 results in a lower punishment if the rapist is married to the victim. When Section 376-A of the Indian Penal Code, 1860, was added in 1983, it made some headway toward criminalizing domestic abuse against the wife.
The Law Commission’s proposed definition of sexual assault, which is wide, complete, and acceptable, could be used in place of the existing term of rape in Section 375 IPC, according to the report. The Task Force, like the Law Commission, stopped short of suggesting that marital rape be included in the new definition. Currently, India’s legal framework is severely inadequate in terms of safeguarding women’s bodily integrity and sexual autonomy.
ABOUT THE FOUNDATION
The RIT Foundation is a non-profit organizationcreated in 2009 by Dr. Chitra Awasthi, an educationist, writer, and philanthropist. The RIT Foundation is collaborating with a number of non-governmental organizations in India to promote social and gender equality.
In 2015, they filed a petition – RIT Foundation v. Union of India writ petition c no. 284 of 2015 seeking to criminalize marital rape. It will be coming up before the Delhi High Court for final hearing early next year.
“The first step to breaking the silence is having the tool to validate,” Chitra Awasthi says. The last refuge of male dominance is the control of women’s sexuality and bodies. It will take time to smash it. However, as a society, we must begin a dialogue and put pressure on lawmakers to act.”
Dr. Chitra Awasthi is the president and founder of RIT Foundation. She has been working as an educationist with children and young adults for the past 36 years now. She is well-known in academics for her psychological insights and comprehensive understanding of holistic living solutions. With a postgraduate degree, a university topper, in sociology from Kanpur University, she has authored a wide range of books on sociology and allied subjects. Her major interest, however, has always been in religion and spiritualism. She has translated, edited, and produced secret treasures from English, Sanskrit, and Hindi, and she is an eager student of spiritual literature in the Indian tradition. Rit International is her first foray into the corporate world. She does, however, wish to help share the same knowledge to children who are less privileged, so that they can benefit from high-quality education and knowledge.
Cricket has shifted completely in the last 10 years. T20 cricket gives the game such a high economic drive that every other format lives in the shadow of it. With that said, people have constantly raised their voices and have made efforts to keep test cricket alive. We’ve seen some great test matches in the last 3 years. One of the biggest problems the game faces right now is scheduling. There’s so much cricket being played all over the world. The majority of it is franchise cricket. Franchise cricket brings the majority of the money to the game and every player wants to be a part of it because of how economically convenient it is. Now, these tournaments take a big window out of the calendar. That leaves very little time for international bilateral series.
South Africa cancelled the one-day international tour to Australia to make sure that all top South African Players are available for CSA’s newly announced T20 franchise league. It seems clear which way the game is heading. Although, we cannot solely blame CSA for choosing franchise cricket over international cricket. If they didn’t make that decision, they could’ve almost been on the verge of being broke. They require investment to kick off their new league and that could’ve only been possible if the investors were sure that the international South African players will be available for the league from the start. Opting out from the Australia series means South Africa might not qualify for the world cup directly and will have to go to the qualifiers first. That’d indeed be something to keep an eye on.
One great issue is the imbalance in international cricket. There are only 3 cricket boards that can sustain their cricket on their own. India, Australia and England. Everyone else is dependent on each other. For example- if India tours West Indies for a test series, West Indies will make so much money that they won’t have to play cricket for the whole year because of how bad their economic situation is. Boards other than the strong 3 find it difficult to ask their players to play for their country rather than their franchises because they cannot offer the kind of money these Franchises do.
Cricket has reached a tipping point now. With more games being played than ever before. Players retire from a particular format because they cannot see a way to play all formats and sustain. Franchise cricket taking a huge chunk of time out of the calendar. All these things have made a lot of administrators reach to a conclusion. They’ve planned to reduce the number of bilateral series. Especially ODIs. The future for ODI looks rather bleak. Test cricket is not going anywhere and the same goes for the Revolutionary T20 form. ODI format finds itself in a tough position because it seems irrelevant in today’s age. The quality of cricket is not the same anymore. It feels like an extended version of T20 cricket. The most prominent ODIs that we’ll see in the future will be the World Cup. Cricket has truly changed.
Water is the most important and valuable natural resource on Earth. It sustains all life and life itself originated in water. Before the discovery of traces of water on Mars, Earth was the only planet in the solar system to contain water. About 71% of Earth’s surface is covered with water, but only 3% of the available water is freshwater, About two-thirds of the freshwater lies frozen in the form of glaciers and ice caps. The rest of the small portion is available in the form of groundwater and surface water.
Water is used in the agriculture for irrigation of crops. In industries, water is used as a coolant, solvent and in manufacturing processes. Hydroelectricity is electricity generated with the help of water. Water is also used for navigation and transport of goods.
India covers 2.45% of the world area and possesses 4% of world’s water resources. Precipitation contributes about 4000 cu km of water to the country. India has a large number of surface water resources, in the form of rivers, lakes, ponds, tanks and other small bodies. The three main rivers of North India are Indus, Ganga and Brahmaputra, which carry 60% of the total surface water in India. The flow of India’s rivers constitutes 6% of discharge of all the rivers of the world.
Being an agriculture-centric country, India has developed a number of irrigation schemes. Irrigation projects of Bhakra-Nangal, Hirakud, Damodar Valley. Nagarjuna Sagar and Indira Gandhi Canal have featured prominently in Five Year Plan.
The land area between Punjab and Brahmaputra Valley has abundant groundwater resources. The technology for identification of more aquifers can be developed further, as has been done in Punjab, Haryana, Western Uttar Pradesh, Rajasthan, Gujarat and Tamil Nadu. India also has more than 600 km long coastline. Lagoons exist in the states of Kerala, Odisha and West Bengal, where the coastline is indented. This water, known as brackish water, is used for the cultivation of paddy, coconut etc., and for fishing. na
Unmindful use of groundwater has led to the lowering of the water table. Excessive quantity of water used in irrigation increases soil salinity, affecting the crops.
Disputes also have arisen where water bodies are shared between two states and distribution of water is in question. For example, in the absence of Cauvery Agreement, Karnataka developed some irrigation schemes, which affected Tamil Nadu’s rice delta.
“Water, water, everywhere, not a drop to drink.”
The Rime of the Ancient Mariner -By ST Coleridg
Hydroelectricity can solve a part of India’s energy crisis, triggered by hike in oil prices. It is generated by the use of gravitational force of falling or flowing water. is the most widely used form of renewable energy, with production in 150 countries India has one of the greatest hydroelectric power potentials in the world. Bhakra Beas Management Board (BBMB) has installed a hydel power grid in North India. Hydroelectricity is cost-effective. Once a hydroelectric complex is constructed, no waste is produced and carbon-dioxide emission is also less as compared to fossil fuel powered plants.
Water of the rivers and other natural sources is getting polluted due to industrial chemicals, pesticides, oil slicks and household wastes. Around 75% of surface water in India is polluted. Rajasthan and Maharashtra have high fluoride content in water, while arsenic has been found in water of West Bengal and Bihar. There are 14 river basins found to be most affected by dumping of sewage. For example, leather factories in Kanpur pump around 5.8 litre of waste water into Ganga everyday. Yamuna is also known as ‘Open Drain’.
The Central Pollution Control Board (CPCB) along with the State Boards monitor water quality at 507 stations. Some of the legislations passed by government include water (Prevention and Control of Pollution) Act, 1974, Water Cess Act, 1977, Environment Protection Act, 1986 and National Water Policy, 2002. Ganga Manthan dialogue was initiated recently, to discuss measures to check pollution of Ganga water. Placing portable toilets and small scale water treatment plants along the river can go a long way in halting pollution.
Other than these, efforts of NGOs and citizens have also counted in the cleaning of lakes such as Puttenahalli lake, Dal lake, Agara lake, Rankala lake etc.
Maintenance of water quality and water conservation are the needs of the hour. Villages can collaborate to form watersheds, so that wells and other water reservoirs can be recharged with water. Ralegan Siddhi is a village in Maharashtra which successfully implemented this approach. Rainwater harvesting has been made mandatory in Tamil Nadu.
India’s water resources are in ample amount, but what is available freely, shouldn’t be Wasted. Let us be more responsible and emulate successful models like that of Ralegan Siddhi in every part of India.
Cinema is in today’s world the most popular means of entertainment. Millions of people watch cinema everyday all over the world-not only as a means of entertainment, but also as an escape from the monotony, boredom, anxiety and troubles of life. It is a restful, pleasurable and entertaining way of rewinding and relaxing after a long day’s work. All the senses are captivated while viewing cinema and the next two and a half or three hours are spent in a wink. Moreover, every class and section of society can afford this form of entertainment at their will and convenience.
Indian cinema has a charm, flavour and magic of its own. It appeals not only to the film-crazy Indian public but also enchants a large number of audiences the world over. People who do not speak or understand Hindi still sing songs from Hindi films. An average Indian film is longer than films from other parts of the world, has a ginger-touch of love, hate, revenge, drama, tears, joys and also its own share of songs and dances. A typical Indian film has it all-all the spice and variety of life condensed into it, transporting the audience on a magic carpet to a totally different world where everything and anything is possible. Infact, Salman Rushdie has quoted:
“I have been a film buff all my life and believe that the finest cinema is fully the equal of the best novels.”
Down the years, cinema in India has reached its own destination, created its own history, touched its own milestones. From stereotyped love stories to action, to drama, to realistic, to fictional-the silver screen in its every aspect has mesmerised, captured and tantalised millions of every age, class, sex and community. The journey from silent films to talking pictures, from black and white to coloured has been long.
It has catered to the dreams and aspirations of many who have hungered for glamour and reached “Mumbai’ and it still does.
There have been two streams of cinema in India-one is the Commercial Cinema which has the sole aim of entertaining and making money in return. The second stream is the Parallel Cinema or the Art Cinema which aims at sensitising people on various social issues and problems of the society. While Commercial Cinema appeals to all sections of the society. Parallel Cinema appeals mainly to the intellectual class and the intelligentsia of the society. But a change has taken place over the last decade and half. A general awareness among people has increased and Art Cinema is being more and more appreciated by a large number of people. Many a times, an art film does much better at the box-office than a mainstream commercial film. This has resulted in the thinning of the differentiating line between Art and Commercial Cinema.
Cinema has an educative value too. Because it exercises a deep influence upon the minds of the people; cinema can be used as a very effective reformative instrument. Statutory warnings are included to spread the awareness about the adversity of smoking has compelled many to quit the habit. Social awareness can be generated on issues like dowry, women education, abortion, girl foeticide, youth unrest, corruption, unemployment, poverty, illiteracy etc. Films like No One Killed Jessica, My Name Is Khan, The Attacks of 26/11 are some movies which have dealt with current sensitive issues. Cinema can expose the evils prevalent in society. It is the most effective means of mass communication. Cinema also is a great unifying force in a diversified country like ours. People belonging to all communities and sections, speaking any language, watch the cinema with the same fascination and excitement. Moreover, people can go to places with cinema. We travel from Ooty to Shimla to Switzerland to Washington to Sydney. It also encourages the art of music, singing, dancing, script-writing, direction etc. It employs a large number of people from technicians to producers to spot boys to dress makers. Thousands of people earn their livelihood through cinema.
Shahrukh Khan has aptly put the significance of cinema by saying: “Cinema in India is like brushing your teeth in the morning. You can’t escape it.”
The silver screen spreads and sells not just dreams but captivates the hearts of young boys and girls. If this medium is not used judiciously and wisely, it can distract the youth from the right direction. Thus, the film makers should undertake film making as a social responsibility and through films should give youth a sense of direction. The trend of making films on famous novels and plays should be encouraged to spread good literature and its appreciation among common man. Sensible and relevant themes should be picked to make films. Films need not be didactic, but they still can pass on constructive messages subtly to the masses. Hence, if used with pure sensibility, cinema can help in bringing positive changes in the society and the attitudes of the people.
What is citizenship journalism? It is more or less a medium through which rural people can communicate and share the ongoing problems in their state. One such example is cgnet Swara. Cgnet Swara started in 2004 as a website which acted as a middleman between the people and the news. Using the site is simple. All you need to do is call a number and tell them your problem and they’ll report it. A lot of times these stories have broken up like wildfire.
Ndtv once reported a piece of news that was reported by cgnet Swara first. The wonderful thing about this is illiterate people can also tell the news from the ground in a very convenient way. This is revolutionary. Keeping in mind that most of the people only speak their tribal language, it becomes hard for them to understand English or Hindi. But the problem with citizen journalism is that its structure is not very professional. Most of the time the calls might not result in anything because they are just opinions.
This is one of the reasons journalists are sceptical about this. Sometimes the mainstream media has used information from cgnet Swara and didn’t credit them. This makes the relationship worse. One of the officials from cgnet Swara said “Their relationship has become more antagonistic … It is very unfortunate, that local media see us as a competitor—which we cannot be and never intended to be. Every platform has its problems and strengths. We understand the structural problems of mainstream media and we want to fill in the gaps.” The initial goal of citizen journalism was to bridge the gap between the alienated theories that mainstream media provides us as entertainment. This is why the big conglomerates don’t like the idea of citizen journalism. Although it’s unprofessional, it represents the voices of the people in the rawest way possible. Since the narrative in India is controlled by a handful of people, they’ll always try to not let citizenship journalism grow. Going forward, one of the major challenges for citizen journalism is building a structure and improving fact-checking.
Even today, some considerable time after the so called internet revolution”, Electronic Commerce (E-Commerce) remains a relatively new, emerging and constantly changing area of business management and information technology. Speaking in layman’s terms, E-Commerce refers to the entire process of marketing. selling, delivering goods and servicing customers over the Internet. It has revolutionized the way companies do business. Consumers can buy almost anything online 24 hours a day.
In the 21st century, the rapid development of information technology and the rapid increase in information exchange have brought new drives and innovative ideas to the whole society. The wide adoption of information technology by the community has led to great changes. These changes are not simply in the context of data processing or computing. They are changes which affect how we communicate with each other, how we organise our daily activities, how we educate the younger generation, and how we run business. The great development and acceptance of information technology, computer networks and the Internet have transformed the mode of operation of many businesses, and at the same time have brought along unprecedented business opportunities. Businesses are now able to conduct transactions across geographical boundaries, across time zones and at a high efficiency. E-Commerce has become the market trend of the Century.
Life has become very busy these days. Odd working hours, hectic schedules and time constraints have changed how people shop these days. Hence, E-Commerce has become the preferred method of shopping for many people. They love the ease with which they can shop online from their home at any time of the day or night. Purchasing options are quick and convenient with the ability to transfer funds online. Consumers save time and money by searching for items and making their purchases online. It can take several days of physically going from location to location, costingtime and fuel, to purchase a hard-to-find item. Moreover, E-Commerce is an retail method for business transactions. Start-up costs for establishing an E-Commerce business is far less than expanding your business with more brick and mortar locations. Fewer licenses and permits are required to start an online business than that of a physical store location. You will also save money by using fewer employees to perform operations such as managing inventory and billing customers. You won’t have to search for an appropriate geographic location or worry about paying high utility costs for the facility. efficient
Advertising done well on the web can get even a small firm’s promotional message out to potential consumers in every country in the world. A firm can use electronic commerce to reach narrow market segments that are geographically scattered. The web is particularly useful in creating virtual communities that become ideal target markets for specific types of products or services.
The prospects are, in no doubt, great for E-Commerce and its followers. But still, there are some consumers who are reluctant to embrace E-Commerce because of privacy issues. Making an online purchase often requires disclosing personal information such as an address, telephone number and banking or credit card account information. While many people feel making an online purchase does not compromise their personal information, some still prefer not to take a chance of having their account information accessed by a third party, and will only make their purchases at a storefront operation.
Then there is the issue of inability to feel the product physically or check it with your own hands while buying. When making a purchase at a brick and mortar business, you get the product when you pay for it. On the web, there may be a time lag from purchase to actually being able to consume. The consumer will have to wait for delivery of physical goods.
Also, some businesses are less suitable for electronic commerce. Such businesses may be involved in the selling of items which are perishable or high-cost, or which require inspection before purchasing. Most of the disadvantages of electronic commerce today, however, stem from the newness and rapidly developing pace of the underlying technologies. These disadvantages will disappear as electronic commerce matures and becomes more available to and accepted by the general population.
Not only the new generation, but also the older generation is getting a hold of technology. They are adapting to the changing technologies and try to be up-to-date. Therefore, E-Commerce is also making its way into their lives. It is true that going to markets or malls to shop will never go out of fashion but E-Commerce is also here to stay and become more and more popular as people realize its advantages and get comfortable with it.
The world we live in today continues to grow more anxious and ignorant of their surroundings. Information is indeed a boon for humankind but there’s only so much data we can process in a day. The problem is that we have an abundance of data available which is harming us in ways we can’t imagine. To reduce our tension we seek help from pharmaceutical industries but are they worthy of our trust? No. Then, what is our substitute? Or rather I should say what’s better for us? A possible answer can be psychedelic substances. In the recent past, there have been a lot of studies and experiments in the psychedelic environment which have been successful. These substances can help human beings fight depression, anxiety issues and different brain disorders. And this is just one of the realms of possibilities that psychedelics are capable of.
I will be discussing two case studies carried out by robin Carhart-harris who is a neuroscientist at imperial college. The first study revolves around the story of a man called kirk rutter who was in grief after his mother’s demise followed by a break-up and a car accident. Such events can disturb any human being. Kirk was in depression. He couldn’t think of anything but negative thoughts. He felt guilty, disturbed and sad. He called his condition “an automatic circuit” as he lost control over his thoughts. He had been on a lot of different medications but nothing helped him. Finally, he decided to participate in a study conducted by Carhart-harris. Rutter was taken into a room where the researchers studied his brain activity through magnetic resonance imaging [MRI]. Then harris explained to him about the drugs which he’ll receive and told him he’ll neutralize the hallucinogen if he couldn’t handle it. Then the two practised a technique which’ll help him calm down if he becomes overwhelmed. Rutter burst into tears while doing that. The next day he came back and was handed two pills by a researcher containing a synthetic form of psilocybin [psychedelic substance]. He lay on a bed and put on his headphones and an eye mask. The process began, the first hallucinations that he saw were some Sanskrit words and then he went on to reflect on his grief. He took his eye mask off and noticed that harris had an eye in the centre of his face[of course he’s hallucinating] and harris joked “I might be looking very different to you” they both laughed. Rutter talked about his resentment and discussed his life with harris like he never did before. The next day he returned for the second dose which was stronger. The trip was followed by an integration session where he would discuss his experience.
Rutter went on record to say “ This process made me look at grief differently. It was a realization that it wasn’t helping. Letting go was not a betrayal”. Rutter was depressed for more than 6 years before this study. He was convinced that this experience changed his life for the better. He feared sometimes will the automatic circuit return? But he has some control over it now. 5 years later, his depression has not returned.
The second study carried out by harris included 12 people who were clinically depressed for more than 17.8 years on average. I am stressing over the term “clinically depressed”. They were also given the psychoactive substance available in magic mushrooms called psilocybin. No other medication could help this lad. One week after the oral dose all the patients experienced improvements in their symptoms. After 3 months, 5 of them were in complete remission. Harris said, “this is remarkable in the context of currently available treatments”. These researchers do not claim psilocybin to be the last resort to cure depression. They just claim that this can be done. After all, they were able to cure clinically depressed patients which no other legal medication could do.
The major argument that concerns psychedelics right now is the legalization of the substance. The science community believes that it should be legalized because it can help a lot of people fight their condition. If it becomes legal we can regulate the product and we can also create a safer environment whenever anyone consumes it. Researchers have enough evidence about its therapeutic potential and if this movement is promoted by authorities then it’ll be a huge boon for humanity. Legalization of anything increases the consumer’s safety as it’s labelled and safe for consumption. There are no major arguments against it but some scientists do believe that open consumption of psychedelics can lead to chaos but they have not considered the fact that if it gets legal it’ll be regulated. The scientists have virtually no funding to continue their research on these substances and also the public perception of these substances is very vague and false. Scientists argue that the awareness around this should be increased.
