Category: Social Media Marketing

How to optimize your Blog Content

                                     How to Optimize your Blog Content through SEO Strategy?

         The Process of Search Engine Optimization (SEO) aims to improving the quality of website to a website and a web page to a search engines. Strategy of SEO content marketing is not an appropriate for every website where else other Internet marketing strategies are more effective.

SEO Targets on Unpaid Traffic:

  • Unpaid Traffics are known to be organic results.   
  • There are Billion searches in a single day, many people for specific product and this searches are commercial intent and leads to immense amount of specific, high-intent traffic.
  • This focus rather than the paid traffic, because unpaid traffics are originates, different kinds of searches.
  • Which includes; video search, academic search, image search, news search, and industry-specific vertical search engines. 

Internet Marketing Strategy:

  • This Strategy mainly focuses on how search engines work, the in-build algorithms in computer dictate search engine behaviour.
  • It instructs what people search for, the actual search terms, search engines are performed under the targeted audience.
  • When websites ranked higher on Search Engine Results Page (SERP), the SEO content marketing has to perform because websites receives more visitors from a search engine.
  • The most successful Internet marketing campaign depends on high-quality web pages to improvise their sites and allows the site owners to measure the rule.

Optimizing search engine for Blog Content:

  • SEM (Search Engine Marketing) is a practicing of designing and optimizing search engine. 
  • Search engine marketing focuses on excellence more than the relevance.
  • Difference form SEO content marketing is, between the paid and unpaid priority ranking in search results.
  • Most of the organic search traffics are not paid for search engines.
  • In addition, the accessibility of web crawlers, user web accessibility has become immensely important for SEO, this is considered to be a wise business.

How to Optimize your Blog posts for SEO?

  • The best way to optimizing the blog post is depend on how we creating it, SEO perform to get more traffic for your blog.
  • As a beginner, we have to plan for actual keyword search, what the real audience look for.
  • The keyword technique is mostly used by SEO experts and content creators, this helps to plan for content strategy.
  •  Topic plays a vital role for your blog it makes users to click your website to see the article.
  • If we were using single all in one SEO plugin have to focus on keyword in your article’s setting.

 The Evolution of SEO:   

  • In last two years with Computer-programmed algorithm updates and changes to Google search results page. 
  • Now SEO evolves dramatically, so it requires more great content.
  • In 2021, investing in organic traffic is a viable marketing. 
  • SEO becomes most important in digital marketing.
  • According to Bright Edge’s study, organic traffic is responsible for more than 51% of visitors to the websites.

How to Increase the Traffic for your Blog Content?

  • As a Blogger, we have to know about the audience preference to increase website traffic.
  • To succeed in SEO, you need understand the user intent.
  • Have to use keyword attractively to grab the viewers to your website, such as; t-shirt sale, instead we can put Amazing t-shirt sales Hurry!!!
  • To get high CTR (Click Through Rate), have to use unique keywords to gain a high position among all websites.
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The role social media plays 

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Human beings are social creatures. We need the companionship of others to thrive in life, and the strength of our connections has a huge impact on our mental health and happiness. Being socially connected to others can ease stress, anxiety, and depression, boost self-worth, provide comfort and joy, prevent loneliness, and even add years to your life. On the flip side, lacking strong social connections can pose a serious risk to your mental and emotional health.

In today’s world, many of us rely on social media platforms such as Facebook, Twitter, Snapchat, YouTube, and Instagram to find and connect with each other. While each has its benefits, it’s important to remember that social media can never be a replacement for real-world human connection. It requires in-person contact with others to trigger the hormones that alleviate stress and make you feel happier, healthier, and more positive. Ironically for a technology that’s designed to bring people closer together, spending too much time engaging with social media can actually make you feel more lonely and isolated—and exacerbate mental health problems such as anxiety and depression

The positive aspects of social media

While virtual interaction on social media doesn’t have the same psychological benefits as face-to-face contact, there are still many positive ways in which it can help you stay connected and support your wellbeing.

Social media enables you to:

  • Communicate and stay up to date with family and friends around the world.
  • Find new friends and communities; network with other people who share similar interests or ambitions.
  • Join or promote worthwhile causes; raise awareness on important issues.
  • Seek or offer emotional support during tough times.
  • Find a vital social connection if you live in a remote area, for example, or have limited independence, social anxiety, or are part of a marginalized group.
  • Find an outlet for your creativity and self-expression.
  • Discover (with care) sources of valuable information and learning.

The negative aspects of social media

Since it’s a relatively new technology, there’s little research to establish the long-term consequences, good or bad, of social media use. However, multiple studies have found a strong link between heavy social media and an increased risk for depression, anxiety, loneliness, self harm, and even sucidal thoughts

Social media may promote negative experiences such as:

  • Inadequacy about your life or appearance. Even if you know that images you’re viewing on social media are manipulated, they can still make you feel insecure about how you look or what’s going on in your own life. 
  • Fear of missing out (FOMO). While FOMO has been around far longer than social media, sites such as Facebook and Instagram seem to exacerbate feelings that others are having more fun or living better lives than you are.
  • Isolation. A study at the University of Pennsylvania found that high usage of Facebook, Snapchat, and Instagram increases rather decreases feelings of loneliness. Conversely, the study found that reducing social media usage can actually make you feel less lonely and isolated and improve your overall wellbeing.
  • Depression and anxiety The more you prioritize social media interaction over in-person relationships, the more you’re at risk for developing or exacerbating mood disorders such as anxiety and depression.
  • Cyberbullying. About 10 percent of teens report being bullied on social media and many other users are subjected to offensive comments. Social media platforms such as Twitter can be hotspots for spreading hurtful rumors, lies, and abuse that can leave lasting emotional scars.
  • Self-absorption. Sharing endless selfies and all your innermost thoughts on social media can create unhealthy self-centeredness and distance you from real-life connections.

Blood type

Do you know your blood type? If you haven’t been in any medical situations where blood type is important, you might not.

We know that there are 8 main blood groups that make up most of the world’s population.

But it turns out that scientists still don’t know why we evolved different blood types. And that may remain a mystery for a long time. But from now, science can at least tell you about your own blood.

Knowing your Blood type

In develops parts of the world, it’s not crucial to know your blood type off the top of your head. Doctors will typically run tests before any major procedure and if there’s any doubt in a medical emergency, you’ll most likely receive O negative blood, because that’s the universal donor blood that’s save to give to any A, B, AB or O recipient.

Blood type experiments

For thousands of years nobody really understood blood. A Greek doctor Claudius Galenus from 200 CE believed that it was created food and liver, and this school of thought lived on for nearly 1500 years.

It wasn’t until in the 17th century A british doctor named William Harvey, discovered that blood actually circulated through the body. This spawned A new age of experimentation with blood.

In 1665, an English physician successfully kept one dog alive by transfusing it with a blood of another dog. Just two years later, doctors began experimenting with Xenotransfusions. That is transfusing humans with animal blood, such a sheep. And those human patients died.

It wasn’t until 1900 that we finally realised people and animals actually have different types of blood that determine whose blood can mix with whose. That’s where different letters came into play.

If you’re type A, your immune system will perceive type B blood as an intruder and trigger auto immune response that can cause

  • kidney failure,
  • extensive blood clotting, and
  • even shock.

The reverse is true of type B blood. The immune system will attack type A.

AB blood however, accept both A and B blood without triggering the auto immune response. These things get little bit complicated when introduced there negative and positive part of your blood type. Positive can’t accept negative, but the opposite is extremely dangerous.

Other than 8 Blood types

To further complicate things scientists have discovered dozens of more blood type, such as the Duffy blood group, which can determine your susceptibility to malaria. Or the Hh blood type, which 1 in 10,000 people in India have. But the vast majority of the humans fall into this A, B, O system.

As per why humans evolved this complicated system of blood types and compatibility, we really don’t know. The original mutations are thought to date back nearly 20 million years. But whatever the biology is behind blood typing, it’s a real practical thing that matters.

It’s just not a bad idea to know your blood type. If you’re traveling somewhere that’s rural, or doesn’t have access to advance medicine, it’s good for you and your travelling companion to know your types, just in case of an accident along the way. In big emergency closer to home, blood banks often put in calls for donors of a specific type. And remember if you’re type O Negative, you’re an extremely useful universal donor. So, knowing your type can give you a peace of mind.

Your body when you Swim

Harvard medical school published a study which looked at over 40,000 men, aged 20-90 who were either runners, walkers, swimmers, and physically in active people. With an average length of 13 years of observation and in that time

  • 2% of swimmers passed away
  • 8% of runners passed away
  • 9% of walkers passed away
  • 11% of physically inactive people passed away

This study showed that swimmers are much healthier later on in life than the rest of the population and for women swimming just 30 mins a day can decrease coronary heart disease by 30 to 40 percent.

It also helps to increase HDL aka good Colestrol. Some studies have also shown that aerobic excercise can keep the cells in the lining of your arteries more flexible and healthier. Hence there is no question that swimming is an awesome form of fitness.

Body during swimming

What do you actually feel when you go into the water? Here are some main elements of the human body that gets impacted during swimming.

1. Blood

According to the America Heart Association, swimming is considered as Aerobic activity. Aerobic excercise enlarges the heart and it increases the blood flow through the entire boby. Because swimming is an excercise, the blood has to pump all the molecules into the body.

2. Heart

Since so much of blood has to be pumped into the body, that ties into how it impacts your heart because we know that after 2 mins your body goes into aerobic respiratory because your heart has to pump all the oxygenated blood through the body. So as you swim, your heart is circulating the blood which help your body to perform and achieve the required goals.

3. Skin

You must have seen that the skin color changes of swimmers. For example, some swimmers face turns red when the swim, that happens because your blood vessels are dilating and the brings the heat to the surface into the skin then some people turn red, as a result your skin is showing the effort that you’re putting in the water.

4.Muscles

There’s a reason why swimmers are considered to have best body and physiques in the world compared to any athlete, because swimming engages every single muscles in the water when it comes to your core stability, your upper body, your biceps, your hamstrings, your calves, everything is engaged when you swim.

When you’re swimming, you are micro tearing your muscles while swinging it. And the muscles requires 24-48 hrs to recover those muscles. That’s when sometimes you might feel sore.

5. Lungs

Swimming can actually help increase your lungs volume because in swimming different than other sports, you can’t actually breath whenever you want. It’s not like running when you have full access to oxygen.

In swimming you’re engaging your muscles and you’re not allowed to breathe necessarily at the time when your body might want it. So because you have to get used to this, you actually increase your Vo to max (maximum amount of oxygen body is able to use). So basically you are making your lungs more efficient at functioning.

6. Brain

The Brain loves swimming, because of all the extra blood flow moving through these endorphins that makes you more awake, alert and focus.

But this could happen in any type of sport but swimming is something really special because you’re sort of in your own world where the medium is 800 times more dense than air, which makes you feel free and relaxed.

Hence, from physical health to mental health, swimming is an incredible benefit human body and after reading this you must be thinking of trying swimming.