The public perception of these substances is the real problem. People put these drugs in the same category as crack and cocaine which is a very dangerous simplification. Although the majority of people are unaware of these substances but false interpretation dampers the image of the product. Psychedelics are referred to as “party drugs” but they are much more than that. The people who are aware of it are very limited and are unable to successfully communicate about it. Psychedelics needs to step out of its ivory tower and try to spread its importance where people don’t know anything about it. There are some communities in places like Haiti and amazon forest that celebrate the psychedelic culture and fully embrace it. But they are very small in number.
Before 1968, LSD and Psylocibin were legal. There were a lot of reasons for it getting banned. One of the reasons was the irresponsible behaviour of the civilians. People used it without really knowing about the substance. Your environment plays a big role when you are under the influence of psychedelics. If your environment is appropriate then your trip can be very soothing but if it’s not then it can result in psychosis. Some people ended up murdering someone. Although the biggest reason was the tyranny of the US government. Countries that had a well established psychoactive and pharmaceutical industry would’ve suffered huge losses if psychedelics expanded. The USA was one of them. The USA introduced a new classified system called scheduling. Under this system, drugs marked under schedule 1 are dangerous and offer no therapeutic value and the drugs marked under schedule 5 are safe and have some therapeutic value. LSD and Psylocibin were marked under schedule 1 even though enough evidence concluded that these substances have promising therapeutic potential. There was a conference organized between countries that had strong pharmaceutical markets and countries that we’re struggling to establish a pharmaceutical market. You can guess who won. psychedelics became illegal in most parts of the world. President Nixon’s assistant to the president John Ehrlichman went on record to say and I quote “The Nixon campaign in 1968, and the Nixon White House after that, had two enemies: the antiwar left and black people. Do you understand what I’m saying? We knew we couldn’t make it illegal to be either against the war or black, but by getting the public to associate the hippies with marijuana and blacks with heroin, and then criminalizing both heavily, we could disrupt those communities. We could arrest their leaders, raid their homes, break up their meetings, and vilify them night after night on the evening news. Did we know we were lying about the drugs? Of course, we did.” And after that, the criminalization has never stopped.
My opinion on this is every person who can experience these substances should do it. I am saying this because I’ve had some personal experiences with LSD. I have consumed LSD a couple of times and I can say without a doubt that It was the most profound experience of my life. What it does is it makes you reflect on your vulnerabilities. It doesn’t matter if you like it or not. You question your rights and wrongs and your worldview. We all are insecure about ourselves but we never take out the time to reflect and introspect. Lsd made me do that. It made me more aware of my surroundings, it made me more empathetic towards people so I can see things from their perspective. And most importantly, it made me resolve the conflicts within me. I had created an elite class system within me that I was hardly aware of. I used to judge and see people through this class system. During my trip, I realised that and immediately made a promise to myself that I will resolve this. That’s why I chose this topic. I was personally affected and I thought I can explain to people what a wonderful thing psychedelics can be. Like me, a lot of people find it hard to deal with their conflicts and I genuinely feel LSD can help them. If there’s such an efficient and wonderful medicine available to us, why don’t we use it for our benefit? There’s a reason we have a DMT receptor in our brain.
I would like to conclude by saying that with proper regulations psychedelics can help human beings increase their quality of life. I’ve given enough evidence to back my statement. All it needs is some support from the government and some positive word of mouth. Soon, there will be a lot of experiments and trials concerning this.
2022 like any other year has a lot of interesting projects that have my attention and I am eagerly waiting for a few films. The 1st film that I’ll be talking about is THIS MUCH I KNOW TO BE TRUE. This film is a musical journey of a man who sees himself through the devil. It is directed by Andrew Dominik. Nick cave and warren Williams make music which is influenced by the devil. In the trailer, there is a dialogue which goes like “you have discovered that the veil that separates your ordered life from disarray is very thin”. The trailer has some gritty visuals that immediately make you immersed in nick caves’ world. I am very excited about this project. It is slated to release this July in India.
The second film that I am looking forward to is NOPE by Jordan Peele. Jordan Peele has delivered some excellent films in the past in the form of US(2021) & GET OUT(2017). US is my personal favourite. It is about a family who finds out that there is an exact clone version of themselves who is trying to kill them. The reason they despise the real family is that they’ve been living in the dark for their whole life while they get to live a happy and normal life. The thing that makes them envy the other family so much is that they have their bodies and they have their traits but their souls differ. This is the thing that separates them. It was a very interesting watch and that is why I am looking forward to this film which will come out later this year.
The third project is not a film but it’s an HBO series called succession. Succession is probably the best HBO show ever. It’s about a media conglomerate which is owned by the Roy family. It sheds light on the family politics that go behind the scenes and how a media conglomerate works. We get to see how every member of the Roy family has some personal motive and no one can be trusted. Everyone wants to be at the top and they can go to any margin for it. The show also tells its audience how the Roy family handles their public image by constantly changing the narrative for their own good. It’s a kind of show that always moves in tandem with what is happening and has happened in the past. The story is so well connected that you can understand the character development of all the actors in the show. The first 3 seasons are already out so watch it if you haven’t already. Season 4 will most likely be out by this year’s end or the start of 2024.
Ye belongs from Chicago. He was born in 1977, on 8th June. He used to produce beats for other artists before he transformed into a rapper himself. People around him who gave him work thought more of him as a producer rather than a rapper. He used to cook beats for ROCK-A-FELLA RECORDS. People from the Record label accept it today that they did not see Kanye west becoming the rapper he became today. One of the Artists from the record label said “ I knew he was a rapper but I was like stick to the beats kid”. Nobody saw YE coming. When he rapped one of his verses to Pharell Williams, He was quite shocked. Kanye had been trying to get in touch with Pharell for a while but he couldn’t. Pharell was touched by the piece that Kanye did for him. Birth of a jeen-yuhs was taking place.
Kanye has been involved in some questionable moments all his life. But the life he breathes to his music is above all the white noise that he surrounds himself with. Some people can call Kanye’s energy narcissistic and maybe rightly so. But, I believe this is the energy that makes his music alive. His songs are so Kanye that when you listen to them you know it’s Kanye. This energy has given him a different identity that is unique to him and makes him arguably the biggest rapper of his time. His mother’s presence in his life is a big reason for what kanye has achieved today. Donda West died in 2007. He released an album dedicated to his mother in 2021. This shows you how much his mother meant to him. There’s a clip in his documentary where his mother is trying to tell him by how he can come off as rude to people sometimes. I expected Kanye to burst out and say something stupid at that moment but he didn’t. He actually accepted it in a way and you could see in his eyes that there was an actual realisation of his action. Donda had her way with Kanye.
Ye’s biggest downfall in his career was when he started having problems with his mental health in 2016. He was diagnosed with bipolar disorder. In his documentary, he said to one of his team members “ man I took pill yesterday just so I can talk to you normally right now”. This can give you some insight into his state. His decision about running for president didn’t help his public image either. People took it as a big joke and questioned his sanity. You could see by the public appearances he made post-2016 that he was indeed troubled. Nobody exactly knows the reason behind it. But there were a lot of things that happened to him in the last 5 years. Fallout with kid Cudi, divorce, the album pushed back and his mental misery. Ye’s life is so layered and grey. No one can deny that he’s a musical genius but at the same time, some of his acts in the public make him look like a foolish man who is still not over his teenage. There are so many tags you can associate him with. That’s what makes him so interesting.
Ye has done a lot of things which he won’t be proud off but one thing that he did absolutely right was his music. He is such a inspirational artist to so many aspiring rappers. He gave Hip-Hop a much needed new life by his presence.
“’Cause now I see women as somethin’ to nurture, Not somethin’ to conquer”
‘Masaba Masaba,’ one of the most loved Indian programmes on Netflix, is here! It will be exactly one month from today on July 29 before the second season of “Masaba Masaba” arrives on the OTT platform. In August 2020, the first season of “Masaba Masaba” was released.
Masaba herself posted the first preview for the programme on Instagram.
Neena Gupta and Masaba, a mother-daughter team, appear young and hopeful in the teaser as they tackle new professional routes, new and old love interests, loss, emotions, and rivalry. Season 2 follows the lives of these two women as they go over challenging terrain and difficult sections.
Season 2 will also have Neil Bhoopalam, Rytasha Rathore, Kusha Kapila, Kareema Berry, Barkha Singh, Ram Kapoor, and Armaan Khera in addition to being directed by sonam Nair and produced by Vinyard Films. Influencer Kusha Kapila is performing for the second time; her first was in Karan Johar’s Ghost Stories.
Director Sonam Nair expressed her excitement about the teaser’s release by saying, “When Masaba Masaba was first shown to me by Ashvini Yardi, it was an idea that I instantly fell in love with, and I knew it would bring a lot of positive emotions with it. I have the opportunity to explore and collaborate with excellent services like Netflix season 2 is moving into other territories but with the same level of love and I can’t wait for people to watch it “.
Internet memes are viewed as a component of online culture. Social media platforms, blogs, personal emails, and news sources may all be used to transmit them from one person to another. Online instant messaging makes it easier for people to spread rumors, which causes trends and experiences to spread quickly.
Memes were formerly only considered to be the bizarre images that some internet users created for their own amusement. They are utilized, shared, and consumed every minute in modern social media interactions. Memes, an idea created from an unusual source, have become one of the most popular ways to communicate on the internet. Memes have entered the contemporary society in a somewhat meta way, if they’re being posted by your favorite artist, relative, or politician. Even humans can become memes, and if you’re extremely fortunate, being a meme may make you famous.
Did you know? The first ever meme was released in 1996 the release of the Swaying Baby, the first digital meme, set the bar high. It was a little unsettling and took hours to process.
Memes have a remarkable ability: they may affect how you see and react to the environment. However, occasionally the “facts” they present are untrue or deceptive. And it may be quite difficult to pinpoint the precise creator of a meme, let alone their motivation. It influences people’s opinion and their could be reg flags being observed so. Thus, consume and enjoy the content conscientiously.
Fear of future is a negative word let’s call ourselves Forward Thinkers . Yes, forward thinkers are the ones who are always worried about what will happen in future.
If you are in school , you must be wondering what will I study in college, which career will make me more money , what if I don’t clear entrance, etc. If you are in college and you didn’t get into your dream college you are already dreading about your life by thinking of all the self sabotaging thoughts.
Well these thinkings if asked to an experienced person who has already lived his life will say that – ” Having worries and sleepless nights over future worries is a good sign that you are in a right path ” . It means you know that the life that you crave for will not come merely from attending college. You know that wasting time and money with friends who won’t contribute you in anyway is serious damage to your future. You are very much aware and that itself stands you out of the crowd.
A person who worries is more prone to take steps rather than the one who doesn’t. You are already more mature than your peers. You are already embracing the struggle in you and fighting to remove the worry. So keep that fire of worry in you alive and take that action today because the life that you crave for won’t come in a day it will come after many years of sleepless and ruthless nights.
How to Optimize your Blog Content through SEO Strategy?
The Process of Search Engine Optimization (SEO) aims to improving the quality of website to a website and a web page to a search engines. Strategy of SEO content marketing is not an appropriate for every website where else other Internet marketing strategies are more effective.
SEO Targets on Unpaid Traffic:
Unpaid Traffics are known to be organic results.
There are Billion searches in a single day, many people for specific product and this searches are commercial intent and leads to immense amount of specific, high-intent traffic.
This focus rather than the paid traffic, because unpaid traffics are originates, different kinds of searches.
Which includes; video search, academic search, image search, news search, and industry-specific vertical search engines.
Internet Marketing Strategy:
This Strategy mainly focuses on how search engines work, the in-build algorithms in computer dictate search engine behaviour.
It instructs what people search for, the actual search terms, search engines are performed under the targeted audience.
When websites ranked higher on Search Engine Results Page (SERP), the SEO content marketing has to perform because websites receives more visitors from a search engine.
The most successful Internet marketing campaign depends on high-quality web pages to improvise their sites and allows the site owners to measure the rule.
Optimizing search engine for Blog Content:
SEM (Search Engine Marketing) is a practicing of designing and optimizing search engine.
Search engine marketing focuses on excellence more than the relevance.
Difference form SEO content marketing is, between the paid and unpaid priority ranking in search results.
Most of the organic search traffics are not paid for search engines.
In addition, the accessibility of web crawlers, user web accessibility has become immensely important for SEO, this is considered to be a wise business.
How to Optimize your Blog posts for SEO?
The best way to optimizing the blog post is depend on how we creating it, SEO perform to get more traffic for your blog.
As a beginner, we have to plan for actual keyword search, what the real audience look for.
The keyword technique is mostly used by SEO experts and content creators, this helps to plan for content strategy.
Topic plays a vital role for your blog it makes users to click your website to see the article.
If we were using single all in one SEO plugin have to focus on keyword in your article’s setting.
The Evolution of SEO:
In last two years with Computer-programmed algorithm updates and changes to Google search results page.
Now SEO evolves dramatically, so it requires more great content.
In 2021, investing in organic traffic is a viable marketing.
SEO becomes most important in digital marketing.
According to Bright Edge’s study, organic traffic is responsible for more than 51% of visitors to the websites.
How to Increase the Traffic for your Blog Content?
As a Blogger, we have to know about the audience preference to increase website traffic.
To succeed in SEO, you need understand the user intent.
Have to use keyword attractively to grab the viewers to your website, such as; t-shirt sale, instead we can put Amazing t-shirt sales Hurry!!!
To get high CTR (Click Through Rate), have to use unique keywords to gain a high position among all websites.
Social media are interactive technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of social media arise due to the variety of stand-alone and built-in social media services currently available, there are some common features:
* Social media are interactive Web 2.0Internet-based applications. * User-generated content such as text posts or comments, digital photos or videos, and data generated through all online interactions is the lifeblood of social media. * Users create service-specific profiles for the website or app that are designed and maintained by the social media organization. * Social media helps the development of online social networks by connecting a user’s profile with those of other individuals or groups
Users usually access social media services through web-based apps on desktops or download services that offer social media functionality to their mobile devices (e.g., smartphones and tablets). As users engage with these electronic services, they create highly interactive platforms which individuals, communities, and organizations can share, co-create, discuss, participate, and modify user-generated or self-curated content posted online. Additionally, social media are used to document memories; learn about and explore things; advertise oneself; and form friendships along with the growth of ideas from the creation of blogs, podcasts, videos, and gaming sites.This changing relationship between humans and technology is the focus of the emerging field of technological self-studies.Some of the most popular social media websites, with more than 100 million registered users, include Facebook (and its associated Facebook Messenger), TikTok, WeChat, Instagram, QZone, Weibo, Twitter, Tumblr, Baidu Tieba, and LinkedIn. Depending on interpretation, other popular platforms that are sometimes referred to as social media services include YouTube, QQ, Quora, Telegram, WhatsApp, Signal, LINE, Snapchat, Pinterest, Viber, Reddit, Discord, VK, Microsoft Teams, and more. Wikis are examples of collaborative content creation.
Many social media outlets differ from traditional media (e.g., print magazines and newspapers, TV, and radio broadcasting) in many ways, including quality,reach, frequency, usability, relevancy, and permanence. Additionally, social media outlets operate in a dialogic transmission system, i.e., many sources to many receivers, while traditional media outlets operate under a monologic transmission model (i.e., one source to many receivers). For instance, a newspaper is delivered to many subscribers and a radio station broadcasts the same programs to an entire city.
Since the dramatic expansion of the Internet, digital media or digital rhetoric can be used to represent or identify a culture. Studying how the rhetoric that exists in the digital environment has become a crucial new process for many scholars.
Observers have noted a wide range of positive and negative impacts when it comes to the use of social media. Social media can help to improve an individual’s sense of connectedness with real or online communities and can be an effective communication (or marketing) tool for corporations, entrepreneurs, non-profit organizations, advocacy groups, political parties, and governments. Observers have also seen that there has been a rise in social movements using social media as a tool for communicating and organizing in times of political unrest.
History of social media :
The PLATO system was launched in 1960, after being developed at the University of Illinois and subsequently commercially marketed by Control Data Corporation. It offered early forms of social media features with 1973-era innovations such as Notes, PLATO’s message-forum application; TERM-talk, its instant-messaging feature; Talkomatic, perhaps the first online chat room; News Report, a crowdsourced online newspaper, and blog; and Access Lists, enabling the owner of a note file or other application to limit access to a certain set of users, for example, only friends, classmates, or co-workers.
ARPANET, which first came online in 1967, had by the late-1970s developed a rich cultural exchange of non-government/business ideas and communication, as evidenced by the network etiquette (or ‘netiquette’) described in a 1982 handbook on computing at MIT’s Artificial Intelligence Laboratory.ARPANET evolved into the Internet following the publication of the first Transmission Control Protocol (TCP) specification, RFC 675 (Specification of Internet Transmission Control Program), written by Vint Cerf, Yogen Dalal and Carl Sunshine in 1974. This became the foundation of Usenet, conceived by Tom Truscott and Jim Ellis in 1979 at the University of North Carolina at Chapel Hill and Duke University, and established in 1980.
A precursor of the electronic bulletin board system (BBS), known as Community Memory, appeared by 1973. True electronic BBSs arrived with the Computer Bulletin Board System in Chicago, which first came online on February 16, 1978. Before long, most major cities had more than one BBS running on TRS-80, Apple II, Atari, IBM PC, Commodore 64, Sinclair, and similar personal computers. The IBM PC was introduced in 1981, and subsequent models of both Mac computers and PCs were used throughout the 1980s. Multiple modems, followed by specialized telecommunication hardware, allowed many users to be online simultaneously. Compuserve, Prodigy and AOL were three of the largest BBS companies and were the first to migrate to the Internet in the 1990s. Between the mid-1980s and the mid-1990s, BBSes numbered in the tens of thousands in North America alone. Message forums (a specific structure of social media) arose with the BBS phenomenon throughout the 1980s and early 1990s. When the World Wide Web (WWW, or ‘the web’) was added to the Internet in the mid-1990s, message forums migrated to the web, becoming Internet forums, primarily due to cheaper per-person access as well as the ability to handle far more people simultaneously than telco modem banks.
Digital imaging and semiconductor image sensor technology facilitated the development and rise of social media. Advances in metal-oxide-semiconductor (MOS) semiconductor device fabrication, reaching smaller micron and then sub-micron levels during the 1980s–1990s, led to the development of the NMOS (n-type MOS) active-pixel sensor (APS) at Olympus in 1985, and then the complementary MOS (CMOS) active-pixel sensor (CMOS sensor) at NASA’s Jet Propulsion Laboratory (JPL) in 1993.CMOS sensors enabled the mass proliferation of digital cameras and camera phones, which bolstered the rise of social media.
The digital divide is a measure of disparity in the level of access to technology between households, socioeconomic levels or other demographic categories.People who are homeless, living in poverty, elderly people and those living in rural or remote communities may have little or no access to computers and the Internet; in contrast, middle class and upper-class people in urban areas have very high rates of computer and Internet access. Other models argue that within a modern information society, some individuals produce Internet content while others only consume it, which could be a result of disparities in the education system where only some teachers integrate technology into the classroom and teach critical thinking. While social media has differences among age groups, a 2010 study in the United States found no racial divide. Some zero-rating programs offer subsidized data access to certain websites on low-cost plans. Critics say that this is an anti-competitive program that undermines net neutrality and creates a “walled garden”for platforms like Facebook Zero. A 2015 study found that 65% of Nigerians, 61% of Indonesians, and 58% of Indians agree with the statement that “Facebook is the Internet” compared with only 5% in the US.
According to the Pew Research Center, a majority of Americans at least occasionally receive news from social media. Because of algorithms on social media which filter and display news content which are likely to match their users’ political preferences, a potential impact of receiving news from social media includes an increase in political polarization due to selective exposure. Political polarization refers to when an individual’s stance on a topic is more likely to be strictly defined by their identification with a specific political party or ideology than on other factors. Selective exposure occurs when an individual favors information that supports their beliefs and avoids information that conflicts with their beliefs. A study by Hayat and Samuel-Azran conducted during the 2016 U.S. presidential election observed an “echo chamber” effect of selective exposure among 27,811 Twitter users following the content of cable news shows.The Twitter users observed in the study were found to have little interaction with users and content whose beliefs were different from their own, possibly heightening polarization effects. Another study using U.S. elections, conducted by Evans and Clark, revealed gender differences in the political use of Twitter between candidates.Whilst politics is a male dominated arena, on social media the situation appears to be the opposite, with women discussing policy issues at a higher rate than their male counter-parts. The study concluded that an increase in female candidates directly correlates to an increase in the amount of attention paid to policy issues, potentially heightening political polarization.
Recent research has demonstrated that social media, and media in general, have the power to increase the scope of stereotypes not only in children but people of all ages.Three researchers at Blanquerna University, Spain, examined how adolescents interact with social media and specifically Facebook. They suggest that interactions on the website encourage representing oneself in the traditional gender constructs, which helps maintain gender stereotypes. The authors noted that girls generally show more emotion in their posts and more frequently change their profile pictures, which according to some psychologists can lead to self-objectification. On the other hand, the researchers found that boys prefer to portray themselves as strong, independent, and powerful. For example, men often post pictures of objects and not themselves, and rarely change their profile pictures; using the pages more for entertainment and pragmatic reasons. In contrast, girls generally post more images that include themselves, friends and things they have emotional ties to, which the researchers attributed that to the higher emotional intelligence of girls at a younger age. The authors sampled over 632 girls and boys from the ages of 12–16 from Spain in an effort to confirm their beliefs. The researchers concluded that masculinity is more commonly associated with positive psychological well-being, while femininity displays less psychological well-being. Furthermore, the researchers discovered that people tend not to completely conform to either stereotype, and encompass desirable parts of both. Users of Facebook generally use their profiles to reflect that they are a “normal” person. Social media was found to uphold gender stereotypes both feminine and masculine. The researchers also noted that traditional stereotypes are often upheld by boys more so than girls. The authors described how neither stereotype was entirely positive, but most people viewed masculine values as more positive.
Effects on youth communication:
Social media has allowed for mass cultural exchange and intercultural communication. As different cultures have different value systems, cultural themes, grammar, and world views, they also communicate differently.The emergence of social media platforms fused together different cultures and their communication methods, blending together various cultural thinking patterns and expression styles
Social media has affected the way youth communicate, by introducing new forms of language. Abbreviations have been introduced to cut down on the time it takes to respond online. The commonly known “LOL” has become globally recognized as the abbreviation for “laugh out loud” thanks to social media.
Social media has offered a new platform for peer pressure with both positive and negative communication. From Facebook comments to likes on Instagram, how the youth communicate, and what is socially acceptable is now heavily based on social media.Social media does make kids and young adults more susceptible to peer pressure. The American Academy of Pediatrics has also shown that bullying, the making of non-inclusive friend groups, and sexual experimentation have increased situations related to cyberbullying, issues with privacy, and the act of sending sexual images or messages to someone’s mobile device. On the other hand, social media also benefits the youth and how they communicate. Adolescents can learn basic social and technical skills that are essential in society. Through the use of social media, kids and young adults are able to strengthen relationships by keeping in touch with friends and family, make more friends, and participate in community engagement activities and services.
Social media content, like most content on the web, will continue to persist unless the user deletes it. This brings up the inevitable question of what to do once a social media user dies, and no longer has access to their content.As it is a topic that is often left undiscussed, it is important to note that each social media platform, e.g., Twitter, Facebook, Instagram, LinkedIn, and Pinterest, has created its own guidelines for users who have died.In most cases on social media, the platforms require a next-of-kin to prove that the user is deceased, and then give them the option of closing the account or maintaining it in a ‘legacy’ status. Ultimately, social media users should make decisions about what happens to their social media accounts before they pass, and make sure their instructions are passed on to their next-of-kin
Everyone makes mistakes in life, we are believed to learn from our mistakes or try to avoid them, same happens when building a niche website, mistakes can cause damage to your brand value or prevent you get disire results.
However, no one really talks much about how doing things wrong on your website can deteriorate your image and cost you your business. There are common mistakes that are often made not out of ignorance but coincidentally or because of forgetfulness.
Effects of these mistakes can be seen in sales, website visitation rates, and bounce rates. This is why you need to be aware of them and have tools and knowledge to improve your website, eliminate the mistakes you are making, and inevitably, improve your business.
To avoid certain things which are causing us to gain the maximum number of reach I want you to keep these ‘10 Disappointing Niche Website Mistakes You Make Now’ in your mind while building a website.
Under-Plan Website: Without a plan, you can never ever run any business. Can you run a restaurant without having a proper plan? No. If you try it, you will create a mess, will be unable to get customer satisfaction. Similarly, it happens with websites.
“A successful website does three things:
It attracts the right kinds of visitors.
Guides them to the main services or products you offer.
Collect Contact details for future ongoing relations.”
― Mohamed Saad
The most successful component of a growing website is single, original quality content, which will increase your credibility and authority in your chosen area. It will also increase your search engine ranking.
Evergreen content would be something like an article that teaches you how to tie a bowtie. Something like that isn’t time-sensitive, so you can essentially write it once and continue driving traffic to it forever.
Working on multiple websites at a time: If you are working on a certain website stick to it. You may think that working on more websites will multiply your earning but, it will not, it will require more time and pace which will be not possible and will cost you the quality of your content. There are many other ways to accelerate your growth on your single website.
Not focusing on the quality of your website: You need to focus on the quality of the website while side keeping the quantity of the site. The quality of your website will determine the content of your website which will increase the audience towards your websites.
For example: if you own a photography studio you must add your best high-res photos or video to your website which attracts the customer which will direct them to buy your services.
How frequently the website is updated
When the website was updated
Products or services
Photography of organization’s facilities
Use different languages
Present to different cultured
Variety of presentation
Different forms (text, audio, video, …)
Precise information (no spelling, grammar errors)
Sources of information are identified
Objective presentation of information
Organization’s physical address
Sponsor (s) of the site
Manager (s) of the site
Specifications of site’s managers
Identification of copyright
Email to manager
No presence in Social Media: Social media is just not for making friends is can be also used to marketing a business. Making a good presence on social media could help you to connect to the audience. Most users of social media platforms like Facebook, Instagram, Pinterest, Twitter, etc will help you to divert the attention of the audience towards your websites. All the social media outlets have a ‘Paid’ section by which you can grow your presence or multiply your reach by a promoted content.
The point is marketing on Social Media is rapidly becoming an excellent way to drive traffic to your website. Likely to soon be second only to Organic traffic as one of the more economical means of attracting visitors.
Ignoring keyword research: Some keyword research was necessary in order to pick a niche that was feasible to create a website about. You may use several keywords some of them for free or some with a price. By using free keyword tools as google Adwords can really help to find the adequate keyword we can maximize your reach. making a keywords research will be highlighted by google which will increase traffic on your website.
Google looks for keywords on your website and Google will send visitors to your website based on the keywords they find there.
Not getting proper training: You need to get the proper training to build a good niche website. You can search on the internet for various online training programs various website runs a training program that can help you to learn to run a website. Do some research and make a sound decision regarding a comprehensive training platform for starting an online business. You will likely experience some doubt as you continue to build your business, and the money does not start pouring in right away. So it is best that you start your journey on firm ground.
There are various websites you can follow like niche affiliate, niche academy a super affiliate, etc. they are all here to train you, build up your skills, and make your website more attractive and interesting. Some of them are paid courses and some will train you for free. I would recommend you can start with the free course then go for the paid version for a better understanding and advanced learning.
Not treating your business like a business: This is most likely the biggest reason that people fail to achieve success online. Establishing yourself as an Authority online and creating a business that will support your family is serious stuff and should be treated as such.
Unfortunately, many Newcomers treat this more like a “hobby”, than a business. You will be never able to figure that out. It can be used to get a little better organized yourself. You must have ‘hunger’ enough to take the advice of some very successful people and treat my business, as a business.
Not writing a site blog: Your website’s blog is an integral part of your overall success. A blog is where you can personalize your site, and therefore, differentiate yourself from your competitors. It’s where you can add fresh and interesting content that engages with your potential conversions in the way that a straightforward eCommerce platform cannot. Your blog should have regularly scheduled updates, with content that is relevant and well-written.
A blog is an aspect of operations that many websites outsource, and if you’re incapable of producing an interesting blog, then you should certainly consider farming the task out to a professional writer. A good writer will be able to create engaging headlines and titles, with an article that is written utilizing SEO, and yet is still personable and promotional (but not too promotional – a blog is different from an advertorial). You may hire a content writer online at a price. Prices vary from their experience in the field.
Not Getting Personal and Not Starting an Email List: If you have a great connection with the customers online directly, it will help to organic traffic on your website. It will help you when they can relate to you and your situation. Do not hesitate to let your visitors know that who you are and why you are an expert in your niche.
Not mentioning or forgetting to mention NAP (Name, Address, Telephone number) or not keeping it up updated will cost you to lose your customer forever. Your NAP needs to be clearly displayed and updated as needed, they can be directed to an incorrect location, or are unable to contact you via a method of their choosing.
Underestimate the Importance of Mobile Traffic: It’s amazing how many people are glued to their smartphones while out and about. You might see a group of people at a bar, totally ignoring each other as they intently tap away at their phones. They might be shopping for a new product or service, but are you prepared to receive them? Your website needs to be responsive to smartphone-based web browsers, meaning it needs to be configured to load quickly and display quickly on a screen of any size. If your page cannot be adequately navigated using a smartphone, then you could potentially be missing out on a significant amount of traffic and conversions.
Starting a niche website is easy. Getting it set up on WordPress and writing your first article is simple stuff that anybody can do. The difficult part comes in growing it into a money-making niche site. As you learned in this guide, there are a lot of moving parts. It takes patience, hard work, and persistence.
The biggest reason for failure is simply that people give up too quickly. And it’s not their fault. If it’s your first time, you don’t know what to expect. You don’t know the processes and different cycles that a new niche website goes through before breaking through and finally being successful.
Niche websites can truly change your life if you want them to. Starting a successful website can open a lot of different doors for you. It can allow you to quit your job, finally, travel the world, or just get some really good side income money.
After the fast-spreading of Omicron variant of COVID-19 in the various parts of the world, a new terror has been emerged in the people of the country. So far, two positive cases of Omicron* variant have been detected in Karnataka.
To reduce the spreading of this variant in different parts of the country, the Health Ministry of the country has been advising the states and union territories to strictly check upon the international passengers who have been coming from ‘at risk’ countries.
International passengers coming from ‘at risk’ countries are advised to go for RT-PCR* test. Only after the reports of their tests are available, they are allowed to step out from the airport. This situation created a lot of chaos in Kempegowda International Airport in Bengaluru on Wednesday, December 1. Long queues were witnessed at the airport due to the guidelines regarding the mandatory RT-PCR test of the international passengers at the airport passed down by Union Health Ministry.
Only four doctors and 25 staffers were deployed at the airport according to the reports. Moreover, there was only one testing counter located for screening the passengers. A lot of passengers showed their discomforts during the testing through various social media handles.
Among those passengers, Raja Andukondan was also the one who faced issues while testing. He raised his complaints through his Twitter handle.
He stated, “@BLRAirport As one of the passengers on the very first flight which landed after 00:00hrs, it was horrible. Clearly the lab Auriga Research was not at all prepared. Who can I contact for a refund of my cost for the Rapid PCR test? Results were promised in 1 hr but took 3+ hrs”.
According to the current guidelines, passengers coming from ‘at risk’ countries have to go through post-arrival testing and will be isolated in case the reports turn out to be positive.
Due to the fast-spreading of Omicron variant of COVID-19, all the residents of India are advised to ensure their safety and not to take it lightly in any case. It is to be hoped that all the people will be able to overcome this crisis very soon with their own vigilance.
*Omicron variant –
It is a new variant of COVID-19 that has been kicked-off in South Africa. A sudden surge of positive cases broke out among the university students. At first, scientists mistook this omicron variant in the students as delta variant. But after the research, the omicron variant was found out with a lot of mutations which stirred up a chaos among the scientists. On 24 November, this variant was reported to World Health Organisation. According to WHO, this variant poses a ‘very high risk’. Following different reports, it is to be said that this variant could be the most contagious one to be ever known in the history.
Reverse Transcription Polymerase Chain Reaction (RT-PCR) is the test where an enzyme called reverse transcriptase used to change the piece of RNA into a same matching piece of DNA. This method is used to detect the specific genetic material in any pathogen. It is one of the widely used methods to detect the COVID-19 virus in a diseased body.
The dependency of societies on technology is undebatable. Social media has emerged as a saviour amidst the pandemic which made it very challenging to stay connected in terms of our personal and professional life. However, the recent social media outages have revealed a scary fact: we cannot afford them. They cause damages to as many sectors of society as technology benefits.
Effects on economy
Facebook, home to one of the largest social media networks across the globe, upon recently facing a major outage and disruption in its services like WhatsApp and Instagram, took entrepreneurs by shock as their sales dipped dramatically and they scrambled to cater to the increasingly impatient customers. From beauty and clothing to food delivery, many industries were simultaneously affected. The services were completely stalled for hours which created a lot of stress and panic.
Facebook itself suffered revenue losses of billions and the world economy had to pay the price. The small-scale advertisers, influencers, and content creators were forced into helplessness as their only methods of interacting with the audience and making ends meet suffered a blow. Such financial dependence on social media continues to prove itself a major cause of concern.
Effects on education
Social media has been a boon for the education sector, providing students and educators around the world with ample opportunities to enhance knowledge sharing, despite the uncertainties of a global pandemic. But the outages on educational platforms have proved to be costly. Zoom, for example, suffered major glitches which were very inconvenient and caused communication problems between students and educators, which, in turn, is detrimental for their academic growth.
Moreover, educators also feel the pressure to rush through the materials since these technical issues take much time to be fixed. Many other platforms such as WhatsApp, Facebook and YouTube, which are also used by educators to keep the students updated, upon facing such issues, create a lot of panic and confusion.
Effects on mental health
Social media is constantly used by many as a way of entertainment and recreation. It allows us to relieve stress and cope with day-to-day life. But many people also use it as a form of escapism and eventually become addicted. Outages expose them to periods where they experience extreme withdrawal symptoms. When their mental health and happiness are dependent upon an external source such as social media in the form of validation received through likes and comments, feelings of anxiety, stress and emptiness creep in when those services are stalled for hours.
Not only are they unable to connect with others to reduce loneliness but they also get stuck with their negative thoughts which have a very poor effect on their overall well-being. Research shows that social media is one of the leading causes of depression as it is designed in such a way that people automatically fall into the trap of comparison and information overload.
Is there a way out?
While social media outages are abrupt and often uncontrollable, as individuals, we can educate others and take steps towards reducing our dependence on it in some ways-
Limiting screen time – Instead of scrolling endlessly for hours, social media can be used mindfully by delegating certain hours of the day to it while engaging in other activities and hobbies during the day. This would ensure that our well-being is not compromised and we can successfully achieve our goals.
Spending time with others – Be it a family member, friend or even a pet, we must make sure that we have some company so that we do not slip into loneliness or other destructive habits which can worsen social media addiction. Participating in volunteering work or joining local communities that align with our interests is also a great way to be more active physically and mentally.
Social media detox – Refraining from using technology and social media for a fixed amount of time is also a good method to overcome social media dependency. Taking help from family members and friends, identifying triggers which guide the over-consumption and making a planner to track its effects on daily mood are some helpful ways that can make this process easier.
Choosing alternatives – In the case of finance, we must make sure that social media is never the only source of making ends meet. We must always be prepared and have enough skills to tackle the challenges of a physical workspace in case our social media business comes to a halt. Multiple courses can be easily found, online or offline, which can aid us in the process.
Social media outages serve as a reminder that although it is a great source of education, entertainment and much more, it has an unpredictable aspect to it which can prove to be damaging if we do not gain control over our online consumption. Hence, we must learn to strike a balance between our online and offline worlds.
“Like all technology, social media is neutral but is best put to work in the service of building a better world.”
In the field of tech startups, Udaan has added another feather to India’s cap. Providing small entrepreneurs with the benefits of online commerce, it is one of the fastest-growing unicorns in India. Udaan offers a platform and an opportunity for all retailers, wholesalers, distributors, and manufacturing companies in smaller towns and villages to grow as entrepreneurs.
Udaan, founded in June 2016, is a startup company based in Bangalore. The founding members of the company were Amol Malviya, Vaibhav Gupta, and Sujeet Kumar, who previously worked for Flipkart. During their time working at Flipkart, they observed how despite having a strong distribution network, the company was still unable to reach these locations. Their main aim of starting this business was to make the goods reach the remotest areas of the country like Bhabua in Bihar. Udaan targets the back-end of a market. This is the part or process that takes place behind the scenes in an exchange or an e-commerce website.
Udaan portrays the axiomatic example of a B2B (business to business) model. Business-to-business is a situation where one business makes a commercial transaction with another, such as wholesalers and online retailers. It is a type of electronic commerce (e-commerce) which involves exchange of products, services or information between businesses, rather than between businesses and consumers (B2C). There are two B2B models to be considered- a vertical model and a horizontal model. The vertical model can further be divided into two categories- upstream and downstream. Upstream suppliers, including manufacturers, can supply producers and commercial retailers and form a sales relationship. Horizontal B2B is the transaction pattern for the intermediate trading market. It concentrates similar transactions of various industries into one place, as it provides a trading opportunity for the purchaser and supplier, typically involving companies that do not own the products and do not sell the products.
Udaan is an example of vertical model. The company operates primarily in 3 verticals- food (staples, fruits, and vegetables), non-food (electronics and fashion), and pharmaceuticals. The manufacturers can present their product on this platform, and interested traders have the freedom to select and buy it. Retailers and wholesalers also have the same freedom to advertise and buy a product. Even the Kirana(groceries) stores and chemists have started registering for the platform. The platform facilitates secure payments and gives logistics support as well.
The company also offers accounting, order management and payment management solutions to merchants on their platform. Apart from that, it also provides the business owners with the option of borrowing at much more reasonable rates, which helps them avoid being exploited.
An interesting element about this unique start-up is that the company doesn’t have a CEO. The three founders decided to keep it this way, which truly sets this company apart.
In 2020, Udaan claimed itself to be valued at $7.5 billion, as per its valuation report, becoming the fourth-highest valued start up in India. Depending on the category, Udaan charges a commission based on a percentage of sales. As part of its logistics package, Udaan also charges the buyer for delivery fees. Likewise, this fee varies with the product and its quality. Udaan offers a credit limit to verified buyers. At first, they will provide Rs. 10000/- credit with no interest charges then the credit limit will be increased to a maximum of Rs. 250000/-.
Udaan became the fastest unicorn in 2018. Since its inception in 2016, the company is now operating in a total of 900 cities. Having grown exponentially in just 5 years, the company plans to expand even further.
When you have always conducted business in an office or other type of environment, working from home may take some getting used to. Being close to home comforts can be great, but it can also be easy to become distracted. The following tips will help you stay productive and focused while working from home.