Being Bilingual

People have very different opinions on what bilingualism really is. For some it means speaking two languages fluently and with little to no effort rather strongly consider a person bilingual, if it has perfect pronounciation in both languages and makes very few grammatical errors while talking.

  • Illustration of language concept

The truth is that, even with a bad accent and making some mistake, being able to speak in two or more languages rather than one has practical benefits in an increasingly globalised world.

Multilingualism

Multilingualism has been shown to have many psychological and social advantages that can go something simply as

  • watching movies with no subtitles
  • to having less problems in traveling and
  • even getting a job or business opportunities specially in tourist areas.

Types of Bilingualism

It is considered to be two types of Bilingualism

1. Compound Bilingualism

Compound Bilingualism, also called addictive Bilingualism happens for example when a child is raised by bilingual parents and both languages are used in home, the child grows when both languages are used simultaneously in the same environment.

With this type of Bilingualism, the person does not see the two languages as separate it is common to hear such people speaking different languages in the same sentence or using a word of a different language from the one they’re talking to better express themselves.

2. Coordinate Bilingualism

This is the second type of Bilingualism also know as Subtractive Bilingualism. In this type, the person perceive two languages as separate because he learns them separately and in different environments in context.

I am an example of coordinate Bilingualism, most of the time i talk Hindi when I’m in my college environment or to people who talks only that language, I use the language specifically for those context but to my family members i usually talk in Bengali which is my native language, the language related to my home environment. I see these two language as separate since I learned and used them in completely different environments.

Officially Monolingual Countries

Only a few countries in the world including the U.S, England, and Australia are officially Monolingual but even in these countries only a considerable percent of people who speaking and understand more than one language.

Advantage

Researchers suggest that bilingualism can slow the advance of age-related mental issues such as Dementia and Alzheimer’s by up to 4 years.

Also in bilingual adult, brain tissue called grey matter is denser compared with Monolingual adults.

Although speaking more than one language does not necessarily make you more intelligent person, it helps stimulates and increase brain connections. Learning a new language is like an excercise to the brain that will improve your Cognitive skills and even if you grew up in a Monolingual environment, it is never too late to start learning a different language.

History of Halloween

From communion with the dead to pumpkins and pranks, Halloween is a patchwork holiday, stitched together with cultural religions and occult tradition that spans centuries.

Before Halloween

It all began with the Celts; a people whose culture had spread across Europe more than 2,000 years ago. October 31st was the day they celebrated the end of the harvest season in a festival called Soin, that night also marked as Celtic New Year and was considered a time between years; a magical time when the ghost of the dead walked the earth as called as time when the veil between death and life was supposed to be at its thinnest.

At that time the villagers would gathered and lit huge bonfires to drive the dead back to the spirit world and keep them away from the living. But as the Catholic Church’s influence grew in Europe, it frowned on the pagan rituals like sawing.

The name Halloween

In the 7th century the Vatican began to merge it with a Church sanctioned holiday. So November 1st was designed All Saints day to honor martyrs and the deceased faithful. Both of these holidays had to do with the afterlife and about survival after death, it was a calculated move, on the part of the church, to bring more people into the fold.

All Saints day was known as then Hallowmas; hallow meaning holy or saintly, so the translation is roughly mass of the saints. The night before October 31st was All Hallows eve while gradually morphed into “Halloween“.

How the holiday spread

The holiday came to America with the wave of Irish immigrants during the Potato Famine of the 1840s. The brought several of their holiday customs with them including

  • Bobbing for apples and,
  • Playing tricks on neighbors like, removing gates from the front of the houses
Irish immigrants

Trick-o-treat

The young pranksters wore masks so they wouldn’t be recognised but over the years the traditional of harmless tricks grew into outright vandalism such as in 1930s, pranks during Halloween became really holiday, as there was such a hooliganism and vandalism.

Trick-o-treat was originally a extortion deal, give candies or get your house trashed. Storekeeper and neighbors began giving treats or bribes to stop the tricks and children were encouraged to travel door-to-door for treat as an alternative to trouble making. By the late 30s trick-o-treat became a holiday greeting.

Where did Necktie came from?

The neckties, also known as decorative noose are a narrow piece of fabric designed to be worn around the neck and tied at the throat. They can be made from many materials but commonly constructed from silk or cotton.

Varieties

Today there are many different kinds of neckties:-

  • Ascot tie
  • The zipper tie
  • Clip on tie
  • The tie dye tie

So when did wrapping a piece of fabric around your neck become a formal style necessity. The length of World War to blame can partially be placed on the French Military. While humans have been tying fabric around their neck since they could sew.

History

The neckties is been known as it didn’t start crowding collars until the 17th century. King Louis XIII of France had hired Croatian mercenaries to fight for him during the 30-year war and the king was impressed by the length of cloth the Croatian used to keep their jackets together.

Croatian

Louis liked it so much that he required his entire royal court to wear them a tradition that his son will continue in his court. The trend soon spread across the French aristocracy and it wasn’t long before all of the Europe had converted to the curve at.

Tying a Necktie

There are four main ways to tie a neckties;

  1. The Four-in-hand knot
  2. The Pratt knot aka The Shelby knot
  3. Half-windsor knot
  4. The Windsor knot

According to researchers from Cambridge Cavendish Laboratory, there are 85 ways to tie a tie. Thomas Fink and Yong Mao actually use Mathematical modeling to figure this out and publish a book on their finding.

Towards the end of tie fashion

The necktie is losing its grip around the throat of male fashion. Tech companies such as Google, Amazon, and eBay actually encourage their employees to dress casually with some going as far as banning traditional office wear entirely and other companies are following suits.

Its fast become a power move to dress drown to the office in the 21st century as a statement of fellow workers, you can wear what ever you want.

Californian companies have led the charge in disrupting many common business practices, by rejecting aspects of corporate life that once seemed to given such as

  • Traditional working hours
  • Corporate hierarchies
  • Paying employees a living wage

Now politicians and even royalty are leaving tie in their dresses so it many not be long before neckties joins the history books of pointless male neck fashion.

BODY DYSMORPHIC DISORDER(BDD)

Body Dysmorphic disorder is a mental disorder marked by an obsessive of perceived defects or flaws in once appearance. A flaw that to others is considered minor or not observable.

People suffering from BDD

  1. Can feel emotion such as shame and disgust concerning a part or parts of their body part and fixate on this.
  2. The obsession is so intense that the person repeatedly checks and compares the perceived flaw seeks reassurance sometimes for several hours each day.
  3. The person can also adopt unusual routines to avoid social contact that exposes the perceived flaw.
  4. This pervasive thoughts about their appearance and body image interfere with their daily life via
    • Educational
    • Occupational dysfunction and
    • Isolation

No matter how many times people assure them that there is no flaw, they cannot accept that the issue doesn’t exist.

The most common features about which people obsess includes:-

  • Nose
  • Wrinkles
  • Acne
  • Complexion
  • Blemishes
  • Hair
  • Skin
  • Vein appearance
  • Muscles size
  • Tone
  • Breast size
  • Buttocks
  • Genitalia

BDD is estimated to affect up to 2.4% of the population. The condition usually starts during adolescence affecting both men and women. BDD does not go away on its own if Untreated it may get worse with time leading to

  • severe depression
  • Anxiety
  • Substance abuse
  • Suicidal thoughts and behavior

Causes

The exact cause is unknown, but like every other disorder BDD may result from a combination of causes such as:-

  1. Brain differences
  2. Environmental factors; special if they involve negative social evaluations about the body or Self-image
  3. Childhood trauma
  4. Genetics; studies suggest that BDD is likely to run in family.

Certain factors that may increase the risk of developing the condition may include:-

  1. A family history
  2. Negative body image
  3. Perfectionism
  4. Negative life experiences such as bullying or teasing
  5. Introversion
  6. Media influence.

Symptoms

Extreme preoccupation with a perceived flaw in your physical appearance that appear minor to others for at least one hour a day. Attempting to hide perceived flaw with –

  • styling, makeup or clothes – to seeking plastic or cosmetic surgery,
  • avoiding social situations,
  • constantly comparing appearance with others,
  • always seeking assurance about appearance from others,
  • low self-esteem, compulsive behaviour such as skin picking and frequent clothes changing.

Extreme preoccupation with an appearance that interferes with social life work, school, or other functionality.

Diagnosis

A medical evaluation will be carried out other medical conditions after which further evaluation is carried out by a mental health professional.

Diagnosis is based on:-

  1. A psychological evaluation; which aims at assessing risk factors and thoughts feeling as well as behavior can be associated with a negative self-image.
  2. Personal, medical, family and social health history.

Treatment

Treatment option may include therapy and medication includes:-

  1. Cognitive behavioral therapy; that helps you learn how to cope and behave to improve your mental health
  2. Medications; such as SSRIs may help is control obsession and control repetitive behaviours

Psychiatric hospital may be suggested if the symptom is severe such as when you’re in immediate danger of harming yourself.

Famous personality with BDD

Here is a list of people with BDD;

  • Michael Jackson(singer, dancer)
  • Billie Elish (singer)
  • Robert Pattinson (from twilight)
  • Ileana D’Cruz (from Rustom)
  • Miguel Herrán (from money heist)

History of Indian Stamps

India got independence on 15th August of 1947 assured in a new era in the history of the country but philatelist had to wait another 98 days for the release of India’s most commemorate stamp on 21st of November 1947.

First stamp

The Postal Telegraph Department however came out with a large Kashi postmarked with the slogan “Jai hind” for the occasion and letters mailed that the major post offices of the country were cancelled with this post mark.

The India’s first commemorative stamp features the Lion capital of Ashoka which had one set on the top of a column of Sarnath near Varanasi. The lion capital has since been around at the state emblem of India the denomination of the stamp was one and a half annas and an inspiration of “Jai hind” in Hindi was also depicted in the stamps.

Other stamps

Actually three stamps were planned to release at the time of Independence. The rest two stamps were released in the 15th of December 1947 with the three and a half annas stamp with portray of the national flag in tricolor Saffron on the top, white in the middle and green in the bottom.

The twelve annas stamp depicts an aircraft a symbol of the modern age. These stamps also have inscription “Jai hind” in hindi, they are also known are Jai Hind stamps.

The stamps were printed offset lithography. As the three and a half annas stamp was printed in three colors in three steps because difference in inking at different stages, because specimens having the top of the flag in deep orange or pale orange and the lower part in pale green and deep green were coming across.

Petroleum Jelly is harmful to skin

You probably have a jar of Vaseline somewhere in your house. Millions of people swear by it as a remedy for clapped lips, congestions, diaper rash and dry skin. Unfortunately the popular product is more harmful than many realise.

What is Petroleum Jelly?

Petroleum jelly, commonly known by the brand name Vaseline, is a byproduct of the oil refining process. It was originally found coating the bottom of oil rigs in the mid 1800s. As a byproduct of the oil industry, it’s an unsustainable resource and far from eco-friendly.

How does it work?

Used in everything from lotions to baby products, petroleum jelly works by creating a protective barrier on the skin to hold in moisture. The waterproof barrier it created on the skin blocks pores and can lock in residue and bacteria.