Create a routine
You may only commute for seconds rather than hours now, but keep your routine the same as before. Make sure you do all your washing and breakfast tasks and that you are at your workplace on time. Identify your desired break times and make sure you follow them. It is important to take regular breaks to maintain productivity and wellbeing. It is often easier to solve problems when you step away from them for a while.
Find a place to call your own
Do not work from a sofa, kitchen table, or similar space that may be shared by others. Establishing a work area promotes discipline. Be sure that everyone in your household understands that these are now your workspaces and set guidelines on how and when these will be used between you.
Communicate with your colleagues
Use video conferencing apps or the telephone to communicate regularly with your colleagues and clients. Take advantage of the wide array of communications tools available to us – don’t just hibernate at home. Share ideas with others and get their feedback by calling them. Collaboration and staying in touch are key.
Set deadlines for yourself
Create a list of things you need to do and when you will do them. When you plan your day hour by hour, you can check off your completed tasks as you finish them. You may have deadlines set by your company or clients, so it is then a matter of planning your day to achieve these deadlines.
Working from home should be comfortable
You will be working here all day, so make sure you have a decent chair and that your desk and PC are set up so that you can work with a straight back posture. Put effort into making your surroundings attractive. It can be relaxing to have some house plants around to help you feel connected to nature.
Exercise, stretch, and eat well
Keep your eating habits disciplined and follow a healthy diet. By eating a healthy breakfast, you will be less tempted to snack later on. While working at your desk, you can perform many exercises and stretches. When you exercise, you release endorphins that increase happiness and boost productivity.
Take care of yourself
You should find what works for you in a workspace and a routine. Since each of us responds to environmental pressures differently, be honest with yourself and stick to what works for you if you work from home.
The benefits of flexible work
Flexibility can mean a better work-life balance as well as a healthier and fulfilling lifestyle. However, these arrangements also impact positively on productivity. The benefits of flexible working are well established, from increased employee engagement to better performance.
Being stuck in a pandemic, students have been confined to the four walls of their home. Everyone, from preschoolers to college students pursuing degrees, has been forced to learn online. In such a time of despair, it is only wise to make the most of it.
In today’s times, we are privileged to have an access to the internet, and using it wisely can provide a wealth of information. Amongst the plethora of resources, there are a few platforms that offer great courses, curated for the youth of today, with aim to up their skills in their respective fields. These courses will help you to learn new things from the comfort of your home.
Here are a few such platforms and courses that you can do to update your skills.
SWAYAM is a Sanskrit acronym that stands for “Study Webs of Active-Learning for Young Aspiring Minds” is an Indian Massive open online course platform. It offers over 2,748 courses taught by close to 1,300 instructors from over 203 Indian universities. They are officially launched by the Ministry of Education, Government of India. It was launched on 9th July 2017 by Honourable President of India. The aim of Swayam is to give a coordinated stage and free entry to web courses, covering all advanced education, High School and skill sector courses. All the courses offered by SWAYAM are recognized by the government of India. certificates are awarded to students only after successful completion of the course which is valid pan India even while applying for jobs.
Oxford Home Study-
Oxford home study is UK’s leading Home Study Centre offering highly affordable home study courses. They deliver fully accredited courses in a variety of different fields; from art & design and management, through to interior design and work health & safety. Every course is created by a team of noted academics and experienced industry experts. This maintains the highest possible quality standards and provide the ultimate online learning experience for every student. These courses aren’t free; however, a student can take a loan or apply for scholarships. The certificates offered by these courses are valid and well recognised.
Courses available on Udemy help you make the most of your time, from working at home to learn trending technical skills and self-improvement from wherever you are. They provide a wide range of courses, covering a variety of subject from writing, finance, commerce, e-commerce, lifestyle, fashion, designing and many more. Some of them are paid but many of them are free as well. Additionally, they provide a certificate too, however, only on paid courses.
Google Digital Garage-
The Digital Garage is a non-profit nationwide programme from Google delivering free digital skills training via an online learning platform. You can learn soft skills like personality development, building confidence or even practice our interview skills. The majority of courses are free, and are approved by industry experts, top entrepreneurs and some of the world’s leading employers. This ensures the student that they are learning from authentic sources. The speciality of these courses is that they are flexible i.e., can be learnt on own’s own pace, and extremely personalised. The most popular courses on this platform are Data and Tech, Digital marketing, online business. These are paid/free certificated courses. There are numerous reputed institutes providing courses on this platform; Monash University, university of Auckland, to name a few.
Do you know your blood type? If you haven’t been in any medical situations where blood type is important, you might not.
We know that there are 8 main blood groups that make up most of the world’s population.
But it turns out that scientists still don’t know why we evolved different blood types. And that may remain a mystery for a long time. But from now, science can at least tell you about your own blood.
Knowing your Blood type
In develops parts of the world, it’s not crucial to know your blood type off the top of your head. Doctors will typically run tests before any major procedure and if there’s any doubt in a medical emergency, you’ll most likely receive O negative blood, because that’s the universal donor blood that’s save to give to any A, B, AB or O recipient.
Blood type experiments
For thousands of years nobody really understood blood. A Greek doctor Claudius Galenus from 200 CE believed that it was created food and liver, and this school of thought lived on for nearly 1500 years.
It wasn’t until in the 17th century A british doctor named William Harvey, discovered that blood actually circulated through the body. This spawned A new age of experimentation with blood.
In 1665, an English physician successfully kept one dog alive by transfusing it with a blood of another dog. Just two years later, doctors began experimenting with Xenotransfusions. That is transfusing humans with animal blood, such a sheep. And those human patients died.
It wasn’t until 1900 that we finally realised people and animals actually have different types of blood that determine whose blood can mix with whose. That’s where different letters came into play.
If you’re type A, your immune system will perceive type B blood as an intruder and trigger auto immune response that can cause
extensive blood clotting, and
The reverse is true of type B blood. The immune system will attack type A.
AB blood however, accept both A and B blood without triggering the auto immune response. These things get little bit complicated when introduced there negative and positive part of your blood type. Positive can’t accept negative, but the opposite is extremely dangerous.
Other than 8 Blood types
To further complicate things scientists have discovered dozens of more blood type, such as the Duffy blood group, which can determine your susceptibility to malaria. Or the Hh blood type, which 1 in 10,000 people in India have. But the vast majority of the humans fall into this A, B, O system.
As per why humans evolved this complicated system of blood types and compatibility, we really don’t know. The original mutations are thought to date back nearly 20 million years. But whatever the biology is behind blood typing, it’s a real practical thing that matters.
It’s just not a bad idea to know your blood type. If you’re traveling somewhere that’s rural, or doesn’t have access to advance medicine, it’s good for you and your travelling companion to know your types, just in case of an accident along the way. In big emergency closer to home, blood banks often put in calls for donors of a specific type. And remember if you’re type O Negative, you’re an extremely useful universal donor. So, knowing your type can give you a peace of mind.
Harvard medical school published a study which looked at over 40,000 men, aged 20-90 who were either runners, walkers, swimmers, and physically in active people. With an average length of 13 years of observation and in that time
2% of swimmers passed away
8% of runners passed away
9% of walkers passed away
11% of physically inactive people passed away
This study showed that swimmers are much healthier later on in life than the rest of the population and for women swimming just 30 mins a day can decrease coronary heart disease by 30 to 40 percent.
It also helps to increase HDL aka good Colestrol. Some studies have also shown that aerobic excercise can keep the cells in the lining of your arteries more flexible and healthier. Hence there is no question that swimming is an awesome form of fitness.
Body during swimming
What do you actually feel when you go into the water? Here are some main elements of the human body that gets impacted during swimming.
According to the America Heart Association, swimming is considered as Aerobic activity. Aerobic excercise enlarges the heart and it increases the blood flow through the entire boby. Because swimming is an excercise, the blood has to pump all the molecules into the body.
Since so much of blood has to be pumped into the body, that ties into how it impacts your heart because we know that after 2 mins your body goes into aerobic respiratory because your heart has to pump all the oxygenated blood through the body. So as you swim, your heart is circulating the blood which help your body to perform and achieve the required goals.
You must have seen that the skin color changes of swimmers. For example, some swimmers face turns red when the swim, that happens because your blood vessels are dilating and the brings the heat to the surface into the skin then some people turn red, as a result your skin is showing the effort that you’re putting in the water.
There’s a reason why swimmers are considered to have best body and physiques in the world compared to any athlete, because swimming engages every single muscles in the water when it comes to your core stability, your upper body, your biceps, your hamstrings, your calves, everything is engaged when you swim.
When you’re swimming, you are micro tearing your muscles while swinging it. And the muscles requires 24-48 hrs to recover those muscles. That’s when sometimes you might feel sore.
Swimming can actually help increase your lungs volume because in swimming different than other sports, you can’t actually breath whenever you want. It’s not like running when you have full access to oxygen.
In swimming you’re engaging your muscles and you’re not allowed to breathe necessarily at the time when your body might want it. So because you have to get used to this, you actually increase your Vo to max (maximum amount of oxygen body is able to use). So basically you are making your lungs more efficient at functioning.
The Brain loves swimming, because of all the extra blood flow moving through these endorphins that makes you more awake, alert and focus.
But this could happen in any type of sport but swimming is something really special because you’re sort of in your own world where the medium is 800 times more dense than air, which makes you feel free and relaxed.
Hence, from physical health to mental health, swimming is an incredible benefit human body and after reading this you must be thinking of trying swimming.
People have very different opinions on what bilingualism really is. For some it means speaking two languages fluently and with little to no effort rather strongly consider a person bilingual, if it has perfect pronounciation in both languages and makes very few grammatical errors while talking.
The truth is that, even with a bad accent and making some mistake, being able to speak in two or more languages rather than one has practical benefits in an increasingly globalised world.
Multilingualism has been shown to have many psychological and social advantages that can go something simply as
watching movies with no subtitles
to having less problems in traveling and
even getting a job or business opportunities specially in tourist areas.
Types of Bilingualism
It is considered to be two types of Bilingualism
1. Compound Bilingualism
Compound Bilingualism, also called addictive Bilingualism happens for example when a child is raised by bilingual parents and both languages are used in home, the child grows when both languages are used simultaneously in the same environment.
With this type of Bilingualism, the person does not see the two languages as separate it is common to hear such people speaking different languages in the same sentence or using a word of a different language from the one they’re talking to better express themselves.
2. Coordinate Bilingualism
This is the second type of Bilingualism also know as Subtractive Bilingualism. In this type, the person perceive two languages as separate because he learns them separately and in different environments in context.
I am an example of coordinate Bilingualism, most of the time i talk Hindi when I’m in my college environment or to people who talks only that language, I use the language specifically for those context but to my family members i usually talk in Bengali which is my native language, the language related to my home environment. I see these two language as separate since I learned and used them in completely different environments.
Officially Monolingual Countries
Only a few countries in the world including the U.S, England, and Australia are officially Monolingual but even in these countries only a considerable percent of people who speaking and understand more than one language.
Researchers suggest that bilingualism can slow the advance of age-related mental issues such as Dementia and Alzheimer’s by up to 4 years.
Also in bilingual adult, brain tissue called grey matter is denser compared with Monolingual adults.
Although speaking more than one language does not necessarily make you more intelligent person, it helps stimulates and increase brain connections. Learning a new language is like an excercise to the brain that will improve your Cognitive skills and even if you grew up in a Monolingual environment, it is never too late to start learning a different language.
From communion with the dead to pumpkins and pranks, Halloween is a patchwork holiday, stitched together with cultural religions and occult tradition that spans centuries.
It all began with the Celts; a people whose culture had spread across Europe more than 2,000 years ago. October 31st was the day they celebrated the end of the harvest season in a festival called Soin, that night also marked as Celtic New Year and was considered a time between years; a magical time when the ghost of the dead walked the earth as called as time when the veil between death and life was supposed to be at its thinnest.
At that time the villagers would gathered and lit huge bonfires to drive the dead back to the spirit world and keep them away from the living. But as the Catholic Church’s influence grew in Europe, it frowned on the pagan rituals like sawing.
The name Halloween
In the 7th century the Vatican began to merge it with a Church sanctioned holiday. So November 1st was designed All Saints day to honor martyrs and the deceased faithful. Both of these holidays had to do with the afterlife and about survival after death, it was a calculated move, on the part of the church, to bring more people into the fold.
All Saints day was known as then Hallowmas; hallow meaning holy or saintly, so the translation is roughly mass of the saints. The night before October 31st was All Hallows eve while gradually morphed into “Halloween“.
How the holiday spread
The holiday came to America with the wave of Irish immigrants during the Potato Famine of the 1840s. The brought several of their holiday customs with them including
Bobbing for apples and,
Playing tricks on neighbors like, removing gates from the front of the houses
The young pranksters wore masks so they wouldn’t be recognised but over the years the traditional of harmless tricks grew into outright vandalism such as in 1930s, pranks during Halloween became really holiday, as there was such a hooliganism and vandalism.
Trick-o-treat was originally a extortion deal, give candies or get your house trashed. Storekeeper and neighbors began giving treats or bribes to stop the tricks and children were encouraged to travel door-to-door for treat as an alternative to trouble making. By the late 30s trick-o-treat became a holiday greeting.
The neckties, also known as decorative noose are a narrow piece of fabric designed to be worn around the neck and tied at the throat. They can be made from many materials but commonly constructed from silk or cotton.
Today there are many different kinds of neckties:-
The zipper tie
Clip on tie
The tie dye tie
So when did wrapping a piece of fabric around your neck become a formal style necessity. The length of World War to blame can partially be placed on the French Military. While humans have been tying fabric around their neck since they could sew.
The neckties is been known as it didn’t start crowding collars until the 17th century. King Louis XIII of France had hired Croatian mercenaries to fight for him during the 30-year war and the king was impressed by the length of cloth the Croatian used to keep their jackets together.
Louis liked it so much that he required his entire royal court to wear them a tradition that his son will continue in his court. The trend soon spread across the French aristocracy and it wasn’t long before all of the Europe had converted to the curve at.
Tying a Necktie
There are four main ways to tie a neckties;
The Four-in-hand knot
The Pratt knot aka The Shelby knot
The Windsor knot
According to researchers from Cambridge Cavendish Laboratory, there are 85 ways to tie a tie. Thomas Fink and Yong Mao actually use Mathematical modeling to figure this out and publish a book on their finding.
Towards the end of tie fashion
The necktie is losing its grip around the throat of male fashion. Tech companies such as Google, Amazon, and eBay actually encourage their employees to dress casually with some going as far as banning traditional office wear entirely and other companies are following suits.
Its fast become a power move to dress drown to the office in the 21st century as a statement of fellow workers, you can wear what ever you want.
Californian companies have led the charge in disrupting many common business practices, by rejecting aspects of corporate life that once seemed to given such as
Traditional working hours
Paying employees a living wage
Now politicians and even royalty are leaving tie in their dresses so it many not be long before neckties joins the history books of pointless male neck fashion.
Body Dysmorphic disorder is a mental disorder marked by an obsessive of perceived defects or flaws in once appearance. A flaw that to others is considered minor or not observable.
People suffering from BDD
Can feel emotion such as shame and disgust concerning a part or parts of their body part and fixate on this.
The obsession is so intense that the person repeatedly checks and compares the perceived flaw seeks reassurance sometimes for several hours each day.
The person can also adopt unusual routines to avoid social contact that exposes the perceived flaw.
This pervasive thoughts about their appearance and body image interfere with their daily life via
Occupational dysfunction and
No matter how many times people assure them that there is no flaw, they cannot accept that the issue doesn’t exist.
The most common features about which people obsess includes:-
BDD is estimated to affect up to 2.4% of the population. The condition usually starts during adolescence affecting both men and women. BDD does not go away on its own if Untreated it may get worse with time leading to
Suicidal thoughts and behavior
The exact cause is unknown, but like every other disorder BDD may result from a combination of causes such as:-
Environmental factors; special if they involve negative social evaluations about the body or Self-image
Genetics; studies suggest that BDD is likely to run in family.
Certain factors that may increase the risk of developing the condition may include:-
A family history
Negative body image
Negative life experiences such as bullying or teasing
Extreme preoccupation with a perceived flaw in your physical appearance that appear minor to others for at least one hour a day. Attempting to hide perceived flaw with –
styling, makeup or clothes – to seeking plastic or cosmetic surgery,
avoiding social situations,
constantly comparing appearance with others,
always seeking assurance about appearance from others,
low self-esteem, compulsive behaviour such as skin picking and frequent clothes changing.
Extreme preoccupation with an appearance that interferes with social life work, school, or other functionality.
A medical evaluation will be carried out other medical conditions after which further evaluation is carried out by a mental health professional.
Diagnosis is based on:-
A psychological evaluation; which aims at assessing risk factors and thoughts feeling as well as behavior can be associated with a negative self-image.
Personal, medical, family and social health history.
Treatment option may include therapy and medication includes:-
Cognitive behavioral therapy; that helps you learn how to cope and behave to improve your mental health
Medications; such as SSRIs may help is control obsession and control repetitive behaviours
Psychiatric hospital may be suggested if the symptom is severe such as when you’re in immediate danger of harming yourself.
India got independence on 15th August of 1947 assured in a new era in the history of the country but philatelist had to wait another 98 days for the release of India’s most commemorate stamp on 21st of November 1947.
The Postal Telegraph Department however came out with a large Kashi postmarked with the slogan “Jai hind” for the occasion and letters mailed that the major post offices of the country were cancelled with this post mark.
The India’s first commemorative stamp features the Lion capital of Ashoka which had one set on the top of a column of Sarnath near Varanasi. The lion capital has since been around at the state emblem of India the denomination of the stamp was one and a half annas and an inspiration of “Jai hind” in Hindi was also depicted in the stamps.
Actually three stamps were planned to release at the time of Independence. The rest two stamps were released in the 15th of December 1947 with the three and a half annas stamp with portray of the national flag in tricolor Saffron on the top, white in the middle and green in the bottom.
The twelve annas stamp depicts an aircraft a symbol of the modern age. These stamps also have inscription “Jai hind” in hindi, they are also known are Jai Hind stamps.
The stamps were printed offset lithography. As the three and a half annas stamp was printed in three colors in three steps because difference in inking at different stages, because specimens having the top of the flag in deep orange or pale orange and the lower part in pale green and deep green were coming across.
You probably have a jar of Vaseline somewhere in your house. Millions of people swear by it as a remedy for clapped lips, congestions, diaper rash and dry skin. Unfortunately the popular product is more harmful than many realise.
What is Petroleum Jelly?
Petroleum jelly, commonly known by the brand name Vaseline, is a byproduct of the oil refining process. It was originally found coating the bottom of oil rigs in the mid 1800s. As a byproduct of the oil industry, it’s an unsustainable resource and far from eco-friendly.
How does it work?
Used in everything from lotions to baby products, petroleum jelly works by creating a protective barrier on the skin to hold in moisture. The waterproof barrier it created on the skin blocks pores and can lock in residue and bacteria.
When used on a burn or a sunburn area, it locks in heat and can block the body’s ability to heal. You need to stop using Vaseline for these four reasons:
It contains harmful Hydrocarbon. The skin is unable to metabolize petroleum jelly, so it sits as a barrier on the skin untill it wears off. This blocks the body from gaining any benefit from the substance. A 2011 study found strong evidence that the mineral oil hydrocarbon Vaseline contains are “the greatest contaminant of the human body”
It Promotes Collagen Breakdown. Due to the barrier that petroleum jelly creates on skin, it blocks the skin ability to breathe and absorb nutrients. This can cause the skin to pull the moisture and nutrients it needs from within, leading to collagen breakdown.
It can leads to Estrogen dominance. Estrogen dominance occurs when the body has high levels of estrogen and low levels of progesterone. It has linked to infertility, menstrual problems, allergies and autoimmune problems. Petroleum jelly contains chemicals called xenoestrogens which are believed to increase estrogen problems.
It can cause pneumonia. Although rare, a condition known as lipid pneumonia can occur when small amounts of petroleum jelly is inhaled and build up in the lungs. Because the body can’t metabolize or breakdown the substance, a severe inflammation in the lungs can occur.
There are several natural alternatives to petroleum jelly that you can use without worrying about health risks. If you’re looking for a simple alternative, try one of these options:-
Shea butter – High is vitamin A, E and F, shea butter works to nourish the skin through the beneficial fatty acids it contains. It can also help reduce inflammation and increase collagen productions.
Beeswax – a great alternative to petroleum jelly is Beeswax. It can be blended into homemade beauty products to protect the skin. Add it to a homemade lip balm and body cream.
Coconut oil – this oil loaded with health benefits. It works to nourish the skin through the fatty acids, lauric acids and anti-inflammatory compounds.
Coco butter – it contains antioxidants and benefits fatty acids. It may even reduce the signs of ageing.
An industry expects their employees to have Non-technical skills and personal attributes such as team work, communication skills, integrity, reliability and self-motivation are considered more important than purely technical skills to get industry ready.
A study shows that 50% of the curriculum that are been taught in college/universities, by the time students will graduate, it will get auxiliated with new technologies in the market.
Let’s say for example, a product manager of a company who advertises the product, collects data and analysis the data to improve the marketing strategies of company. He can do it manually, but with time if an app is developed for this work, the company won’t be requiring any product manager.
Although degrees are important for future but it is also important to have a knowledge about what all techniques and skills that will be there in future and also to start developing those skills.
How can students be industry ready?
Here are some ways of getting industry ready:-
Practical Knowledge of Doing Things:- If you can demonstrate how to implement the theoretical knowledge you have then your chances of getting hired will improve significantly.
Sharpen Your Communication Skills:- If you are not able to communicate properly, your knowledge will be of little use to you.
Inculcate the Habit of Innovation:- Form a habit to think out of the box, if you can provide a company with a method to save on expenditure or increase their profit, you have better chances of getting hired.
Read Books and Newspapers Regularly:- Form a habit to read a newspaper or book at least half an hour daily, as this will improve your thinking process as well.
Build Your Profile to Show Your Accomplishments:- One needs to be presentable and be able to exhibit his or her qualifications and capabilities convincingly.
Pursue Online Courses to Hone Your Skills:- To make yourself industry ready, it is better to learn some new skills online.
Work on Your Weak Areas:- The trick here is to present your weaknesses in a way that it looks profitable to the company for whom you want to work for.
Learn to Organize and Manage Your Time:- It is about getting the maximum output in a given amount of time. Productivity matters a lot when you are working for a company.
So start investing more on prolonged and sustainable skills because knowledge and degrees are not going to be most required in future. This is the time to decide what is to be done and how should the steps be taken forward.
Made in China, accept it or not but for many of us this label has become synonymous with low cost and low quality. So how true is the stereotype and what has Chinese done to deserve such a bad reputation? Well the list goes long, the latest item is vaccine.
China has sold vaccines to the World which may not be working. It is currently exporting vaccine to 43 countries with:-
a total of 742 million doses that have been sold,
22 million doses have been donated,
262 million doses have been delivered.
China is exporting 3 major vaccines:-
But do these vaccines even work? Let’s look at some of the countries those have received Chinese vaccines.
In Mongolia, more than half of the population is fully vaccinated but daily infection has risen by more than 70% in the last 2 weeks, and they’re using the Chinese vaccine Sinopharm. No doubt Mongolians are questioning the effectiveness of the Chinese vaccine.
Bahrain an Asian country is witnessing a surge. There’s a sharp rise in the number of infections and this dispite of high levels of inoculation. How will China explain this? China’s Sinopharm vaccine, accounts for 60% of the inoculation. Bahrain is now administering a Pfizer booster shot for those who have received both doses of vaccine.
Seychelles of East Africa, 61% of the population have been vaccinated with just 100,000 of people. This island nation has the highest vaccination cover globally. It’s daily average cases rose up to 400 with 37% of the fresh infections reported in fully vaccinated people. This is the result of the Chinese vaccine they’re using which is Sinopharm.
The United Arab Emirates has vaccinated more than 38% of the population with more than 51% have received first dose and yet daily new cases exceeded to 1700. And they are also using the vaccine Sinopharm that was received from China and UAE is also questioning the efficacy of the Chinese vaccine and also giving a Pfizer booster shot to Sinopharm recipient.
Countries who have refused
In the month of May, the Philippines President apologized and asked China to take away Sinopharm vaccine back. He sent back the doses because Chinese cure is unproven.
Saudi Arabia has also refused to recognise certificates of Sinovac and Sinopharm. It is recommending Pfizer and AstraZeneca instead.
Do Chinese vaccines works in China
There’s a fresh out break of new infections that are been reported in the Guangdong province of China. Guangdong with its capital Guangzhou, accounting of 90% of the confirmed cases. Health authorities of the capital blames the delete variant which was first identified in India. A strict lockdown has been composed there overseas arrivals are being quarantined, million have forced to indoors.
Hence its proven that the rumours of China had conquered the pandemic was false. The virus is unpredictable, it keeps spreading. Vaccines are not full proof in preventing infections but if one vaccine has repeatedly proven ineffective then it’s time for some reflection.
Narcissistic personality disorder or NDP is a personality disorder characterized by grandiosity. You may see it in people who have an inflated ego, with little regards to others. It is important to note that NDP is a psychiatric condition, and it is more complex than simply being arrogant. It’s distressing for those who have it and for those who’re around them. Hoping to shed some light on the condition, and sign that a person should seek help. While much of T.V and movies portray narcissism as people who feel like they’re better than everyone else, it’s usually not just the case.
What is narcissism?
Narcissism is a set of traits classified and studied by psychologists. The psychological definition of narcissism is an inflated, grandiose self-image. To varying degrees, narcissists think they’re better looking, smart and more important than other people and that they deserve special treatment.
Psychologists recognize two form of narcissism as personality traits:
What is NDP?
NPD is a personality disorder in which the person feels self-important and craves constant validation.
Their feelings of superiority often hint at a deeper problem.
As their need of validation often comes from a place of insecurity and instability rather than genuine self love which they may not be aware of.
What causes NPD?
While the cause of NPD is unknown, researchers believe that it has to do with a combination of genetic and environmental factors.
It’s believed that 6% of people have this disorder. Men have a higher chance of this disorder than women.
Some believe that NPD is developed to cope with trauma and feelings of inadequacy. Others believe it may be learned in early childhood from dealing with anything, from abuse to excessive pampering.
There is even a debate as to how much of the disorder is passed down from parents to children acquiring the disorder.
What are the signs and Symptoms?
The feeling of grandiosity where they feel that they’re superior to others and low empathy are often seen in those with NPD; they don’t care much for others expecting to receive constant validation.
People with NPD feel as though they’re entitled to whatever they want which can be dangerous as it can manifest into toxic relationships.
They may manipulate others to get what they want.
They brag and exaggerate their achievements or feel envious of anyone that outperforms them, but deep down the person with NPD may be really dealing with their own feeling of inadequacy.
How to get help?
People with NPD may not seek help for the disorder itself as they may not know that there’s an issue.
Usually, people are diagnosed because they seek treatment for other issues such as depression or addiction.
However people who feel that they may have the condition and urged to reach out for help. NPD and the underlying feelings of inadequacy can be treated. It not only benefits the individual, but also to people around them.
What treatment options are available?
People diagnosed with narcissistic personality disorder will most likely work with a therapist using psychotherapy methods.
Other self-improving activities such as:-
Doing exercises and,
Hobbies may be used in conjunction with therapy.
Coming to a conclusion, we do live in a very materialistic and Consumersious society and as long as that’s the case, narcissism is going to win because it’s about putting yourself first and not caring as much about others. Not to mention people with NPD can be very generous when it’s going to get them what they need. They may buy everyone big dinners and take everyone on a big vacation so it creates this illusion that there’s lots of people all around them, because it’s all the stuff that they’re making possible for them. It’s important to know that treatment is available and that life can be made more manageable.
You might have heard about the deadliest punishment that one could never wonder in their dreams. It is also known by the name Kala paani ki saza or by the name The black water punishment. So why is this jail different from other jails?
During the colonial rule, Britishers got short of places where they could keep and punish the freedom fighters and political activists who were emerging against them. So they made single cellular jail punishment there they can punish the freedom fighters. In the year 1896, Britishers decided to build this jail on Andaman & Nicobar islands and in the year 1906 it was completed.
It was named as “cellular jail” because every jailer was kept in a single cell, so that the one jailer could not talk to others. As the jailers were freedom fighters so if they communicate somehow they will be able to find a way out. The cellular jail is also on an island which is surrounded by water so that the jailer won’t ran way.
The cellular jail wasn’t any normal jail it was like an experimental jail for the Britishers which involved torture, medical tests, forced labor and also some of these punishment which are unimaginable. The Britishers used to send freedom fighters to 1300 km across the water to the Andaman & Nicobar islands. It was so far away from India that people would die even on the boat voyage. So if the prisoners made it that far, they were kept in the cells which were designed for solitary confinement.
The cells of the jail is made up of brick and concrete where there is no toilet, the jailers were allowed to go to the toilet in the morning and at night and the rest of the time they were just locked in the cell. They prisoners were also forced to do labor like to extract 30 pounds of coconut oil and 10 pounds of mustard oil in a day. And if they don’t, then they have to face the consequences by beating up with iron rods while they are chained in iron chains.
Britishers in their own jail
In the year 1944, Japanese came to India and invaded the Islands and took over. The Japanese prisoned the Britishers in their own prison. As per Mahatma gandhi and Rabindranath Tagore’s demand the Indian prisoners were set free.
After the Japanese lost in World War II, they had to retreat, and the Andaman & Nicobar Islands became India’s part when it got independent in the year 1947.
After independence the cellular jail was declared as a National Memorial which is now a tourist place for all. There is also a Museum where you can get to know about all the freedom fighters along with their stories.
Air pollution is a global malice. It destabilzes the climate, punishes our lungs and now according to a new study could possibly affect our eye sight or might make you blind.
The research was published in the British Journal of Ophthalmology, it analysed 115,000 participants over 14 years. At the start of the study in 2006, these people have no eye problems but in the latest medical examination , 1,286 of them reported A.M.D (Age related Macular Degeneration). It is the leading cause of blindness among the people aged 50+ in rich nations. There are 200 million people living with this condition.
There appears to be a link between A.M.D and air pollution. People exposed to fine particulate matter are more vulnerable to A.M.D, nearly 8% vulnerable and this isn’t from industry level exposure. Even relatively low level of air pollution could be triggering A.M.D.
Effect on eye sight
The eyes have particularly high flow of blood. This leaves them vulnerable fine particles that flow through the body. It’s important to note that this study is observational. It cannot categorically establish a link between air pollution and A.M.D. However there has been similar study elsewhere with the same results. And the link between smoking and A.M.D has always been known.
The threat from air pollution has always been clear, but new studies are revealing more dimensions of this threat.
The World Health Organization (WHO) estimates that air pollution contributes to 7 Million deaths annually. This leaves us with another cause of concern, toxic air could leave you blind.
From brushing and flossing to straightening and whitening, people today put a lot of work into maintaining a health and appearance to their smile. The current trend is for straight, pearly white teeth. But history of dental care stretches all the way back to the beginning of human society.
Ancient ways of cleaning teeth
Prehistoric humans who lived before the advert of oral care actually had very few dental problems. Scientists believe this is on account of their diet, which consisted of unprocessed fibrous foods that help clean their teeth while they ate. However as human evolved, so did the food on menu. Overtime, people found if they didn’t take care of their teeth, they developed dental problems.
Archaeology found evidence that early humans cleaned their teeth by picking at them with things like porcupine quills, animal bones, and tree twigs.
In earlier 3,500 BCE, Mesopotamians were using chew sticks to clean their teeth. Egyptian and Chinese have known to use them as well.
Ancient people were always aware of the tooth decay. But the first known scientific theory about its causes dates back at least 5,000 years, to Ancient Sumeria. The theory was that cavities were caused by a creature known as the tooth worm, which they believed would wore holes in teeth.
Cavities can actually resemble the kinds of holes that the worms bore through other materials, like wood. The Sumerians, Greeks, Egyptian, Chinese, Japanese, and Indian people all believed in the tooth worm. Some European doctors were still warning people that worms were the cause of their tooth decay as late as the 14th century.
Though no one knows exactly when people started brushing their teeth, archeologists believed the practice originated somewhere in the neighborhood of 3,000 BCE. The Babylonians and the Egyptians were the first cultures we know of to fashion rudimentary toothbrushes, which were made mostly from twigs.
The first used bristle toothbrush was created in China sometime during the Tang dynasty, between the 7tg and 10th centuries. It was made from hog bristles which would have been attached to a handle carved from bone or bamboo.
Explorers eventually brought these to the West. And in the 17th century, they began to be adopted in Europe.
In modern times, the dental ideal is considered to be a bright smile with straight white teeth. People will wear braces, use whiteners, to achieve the look. But most didn’t realise, its a relatively new fashion.
The popularity of look really only goes back to the 20th century and was greatly created by Hollywood movies. The trend, arguably, began their veneers, created by cosmetic dentist named Marcus Pincus in the 1940s. It was spotted by movie stars, like Shirley Temple and Judy Garland, who became famous for perfect smiles.
While mass market teeth whitening products didn’t became a thing until the 1980s, teeth whitening itself is nothing new.
In recent history, skateboarding has become a pop culture phenomenon. We see it in everything, from T.V advertisements to fashion shows. And for the first time ever, skateboarding will be introduced in the 2020 summer Olympics. But, skateboarding hasn’t always had the mass appeal we see today.
Sometime in the late 1940s or early 1950s, skateboarding was born out of the boredom of surfers when the waves were no good. They would remove the wheels from the roller skates and attach them to a piece of wood to create a skateboard.
By the 1960s, skateboarding’s popularity has grown with rise of surf culture. Contest were held all over and the first sponsored skateboarders were beginning to emerge. However, the popularity of skating in the 60’s dropped just as fast as it rose.
The 1970’s brought along one with the most important changes to the skateboarding world, the advent of the Urethane wheel, which allows skaters to ride faster are over rougher types of ground than ever before.
In 1976, a horrible drought in southern California forced most homeowners with backyard swimming pools to drain them, giving way to birthplace of pool skating. This was the first major shift in how people rode there skateboards. No longer were they limited to the abysmal, flat grounds of parking lots and sidewalks.
The 1980s were a time of Renaissance in skateboarding. People were constantly inventing new tricks, pros were earning unheard of amounts if money, and skateboarder-own companies were thriving.
The favourable terrain for most of this era was vert. And even though there was a high level of progression occurring, to the untrained eye, skateboarding had gone stale and the popularity once again fell flat.
This lull in skateboarding led to the introduction of street skating which brings us into the 1990s. Skating during the era was at its most raw. Skaters took to the streets, to find new terrain, abandoning traditional skaters parks for something that felt more natural and could be done anywhere, by anyone.
Skating things that occur almost anywhere, like sets of stairs, handrails, benches, curbs, and just about anywhere four wheels can roll. From there, skateboarding has been a nonstop, uphill climb to what it is today.
At its core, skateboarding has traditionally been for the underdogs, the outcasts, the misfits, and in result has been thought of negatively by a large major of its existence. But now, with generation of young adults who grew up with skateboarding and the exposure at an all-time high, the future of skateboarding is looking bright.
Kohinoor, which means mountain of light, is a colourless Diamond which was discovered in the mines of Guntur in Andhra Pradesh somewhere in the 13th century. It was the biggest Diamond ever known to mankind during that time.
Currently, this Diamond is embedded in the Queen’s Mother’s crown. Governments of India, Pakistan, Iran and Afghanistan have all claimed the ownership of this Diamond, but the UK governments has denied it stating that it was obtained legally.
Kohinoor has rich history behind it, though it is generally believed that this Diamond was discovered in 13th century during the kakatiya dynasty rule. There are scholars who dispute saying that the Diamond was discovered in the 16th century in Golconda. Kohinoor was taken by Alauddin Khilji who’s army defeated the Kakatiya dynasty.
It was with the Mughals most of the time after it’s discovery. However, Mughal lost the battle against Nadirshah in 17th century. It was Nadirshah who took the diamond from the Mughals and named it Kohinoor. After Nadirshah’s death, the diamond was passed on to Ahmad Shah Durrani who was his General.
After that Kohinoor was later gifted to Ranjit Singh by the Durrani dynasty during early 18th century. However, British East India Company defeated Ranjit Singh’s army in mid 18th century and took possession of this Diamond. Kohinoor was later shipped to Britain and the diamond was gifted to Queen Victoria in 1850 and Kohinoor has been in possession of the Royal Family since then.
An ancient Hindu text describe this diamond as
He who owns the diamond will own The World, but will also know all its misfortunes. Only God and women can wear it with impunity.
Well by the consequences that we have seen so far it is quite evident that whoever has owned this diamond we’re either defeated or died.
Kakatiya dynasty (original owner) defeated by Alauddin Khilji
Alauddin Khilji died shortly after that and the diamond was passed on to Mughals.
Mughals lost the war to Nadirshah weakening their army.
Nadirshah died while Kohinoor was in his possession.
Ahmad Shah Durrani died while Kohinoor was in possession.
Ranjit Singh had Kohinoor with him when he lost the war with British.
British Empire started losing hold on its colonies including India when they had Kohinoor
This supposedly curse of Kohinoor in Britain. Only the Queen is allowed to wear the Kohinoor diamond. Men are prohibited in using it. With such a history of blood and violence behind it, no wonder this diamond has generated more curiosity in people over a period of time. We might not know if this diamond will come back to India, but the bigger question is will this be a blessing of disguised for India.
Our Home Minister Amit Shah mentioned about promoting one nation, one language in one of his tweets in 2019. He also added that it should not be done at the cost of other languages. Some of us might know that 14th September is celebrated as Hindi Diwas in our country. So why can’t we have Hindi as an official language?
After Amit Shah statement, critics said that if Hindi becomes the official language, then other languages like malayalam, tamil, telugu and more, will lost their importance. South Congress leader Jairam Ramesh also said “this one nation, one language will never be a reality” because it will never be easy to have a common language in India.
Also in the New Education Policy (NEP) draft in the year 2019, Hindi was asked to make mandatory in every state. This was also criticized by the South Indian governments and they refused to dilute the state’s two language formula. This resulted in changing the draft and not to have Hindi as an official language.
India is a big nation, so there should be a language that will represent India on world stage. Talking about Hindi, it is spoken in India, Fiji, Suriname, Mauritius, Trinidad, Tabogo and Guyana. So India is working actively to have Hindi recognised as an official language of the UN.
Advantage of having an official language
A Chinese research concluded that
When we have an official language, it can even help to eliminating poverty. As China have experience in fight poverty so we can also learn the power of having an official language.
China also mentioned that an official language also helps in having communicate without any language barrier.
Official language also help to built unity among the citizens
Also helps when people migrate from one city to another, as they can communicate in the same language.
Disadvantage of having an official language
According to the 2001 Census, 41% of India population are native speaker of Hindi dialect. But what about 59% of the population who are non – Hindi speakers? Politician Shashi Tharur said
India should not even try to add Hindi to the list of official language of UN because what if in future our PM is from South part of India and does not speak Hindi, then how will he give speech in Hindi on behalf of India.
But apart from all these we still agree that there should be an official language for a country to function.