When used on a burn or a sunburn area, it locks in heat and can block the body’s ability to heal. You need to stop using Vaseline for these four reasons:

  1. It contains harmful Hydrocarbon. The skin is unable to metabolize petroleum jelly, so it sits as a barrier on the skin untill it wears off. This blocks the body from gaining any benefit from the substance. A 2011 study found strong evidence that the mineral oil hydrocarbon Vaseline contains are “the greatest contaminant of the human body”
  2. It Promotes Collagen Breakdown. Due to the barrier that petroleum jelly creates on skin, it blocks the skin ability to breathe and absorb nutrients. This can cause the skin to pull the moisture and nutrients it needs from within, leading to collagen breakdown.
  3. It can leads to Estrogen dominance. Estrogen dominance occurs when the body has high levels of estrogen and low levels of progesterone. It has linked to infertility, menstrual problems, allergies and autoimmune problems. Petroleum jelly contains chemicals called xenoestrogens which are believed to increase estrogen problems.
  4. It can cause pneumonia. Although rare, a condition known as lipid pneumonia can occur when small amounts of petroleum jelly is inhaled and build up in the lungs. Because the body can’t metabolize or breakdown the substance, a severe inflammation in the lungs can occur.

Natural Alternatives

There are several natural alternatives to petroleum jelly that you can use without worrying about health risks. If you’re looking for a simple alternative, try one of these options:-

  • Shea butter – High is vitamin A, E and F, shea butter works to nourish the skin through the beneficial fatty acids it contains. It can also help reduce inflammation and increase collagen productions.
  • Beeswax – a great alternative to petroleum jelly is Beeswax. It can be blended into homemade beauty products to protect the skin. Add it to a homemade lip balm and body cream.
  • Coconut oil – this oil loaded with health benefits. It works to nourish the skin through the fatty acids, lauric acids and anti-inflammatory compounds.
  • Coco butter – it contains antioxidants and benefits fatty acids. It may even reduce the signs of ageing.

Google Doodle honors Rudolf Weigl On his Birth Anniversary –You must know about Polish Biologist

  • Google on Thursday celebrated the 138th birth anniversary of Polish inventor, doctor, and immunologist Rudolf Weigl with a doodle. Weigl had produced the first effective vaccine against epidemic typhus—one of humanity’s oldest and most infectious diseases.
  • Thursday’s doodle shows Weigl holding a test tube in his gloved hands. There are drawings of lice on the wall on the right side and a human body and some more lice on the left. The illustrator has spelled out Google with all that is used in a lab for testing purpose.
  • Rudolf Stefan Jan Weigl was born in the modern-day Czech Republic in the year 1883. He completed his graduation in biological sciences from the Lwow University in Poland in 1907. Not only that, he earned doctorate degrees in subjects such as zoology, comparative anatomy, and histology. 
  • During World War I, typhus was wreaking havoc in Europe and had killed millions in no time. Weigl decided to take matters into his own hands and do research on the disease. He found that the root cause of it was lice that carried the infection. He grew it in his laboratory and squashed their stomachs to create the vaccine. 
  • By 1933, large-scale testing of the vaccine took place after several years of modification. 
  • While this work is exemplary, his role in saving around 5000 jews in the Nazi ghettos makes him a prominent figure in history. When Nazi Germany heard about him, they asked Weigl to create a Typhus vaccine manufacturing plant. For that, he hired many of his Jewish colleagues and friends so that they do not get deported to the concentration camps. 
  • Weigl went on to study biological sciences at Poland’s Lwów University and was appointed as a parasitologist in the Polish Army in 1914. As millions across Eastern Europe were plagued by typhus, Weigl became determined to stop its spread.
  • Body lice were known to carry the typhus-infecting bacteria Rickettsia prowazekii, so Weigl adapted the tiny insect into a laboratory specimen. His innovative research revealed how to use lice to propagate the deadly bacteria which he studied for decades with the hope of developing a vaccine. In 1936, Weigl’s vaccine successfully inoculated its first beneficiary. When Germany occupied Poland during the outbreak of the Second World War, Weigl was forced to open a vaccine production plant. He used the facility to hire friends and colleagues at risk of persecution under the new regime.
  • An estimated 5,000 people were saved due to Weigl’s work during this period–both due to his direct efforts to protect his neighbors and to the thousands of vaccine doses distributed nationwide. Today, Weigl is widely lauded as a remarkable scientist and hero. His work has been honored by not one but two Nobel Prize nominations.
  • For creating the vaccine and humanitarian work, Weigl was nominated for the Nobel Prize twice. However, due to interference both times, he did not become the recipient. He breathed his last in 1957. However, in 2003, Israel honored him with the title called ‘Righteous Among the Nations’ for his contribution. 

Why does a student need to be industry ready & how they can be?

What do you mean by industry ready?

An industry expects their employees to have Non-technical skills and personal attributes such as team work, communication skills, integrity, reliability and self-motivation are considered more important than purely technical skills to get industry ready.

Importance

A study shows that 50% of the curriculum that are been taught in college/universities, by the time students will graduate, it will get auxiliated with new technologies in the market.

Let’s say for example, a product manager of a company who advertises the product, collects data and analysis the data to improve the marketing strategies of company. He can do it manually, but with time if an app is developed for this work, the company won’t be requiring any product manager.

Although degrees are important for future but it is also important to have a knowledge about what all techniques and skills that will be there in future and also to start developing those skills.

How can students be industry ready?

Here are some ways of getting industry ready:-

  1. Practical Knowledge of Doing Things:- If you can demonstrate how to implement the theoretical knowledge you have then your chances of getting hired will improve significantly.
  2. Sharpen Your Communication Skills:- If you are not able to communicate properly, your knowledge will be of little use to you.
  3. Inculcate the Habit of Innovation:- Form a habit to think out of the box, if you can provide a company with a method to save on expenditure or increase their profit, you have better chances of getting hired.
  4. Read Books and Newspapers Regularly:- Form a habit to read a newspaper or book at least half an hour daily, as this will improve your thinking process as well.
  5. Build Your Profile to Show Your Accomplishments:- One needs to be presentable and be able to exhibit his or her qualifications and capabilities convincingly.
  6. Pursue Online Courses to Hone Your Skills:- To make yourself industry ready, it is better to learn some new skills online.
  7. Work on Your Weak Areas:- The trick here is to present your weaknesses in a way that it looks profitable to the company for whom you want to work for.
  8. Learn to Organize and Manage Your Time:- It is about getting the maximum output in a given amount of time. Productivity matters a lot when you are working for a company.

So start investing more on prolonged and sustainable skills because knowledge and degrees are not going to be most required in future. This is the time to decide what is to be done and how should the steps be taken forward.

Will you take Chinese vaccine?

Made in China, accept it or not but for many of us this label has become synonymous with low cost and low quality. So how true is the stereotype and what has Chinese done to deserve such a bad reputation? Well the list goes long, the latest item is vaccine.

China has sold vaccines to the World which may not be working. It is currently exporting vaccine to 43 countries with:-

  • a total of 742 million doses that have been sold,
  • 22 million doses have been donated,
  • 262 million doses have been delivered.

China is exporting 3 major vaccines:-

  1. Sinovac
  2. CanSino BIO
  3. Sinopharm

But do these vaccines even work? Let’s look at some of the countries those have received Chinese vaccines.

Mongolia

In Mongolia, more than half of the population is fully vaccinated but daily infection has risen by more than 70% in the last 2 weeks, and they’re using the Chinese vaccine Sinopharm. No doubt Mongolians are questioning the effectiveness of the Chinese vaccine.

Bahrain

Bahrain an Asian country is witnessing a surge. There’s a sharp rise in the number of infections and this dispite of high levels of inoculation. How will China explain this? China’s Sinopharm vaccine, accounts for 60% of the inoculation. Bahrain is now administering a Pfizer booster shot for those who have received both doses of vaccine.

Seychelles

Seychelles of East Africa, 61% of the population have been vaccinated with just 100,000 of people. This island nation has the highest vaccination cover globally. It’s daily average cases rose up to 400 with 37% of the fresh infections reported in fully vaccinated people. This is the result of the Chinese vaccine they’re using which is Sinopharm.

UAE

The United Arab Emirates has vaccinated more than 38% of the population with more than 51% have received first dose and yet daily new cases exceeded to 1700. And they are also using the vaccine Sinopharm that was received from China and UAE is also questioning the efficacy of the Chinese vaccine and also giving a Pfizer booster shot to Sinopharm recipient.

Countries who have refused

Philippines

In the month of May, the Philippines President apologized and asked China to take away Sinopharm vaccine back. He sent back the doses because Chinese cure is unproven.

Saudi Arabia

Saudi Arabia has also refused to recognise certificates of Sinovac and Sinopharm. It is recommending Pfizer and AstraZeneca instead.

Do Chinese vaccines works in China

There’s a fresh out break of new infections that are been reported in the Guangdong province of China. Guangdong with its capital Guangzhou, accounting of 90% of the confirmed cases. Health authorities of the capital blames the delete variant which was first identified in India. A strict lockdown has been composed there overseas arrivals are being quarantined, million have forced to indoors.

Hence its proven that the rumours of China had conquered the pandemic was false. The virus is unpredictable, it keeps spreading. Vaccines are not full proof in preventing infections but if one vaccine has repeatedly proven ineffective then it’s time for some reflection.

Narcissistic Personality Disorder

Narcissistic personality disorder or NDP is a personality disorder characterized by grandiosity. You may see it in people who have an inflated ego, with little regards to others. It is important to note that NDP is a psychiatric condition, and it is more complex than simply being arrogant. It’s distressing for those who have it and for those who’re around them. Hoping to shed some light on the condition, and sign that a person should seek help. While much of T.V and movies portray narcissism as people who feel like they’re better than everyone else, it’s usually not just the case.

What is narcissism?

Narcissism is a set of traits classified and studied by psychologists. The psychological definition of narcissism is an inflated, grandiose self-image. To varying degrees, narcissists think they’re better looking, smart and more important than other people and that they deserve special treatment.

Psychologists recognize two form of narcissism as personality traits:

  • Grandiose
  • Vulnerable

What is NDP?

  • NPD is a personality disorder in which the person feels self-important and craves constant validation.
  • Their feelings of superiority often hint at a deeper problem.
  • As their need of validation often comes from a place of insecurity and instability rather than genuine self love which they may not be aware of.

What causes NPD?

  1. While the cause of NPD is unknown, researchers believe that it has to do with a combination of genetic and environmental factors.
  2. It’s believed that 6% of people have this disorder. Men have a higher chance of this disorder than women.
  3. Some believe that NPD is developed to cope with trauma and feelings of inadequacy. Others believe it may be learned in early childhood from dealing with anything, from abuse to excessive pampering.
  4. There is even a debate as to how much of the disorder is passed down from parents to children acquiring the disorder.

What are the signs and Symptoms?

The feeling of grandiosity where they feel that they’re superior to others and low empathy are often seen in those with NPD; they don’t care much for others expecting to receive constant validation.