As per as official language is concerned,
English is also been promoted in India. Promoting English can result in heavy school fees, as we’ll have to teach the whole population to speak English.
Enough English teacher will also be required and if not then it won’t be successfully become the official language.
This will also result in neglecting the weaker section of the society who won’t be able to speak English and their career opportunity will get affected.
Eventually we need to figure out to take a right decision about official language and keeping in mind of the consequences that could possibly be in long terms situations.
You can find the Intel VPro technology in many devices. VPro technology is a platform that has both the hardware and firmware. VPro can be found in laptops and mobile workstations. VPro is available in the CPU of a device or in its wireless chip. In April 2019, Intel launched the latest vPro which is the 8th Generation Intel Core series. The latest version is around 60 percent better than its previous counterparts. It has around ten to eleven hours of battery.
Also, it supports Wi-Fi that will allow fast internet connectivity. A vPro needs to have a Trusted Platform Module, cryptoprocessor and wireless/ wired internet speed. To most people still confused about what is vPro technologyand the features it offers, Intel support will answer all your queries.
Contents of Intel VPro Technology
They will include a multi core and multi thread XEON or Core processors
Intel AMT which is a set of features that help remote access enabling for PCs
Most people opt for VPro due to this AMT technology that help enterprises seek help remotely.
Wired or a wireless internet connectivity.
Intel TXT that will verify the launch environment. It is a computer hardware technology whose primary goals are: Attestation of the authenticity of a platform and its operating system.
Intel vPro provides support for IEEE 802.1X, Cisco Self Defending Network and Microsoft NAP(Network Access Protector).
Intel VT-x for CPU and memory. The Intel VT-x extensions are probably the best recognized extensions, adding migration, priority and memory handling capabilities to a wide range of Intel processors.
Intel VT-d for I/O to support remote environment.Intel VT-d is the latest part of the Intel Virtualization Technology hardware architecture. VT-d helps the VMM better utilize hardware by improving application compatibility and reliability, and providing additional levels of manageability, security, isolation, and I/O performance.
Intel VT-x will help to accelerate hardware virtualization.The Intel VT-x extensions are probably the best recognized extensions, adding migration, priority and memory handling capabilities to a wide range of Intel processors.
VPro was initially installed to help IT departments streamline the procedure to turn on and off enterprise desktop computers.To remotely manage an AMT device, it has to be configured and communication needs to be established over the corporate network. It must have an AMT Master password for admin assigned and the local network connection information applied to the firmware. No matter what the AMT type is, it has to be configured and set up for use by following Intel’s setup and configuration manual. For all those who are still seeking answers to What is intel vPro technology and if their business needs one.
How does VPro Function?
A pre-existing software is used to manage all intel vPro technology features. Microsoft SCCM is a commonly used console client. 90 % of IT departments manage remote activities with SCCM
What are the Intel vPro technology advanced management features?
VPro technology manages, scans and updates PC remotely
VPro is a go to platform when a person who is away from the IT team required help in their device
For eg. incase of a virus attack while working remotely, the IT professionals can update and reset your device using VPro instead of physically visiting the device location
In cases of mass updating or installation for the whole company, the IT team can easily access all the devices remotely. This includes updating OS, BIOS or any other software. This will ensure all are using the same software and updated version
An Intel Pro SSD hard drive can be erased easily while using Intel’s VPro system.
The remote erase helps a lot especially if a PC is stolen or when an employee leaves the organization.
With a large number of devices connected over a large network, managing and protecting data is a very crucial task. Intel Authenticate (IA) has helped Intel update the security for vPro. IA has helped secure devices by locking them for use by only one user . The authentication is done using fingerprint or password protected PIN.Intel vPro technology advanced management features also offers Intel’s Software Guard Extensions (SGX), which provide secure enclaves for application developers. Those enclaves are safe, protected spaces for programs to be developed without entailing security risks, including data loss or disclosure.
Who can use Intel vPro technology features?
VPro is not designed for common man’s use. Activating VPro requires one to use an enterprise OS and an administrator console. A user would need significant IT expertise to understand the terms, conditions and how it functions. Also, VPro is used to make the job easier for IT professionals functioning remotely. Businesses that have more than 1000 employees can use VPro.Also, for organizations with lesser employees VPro will help organize and manage access levels across different roles. Also, for those organizations that have a large number of employees working remotely; IT department can easily manage the software and IT processes using VPro.
Business Benefits of the Intel vPro Platform
Intel VPro Platform will ensure to provide highest performing Core i5 and i7 that can support and enhance employee’s productivity and performance
It has in built security features that will protect and keep OS secure
Virtual management of systems that are not present on the premise.
Verified platform that integrate latest technologies available for the PC
Intel VPro technology is mostly mistaken to be a tool used to enable remote access. However, apart from remote access that is enabled through AMT; vPro includes innumerable other security benefits. Intel is constantly upgrading its vPro version enhanced with more exciting features and safeguarded with more security.
You may have came across the word “ban” Or “censored’ used in movies, but do you know these terms are also used for some cartoons in some countries which are liked by other countries. Let’s have a look at some popular cartoons which are banned in some countries and their reasons.
1. SpongeBob SquarePants
This is the longest running Nickelodeon show ever. It got banned because of violence and foul language which are used in this show. Countries like Russia, America and 120 others have banned this show from watching.
2. The Simpsons
This is America’s most popular cartoon show till now. This show had scenes where public figures like Donald Trump, were insulted. This show also promoted disorderly behavior which were totally misleading for kids. After sometime, the show is now available to watch, but there has been argument going on this show as countries like US have censored this cartoon show.
3. Mickey Mouse
This is world’s first cartoon show which had voice, and the first word that Mickey Mouse said was “Hot Dogs”. This cartoon show got banned in 1930s in the Romanian region because Romania government stated that big Mouse in this cartoon will scare the kids rather than making them laugh.
This is a Japanese cartoon show which is ban in more than 50 countries because of the character Nobita. The Nobita character is a lazy character who always depends upon the character Doremon for helping gadgets. An argument concluded that the Nobita character was promoting laziness, procrastinating, etc, which resulted in banning.
Cartoon shows should be developed keeping kids as their main audience. It should have the simplicity and cleanness that attract audience and also focusing on the impact and effect that it’ll leave mainly on audience. That’s why shows that promotes foul language can always make a big effect on kids. This makes banning a healthy and better option.
Every years, many thousands receives the gift of life, a life saving transplant of Heart, Kidney, Liver, Lungs, Pancreas and Interesting. And thousands more people receive Corneas and other tissues that restore sight and health. Organ transplantation is one of the medicals advances of our time.
How does it work?
It all starts when someone’s organ begins to fail and that person will need a transplant to survive. The steps are as folllow:-
A through evaluation is conducted at a transplant centre and the person is a good candidate for transplant, he or she will be put into the National Transplant Waiting List.
Once a person is on the waiting list, the wait for organ begins.
A national system matches people on the waiting list with donors. That factors matching donors to recipient includes
How sick the patient is
Distance from donor
Time on list
What isn’t taken into account, organs are never matched based on
There is no telling how long the wait will take. Infact, some people don’t receive an organ in time, because the Waiting List is really long and there aren’t enough donors available. That’s why an average of 20 people on the Waiting List died each day. Imagine how many could we save if we all were donors.
Becoming a donors
Most of organs transplant comes a deceived donors. For example, a person comes to the hospital with a life threatening brain injury, such as from an accident, stroke, our lack of oxygen. The doctors work hard to save them patients life but sometimes nothing can be done. There’s a complete, irreversible loss of brain function. The patient is clinically and legally dead.
Thats when being a donor can turn a time of loss into a time of hope. Because machines have blood containing and oxygen flowing into the organs, they can be passed along. One person can give life to as many as eight people through organ donation, and enhance the lives of fifty people or more with eye and tissue donation. But now minutes matter, matches must be found and transplants must happen quickly.
Organ Procurement organization
The hospital contracts an Organ Procurement Organization (OPO), it manages the recovery process. The OPO checks the state of organ donor registry, if the person is already registered as a donor they inform the family, if not they’ll ask the family to authorise donation.
A medical examination is taken place. They check the medical and social history and the person is eligible to be an organ donor, the computer begins to search on the National Waiting List for well matched patients The best matched patients are contracted by the transplant team. This is the call that every person on the Waiting List was waiting for.
A surgical team recovers the organs, then Corneas and other tissues. The organs are sent to the transplant hospital where patients and transplant teams are waiting and the life saving transplant takes place. It will take health living and medication to keep the organ working well in its new home.
You too could make the decision today, sign up on your state registry as an organ, eye and tissues donor, any age is the right age, Young or old, any day is the right day to sign up as a donor. You can register through your drivers license or you can register online. Remember to tell your family so that they can support your wishes. More than 1r5 million people have already registered, and we all need to save kore lives. So let’s share the gift of life.
If you find insectivorous plants strange and fascinating then this blog is for you.
What are insectivorous plants?
Insectivorous plants are those plants that derive some nutrients by trapping and consuming animals, mainly insects.
Categories of being insectivorous
There are essential two things that a plant has to do to be considered insectivorous:-
Ability to take nutrients from dead prey:- a plant should have the ability to trap the prey and absorb nutrients from it. Those prey is usually insects or small vertebrates like, salamanders. It is not enough for the plant just to have defenses that can kill an animal that’s trying to snack on it. It also has to get it’s animal’s nutrients.
At least have one adaption:- the plant need to have one adaption that actively lures in, catches, or digests it’s prey.
Doing at least one of these things and absorbing the nutrients for it’s benefit make it a insectivorous plant.
Over millions of years and across hundreds of species, plants have developed five different types of traps, most of them are from different times. And traps can be passive, if prey just fall into them and can’t escape, or active, if plant actually moves to catch its prey.
Pitcher plant:- pitfall traps are the standard and passive trap used by plants like pitcher plants. Prey lands on the plants slippery surface and slides down into a pool of digestive juices.
Sundews:- these are flypaper traps in which the prey become stuck in a sticky substance that is produced by the plant leaves. These traps can be passive as well as active. Sundews have sticky moving tentacles that react to contract with prey.
Venus fly trap:- these are snap traps which are active, using rapid modified leave
Bladderworts: they have bladder-suction. This creates little negative pressure vacuum inside their traps, which, when triggered by prey, pop open and suck the victim inside before snapping close.
Lobster-pot trap:- they passive traps that force prey to move towards the plant’s digestive organ by having little inward pointing hairs that keep prey from moving backward out of the trap.
All of these unrelated plants have not only developed the same kinds of traps but it looks like they have also developed that same molecular mechanism for digesting their prey.
Reason of existence
It goes back to idea of convergent evolution. All these different insectivorous plants are responding to similar environmental pressure:-
Found in open sunny places that have moist but nutrients – poor – acidic soil. Many of them live in bogs and fens.
In these kind of habitat where nitrogen and phosphorus is not present in the soil, the plant tend to developed two kinds of leaves one for normal photosynthesis and one that are modified onto their particular type of trap.
This results them to invest more in modified leaves than normal photosynthesis leaves as they have to live in a place with enough sunlight as well as to trap preys
Insectivorous plants can stop paying carnivorous temporally once they’re put in nutrients rich soil and if they don’t get enough sunlight and water.
Insectivorous plants are pretty rare and they are only found in certain kinds of habitats, they are just less likely to fossilize than other kinds of plants that are more widespread.
Did you ever Sleep walked? Here’s what I came to know that every 1 out of 3 kids aged between 4 to 8, sleep walk. And that’s a lot by the way.
Sleep walking formally known as Somnambulish is a strange phenomena where people get up and do things in their sleep, sometimes more than just walking and when they wake up they don’t have any recollection of what they were doing. Moreover, if they find way back to their bed they may not ever know that they were sleep walking.
Sleep walking is nothing about embarrassed about though or terrified for that matter, it’s relatively common. In a recent study Stanford found that 1 out of 3 people sleep walk at some point of their lives. It is specially common among children, between the age of 4 and 8. So what happened when we sleep walk.
A leading theory about why we sleep walk is:-
In normal sleep cycle, your brains motor system continues to issue physical commands to the body.
Whereas those who sleep walks are suppressed by sleep chemical called GABA.
GABA access act as a break in your brain, it brings your mind and body down to rest by neutralizing Glutamate a chemical that causes excitement.
In sleep walkers there’s a glitch in the process that suppresses your boby from moving around namely that you don’t produce GABA.
So that’s why you are moving around when you’re still asleep. There are few causes of GABA deficient in the body:-
Genetic sleepwalking :- when sleepwalking runs in the family
Underdeveloped system:- when the boby simply hasn’t matured enough to produce the proper amount. That’s why it is more common amongst kids.
Depression:- Those who suffer from depression are three times as likely to sleep walk.
You would have probably heard about the myth that you shouldn’t wake a sleepwalker because they’re going through a psychotic rage that could even kill you. But these are myths, if you see anyone sleepwalking, you are asked to wake them up gently, especially if they are in the kitchen or holding a knife.
Recently there was a story about a lady who drove 190 miles in her sleep without hurting or killing herself or anyone. She should be definitely called lucky.
Few days back i saw a question on a site asking “I want to put my phone aside and study, but i’m not able to do it? Is there any I can get rid of it?”
Well we can say that we all faced this phase where we get too much addicted to Mobile phone and couldn’t keep it aside and focus on other works. A research recently released the details of a study which told us where in the world was the biggest Smartphone penetration:-
But this doesn’t mean that people in this countries are using mobile phones all the time. Based on a 2016 study led by Statistica, it does look like people in those countries might fall into the category of smartphone zombies. The study also said that
Brazilian spend the most hours on average connected to a smartphone as 4 hr 48 mins per day.
Chinese spend the most hours on average 3 hours 3 mins
Followed by U.S 2 hours 37 mins
Italy 2 hours 34 mins
Spain 2 hours 11 mins
South Korea 2 hours 10 mins
One thing range true for all countries in the study, and that was the fact time spent on a smartphone for the average person was up quite a lot from 2012 to 2016.
It’s not totally people’s fault that we are addicted to the smartphones. We have this exciting thing in our pocket that flashes, beeps and invites us to use it. NPR in 2018 talked about this manipulative object we carry around with us, that is just so irresistible. The story mentions Russian psychologist Ivan Pavlov, and what we know as Pavlov’s dog. The psychologist one day realised that when his dog heard a bell or a buzzer, he knew it was feeding time, thereby associate with a sound to eating, which led to the dog drooling and looking excited.
Modern psychologist tells us this is what is happening to us when we hear a beep or a ding inside our pocket; we become excitable, like Pavlov’s dog. Our reward is coming, and we get a hit of dopamine and we want more. We check our phone on average every 15 mins and that make the tech use psychological tricks to keep us checking in.
All the time spent checking in may affect our sleep, our relationship, our work, or even all the creative things we might do to have a flourishing existence. Psychologist tend to agree we should be checking in less, and tech producers need to start thinking about creating less powerful digital drugs. But that isn’t easy because as most people now need those beeps and likes, and need to feel that they are not missing out on something.
Experts even states that putting your phone down, you may experience withdrawal symptoms, such as craving, restlessness, irritability or difficulty in concentrating. So from now on you might turn off notifications, have a plan for the day and stick to it, take off the apps you really don’t need as that might lead to a kind of app surfing. In general, not many people are against these technologies, but we should be focusing on what we might call device quality time, educating ourselves and being productive and creative.
You probably have seen in movies and shows about these supernatural creatures such as Vampires, Werewolves, Witches, Wizards, etc. But did you ever thought from where did we got these idea? Do the supernatural creatures really exist. Let’s learn about vampires first.
Think about the features that a vampire have. What’s the first thing you thought? Shape teeths to suck blood may be? Glowing eyes? What if I tell you some people with these features exist.
There is a Vampire Disorder in which people suffering from this condition frequently have pointed teeth like carnivore animals. This disorders also has a difficult scientific name Hypohydrotic EctodermalDysplasia. Therefore, they look similar to the legendary blood feeding creatures from movies.
People with more prominent symptoms of this illness are
Extremely thin and pale
Eyes are outlined with dark circles
Teeths are typically pointed
Hair is absent
Also they don’t like stakes not actually the beef kind
The biggest problem for such patients is not mistaken for considered as vampire but something else.
They always have to check their temperature.
Have to stay away from the sunlight
Have to strictly avoid hot weather
They don’t have sweat glands and as you know these glands serve as a thermal regulating mechanism of our body. Imagine what could happen if it is broken. And above all this is the most typical syndrome of this disorder.
For example, Actor Michael Berryman, who suffered from this disease made a career playing horror movie characters.
So now you’ve probably figured out vampires exist or not.
More and more people are dependent on social media for healthcare news and resources in this new era. Today, the idea of following doctors on Facebook is typical. Social media and healthcare go hand-in-hand. When Social media matters across all the industries, then why should healthcare be avoided right?
Since more people are engaged on social media, the medical field has now understood the importance of social media in healthcare and has started incorporating such practices. Healthcare organizations have seriously started examining the role of social media in the patient-physician relationship. Leaders in public health have begun realizing that a comprehensive healthcare brand can be built with the help of social media marketing.
Social media has always been a key to increase public awareness about emerging, new, and annual health issues. It facilitates raising awareness in a way that is as simple as reminding followers about the basic sense of health practices.
When the world around is changing fast, social media is the key that ensures that the public is aware of the latest medical guidelines, issues, and advisories. One of the ways of sharing information is to share them directly through your social posts. Another way is to use social media to direct followers to credible sources of the latest news.
Combat Misleading Information
Social media, due to its very nature, helps spread information quickly to distinct groups of people. That’s great when the information shared is helpful, clear, and fact-based. But unfortunately, there is also a lot of misinformation on social platforms. At times, this misinformation comes in the form of false statements and they are easily ridiculed.
You can cite published research from a credible health resource like the CDC or WHO. But sometimes, the creators of misinformation may use a reputable institution to give credibility to their statements. Then, the institution needs to clarify that they are not the source.
Social media offers institutions a platform to generate statements to stop the masses from believing false facts. So, make your healthcare brand a platform where you share useful information with your followers and stay away from spreading misinformation. More detailed research can help you identify the true facts.
The more the research, the better!
Answer Common Questions
Health organizations and authorities working in the healthcare sector are valuable for all kinds of health concerns. Social media tools offer a creative way for healthcare professionals to address common issues.
For example, the government of India has developed a Facebook Messenger Chatbot. It allows answering questions, directing citizens to the right source, and countering misinformation.
Everything is shrouded in the media’s shadow. If we claim that the media is counting the feathers of the flying sparrow, we are not exaggerating. The role of media has created a stir and sensation in the world , rich or poor, fair or dark, wise or unwise, are enjoying lucretian pleasures and are in the air. Media could play a leading role in creating awareness on the various health issue and this role can’t be disputed. Hillary Clinton Secretary of State of the US has recently commented on AIDS and while speaking that the disease is incurable, she said efforts are to be made. Many efforts are made on health-related issues and role of media have to be included also. There are many health-related problems confronting our country and these include both communicable and chronic diseases. Health department at the center and state play a leading role in the eradication of diseases, including international agencies and governments of other countries. Media has been promoting health-related causes in a big way in helping government departments spreading awareness on various issues relating health and family welfare programs. The MOHFW has various schemes and these are promoted in many private and government-owned media outlets.
The term Social Media refers to computer and mobile mediated technologies that are designed and developed to help people socialise and connect with one another. It is a platform which is used to share ideas, communicate about daily life, discuss work related topics and so on. Originally the term social media was coined to refer to a person getting socialised with his/her friends and relatives. However, seeing the vast popularity and effectiveness, it was incorporated by the business houses to create mass awareness about their company and products.