  • People with NPD feel as though they’re entitled to whatever they want which can be dangerous as it can manifest into toxic relationships.
  • They may manipulate others to get what they want.
  • They brag and exaggerate their achievements or feel envious of anyone that outperforms them, but deep down the person with NPD may be really dealing with their own feeling of inadequacy.

How to get help?

  • People with NPD may not seek help for the disorder itself as they may not know that there’s an issue.
  • Usually, people are diagnosed because they seek treatment for other issues such as depression or addiction.

However people who feel that they may have the condition and urged to reach out for help. NPD and the underlying feelings of inadequacy can be treated. It not only benefits the individual, but also to people around them.

What treatment options are available?

People diagnosed with narcissistic personality disorder will most likely work with a therapist using psychotherapy methods.

Other self-improving activities such as:-

  • Doing exercises and,
  • Hobbies may be used in conjunction with therapy.

Coming to a conclusion, we do live in a very materialistic and Consumersious society and as long as that’s the case, narcissism is going to win because it’s about putting yourself first and not caring as much about others. Not to mention people with NPD can be very generous when it’s going to get them what they need. They may buy everyone big dinners and take everyone on a big vacation so it creates this illusion that there’s lots of people all around them, because it’s all the stuff that they’re making possible for them. It’s important to know that treatment is available and that life can be made more manageable.

Story of Cellular Jail of India

You might have heard about the deadliest punishment that one could never wonder in their dreams. It is also known by the name Kala paani ki saza or by the name The black water punishment. So why is this jail different from other jails?

Emergence

During the colonial rule, Britishers got short of places where they could keep and punish the freedom fighters and political activists who were emerging against them. So they made single cellular jail punishment there they can punish the freedom fighters. In the year 1896, Britishers decided to build this jail on Andaman & Nicobar islands and in the year 1906 it was completed.

It was named as “cellular jail” because every jailer was kept in a single cell, so that the one jailer could not talk to others. As the jailers were freedom fighters so if they communicate somehow they will be able to find a way out. The cellular jail is also on an island which is surrounded by water so that the jailer won’t ran way.

The Punishment

The cellular jail wasn’t any normal jail it was like an experimental jail for the Britishers which involved torture, medical tests, forced labor and also some of these punishment which are unimaginable. The Britishers used to send freedom fighters to 1300 km across the water to the Andaman & Nicobar islands. It was so far away from India that people would die even on the boat voyage. So if the prisoners made it that far, they were kept in the cells which were designed for solitary confinement.

The cells of the jail is made up of brick and concrete where there is no toilet, the jailers were allowed to go to the toilet in the morning and at night and the rest of the time they were just locked in the cell. They prisoners were also forced to do labor like to extract 30 pounds of coconut oil and 10 pounds of mustard oil in a day. And if they don’t, then they have to face the consequences by beating up with iron rods while they are chained in iron chains.

Britishers in their own jail

In the year 1944, Japanese came to India and invaded the Islands and took over. The Japanese prisoned the Britishers in their own prison. As per Mahatma gandhi and Rabindranath Tagore’s demand the Indian prisoners were set free.

After the Japanese lost in World War II, they had to retreat, and the Andaman & Nicobar Islands became India’s part when it got independent in the year 1947.

After independence the cellular jail was declared as a National Memorial which is now a tourist place for all. There is also a Museum where you can get to know about all the freedom fighters along with their stories.

Pollution causes blindness

Air pollution is a global malice. It destabilzes the climate, punishes our lungs and now according to a new study could possibly affect our eye sight or might make you blind.

The research was published in the British Journal of Ophthalmology, it analysed 115,000 participants over 14 years. At the start of the study in 2006, these people have no eye problems but in the latest medical examination , 1,286 of them reported A.M.D (Age related Macular Degeneration). It is the leading cause of blindness among the people aged 50+ in rich nations. There are 200 million people living with this condition.

There appears to be a link between A.M.D and air pollution. People exposed to fine particulate matter are more vulnerable to A.M.D, nearly 8% vulnerable and this isn’t from industry level exposure. Even relatively low level of air pollution could be triggering A.M.D.

Effect on eye sight

The eyes have particularly high flow of blood. This leaves them vulnerable fine particles that flow through the body. It’s important to note that this study is observational. It cannot categorically establish a link between air pollution and A.M.D. However there has been similar study elsewhere with the same results. And the link between smoking and A.M.D has always been known.

The threat from air pollution has always been clear, but new studies are revealing more dimensions of this threat.

The World Health Organization (WHO) estimates that air pollution contributes to 7 Million deaths annually. This leaves us with another cause of concern, toxic air could leave you blind.

History of Dentistry

From brushing and flossing to straightening and whitening, people today put a lot of work into maintaining a health and appearance to their smile. The current trend is for straight, pearly white teeth. But history of dental care stretches all the way back to the beginning of human society.

Ancient ways of cleaning teeth

Prehistoric humans who lived before the advert of oral care actually had very few dental problems. Scientists believe this is on account of their diet, which consisted of unprocessed fibrous foods that help clean their teeth while they ate. However as human evolved, so did the food on menu. Overtime, people found if they didn’t take care of their teeth, they developed dental problems.

Archaeology found evidence that early humans cleaned their teeth by picking at them with things like porcupine quills, animal bones, and tree twigs.

In earlier 3,500 BCE, Mesopotamians were using chew sticks to clean their teeth. Egyptian and Chinese have known to use them as well.

Tooth Decay

Ancient people were always aware of the tooth decay. But the first known scientific theory about its causes dates back at least 5,000 years, to Ancient Sumeria. The theory was that cavities were caused by a creature known as the tooth worm, which they believed would wore holes in teeth.

Cavities can actually resemble the kinds of holes that the worms bore through other materials, like wood. The Sumerians, Greeks, Egyptian, Chinese, Japanese, and Indian people all believed in the tooth worm. Some European doctors were still warning people that worms were the cause of their tooth decay as late as the 14th century.

First Toothbrush

Though no one knows exactly when people started brushing their teeth, archeologists believed the practice originated somewhere in the neighborhood of 3,000 BCE. The Babylonians and the Egyptians were the first cultures we know of to fashion rudimentary toothbrushes, which were made mostly from twigs.

The first used bristle toothbrush was created in China sometime during the Tang dynasty, between the 7tg and 10th centuries. It was made from hog bristles which would have been attached to a handle carved from bone or bamboo.

Explorers eventually brought these to the West. And in the 17th century, they began to be adopted in Europe.

New trend

In modern times, the dental ideal is considered to be a bright smile with straight white teeth. People will wear braces, use whiteners, to achieve the look. But most didn’t realise, its a relatively new fashion.

The popularity of look really only goes back to the 20th century and was greatly created by Hollywood movies. The trend, arguably, began their veneers, created by cosmetic dentist named Marcus Pincus in the 1940s. It was spotted by movie stars, like Shirley Temple and Judy Garland, who became famous for perfect smiles.

Judy Garland

While mass market teeth whitening products didn’t became a thing until the 1980s, teeth whitening itself is nothing new.

Introducing Skateboarding in Olympics

In recent history, skateboarding has become a pop culture phenomenon. We see it in everything, from T.V advertisements to fashion shows. And for the first time ever, skateboarding will be introduced in the 2020 summer Olympics. But, skateboarding hasn’t always had the mass appeal we see today.

Brief history

Sometime in the late 1940s or early 1950s, skateboarding was born out of the boredom of surfers when the waves were no good. They would remove the wheels from the roller skates and attach them to a piece of wood to create a skateboard.

By the 1960s, skateboarding’s popularity has grown with rise of surf culture. Contest were held all over and the first sponsored skateboarders were beginning to emerge. However, the popularity of skating in the 60’s dropped just as fast as it rose.

The 1970’s brought along one with the most important changes to the skateboarding world, the advent of the Urethane wheel, which allows skaters to ride faster are over rougher types of ground than ever before.

In 1976, a horrible drought in southern California forced most homeowners with backyard swimming pools to drain them, giving way to birthplace of pool skating. This was the first major shift in how people rode there skateboards. No longer were they limited to the abysmal, flat grounds of parking lots and sidewalks.

The 1980s were a time of Renaissance in skateboarding. People were constantly inventing new tricks, pros were earning unheard of amounts if money, and skateboarder-own companies were thriving.

The vert

The favourable terrain for most of this era was vert. And even though there was a high level of progression occurring, to the untrained eye, skateboarding had gone stale and the popularity once again fell flat.

This lull in skateboarding led to the introduction of street skating which brings us into the 1990s. Skating during the era was at its most raw. Skaters took to the streets, to find new terrain, abandoning traditional skaters parks for something that felt more natural and could be done anywhere, by anyone.

Popularity

Skating things that occur almost anywhere, like sets of stairs, handrails, benches, curbs, and just about anywhere four wheels can roll. From there, skateboarding has been a nonstop, uphill climb to what it is today.

At its core, skateboarding has traditionally been for the underdogs, the outcasts, the misfits, and in result has been thought of negatively by a large major of its existence. But now, with generation of young adults who grew up with skateboarding and the exposure at an all-time high, the future of skateboarding is looking bright.

Mountain of light: Kohinoor

Kohinoor, which means mountain of light, is a colourless Diamond which was discovered in the mines of Guntur in Andhra Pradesh somewhere in the 13th century. It was the biggest Diamond ever known to mankind during that time.

Currently, this Diamond is embedded in the Queen’s Mother’s crown. Governments of India, Pakistan, Iran and Afghanistan have all claimed the ownership of this Diamond, but the UK governments has denied it stating that it was obtained legally.

Journey

Kohinoor has rich history behind it, though it is generally believed that this Diamond was discovered in 13th century during the kakatiya dynasty rule. There are scholars who dispute saying that the Diamond was discovered in the 16th century in Golconda. Kohinoor was taken by Alauddin Khilji who’s army defeated the Kakatiya dynasty.

It was with the Mughals most of the time after it’s discovery. However, Mughal lost the battle against Nadirshah in 17th century. It was Nadirshah who took the diamond from the Mughals and named it Kohinoor. After Nadirshah’s death, the diamond was passed on to Ahmad Shah Durrani who was his General.

After that Kohinoor was later gifted to Ranjit Singh by the Durrani dynasty during early 18th century. However, British East India Company defeated Ranjit Singh’s army in mid 18th century and took possession of this Diamond. Kohinoor was later shipped to Britain and the diamond was gifted to Queen Victoria in 1850 and Kohinoor has been in possession of the Royal Family since then.

Cursed?

An ancient Hindu text describe this diamond as

He who owns the diamond will own The World, but will also know all its misfortunes. Only God and women can wear it with impunity.

Well by the consequences that we have seen so far it is quite evident that whoever has owned this diamond we’re either defeated or died.

  • Kakatiya dynasty (original owner) defeated by Alauddin Khilji
  • Alauddin Khilji died shortly after that and the diamond was passed on to Mughals.
  • Mughals lost the war to Nadirshah weakening their army.
  • Nadirshah died while Kohinoor was in his possession.
  • Ahmad Shah Durrani died while Kohinoor was in possession.
  • Ranjit Singh had Kohinoor with him when he lost the war with British.
  • British Empire started losing hold on its colonies including India when they had Kohinoor

This supposedly curse of Kohinoor in Britain. Only the Queen is allowed to wear the Kohinoor diamond. Men are prohibited in using it. With such a history of blood and violence behind it, no wonder this diamond has generated more curiosity in people over a period of time. We might not know if this diamond will come back to India, but the bigger question is will this be a blessing of disguised for India.

Why India can’t have an Official Language

Our Home Minister Amit Shah mentioned about promoting one nation, one language in one of his tweets in 2019. He also added that it should not be done at the cost of other languages. Some of us might know that 14th September is celebrated as Hindi Diwas in our country. So why can’t we have Hindi as an official language?

Critics

After Amit Shah statement, critics said that if Hindi becomes the official language, then other languages like malayalam, tamil, telugu and more, will lost their importance. South Congress leader Jairam Ramesh also said “this one nation, one language will never be a reality” because it will never be easy to have a common language in India.

Also in the New Education Policy (NEP) draft in the year 2019, Hindi was asked to make mandatory in every state. This was also criticized by the South Indian governments and they refused to dilute the state’s two language formula. This resulted in changing the draft and not to have Hindi as an official language.

Steps taken

India is a big nation, so there should be a language that will represent India on world stage. Talking about Hindi, it is spoken in India, Fiji, Suriname, Mauritius, Trinidad, Tabogo and Guyana. So India is working actively to have Hindi recognised as an official language of the UN.

Advantage of having an official language

A Chinese research concluded that

  1. When we have an official language, it can even help to eliminating poverty. As China have experience in fight poverty so we can also learn the power of having an official language.
  2. China also mentioned that an official language also helps in having communicate without any language barrier.
  3. Official language also help to built unity among the citizens
  4. Also helps when people migrate from one city to another, as they can communicate in the same language.

Disadvantage of having an official language

According to the 2001 Census, 41% of India population are native speaker of Hindi dialect. But what about 59% of the population who are non – Hindi speakers? Politician Shashi Tharur said

India should not even try to add Hindi to the list of official language of UN because what if in future our PM is from South part of India and does not speak Hindi, then how will he give speech in Hindi on behalf of India.

But apart from all these we still agree that there should be an official language for a country to function.

As per as official language is concerned,

  1. English is also been promoted in India. Promoting English can result in heavy school fees, as we’ll have to teach the whole population to speak English.
  2. Enough English teacher will also be required and if not then it won’t be successfully become the official language.
  3. This will also result in neglecting the weaker section of the society who won’t be able to speak English and their career opportunity will get affected.

Eventually we need to figure out to take a right decision about official language and keeping in mind of the consequences that could possibly be in long terms situations.

Banned cartoons and their reasons

You may have came across the word “ban” Or “censored’ used in movies, but do you know these terms are also used for some cartoons in some countries which are liked by other countries. Let’s have a look at some popular cartoons which are banned in some countries and their reasons.

1. SpongeBob SquarePants

This is the longest running Nickelodeon show ever. It got banned because of violence and foul language which are used in this show. Countries like Russia, America and 120 others have banned this show from watching.

2. The Simpsons

This is America’s most popular cartoon show till now. This show had scenes where public figures like Donald Trump, were insulted. This show also promoted disorderly behavior which were totally misleading for kids. After sometime, the show is now available to watch, but there has been argument going on this show as countries like US have censored this cartoon show.

3. Mickey Mouse

This is world’s first cartoon show which had voice, and the first word that Mickey Mouse said was “Hot Dogs”. This cartoon show got banned in 1930s in the Romanian region because Romania government stated that big Mouse in this cartoon will scare the kids rather than making them laugh.

4. Doremon

This is a Japanese cartoon show which is ban in more than 50 countries because of the character Nobita. The Nobita character is a lazy character who always depends upon the character Doremon for helping gadgets. An argument concluded that the Nobita character was promoting laziness, procrastinating, etc, which resulted in banning.

Cartoon shows should be developed keeping kids as their main audience. It should have the simplicity and cleanness that attract audience and also focusing on the impact and effect that it’ll leave mainly on audience. That’s why shows that promotes foul language can always make a big effect on kids. This makes banning a healthy and better option.

Organ Donation: Myths and facts

Every years, many thousands receives the gift of life, a life saving transplant of Heart, Kidney, Liver, Lungs, Pancreas and Interesting. And thousands more people receive Corneas and other tissues that restore sight and health. Organ transplantation is one of the medicals advances of our time.

How does it work?

It all starts when someone’s organ begins to fail and that person will need a transplant to survive. The steps are as folllow:-

  1. A through evaluation is conducted at a transplant centre and the person is a good candidate for transplant, he or she will be put into the National Transplant Waiting List.
  2. Once a person is on the waiting list, the wait for organ begins.
  3. A national system matches people on the waiting list with donors. That factors matching donors to recipient includes
    • Blood type
    • Body size
    • How sick the patient is
    • Distance from donor
    • Tissue type
    • Time on list

What isn’t taken into account, organs are never matched based on

  • Race
  • Gender
  • Income
  • Celebrity
  • Social status

There is no telling how long the wait will take. Infact, some people don’t receive an organ in time, because the Waiting List is really long and there aren’t enough donors available. That’s why an average of 20 people on the Waiting List died each day. Imagine how many could we save if we all were donors.

Becoming a donors

Most of organs transplant comes a deceived donors. For example, a person comes to the hospital with a life threatening brain injury, such as from an accident, stroke, our lack of oxygen. The doctors work hard to save them patients life but sometimes nothing can be done. There’s a complete, irreversible loss of brain function. The patient is clinically and legally dead.

Thats when being a donor can turn a time of loss into a time of hope. Because machines have blood containing and oxygen flowing into the organs, they can be passed along. One person can give life to as many as eight people through organ donation, and enhance the lives of fifty people or more with eye and tissue donation. But now minutes matter, matches must be found and transplants must happen quickly.

Organ Procurement organization

The hospital contracts an Organ Procurement Organization (OPO), it manages the recovery process. The OPO checks the state of organ donor registry, if the person is already registered as a donor they inform the family, if not they’ll ask the family to authorise donation.

A medical examination is taken place. They check the medical and social history and the person is eligible to be an organ donor, the computer begins to search on the National Waiting List for well matched patients The best matched patients are contracted by the transplant team. This is the call that every person on the Waiting List was waiting for.

The Transplant

A surgical team recovers the organs, then Corneas and other tissues. The organs are sent to the transplant hospital where patients and transplant teams are waiting and the life saving transplant takes place. It will take health living and medication to keep the organ working well in its new home.

You too could make the decision today, sign up on your state registry as an organ, eye and tissues donor, any age is the right age, Young or old, any day is the right day to sign up as a donor. You can register through your drivers license or you can register online. Remember to tell your family so that they can support your wishes. More than 1r5 million people have already registered, and we all need to save kore lives. So let’s share the gift of life.

Why do Insectivorous plants exist?

If you find insectivorous plants strange and fascinating then this blog is for you.

What are insectivorous plants?

Insectivorous plants are those plants that derive some nutrients by trapping and consuming animals, mainly insects.

Categories of being insectivorous

There are essential two things that a plant has to do to be considered insectivorous:-

  1. Ability to take nutrients from dead prey:- a plant should have the ability to trap the prey and absorb nutrients from it. Those prey is usually insects or small vertebrates like, salamanders. It is not enough for the plant just to have defenses that can kill an animal that’s trying to snack on it. It also has to get it’s animal’s nutrients.
  2. At least have one adaption:- the plant need to have one adaption that actively lures in, catches, or digests it’s prey.

Doing at least one of these things and absorbing the nutrients for it’s benefit make it a insectivorous plant.

Plant traps

Over millions of years and across hundreds of species, plants have developed five different types of traps, most of them are from different times. And traps can be passive, if prey just fall into them and can’t escape, or active, if plant actually moves to catch its prey.

  1. Pitcher plant:- pitfall traps are the standard and passive trap used by plants like pitcher plants. Prey lands on the plants slippery surface and slides down into a pool of digestive juices.
  2. Sundews:- these are flypaper traps in which the prey become stuck in a sticky substance that is produced by the plant leaves. These traps can be passive as well as active. Sundews have sticky moving tentacles that react to contract with prey.
  3. Venus fly trap:- these are snap traps which are active, using rapid modified leave
  4. Bladderworts: they have bladder-suction. This creates little negative pressure vacuum inside their traps, which, when triggered by prey, pop open and suck the victim inside before snapping close.
  5. Lobster-pot trap:- they passive traps that force prey to move towards the plant’s digestive organ by having little inward pointing hairs that keep prey from moving backward out of the trap.
Venus fly trap
Lobster-pot trap
Bladderworts
Sundew
Pitcher plant

All of these unrelated plants have not only developed the same kinds of traps but it looks like they have also developed that same molecular mechanism for digesting their prey.

Reason of existence

It goes back to idea of convergent evolution. All these different insectivorous plants are responding to similar environmental pressure:-

  1. Found in open sunny places that have moist but nutrients – poor – acidic soil. Many of them live in bogs and fens.
  2. In these kind of habitat where nitrogen and phosphorus is not present in the soil, the plant tend to developed two kinds of leaves one for normal photosynthesis and one that are modified onto their particular type of trap.
  3. This results them to invest more in modified leaves than normal photosynthesis leaves as they have to live in a place with enough sunlight as well as to trap preys

Insectivorous plants can stop paying carnivorous temporally once they’re put in nutrients rich soil and if they don’t get enough sunlight and water.

Insectivorous plants are pretty rare and they are only found in certain kinds of habitats, they are just less likely to fossilize than other kinds of plants that are more widespread.

Are you a Smartphone Zombie?

Few days back i saw a question on a site asking “I want to put my phone aside and study, but i’m not able to do it? Is there any I can get rid of it?”

Well we can say that we all faced this phase where we get too much addicted to Mobile phone and couldn’t keep it aside and focus on other works. A research recently released the details of a study which told us where in the world was the biggest Smartphone penetration:-

  1. South Korea
  2. Australia
  3. Israel
  4. U.S
  5. Spain
  6. U.K

But this doesn’t mean that people in this countries are using mobile phones all the time. Based on a 2016 study led by Statistica, it does look like people in those countries might fall into the category of smartphone zombies. The study also said that

  • Brazilian spend the most hours on average connected to a smartphone as 4 hr 48 mins per day.
  • Chinese spend the most hours on average 3 hours 3 mins
  • Followed by U.S 2 hours 37 mins
  • Italy 2 hours 34 mins
  • Spain 2 hours 11 mins
  • South Korea 2 hours 10 mins

One thing range true for all countries in the study, and that was the fact time spent on a smartphone for the average person was up quite a lot from 2012 to 2016.

It’s not totally people’s fault that we are addicted to the smartphones. We have this exciting thing in our pocket that flashes, beeps and invites us to use it. NPR in 2018 talked about this manipulative object we carry around with us, that is just so irresistible. The story mentions Russian psychologist Ivan Pavlov, and what we know as Pavlov’s dog. The psychologist one day realised that when his dog heard a bell or a buzzer, he knew it was feeding time, thereby associate with a sound to eating, which led to the dog drooling and looking excited.