Types of Social Media
The term social media is very huge. It can vary between two school friends to large broadcasting houses using to communicate with large public in general. So, I have tried to list down the basic types of social media generally seen – – –
Social networks: this is the most widely used form of social media. The most commonly used platforms are Facebook, Instagram, WhatsApp etc. these were used to send messages and upload pictures and videos. But in recent times, these sites are being used to actively promote businesses and din digital marketing.
Blogs: these are articles and posts that cater to a particular idea/topic. Blogs can be in written form which describes about any topic or it may be in video form which tells us about any topic through the means of videos. Video blogs are called as vlogs.
Forums: these are platforms where people come and brainstorm regarding any issue or trends. These forums are the active sites of social media which remains busy whenever there is any development regarding the socio-economic scenario of a country, or at times when people feel the need to discuss about a law passed.
Enterprise social network: these are the platforms that cater to the image of a company in front of the public. This type of network is developed so that a customer may connect with the company and its products via internet. This type of network handles customer queries, pricing of items, any feedbacks and service complaints.
Importance of Social Media
Social media plays a very vital role in the lives of current generation of people. Everyone from the old to the young can relate to this term. Let’s see how important it is – – –
It serves as a source of great number of information and news. Its now possible to know about even the smallest of details in any nook and corner of the world thanks to the social media. It spreads like wildfire. It truly has made the world global village.
It helps to keep in touch with people and relatives who are far away from us. For officials it’s a great help as they can’t go to their homes every now and then and meet their parents or children. Thus, it helps to bring people closer.
For companies it helps to create a brand name for themselves. They can use the platform to connect with the customers and make their marketing strategy even more profound. Attractive campaigns on social media tend to bring in a lot of people in the shopping outlets and can be seen as beneficial for the company.
Many a times the government is seen using social media to create public awareness regarding sensitive issues prevalent in the society. It helps to find the target audience with much larger ease since there is at least one person from every family who uses social media in the 21st century.
Controversy in using social media
Social media is the site for maximum number of fake news. Once spread, it’s impossible to stop it since everyone is now connected with each other. This fake news has resulted in serious consequences for the victim including death. Innocent people are seen being destroyed with just a stroke of a key in the media.
Many young children have become the victim of cyber bullying. There have been reported cases of threats and kidnaps for the children of famous personalities. Also, many cases of body shaming take place on the internet. These incidents make the person down and makes him/her mentally unstable.
Honey trapping and scandals are common in social media. People with high power and connections are usually targeted to gain an unfair advantage over them. Their competitors may then blackmail them and try to force undue advantages. Many a times girls are used in this business who in turn put the blame of assault and molestation on the victim if their demands are not fulfilled.
Hacking and fishing often takes place on the net. The bank details are stolen and the person is looted. This can be termed as digital robbery. Also, many people may hack the media accounts and upload vulgar/ obscene pictures and videos.
However, the greatest problem of social media is the addiction. Young children are seen getting glued on their mobiles and computers most of the times. These kids forget the interaction with people physically and stop doing physical activities like playing, walking etc. this in turn creates health issues.
Like any scientific invention social media has both good as well as bad effects on the people who uses them. Its like the two sides of the same coins. However, the most important part is the awareness through which a person can utilise it for his/her benefits. Ultimately, it’s up to the social media user who can make or break his image on the platforms. Like I said before people from small areas are connecting towards the people from metro all thanks to the social media. In this way people no longer feel alienated or homesick even though they are far way. Social media has also given rise to many beautiful love stories across countries. So, make the most of it to develop as a much better person and let the world know.
Ever thought why do we get attract to someone? Well everyone has different answer to it. For some it can be the way one look, smiled, walk or may be their was an unusual aura around that one.
What is attraction?
Attraction, especially in a romantic way, is a complex process that take place in our brains, and has had it’s roots since it’s beginning of the humankind. It’s our minds way of telling us who has the potential to be our partner, our friend, or even our soulmate, and is based on a complex blend of our interest, values, experience, and desire. Physical and romantic attraction, which are often focused on, are only small facets of a much larger equation.
Psychologist look at the ingredients of attraction is in a form of pyramid, split into 4 different sections.
The base of the pyramid is made up of health and status:-
Status – 1. internal (confidence, self set, beliefs) 2. External (person’s job, possession and appearance.
Health – Physical attributes, smell, basic level of intelligence.
If the potential partners passes these initial requirements then we move to the center of the pyramid, which are the emotional factors:- includes
trust comfort someone wants,
their emotions intelligence, and
The final portion of the pyramid is “Logic”.This is the part that differentiate us from other animals, and is the part where our brains seriously
considers whether we are totally compatible for that person.
It ensure that the other person is aligned with us in term of what they want – things such as marriage, children, even the city they want to live.
According to this model, the more alignment there is, the more attraction there is, but it doesn’t always have to follow from bottom to top – like online dating.
What makes someone Attractive?
The answer to this questions make come to our mind is physical traits. Due to the influence of media, we tend to favor women who is younger, and more feminine features, in men on the other side, qualities such as broad shoulders, a deep voice, and strong jawline are highly upon.
Scientists suggest that, these also have an evolutionary origin because these traits are associated with a higher chance of producing health offspring and passing of good genes. Also, values, culture, and the environment, that we grow in also plays an important role.
Hence, attractiveness is complex, there’s a number of different perspective to consider, and at the end of the day, there’s very little we can choosing who we are attracted to. As each person looks for unique set of traits and, while physical traits are often focused there are far more factors that come into play. A person’s upbringing, behavior and even lifestyle have major influence. The most important thing to remember is to be happy and make the most of it.
These days we hear music all the time, it wakes us up, motivates our workouts, keeps us company on our commutes. It doesn’t matter what kind of music it is, it itself has the ability to affect our moods and our bodies in all sorts of ways. It can give us chills even can make us cry.
Effects on Brain
Music activates every area of the brain that scientists have mapped so far. In fact, there is no area of the brain that music doesn’t touching some ways.
25 years ago there was an idea which said that language is in left side of the brain and music is in right side of the brain but now with better quality tools, higher resolution, neuroimaging and better experimental methods, it is discovered that thats not at all right so how does it effects our brain?
When music enters and then gets shuttled off to different parts of the brain:-
It stops at specialise processing units in auditory cortex, they track loudness, pitch, rhythm, etc.
The visual cortex activates when you’re reading notes as a musician or watching music.
Motor cortex activates when you move or dance or tap your feet, snap fingers, clapping your hands.
The Cerebellum activates and immediate the emotional responses.
The memory system in the Hippocampus will activate and will help you to recognise any familiar music or lines that you listen
Hence, music is going on in both halves of the brain, left and right, the front, back, the inside, and the outside.
How playing Instruments helps?
We can start learning to play instrument at any age. Picking up an instrument can provide some huge benefits for Intelligence, Physical well-being, Brain.
Playing an instrument requires:-
Visual system to work together
This inner system cooperation has some incredible outcomes that can affect many areas of life.
Different intensities of training produce different outcomes, even the most minimal practice can make a difference. Starting to play an instrument just one hour a week for few months can cause growth and increased activity in the parts of the brain responsible for memory, hearing, and motor. Researchers have found that this kind of activities can even increase IQ by 7 point or more.
Its also known that people who play musical instrument are better at other practical things too such as:-
Learning new things/tasks
Creative problem solving
Musicians brain have better communication between left and right hemisphere which allows for more cooperation and out of the box thinking. Playing an instrument can also has benefits for brain and body.
boosting immune system function
Increase in resilience to hearing lose
Helps stroke patients regain motor skills
It’s been found that just listening to music can prompt the repair and regeneration of damage nerves in the brain.
Music is so much more than notes on a page, it can change the way we think, speak and feel. Music making and listen is really complex it’s not demystified till now it’s more mysterious than ever.
The Corona virus pandemic has swept over the planet and with it has brought about concepts like quarantine and social distancing which were earlier seen only in films. The lockdown that is widely being followed all over the world has not been the easiest time for people. With no provision to step out of the house, markets aren’t functioning and economies are crashing. A common man would wonder, ‘How am I supposed to help out, when I am locked inside my own house?’
Your miniscule contributions to the society, can massively assist the authorities and the paramedical staff in this time of need. A major step you can take during this quarantine period is to ensure that the waste produced in your home is minimized. In India alone, 21 million tonnes of food is wasted every year. This wasted food is often treated with plastic waste leading to emission of methane gas in a large quantity. While a life-threatening disease is upon the earth, one must not forget another crisis that is underway, that of global warming. Dealing with the COVID-19 gives us no excuse to forget caring for nature. The small roles we play at our house can make a huge impact outside.
How has Pandemic increased Waste Production?
The Corona Virus has forced the government to take some drastic measures. The shutting up of all non-essential shops across the country was the first of many shocks. People were advised to reduce their trips to the market in order to encourage social-distancing. Lots of families misunderstood this message and hoarded up on supplies to minimize their trips to the market. This uncalculated decision made by the people has led to the wastage of food on a large scale. The pandemic has led to the limitation of a few commodities and we cannot afford to waste even the slightest of food.
1. Buying Smart
The first step in moving towards a zero-waste lifestyle is to by only the amount of food you will require. Hoarding should be thoroughly discouraged as it is the main cause of waste production. The limited number of supplies means that the food you waste could have actually filled the stomach of a person in need.
2. Proper Storage
In these testing times, you never know, when even a single loaf of bread could be useful. Hopefully, the situation won’t get to such an extremity but storing items should still be a priority. Keep food items in cool and covered places to ensure that they are not spoiled. This could immensely reduce the amount of waste being produced at your place.
3. Use Items before they Expire
About 40% of the food produced in the country is thrown into the trash, uneaten. During the lockdown period, try and have a basic idea of the expiry dates all food items in your home. It is essential to make sure that no sort of canned or packaged food is kept win your house past its expiry date. Make sure that you have completely finished an item before going out to buy more. An interesting fact about packaged food is that some of it is safe to consume even after its ‘best before’ date. Check on the internet to find out if the can in your store room is still safe to consume. If not make sure it is disposed off correctly. Separate the food item from its packaging before throwing it away in two separate bins.
4. Utilize the Leftovers
The most important aspect of living a zero-waste life is to ensure that your leftovers are put to good use. Segregation into two different bins is an ideal way to dispose off leftover food. The only problem lying with this situation is that many garbage trucks and cleaners just pile all the garbage into one huge bag regardless of its recycling and ecological properties. The perfect way to deal with this problem would be to use the leftover food as compost.
People often avoid using compost as it is a long and slightly difficult process. The quarantine makes it a perfect time to finally do something good for the environment. Before creating compost make sure that you are doing it right. There are a lot of factors that need to be considered before generating a manure in your kitchen. Use proper tips and techniques from professionals for optimal results.
5. Mini Farming
Now that you have composed manure just from your wasted food, it is time to put that compost to good use. Indoor farming is not easy and it requires care and time but it is not necessary for you to own a huge balcony or a garden. You can grow vegetables even in the small terrace of your house. There are families around India who have become completely self-sufficient. Shilpa and Nitin, a couple based in the traffic heavy Bengaluru, grow more than 50 vegetables in their small balcony. Just one small pot for each type of vegetable is enough to sustain a family of four. The food they consume is from their own balcony and the waste produced in their home is used as manure to grow more vegetables. This ecological cycle can have a huge positive impact on the environment.
6. Eat Healthy
Perhaps the most underestimated way to reduce food wastage is to eat healthy. Junk food, has a much faster rate of decay when compared to fresh vegetables and fruits. Having a balanced and planned diet can help you minimize the amount of waste you generate. If you do not have the provision to create compost and farm in your balcony, you can start by eating healthy.
The COVID-19 pandemic has not been an easy time of us. Para medical staff and nurses are working overtime to ensure that we are safe the least we can do is reduce the burden on the planet. Correct utilization of leftovers and controlled generation of waste will make sure that the country has ample supply of food for the poor and needy. Play your part in the quarantine by changing to a zero-waste lifestyle.
Most of the world has been struggling to contain COVID-19. The disease which was first reported in China, has become a global pandemic that many countries are still trying to get under control. But a hand full of nation have not reported a single case of COVID-19 to the World Health Organization (WHO).
Most are in southern and central area of Pacific ocean.
Federated States of Micronesia
The Marshall Islands
The Solomon Islands
The Cook Islands
These small islands are all technically Covid-19 free. Health experts these 12 countries escaped the pandemic because of a combination of remoteness, small number of people as their combined population adds up to just 1.6 million and because they closed borders when the Corona virus that causes Covid-19 began to spread widely. But just because they haven’t reported any Corona virus cases, does not mean these nations have entirely dodged the effect of the pandemic.
Tourism plays a major role in the economics of most of these countries. And as in many around the world, a lack of visitors has left hotels and restaurants struggling. The owner of the hotel says since March 2020 they have lost their whole business and have zero income.
Palau is one of the island nation feeling the economic pain of Covid-19. Streets that are normally bustling with visitors from abroad have been all but empty for months. With no guests, hotel in the country have also had to make serious cuts. A hotel owner says
No one in our hotel is making their full salary. Most people are 50% or below. Everybody is feeling the pain as thers is no economic opportunity left.
The Palau government recognized early on the economic toll of shutting it’s borders to foreigners. He says
Our capacity, our reality a situation here its that you’re better of with prevention than trying to do something about it later on. So, it became a question of economics or people’s lives, and the right thing to do for anybody in this world is to consider people’s lives.
The Government provided generous subsidies of up to US $10,000 for local people and a few hundred dollars for foreign workers affected by the halt in tourism. Not all Pacific countries rely on tourism as a main driver for their economies.
Countries like Marshall Islands and Federated States of Micronesia rely on fishing and farming and financial aid from the US. But with limited health care facilities and population spread across many islands, the nation’s priority has been keeping COVID-19 from their shores and educating citizens about thorough handwashing, social distancing and other precautionary measures.
Other than Island Nations
In addition to these tiny island nations, there are other countries that haven’t reported a single case of COVID-19 to the WHO: North Korea and Turkmenistan.
North Korea closed its borders in January 2020 and it’s leader Kim Jung-un has repeatedly said the disease is a “potential” threat. He even put the town of Kaesong, which borders South Korea, under lockdown in July 2020. But many observers are are sceptical about the country’s official statistics. They say North Korea’s weak healthcare system may not be able to confirm Corona virus infections, or that the ruling party may simply not be very transparent about whether there are any cases.
Health experts are also wary of Turkmenistan’s claim to be COVID-19 free. It is among the hardest countries in the world for foreigners to enter, and it also closes its borders early on in the pandemic. The authorities government in Turkmenistan also says there are no people in the country living with HIV or Aids, a claim most scientists say is just not plausible.
Back in Paula, where people are doing their best to ride out the economic toll of the pandemic, hotel owner have a bleak prediction about the future. They’re predicting how long will they continue to lose money before suspending more operations or total operations and just wait for the whole world to settle down? Because it’s a financial question arises, we’re willing to lose money, but how much money are we willing to lose?
So while border control, good hygiene and social distancing seem to have effectively kept the disease away from these places, there is no defence against the economic devastation caused by the global pandemic.
Starting off as a simple virus emerging from Wuhan, China, COVID-19, or the Novel Coronavirus, has brought the entire world to a halt. Be it economic, judicial or educational prospects, there is no clear picture as to what the future holds for us. With the virus currently holding an overall tally of 40,636 deaths and 8,23, 479 positive cases worldwide (as of 31st March, 2020), the pandemic has now become a life-threatening global phenomenon forcing numerous countries to impose lockdowns.
However, in this time when social distancing and hand hygiene play key roles, one more important aspect must be considered- correct information. While we are getting to know about numerous cases, another problem prevalent in most countries is the high number of people flocking to hospitals for testing even when they show flu-like symptoms, like a cold or mild fever. While it is certainly true that there is only a stark contrast between seasonal influenza (flu) and COVID-19, it manages to pose a major problem: it has not only increased traffic in the hospitals but also diverted the attention of hospital staff from cases that require immediate attention.
Thus, here are a few indicators which might be helpful in differentiating between the common flu and the Novel Coronavirus.
1. Difference in Major Symptoms
A COVID-19 patient will typically suffer from a fever; however, it is not necessary that every individual with flu will have a fever, particularly older adults or those with a weak immune system. While nausea and diarrhea are symptoms for both diseases, they are more prevalent in kids suffering from flu.
If the patient shows signs of dry coughing and shortness of breath, that’s more of an inclination towards a case of COVID-19.
2. Difference in Incubation Period
While a COVID-19 patient takes an average of four days between the initiation of the infection and the onset of symptoms, the incubation period ranges between 2 and 14 days. On the other hand, a flu patient’s incubation period ranges between 1 and 4 days, averaging at 2 days.
3. Difference in Period of Contagion
One of the major threats related to COVID-19 is that it can be contagious even if the patient doesn’t show symptoms. On the other hand, flu can be contagious a day before the symptoms appear, and for nearly 5-7 consequent days thereafter.
4. Difference in Severity and Course
The seasonal influenza or common flu usually takes nearly 3-7 days to resolve, with just 1% of the patients ending up in the hospital. The deathly COVID-19, on the other hand, lands nearly 20% of the confirmed cases in the hospital in a critical condition.
5. Effect on the Immune System
Believed to have an animal origin, the COVID-19 is caused by a newly discovered coronavirus called SARS-CoV-2, a novel virus. This signifies that the population doesn’t have pre-existing immunity to it, which makes it more difficult to prevent the disease from becoming fatal.
Seasonal flu, on the other side, is a disease which can recur, with the body developing antibodies each time. This reduces the extent to which the disease can affect the human body. However, for COVID-19, there is no current evidence to prove whether an individual can get it again post-recovery.
6. Difference in Mortality Rate
Based on information collected from different locations and using various population sizes, it has been gathered that 0.25-3% of the total population testing positive for COVID-19 succumbs to it. In the case of seasonal flu, the esteemed mortality rates are a mere 0.1% in comparison.
7. Difference in Rate of Transmission
With COVID-19 cases multiplying rapidly each day, the reproductive number (R0) for the disease appears to be higher than that of the seasonal flu, with the former being 2.2 and the latter, 1.28.
This is a clear indicator that a patient of COVID-19 is more likely to infect more people as compared to an individual suffering from flu.
8. Difference in Developed Vaccines and Medication
As a result of a novel coronavirus, COVID-19 is yet to have a valid vaccine or effective medication available for the general public. In the case of seasonal flu, however, the seasonal flu vaccine proves to be most effective. Antiviral medications also help to an enormous extent.
9. Difference in Target Population at Risk
While both flu and COVID-19 affect similar ranges of the population, especially those already suffering from asthma, chronic lung diseases, diabetes etc., the latter is found to have a more severe effect on the older population. Flu, however, is found to be more dangerous in the case of pregnant women and children under the age of 2 years.
10. Difference in Prevention Methods
Due to the nature of both diseases as well as their high rates of contagiousness, remaining in isolation is recommended, though more in the case of COVID-19. Also, COVID-19 highlights the need to maintain good hand hygiene (regular washing of hands with soap or alcohol-based sanitizer) and social distancing i.e. remaining at home if not in case of emergencies, maintaining a distance of 6 feet from another individual at all times and avoiding crowded places like malls and restaurants with heavy footfall.
In the case of flu, proper medication, rest and good nutrition are recommended to heal. Regular flu shots also play a key role in the prevention and faster cure of the disease.
Although remarkably similar in nature, both COVID-19 and Seasonal Influenza, on the deeper end, vary to a great extent. While COVID-19 has proved to be comparatively fatal and easily transmittable, flu is seen as a recurring phenomenon, largely treatable.
In these trying times, when most of the world is living under self-quarantine and isolation, we must remember that the first and foremost requirement is to bring the COVID-19 outbreak under control. Thus, upon showing any symptoms, we must consult a family doctor before crowding hospitals to get a seasonal flu treatment, which can be done from home!