Modern psychologist tells us this is what is happening to us when we hear a beep or a ding inside our pocket; we become excitable, like Pavlov’s dog. Our reward is coming, and we get a hit of dopamine and we want more. We check our phone on average every 15 mins and that make the tech use psychological tricks to keep us checking in.

All the time spent checking in may affect our sleep, our relationship, our work, or even all the creative things we might do to have a flourishing existence. Psychologist tend to agree we should be checking in less, and tech producers need to start thinking about creating less powerful digital drugs. But that isn’t easy because as most people now need those beeps and likes, and need to feel that they are not missing out on something.

Experts even states that putting your phone down, you may experience withdrawal symptoms, such as craving, restlessness, irritability or difficulty in concentrating. So from now on you might turn off notifications, have a plan for the day and stick to it, take off the apps you really don’t need as that might lead to a kind of app surfing. In general, not many people are against these technologies, but we should be focusing on what we might call device quality time, educating ourselves and being productive and creative.

Music can change you

These days we hear music all the time, it wakes us up, motivates our workouts, keeps us company on our commutes. It doesn’t matter what kind of music it is, it itself has the ability to affect our moods and our bodies in all sorts of ways. It can give us chills even can make us cry.

Effects on Brain

Music activates every area of the brain that scientists have mapped so far. In fact, there is no area of the brain that music doesn’t touching some ways.

25 years ago there was an idea which said that language is in left side of the brain and music is in right side of the brain but now with better quality tools, higher resolution, neuroimaging and better experimental methods, it is discovered that thats not at all right so how does it effects our brain?

When music enters and then gets shuttled off to different parts of the brain:-

  1. It stops at specialise processing units in auditory cortex, they track loudness, pitch, rhythm, etc.
  2. The visual cortex activates when you’re reading notes as a musician or watching music.
  3. Motor cortex activates when you move or dance or tap your feet, snap fingers, clapping your hands.
  4. The Cerebellum activates and immediate the emotional responses.
  5. The memory system in the Hippocampus will activate and will help you to recognise any familiar music or lines that you listen

Hence, music is going on in both halves of the brain, left and right, the front, back, the inside, and the outside.

How playing Instruments helps?

We can start learning to play instrument at any age. Picking up an instrument can provide some huge benefits for Intelligence, Physical well-being, Brain.

Playing an instrument requires:-

  • Auditory motor
  • Sensory
  • Visual system to work together

This inner system cooperation has some incredible outcomes that can affect many areas of life.

Different intensities of training produce different outcomes, even the most minimal practice can make a difference. Starting to play an instrument just one hour a week for few months can cause growth and increased activity in the parts of the brain responsible for memory, hearing, and motor. Researchers have found that this kind of activities can even increase IQ by 7 point or more.

Its also known that people who play musical instrument are better at other practical things too such as:-

  • Practical emotions
  • Learning new things/tasks
  • Creative problem solving

Musicians brain have better communication between left and right hemisphere which allows for more cooperation and out of the box thinking. Playing an instrument can also has benefits for brain and body.

  • boosting immune system function
  • Increase in resilience to hearing lose
  • Helps stroke patients regain motor skills

It’s been found that just listening to music can prompt the repair and regeneration of damage nerves in the brain.

Music is so much more than notes on a page, it can change the way we think, speak and feel. Music making and listen is really complex it’s not demystified till now it’s more mysterious than ever.

I never met MY FRIEND (but he is always there for me)

A friend is the one who knows you as 'you', understand where you have come from, accept what you have become and still gently allows you to grow.

A friend is the only person in the entire world whose company we are entitled to choose and friendship is the only bond which is not predefined or based on birth. Friendship is created with open mind and heart and with pure emotions.

But as the pandemic don’t allow physical gathering and contact between friends, so the mode of friendship have also shifted to online. Friendship on phone is a whole different thing. Now I can be friends with anyone, anywhere in this World, with whom I can connect. Friendship on internet have allowed me to find people across the world who truly understand me and can interact with. Though they are virtual I cannot see them or touch them but I can still feel the bond between us which is so adorable and can feel their love for me.

A friend who is always there with their shoulder to cry on it’s, obvious not possible as they are virtual technically ,but still feels like they are always here to support us, console us, motivate us. I haven’t seen my virtual friends for real but I’ve bond with him even my real life friends can’t match ,because my that only friend is only one call Or message away from me. We share a lot of common traits like introvert nature, sarcastic nature etc. They give me best advice and they show love and affection for me and console me in rough time. But surely The friendship where we can hangout with our friends is special but online or virtual friendship is nothing less in comparison. As now we are separated by physical forces but I am still connected with my friends and I feel like I always have their back and can share my hardship and feeling with them.

But online friendship comes with a price we have to be cautious about who we wanna be friends with if we can trust that person or not. Many people on social media run fake accounts and steal vietens personal information. We have read and witnessed so much about cyber crime. So awareness is necessary. We have to decide how much information and with whom we wanna share with.


Friendship creates so many memorable life experiences for us ofcourse offline friendship is a difficult thing. But we have to deal with every situation in the best possible way. So even if in the hard time l am still connected with the people whom I get love through. Everything more courageously and l feel like the most luckiest person on the earth.

A friend in need is friend in deed. 🙂

BLOGGING vs VLOGGING – Major Differences!

One of the hottest debates in the digital world is blogging vs vlogging, both blogging and vlogging can help businesses and individuals grow their brand and make money online. The good thing about the digital space is that anyone can start blogging or vlogging. The startup costs, so to speak, are minimal. However, you have to have a strategy in place to succeed, as there’s tons of competition.

As there is a rapid rise in online video content, vlogging is also becoming a good option to generate income. But is it better than blogging? Let’s learn in this detailed blogging vs vlogging comparison.

What is a Blog?

Originally called a weblog, Blogs can be standalone websites or part of another website. Blogs can feature other media, too, like pictures, videos, audio clips, in addition to text. Just how you read op-eds in the newspaper, blogs are spaces for people to express their opinion or share their knowledge. Blogs are often created and managed by individuals but are also popular on business websites. People who write blog posts are called bloggers. Blogs typically contain dynamic links to other online content and may also include interactive or community engagement components such as a comments section. Blogs started out primarily as text documents, but today’s far more sophisticated blogs often feature dynamic visuals and videos.

What is a Vlog?

A vlog, or video log, is the video equivalent of a blog. Like blogs, most vlogs target a niche audience that shares common interests and needs. While vlogs can and should be supported by text or metadata, the star of a vlog is the person or people talking on the video, everything that’s written in a blog presented in video format with vocals and visuals.

Interestingly, the term vlog came about the same time YouTube became popular, which is the early 2000s. It’s not surprising as YouTube basically gave rise to vlogging. Just like blogs, vlogs can be related to a business or an individual.

As for the video content, it can be anything. From scientific data to personal stories to tutorials, vlog encompasses anything and everything you could think of finding on the internet.

Key Differences between Blog and Vlog

The key differences between blogging and vlogging are the degree to which the content creator uses video as well as where the content is hosted. If you love talking to people and feel comfortable on camera—and don’t necessarily want to build a website—vlogging may be best for you. If you’re a person who excels at the written word and wants to create your own website, blogging may be right for you.

Many people are choosing to blog and vlog as they find that using both text-based and video-based content helps them reach the widest audience possible.

Popularity

The most important thing in blogging vs vlogging comparison is which niche is more popular? Where is the traffic?

Video content is now certainly more popular than textual format. Video is slated to comprise a whopping 82% of the entire internet traffic. This is why video has become an extremely important marketing medium for all digital platforms.

In terms of popularity, vlogs may have a bigger potential audience just because of the nature of the media. For instance, YouTube has two billion users who watch one billion hours of videos every day.

With all those stats, video content has more outreach than a blog. That said, in certain scenarios, a blog may perform better than a vlog. Again, it depends on the niche and the audience as to what media they prefer.

Also, blogs now also feature videos regularly for this very reason. The richer the media, the more audience you can cater to. Many bloggers also make vlogs and use them in their blog posts. Others use videos from other creators to optimize their blogs and give it a visual feel.

Monetization

Dollars stack close-up Stock Photo by ©svl861 21072415

Monetization isn’t that different for a blog or a vlog, but the level of monetization may vary. Most blogs and vlogs make money through advertisements. However, vlogs rely more on advertisements than blogs and perhaps make good money from it. You can also make money blogging by using affiliate links. You work with affiliate marketing programs, such as Amazon Associates Program, and earn commission every time someone purchases something with your affiliate link.

Vlogs can also employ affiliate links in their text descriptions, but it remains more popular for blogs.

Another method of monetization is sponsorship, which is more common for vlogs. You basically get a sponsor who pays you to mention their brand or product in the video to promote it.

A lot of vloggers make money through sponsorships, but that doesn’t kick in until you have a lot of subscribers or followers.

Audience

The evolution of Internet traffic - Maurizio NaldiMaurizio Naldi

The audience for both pretty much depends on the niche you’re pursuing. However, some demographics might be more inclined toward reading. Similarly, some people respond to visual data better.

For instance, if your audience is young, perhaps people under 20, vlogging may be a much more viable solution than blogging. Younger demographics usually prefer watching videos over reading articles.

Conclusion

There are pros and cons to both as we’ve covered in the differences. If there’s one thing that’s common for both blogs and vlogs is that both require a lot of hard work and give you some tough competition. However, you can easily stand out with original content that gives people what they are looking for.

What Is Marketing?

Definitions Of Marketing

Marketing refers to the process taken by a company to promote the selling or buying of a product or goods. It is part of business management and commerce. Marketing is the study of attracting consumers by identifying their needs and satisfying them with a good profit for both the company and consumers. 

Marketing is defined by the American Marketing Association (AMA) as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large” However, the definition of marketing has evolved over the years. The AMA reviews this definition and its definition for “marketing research” every three years.

Marketing
Marketing

Earlier, marketing practice tends to be a creative industry that included advertising, distribution, and selling. Now, many parts of the marketing process (like product design, brand management, advertising, inbound marketing, copywriting) involve the use of creative arts. It also makes extensive use of social sciences, psychology, sociology, mathematics, and economics, the profession is now widely recognized as a science.

Segments Of Marketing

B2B Marketing

B2B (business-to-business) marketing refers to any marketing strategy or content towards a business or organization. Any company that sells products or services to other companies or organizations uses B2B marketing strategies.

B2C Marketing

B2C (business-to-consumer) marketing refers to the strategies by which a company promotes its products and services to individual people.

 Recently, the term B2C refers to the online selling of consumer products.

C2B Marketing

C2B (consumer-to-business) marketing is a business model where the consumers create products and services which are consumed by businesses and organizations. 

C2C Marketing

C2C (customer to customer) marketing represents a market environment where one customer purchases goods from another customer using a third-party business or platform to facilitate the transaction. C2C companies are a new type of model that has emerged with e-commerce technology and the sharing economy.

Marketing Ideas
Marketing ideas

Ps of Marketing

The 4Ps

Product

Product refers to the item or items which the company plans to offer the consumer. The product should fulfill the consumer’s needs and have a unique identity from other similar products in the field.

Price

The price of the product is given, by the demand for the product in the field. Also, the price of the product should be affordable to the consumers and be profitable for the company.

Place

The place which the product is going to be sold is also important.

It can be a storefront product, an online product, or can be both. 

Promotion

Promotion includes a variety of activities such as advertising, selling, sales promotions, public relations, direct marketing, and sponsorship.

The 4Cs

Consumer (or Client)

The consumer refers to the person or group that will acquire the product. This aspect of the model focuses on fulfilling the wants or needs of the consumer.

Cost

Cost refers to what is exchanged in return for the product. It also refers to anything else the consumer must sacrifice to attain the product, such as time or money spent on transportation to acquire the product.

Convenience

Like “Place” in the 4Ps model, convenience refers to whether the product is available in person or online. The convenience aspect emphasizes making it as easy as possible for the consumer to attain the product, thus making them more likely to do so.

Communication

Like “Promotion” in the 4Ps model, communication refers to how consumers find out about a product. 

Marketing Stratergies
Marketing Stratergies

Types Of Marketing

1.Traditional Marketing.

2.Outbound Marketing.

3.Inbound Marketing.

4.Digital Marketing.

5.Search Engine Marketing.

6.Content Marketing.

7.Social Media Marketing.

8.Video Marketing.

9.Voice Marketing.

10.Email Marketing.

11.Conversational Marketing.

12.Influencer Marketing.

13.Buzz Marketing.

14.Acquisition Marketing.

15.Contextual Marketing.

16.Personalized Marketing.

17.Brand Marketing.

18.Stealth Marketing.

19.Guerilla Marketing.

20.Native Marketing.

21.Affiliate Marketing.

22.Partner Marketing.

23.Product Marketing.

24.Account-based Marketing.

25.Customer Marketing.

26.Word-of-mouth Marketing.

27.Relationship Marketing.

28.User-generated Marketing.

29.Campus Marketing.

30.Proximity Marketing.

31.Event Marketing.

32.Experiential Marketing.

33.Interactive Marketing.

34.Global Marketing.

35.Multicultural Marketing.

36.Informative Marketing.

37.NeuroMarketing.

38.Persuasive Marketing.

39.Cause Marketing.

40.Controversial Marketing.

41.Field Marketing.

E-Commerce – Benefits and Disadvantages

Long gone are the days when you had to venture through 7-8 shops before buying a desirable mobile or shoes. It didn’t take long to get all of those suitable things you crave to be present on your few clicks which was quite unimaginable back in a decade or so.

The growth of E-Commerce escalated with double or even triple digit annually around mid-1990s and this escalation was a result of the launch of the first web browser, aptly named “World Wide Web”. Also, the sheer development of internet and its usage was a major catalyst in the E-Commerce boom. By the end of 2020, 60-70% of the world has connected to internet. Amazon, eBay emerged as the major dominators in the world of E-Commerce with Amazon still keeping up its level till date.

The development and evolution of e-commerce has made our life easier and less hectic. One can give countless advantages of it like convenience, security etc. but what about the benefits which get cloak under the blanket of the obviously known advantages?

Advantages

1) Economy – The Indian E-commerce market is likely to grow to US$ 200 billion by 2026 from US$ 38.5 billion as of 2017. Much of the progress for the industry has been prompted by an upsurge in internet and smartphone penetration

  • On October 23, 2020, Flipkart acquired a 7.8% stake in Aditya Birla Fashion and Retail, a subsidiary of the Aditya Birla Group, for Rs. 1,500 crore (US$ 203.8 million). (IBEF, 2021)
  • In October 2020, Amazon India collaborated with the Indian Railway Catering and Tourism Corporation (IRCTC) to enable users to book and reserve train tickets on Amazon. (IBEF, 2021)
  • In October 2020, Flipkart acquired a 140-acre land at Rs. 432 crore (US$ 58.87 million) to establish their largest fulfilling center in Asia, in Manesar, Gurgaon, in a bid to scale their fulfilment infrastructure to cater to increased demand post COVID-19. (IBEF, 2021)
  • In October 2020, Amazon India invested over Rs. 700 crore (US$ 95.40 million) into its payment unit, Amazon Pay. (IBEF, 2021)

2) Cost reduction – E-commerce is affordable and requires less investment when compared with a physical store. This is also a good opportunity for an individual and a new seller who wants to earn an income but doesn’t have the required capital to run his business. Sellers also don’t have to spend a lot of money to promote their product. The world of e-commerce has several affordable and quick ways to advertise a product. E-commerce is a virtual channel and sellers can easily show off their products. In e-commerce sellers can compare the products on their own by using different tools. This gives them a good idea of product alternatives available, the standard rates, if a product need is fulfilled. This one is more benefit for the customers too so the people are more confident about the product they are buying. (Amazon, 2020)

3) Boon in the current COVID situation – World wouldn’t have asked a better boon than getting your essentials and suitable needs at home without going out in this deadly pandemic which has been haunting the world now for more than a year. This doesn’t only keep you safe but also keeps the fatal infection from contracting.

By now, we all have at least got an idea that internet has become an amazingly powerful tool to conduct business electronically. Many companies have jumped into e-commerce realm after seeing its potential and profit margin. Now here kicks in the concerns related to e-commerce business. Increasing relevance of this field also increases privacy concerns. The dearth of consumer protection legislations also starts lurking around. Indeed, the dark side of e-commerce is not short listed.

Disadvantages

1) Security – One of the biggest drawbacks to ecommerce can be the lack of reliability and security due to poor implementation. Online transactions are mainly processed via debit card, credit card and internet banking and in very few cases via the “cash on delivery” option. Website owners try to take all available precautions to protect card details. However, what if the website is hacked by cyber criminals? This is a harsh reality with ecommerce websites. It is important to remain vigilant and proactive in protecting the website and, primarily, customer-related information. Security has been an issue from the start and is considered to be one of the main disadvantages of e-commerce.

2) Lack of Privacy – The privacy invasion problem is a serious drawback of e-commerce. A customer must provide their personal information before purchasing. Some websites do not have advanced encryption technology that can protect their personal information from hackers, and this is very important. The leakage of this confidential information can create many problems for a consumer.

3) Huge technological cost – E-commerce requires advanced platforms to improve performance. If you run into issues in the form of software, network, or domain issues, you will not be able to offer smooth transactions. The right technical infrastructure is expensive and requires large investments. It also needs to be updated regularly to accommodate changing times. The cost of running a successful business is a disadvantage of the e-commerce portal.

Conclusion

E-commerce is generally defined as the automation of routine business processes and operations and their transfer into virtual space. This process significantly increases business efficiency and simplifies daily routine work. Recent research has shown that businesses are moving quickly between local businesses. Many companies are using the internet and e-commerce in more convenient ways to market their products in the local market. Most of the online retailers are cheaper than the same products they sell, which is the main reason why today’s online stores are gaining market share. Some online stores have exceptional terms where you don’t have to pay for a certain amount for home delivery. For e-commerce sales as the reports are automated. It is convenient for small businesses to go online as they can easily compete with the larger ones. In addition, online sales save costs, there is no need to rent an in-store point of sale, and storage is not always required. It is much easier to access overseas markets through the internet. The biggest shortcoming of online stores is that they cannot display a product before buying it.

IMPACTS OF SOCIAL MEDIA

   Interacting with friends and families is always a concern for people across the long distance. Since communications are the way to strengthen the relationship between people, they started thinking to develop a way to solve this issue. People started to create new solutions where face-to-face communication is not possible. With the advancement of technology in the late 19th century, the first recognizable social media site named Six Degrees was created in 1997. It enables the users to upload their pictures and make friends with other people. After the invention of blogging in 1999, Social media has started reaching popularity. It has become a technological platform through which we can share our ideas, view, news, career opportunities, and information through virtual networks and communities. The arrival of YouTube, Facebook, and Twitter in the early 20th century made it easier to communicate with many new people. Today, some of the popular social media sites are LinkedIn, Instagram, Twitter, WhatsApp, Messenger, WeChat, etc,

Advantages of social media

           Social media has become an integral part of the modern world is the unbreakable truth. Some of the advantages of social media are listed below:

           REACHES LARGE AUDIENCE:   In the 21st century, millions of users use social media. So it is a great opportunity to market your product since it reaches an enormous number of people. Social media has the tremendous advantage of reaching many people, so you can find new leads for your products or services.

       EDUCATION: The benefits produced by social media in education is inevitable. It provides better communication between learners and teachers. Many e-learning apps are created and students can learn anything they want from anywhere in the world. It provides a great opportunity for the students to learn from many experts.

      INFORMATION AND UPDATES: Worldwide news is updated instantly on social media sites which makes people know the current happenings around the world. The information posted on social media websites reaches people faster than the traditional way of spreading the news.

SHOWCASE ONE’S TALENT: The vast usage of social media helps to showcase one’s hidden talents. Through this people can easily post their talented works. When people support them, it creates a self-belief in them to do something that they like.

Disadvantages of social media

            Though social media has advantages, it also negatively affected society. Some of the disadvantages of social media are listed below:

    HACKING: Whether the personal data and privacy of a person are secured or not is a big question in the cyber world. Hackers can easily hack the details of people through the information posted on their pages. Several Twitter and Facebook pages of celebrities and VIPs are hacked by affecting their personal lives. This is the dangerous drawback of social media among the others.

   ADDICTION: Teenagers are the ones who got most affected by social media. Sometimes they got deeply immersed in social media which cuts off them from society. Overuse of social media has caused a lot of health and mental problems.

   REPUTATION: Someone can easily frame the person by posting a false story. This will ruin the reputation of that person that he/she has gained so far. Due to the rumors, businesses can also suffer great losses.

 HEALTH ISSUES: Due to this pandemic, social media has got more users. The over usage of social media could bring many side effects on health. Some of the harmful consequences of excessive usage of social media are stress, anxiety, loss of sleep, eye problems, low self-esteem, etc.

      Everything has its advantages and disadvantages. It is all about how we use them. Social media has more advantages compares to drawbacks. It will be more advantageous unless it is used negatively. So it’s in the hands of ours to make it use it effectively.

How to improve your tech skills during college

Listen out! It doesn’t matter whatever stream you’re studying! If you’re interested then it can change your career!

Need for technical skills:

Everyone has an account on social media. Everyone knows about Google and Amazon. At least everyone has a WhatsApp account. We use technologies daily but we’re not interested in how it is built. Nowadays computers and smartphones are the most important source in every industry.

Tech skill
It’s never to late to start!

 So, it gives good opportunity to people who are good at it. Even if it is a small business, its growth depends on its digital marketing, website exposure, database management, new implementation in the latest technologies, and so on. There are so many factors for you to start learning.

Why during college?

If you ever feel like not learned anything useful at college, then start your self-learning journey. It’s the right time to reach your goals. Don’t feel down for your grades, only your skills are going to take you up. Even you’re from different stream technical skills in Web development, Android app development, Artificial intelligence can change your career. 