One of the hottest debates in the digital world is blogging vs vlogging, both blogging and vlogging can help businesses and individuals grow their brand and make money online. The good thing about the digital space is that anyone can start blogging or vlogging. The startup costs, so to speak, are minimal. However, you have to have a strategy in place to succeed, as there’s tons of competition.
As there is a rapid rise in online video content, vlogging is also becoming a good option to generate income. But is it better than blogging? Let’s learn in this detailed blogging vs vlogging comparison.
What is a Blog?
Originally called a weblog, Blogs can be standalone websites or part of another website. Blogs can feature other media, too, like pictures, videos, audio clips, in addition to text. Just how you read op-eds in the newspaper, blogs are spaces for people to express their opinion or share their knowledge. Blogs are often created and managed by individuals but are also popular on business websites. People who write blog posts are called bloggers. Blogs typically contain dynamic links to other online content and may also include interactive or community engagement components such as a comments section. Blogs started out primarily as text documents, but today’s far more sophisticated blogs often feature dynamic visuals and videos.
What is a Vlog?
A vlog, or video log, is the video equivalent of a blog. Like blogs, most vlogs target a niche audience that shares common interests and needs. While vlogs can and should be supported by text or metadata, the star of a vlog is the person or people talking on the video, everything that’s written in a blog presented in video format with vocals and visuals.
Interestingly, the term vlog came about the same time YouTube became popular, which is the early 2000s. It’s not surprising as YouTube basically gave rise to vlogging. Just like blogs, vlogs can be related to a business or an individual.
As for the video content, it can be anything. From scientific data to personal stories to tutorials, vlog encompasses anything and everything you could think of finding on the internet.
Key Differences between Blog and Vlog
The key differences between blogging and vlogging are the degree to which the content creator uses video as well as where the content is hosted. If you love talking to people and feel comfortable on camera—and don’t necessarily want to build a website—vlogging may be best for you. If you’re a person who excels at the written word and wants to create your own website, blogging may be right for you.
Many people are choosing to blog and vlog as they find that using both text-based and video-based content helps them reach the widest audience possible.
The most important thing in blogging vs vlogging comparison is which niche is more popular? Where is the traffic?
Video content is now certainly more popular than textual format. Video is slated to comprise a whopping 82% of the entire internet traffic. This is why video has become an extremely important marketing medium for all digital platforms.
In terms of popularity, vlogs may have a bigger potential audience just because of the nature of the media. For instance, YouTube has two billion users who watch one billion hours of videos every day.
With all those stats, video content has more outreach than a blog. That said, in certain scenarios, a blog may perform better than a vlog. Again, it depends on the niche and the audience as to what media they prefer.
Also, blogs now also feature videos regularly for this very reason. The richer the media, the more audience you can cater to. Many bloggers also make vlogs and use them in their blog posts. Others use videos from other creators to optimize their blogs and give it a visual feel.
Monetization isn’t that different for a blog or a vlog, but the level of monetization may vary. Most blogs and vlogs make money through advertisements. However, vlogs rely more on advertisements than blogs and perhaps make good money from it. You can also make money blogging by using affiliate links. You work with affiliate marketing programs, such as Amazon Associates Program, and earn commission every time someone purchases something with your affiliate link.
Vlogs can also employ affiliate links in their text descriptions, but it remains more popular for blogs.
Another method of monetization is sponsorship, which is more common for vlogs. You basically get a sponsor who pays you to mention their brand or product in the video to promote it.
A lot of vloggers make money through sponsorships, but that doesn’t kick in until you have a lot of subscribers or followers.
The audience for both pretty much depends on the niche you’re pursuing. However, some demographics might be more inclined toward reading. Similarly, some people respond to visual data better.
For instance, if your audience is young, perhaps people under 20, vlogging may be a much more viable solution than blogging. Younger demographics usually prefer watching videos over reading articles.
There are pros and cons to both as we’ve covered in the differences. If there’s one thing that’s common for both blogs and vlogs is that both require a lot of hard work and give you some tough competition. However, you can easily stand out with original content that gives people what they are looking for.
Coronavirus has been causing a deadly disease which has taken upon the world within a very short period. This disease caused by Coronavirus has created not only a lot of panic among the public but has also resulted in several rising rumours and myths. At this stage, to curb the disease, it is very important to know everything about it. Here are ten myths which common people have mistaken as facts.
1.“Coronavirus can also be called Chinese disease.”
It’s called COVID 19 and not a Chinese virus. The name of the virus has been divided simply into, CO from corona because the shape of the virus appears to be crown-like, VI stands for the virus, D is for disease and ’19’ symbolizes that it started spreading in the year 2019. Many people are calling it a Chinese virus. Even President Donald Trump recently addressed it as ‘Chinese virus’. It’s not spreading from Chinese, not every Chinese person has it. A girl from Manipur, in India, was called ‘Corona’ by an old man, and he spat ‘paan’ on her face to show his disgrace towards her. North-eastern Indians are facing many racial remarks because of this outbreak. Many Chinese people living abroad have faced similar situations. It’s not just racist but also inhumane. People should address the virus with the correct name and should think twice before making any such insensitive remarks.
2. “Drinking alcohol can kill the virus.”
False! Alcohol is a disinfectant was thought to be a killing substance of the virus, but it’s not as easy as it sounds. The virus, once inside the human body, cannot be killed by alcohol. Any surface might be disinfected with alcohol, but using alcohol on the skin can cause harmful reactions and consuming excessive alcohol can definitely take a toll on your liver.
3. “Only Old people can die of the virus.”
Anyone, including a child of one day, or even inside the womb, can catch the virus. Younger people might have higher immunity and may have higher chances of surviving the virus, but it is still deadly for them. The virus is indeed more deadly for old people or people having an underlying health issue such as diabetes, heart problems or asthma, but that does not mean that the younger are safe. Everyone should take precautions.
4. “Stay away from people who are wearing a mask.”
The virus has infected not everyone who is wearing a mask. They might just be wearing it to protect themselves. Incidents have been reported where people wearing masks in public were harassed. People can wear the mask as a precaution, but it should be noted that even though one is wearing a mask, the chances are that the virus enters through your eyes. Hence, the only solution is to suggest anyone who is coughing, should wear a mask or cough in their shoulder so that no droplets fall around and infect nearby people.
5. “Eating ginger, garlic or lemon will increase your immunity
People started with their own home-based remedies. Eating healthy may increase immunity but will not create complete protection from the virus. Even drinking cow urine was said to be one of the ways to kill the virus. There was a lot of fake WhatsApp news which were circulated. It was also said that smoking weed could kill the virus. People also said that sitting in the sun or warm climate can kill the virus. People around the globe considered taking a hot bath can kill the virus within their body. The only way to cross-check any such news is to visit the ‘WHO’ site and check if they have published any such news or not. Any news related to the research of coronavirus, be it positive or negative, will be posted on the WHO site.
6.” Only people coming from abroad should get tested and be scared of having it.”
It’s highly wrong to think that only those people should be scared who have travelled recently abroad. Anyone who has symptoms of the virus should immediately get checked. Anyone who has a recent travel history should try self-quarantine. One should understand that if the person who recently travelled abroad failed to take any precautions and refused to self-quarantine, he/she might end up spreading it to others. So, you could be infected by a complete stranger in public. Staying at home and getting checked if showed any symptoms, is the only way to fight the spread of the virus.
7.”It is a city disease.”
Most of the labourers are going back to their village or hometown, considering that the virus is only spreading in “cities.” However, they are not taking into account how there is a chance that they might transmit the virus with them to their respective hometown. Going back to your hometown, even with current zero cases of the virus, does not mean that one stops taking precautions to be safe. Under all circumstances, social distancing should be practised.
8. “Chicken, dogs, and cats are spreading the virus.”
No! The disease can be transmitted only through human contact. There has been no study which proves that animals can transmit the disease. Animals should not be treated with cruelty on any basis. One should consider the well-being of the street dogs and cats, and should at least feed them during the lockdown. In India, the rate of chicken had seen a drastic fall, especially in the state of Maharashtra, because of the rumour that the disease can be spread via eating chickens. In fact, the truth is that consumption of chicken may help in increasing your immunity and save you from the seasonal flu.
9.” Coronavirus has a 97% Survival rate; the government is making us panic for nothing.”
To put this in a simple analogy, it’s like if you are given ten apples, and one of them is infected, you probably shouldn’t take the chance to infect yourself by eating any of them. There is a limited supply of healthcare services, and in a country like India, which is highly populated, should not risk the spread of it. If the number of cases keeps going higher, we might fall short on several doctors and nurses present to help the patients.
10.” Stock as much food as possible.”
The pandemic created such a panic among the public that on the announcement of the lockdown, people rushed to the stores to buy as much food as possible. In this rush, they forgot how close they were standing to strangers and how the deadly disease could be passed on unintentionally as many failed to wear a mask. Stocking of excess food will also create a shortage for others who are in need. People were found stocking up on basic medicine as well, such as fever and cold. This might have created a deficit for someone who is currently in need of it. The government is taking as many measures as possible to make ends meet. In Maharashtra, grocery shops will be open all day and night to provide essential items to the customers.
Internships- really being a door to opportunity for so many of us, being the only source for the growing students to learn something new & to explore different work fields in this leisure. Internships are the proven way to gain some knowledge, interest & maintaining a healthy connection with the work fields. This lockdown has taught us the meaning of internship, and to work as an intern in a firm. Since online studies are going on, doing an internship in this leisure is a perfect & productive way to utilise your free time! Internships not only enhance our skills, but also makes us confident, independent and self reliable. Since, adults has nothing to do in this lockdown, internships are way better to do something productive and to invest our time in learning something new. Internship is basically a platform where students puts up their education into practice, and develop relevant personality development and skills as well. For the college going students, internships plays a very important role in their lives. Being indulged in internships not only helps you to know more about the work fields, but also unleashes different side of your personality that you didn’t even know that it existed.
IMPORTANCE OF INTERNSHIPS
Internships plays a very prominent role in a students life, it provides a real life experience of working for the firms & companies for the fresher students! Freshers, who are new to this world, internships provides a platform for them to learn something new apart from their studies, and to enhance relevant interest in different fields. It is an ideal approach to gain understanding of your chosen Industry and field. Providing a platform to maintain a healthy yet professional connection with the work staff, and to learn & explore that how a firm works. It gives you a significant practical experience of working with the firm and also an opportunity to showcase your knowledge of degree program in real- life situations. Internships, based on hard work & stipend gives an opportunity to the students to showcase their hard work and skills on the respective fields and earn a minimal amount based on their skills and performance. It provides students the value of earning money on the basis of their hard work, and to work as an intern for a company.
ADVANTAGES OF INTERNSHIPS
Get Industry Experience
The first and foremost factor of doing an internship is that it provides a platform for the students to explore the working of an industry or a company, and gives relevant workshops to learn that how exactly a company works. Fresher students learns how to work in a company by working as an intern so that they can gain experience of various fields they have chosen to work in. It further helps them to work in different fields , and hence built a significant connection with the workspace and the staff. It provides a practical way of learning and working for a company, and to gain an experience of how a company works and gives an opportunity to the students to put up the knowledge they’ve gained till now in real life situations.
2. Boost the value of your CV
There no task harder for a fresher to build a CV when they have literally no experience. No experience mentioned in the CV is a big turn off for most of the companies, why would a company hire you when you don’t have any work experience? The importance of doing an internship not only gives you opportunity to showcase your knowledge in real life situations, but also enhances your personality development and skills that are vested in your personality. You can easily know about the importance of internships when you will list down the accomplishments on a piece of paper, and that piece of paper literally decides your future. Thus, after completing an internship, you must sit down to contemplate over all the things you got to learn and how they can help you professionally as well as personally. As an intern, you will have to chance to take up new tasks and get an edge over your competitors, thus ensuring that your CV gets more than a casual glance from your potential employer.
3. Facilitates Self Growth
Internships not only help you in developing professionalism but also enhance self-growth. You certainly develop various characteristics like integrity, commitment, and self-motivation. Pursuing an internship, you will get to work on a wide range of tasks that will boost your managerial skills, and working in a team, you can polish your interpersonal and communication skills while learning about the importance of teamwork. Furthermore, you additionally get a chance to investigate the different choices that you have without the obligation of a full-time job. You can do different internships in different enterprises and profiles before you make sense of the best field for yourself.
4. Learn new Abilities and Aptitude
While an undergraduate program gives you the perfect foundation for your professional journey, internships add to it by giving you a chance to learn new aptitudes. These new abilities include a mix of both complicated and easy aptitudes. With a temporary position, you get the chance to learn new things, be it a software application or any other skill you wanted to explore. Many companies provide interns with the scope to explore working in different departments and find the best one they like working in. Correspondingly, you get the opportunity to improve your abilities by learning interpersonal and communication skills and how to behave in a workspace.
In short, Internships plays a very prominent role in a students life it polishes our interpersonal and communication skills at its best! and helps us to explore more about the working sector in a very interesting manner. Apart from this, student also got a performance based stipend, solely based on their hard work and the performance they’ve showed while working as an intern.
Indian Society is a vast social order with multitude of culture, language, religion and caste. It has a very extensive history. Indian society was a layered society from ancient times. Rulers of India belonged from different culture and religion ruled for a long time. “Unity in Diversity” is most frequent feature of our Indian Society. It manifests to unity among individuals who have different culture, ideology, religion, language, ethnicity, etc. Despite the diversity in people, they have the sense of unity. India has different people in every society yet it doesn’t lose their separate identity. People have been living here peacefully for thousands of years.
People have freedom to live their life in their own way. People from different culture and religion interact with each other in many ways which leads to exposure, development of trust, bonding among them, mutual respect for each other, love, etc. Unity in Diversity binds people to maintain peace and harmony and brotherhood. If the people are united like this it will help in the growth and development of country.
History of Indian Society
In ancient Indian history, many races and tribes were involved. The Greek, the Aryans, and many others were living in India. Each and everyone contributed in the development of Indian society, language, art and architecture, and literacy. They blended so perfectible from north to south, east to west.
Significance of history in present
Some people want to rehabilitate the ancient Indian society and culture. This was for the concern of preservation of ancient art and architecture. This advancement cannot be achieved without the clear and accurate understanding of the history. This can’t go along with the achievement of modern science and technology. This will increase social inequalities that can plague India. All these species of the past have to be eradicated from India for the growth of the nation.
Importance of Unity in Diversity
Unity in Diversity is of much importance in the Development of the country, Global Recognition, National Integration, Peace and Harmony. It is very easy to divide people having different ideology but if the people of India are united it is very tough to break down the nation. Unity between people maintains peace in the nation. If the Indian Society is weak and distributed on different terms, India won’t be able to move on the path of development. India is always appreciated on international platforms for its unity. It is a symbol of Unity for other nations despite their different culture and religion.
Role of Unity in Diversity
In India People from different religion and culture live here. Every state has different beliefs, language, ideas, culture, religion, rituals, etc. People follow religion of their choice as India is Secular country. Yet, they live with the spirit of love and brotherhood. Indian Society learned this all from ancient times. There are about 29 religions and more than 1,000,500 languages are spoken. In spite of such differences Indians have unity among them which threatens global society. “United we stand, divided we fall.”
Our Indian Society taught us caste, religion, language, creed, race cannot divide us. We should always stand united for the improvement of nation. We should always believe in the concept of love, peace and brotherhood. The distinction in culture, religion, language makes us strong and makes India recognizable.
Have you ever hated yourself for being called thin, fat, tan, or textured? Have you ever wanted to become the celebrity who hides behind those makeup products? Have you ever tried to tear yourself apart for being you? According to the statistics, 91% of n are unhappy about their body image. Cases of teens having suicidal thoughts are increasing as body-shaming is becoming quite common among peers. So is this thought real else is it just an illusion that threatens us? No matter what it is you and your body, it is your responsibility to show utmost affection and positivity.
Reasons for body-shaming:
Setting the imaginary bar high. (For example, Textured skin is normal. Being obese is normal. Acne and breakouts are just a part of your body. Social media and filters blinds people.)
Ignorance (You are not beautiful if you are obese, you will not get a date being this tall, you will get rejected just because you are tan)
Low self-esteem (Feeling inferior about their body, in turn, they end up criticizing and judging others.)
We might even body shame others without our knowledge, but those words hurt them to an extent they want to kill themselves. People start to feel unworthy of themselves when they hate their body and affect their psychological well-being. The Mental Health Foundation, which commissioned the survey, said the issue could affect anyone at any age. Words have the power to kill and heal, so we must choose them wisely. If you ever come across a person who feels inferior for being overweight or underweight, listen to them. Assure them positivity. Stand by them whenever they need you.
Tips for loving yourself:
Have a positive attitude. Life is beyond people’s criticism. Don’t bound yourself in their words.
Have a supportive circle. Being with positive people lifts your daily mood.
Distract yourself towards life goals. When you are successful, literally no one would ever talk about your body image but about your success story.
Have a healthy lifestyle. Exercise, meditate, journal. These habits will make you develop yourself.
Be worthy of yourself. Appearances are not everything. A beautiful heart is more important than a perfect figure.
Confronting negative comments is the only way to stop body shaming. Let us normalize our tone, skin, and textures. We all are beautiful and blessed, and having a healthy mind and heart are more important. Love others irrespective of their figures and numbers but never forget to love yourself first.
Fifty-seven-year-old London Carter takes us back to his teenage life in North Carolina, where he still lives. He is a son of a Congressman and a complete stranger to his father. Jamie Sullivan, daughter of Hegbert Sullivan, is misunderstood by all the kids of her age. Fate brings them together through unexpected turns and events. The religious fanatic falls for the young naughty Landon and changes him. Eventually, they promise to accompany each other in life’s walk. Nicholas Sparks does not fail to make the readers cry. Jamie Sullivan is found to be ill. Did death steal her else did a miracle save her? Either way, their walk is to be remembered forever…
“First you will smile, and then you will cry — don’t say you haven’t been warned.”
– Nicholas Sparks, A Walk to Remember
Youth is never fun without mistakes, but there comes a time when incidents strike your heart so hard and make you feel regret. Nicholas Sparks does magic through his words and takes the readers forty years back through Landon’s voice. By this, the readers get to see the development of Landon over the years and his eventful seventeenth year in North Carolina, “one of the beautiful places in the world.” A Walk to Remember is not just a book about love. It is a story about growth and forgiveness in which the protagonist undergoes a massive change after a turbulent youth. Jamie Sullivan is boring and seem to have an uneventful life. As the plot progresses, her real character is revealed, her interests make the readers develop respect for her.
When the universe decides to make hearts collide, there is not a single thing that could stop it. In such a way, Landon and Jamie are thrown together and made to take chances. Even the smallest of the incidents in one’s life make way for a change and how one reacts to the changes is all about growth. Decision-making plays a role in shaping the future. The author reminds the readers that one must listen to his heart while making decisions. Life’s surprises make the heart suffer and heal, but importantly it makes you believe. Love makes one grow a belief in his soulmate, his friends, his family, and himself. The themes, logic, and love must not be missed out while analyzing the text. Landon always tells himself that Jamie is just a religious fanatic. Yet he finds her strangely attractive and, it is all the heart takes to fall in love defying logic. A walk to remember makes the readers smile, love, and weep at the same time.
“I’m sorry she never got her miracle. She did get her miracle, Landon, her miracle, was you.”
– Nicholas Sparks, A Walk to Remember.
A Walk to Remember revolves around love and friendship. This book will strangely attract anyone irrespective of age and specific genre reader. Readers will want to finish the book in a single sitting and get lost in the pages to find themselves. It might be a bittersweet love story, but you will definitely fall in love with the book. I would strongly recommend anyone to read Nicholas Sparks, A Walk to Remember and never forget. Happy remembering!
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