Tech skill
Get your gang to learn!

 Everything is important during college studies, friends, fest, events, entertainment but skill is something only you can develop for yourself. Don’t get too much diverted!

Where to start?

Just try out everything, but only one at a time. This is can help you to find the domain you’re interested in. Then start developing that skill and become an expert in it. Some tips to learn:

1.If you don’t know where to start. Then start coding! There are emerging programming languages like Python, Java, JavaScript, etc.

2.Do online courses and start earning skills along with certificates! Because, Why not?   

3.Start watching the free tutorial on Youtube.

4.Practise what you learn.

5.Try internships based on your skills.

Demanding technical skill in 2021:

  • Machine learning
  • Deep learning
  • Artificial intelligence
  • Python/Django development
  • Web development
Tech skills
Discover new things!
  • Android app development
  • Cloud computing
  • Salesforce
  • Product management

What’s the benefit?

Learning can never disappoint you. Who knows? You can become a Freelancer, an Entrepreneur, a YouTube teacher, a software engineer, a data analyst and so more. Also, there are so many high-paying jobs for these technical skills all around the world. Everyone knows the software world is changing the world daily. So, for sure your technical skills are going give you a hand till the end. 

Happy Learning!

Hyperthyroidism Awareness

It is important to remember that hyperthyroidism can occur at any age. While most may present with a rather typical constellation of symptoms, many may present with exacerbation of pre-existing conditions which may make the diagnosis initially elusive. Worsening anxiety, insomnia, fatigue, panic attacks, palpitations, hypertension or diarrhea may not initially signal that the thyroid is involved. Clinicians must have a low threshold to check thyroid function early to rule out a component of hyperthyroidism.

Once a suppressed thyrotropin (TSH) has been detected, further investigation with serum triiodothyronine (T3) and free thyroxine (free T4) can help delineate overt from subclinical disease. A thorough history of past thyroid disease, as well as current medications and supplements, can help detect any pre-existing diagnoses or exogenous sources of thyroid hormone or over supplementation with iodine. More commonly, hyperthyroidism is due to either Graves disease, toxic multinodular goiter or toxic adenoma. Distinction between these can usually be made with the assistance of a thyroid uptake scan, TSH receptor antibody measurement, and thyroid ultrasound. An additional physical exam finding of exophthalmos can further support the diagnosis of Graves’ disease. Understanding the etiology can help guide patient expectations. A small percentage of patients with Graves’ Disease may undergo spontaneous remission after 1 to 2 years, which may prompt patients to wait before considering a definitive treatment option.

With confirmation of the diagnosis of hyperthyroidism, focus is on hormonal control with an antithyroid medication (ATM, most commonly Methimazole in the United States). This may be augmented with beta-blockade, steroids, cholestyramine or SSKI for those who are difficult to control.

Many patients may need further consideration for definitive management with either radioactive iodine ablation (RAI) or thyroidectomy. Your local resources may also influence these options, but it is critical to understand that all three treatments (ATM, RAI and thyroidectomy) are possible options. Certain patient factors and priorities may alter the preferred definitive treatment. Smaller gland size, easy to control hormones, and lack of eye symptoms are factors that may favor continued ATM management. A large goiter with compressive symptoms, difficult to control hormones requiring high dose medications/ multiple modalities, pregnancy, severe eye disease, multiple nodules within the thyroid with or without thyroid cancer, or desire for rapid and reliable hormone control may favor thyroidectomy. RAI is a good option for patients with a smaller gland size, and a desire to pursue definitive management but avoid surgery.

There are also relative contraindications for treatment options. ATMs may have serious side effects, like agranulocytosis or liver failure, which prevent further use, or may cause skin eruptions making long term use intolerable. Additionally, high dose requirements or fluctuating doses may make long term use of ATMs not reliable. Women who are pregnant, wanting to become pregnant in the next 6 months to 1 year, breast feeding or have small children in the home will want to avoid RAI. Patients with severe eye involvement, have a large goiter with compressive symptoms, or are smokers should also avoid RAI. Thyroidectomy will be a poor option for patients with multiple previous neck operations on or around the thyroid due to internal scarring, or who are high risk for general anesthesia. Additionally, if they have a history of previous gastric bypass surgery, they are higher risk for major complications from hypocalcemia/hypoparathyroidism after thyroidectomy.

To help the patient navigate these decisions, it is important to allow them the opportunity to discuss each treatment option with respective physician experts – medical management with endocrinology, RAI with endocrinology and potentially nuclear medicine as well, and thyroidectomy with the thyroid surgeon.

In summary, patients with hyperthyroidism require medical control, as well as a clear understanding of the etiology of their hyperthyroidism. Patients with Graves disease, toxic multinodular goiter and toxic adenoma have more than one treatment option, and it is important for patients to be educated and engaged in treatment decisions.

For Further Reference:
American Thyroid Association Guidelines for Diagnosis and Management of Hyperthyroidism and other causes of Thyrotoxicosis| by the American Thyroid Association

Why do people have so much aggression?

  • We all act aggressively from time to time—say while sitting in traffic or in the midst of an argument—but some are more aggressive than others.
  • There are several reasons we engage in aggressive behavior, which also help to explain why some people display aggression more often.
  • These causes include instinct, hormonal imbalance, genetics, temperament, nurture, and stress.
  • If there are excessively aggressive people in your life, like a loved one or coworker, you can learn to cope or deal with their behavior effectively.
  • First, try keeping your cool, empathizing, and expressing your concern—these actions should help you to navigate the interaction and make it more pleasant.
  • If these strategies don’t prove effective, consider distancing yourself from the overly aggressive person; your wellbeing should be your priority.

Aggression is hostile or violent behavior. It’s a woman yelling at her son for spilling his milk on the carpet. It’s a child pushing his friend down on the playground because she was playing with his favorite toy. It’s a girl snapping at her boyfriend because he didn’t invite her out with the guys.

As you can see (and probably know from personal experience), aggression can take many forms. We all act aggressively at some point or another in our lives, whether it’s yelling at the black Sudan that cut us off or getting into it with family or friends. But some are more aggressive than others—quick to react or engage in hostile behavior. Which begs an important question: why

What Causes Aggression? 6 Origins

Sure, traffic can spur aggression, as can a disagreement with a coworker. But what’s the psychology behind this behavior? There are actually a few reasons we become aggressive, which also help to explain why some people are more aggressive than others:

1. Instinct: Aggression is one of our many survival instincts. According to Sigmund Freud, aggression continuously builds up until it releases as aggressive behavior, at some point or another. Some individuals can suppress this aggression and use other survival instincts instead, but others simply react and release.

2. Hormonal imbalance: A hormonal imbalance in an individual can certainly contribute to aggressive behavior. For example, high levels of testosterone contribute to high levels of aggression. This explains why males are characteristically more aggressive than females.

3. Genetics: Aggression can also be passed down genetically. Children are at a greater risk of adapting aggressive tendencies if they have a biological background for it. Time and time again, father and son both display aggressive behavior.

4. Physiological illness and temperament: Serious illness can have a major effect on an individual’s mood and behavior, as the stress and other mental effects may bring about greater aggression. Additionally, one’s temperament can play a role in aggression. People with bad tempers typically become aggressive more quickly than calmer individuals.

5. Social learning: Aggression can be learned. Some become more aggressive due to personal experiences or observational learning. For example, children are always looking for cues on how to act, as illustrated by the Bobo doll experiment. They learn to act aggressively when they watch someone else commit violent acts like in movies or video games.

6. Psychological frustrations: It’s human nature to become frustrated when life just doesn’t seem to be going so well. This frustration may involve work or love, for example, and can lead to an all-around feeling of negativity. This negativity then represents a threat, which can lead to aggression

How to Cope with an Aggressive Individual

Dealing with someone who constantly lashes out in hostile or violent behavior is tough—especially when it’s someone you’re close to like your boyfriend or mother, or someone you can’t get away from, like a coworker. In any case, the following can help you deal with the aggressive people in your life more effectively:

  • Keep your cool. The last thing that will alleviate this situation is another aggressive individual. Maintain your composure and use your better judgment to handle the situation. Aggressive people often seek to intimidate and upset others. You have to ensure this doesn’t happen and instead of reacting with rage like they want you to, take a moment to count to ten and think of a better way to deal with the situation at hand.
  • Put yourself in their shoes. Even if the aggression seems unwarranted, take a moment to imagine yourself in their position. Maybe they grew up in an overly aggressive household. Or, maybe they have a lot on their plate and they’re reacting to the stress with aggression. This will help calm your own negative feelings down and empathize with the individual. Then, maybe you can turn the aggressive attack into a productive conversation.
  • Express your concern. Maybe there isn’t an obvious, underlying cause of the individual’s aggression. Once you’ve taken a step away and you’re both calm, express your concern for them. They may not realize the severity of their aggression or its effect on those around them. It could take someone like you bringing it to light for them to make that realization and make a change.
  • Distance yourself. Sometimes, these aggressive individuals are just not worth it and don’t deserve a place in your life. You have to prioritize your wellbeing and if that means cutting them out of your lives, then so be it. And if cutting them completely out of your life isn’t very realistic (think, an aggressive aunt or uncle that’s at every family reunion or your coworker who doesn’t look to be going anywhere anytime soon), then just distance yourself as best you can. Avoid them.

Ultimately, you have to decide if it’s worth dealing with the aggressive individual. If you decide that it’s not, kick them to the curb and distance yourself from them. But if you decide that this individual is worth it and could maybe use your help, do your best to sympathize with them and determine the underlying cause of the aggression. This will help you both moving forward

Exceptionally Private enterprise Is More at Risk Than Ever!

The book Capitalism at Risk previously showed up in 2011. The issues it related to social disparity, worldwide exchange hardship, and natural debasement have just sped up by 2020. The new version of Capitalism at Risk, captioned How Business Can Lead, is extended with three extra sections refreshing the 10 troublesome powers distinguished in the primary release, showing how supervisors can address these difficulties, and depicting how open trust in the market framework could be reconstructed. The overhauled release incorporates instances of private area authority by American and worldwide organizations. 

The book had its starting points in the arrangements for praising the Centennial of HBS in 2008. The School was established in light of the fact that significant Harvard graduated class talked about with President Eliot their perception that another class of chiefs who oversaw colossal endeavors however didn’t claim them had arisen. With regards to the monetary unrest at the turn of the twentieth century, the graduated class found out if Harvard may foster a school to teach proficient directors who might improve the quality and honesty of the administrative class, much as the graduate school and clinical school had accomplished for those callings. 

The three of us imagined that with regards to the monetary and social issues at the turn of the 21st century—not COVID-19 but rather a lot of different concerns—it is intriguing to amass gatherings of remarkable business pioneers to realize what future issues they figured HBS should zero in on as the School arranged for the following century. We gathered gatherings of at least twelve chiefs in Europe, East Asia, Latin America, and the US, gave them a bundle of realistic projections of the worldwide economy in 2030, and went through an evening and a long daytime examining these estimates with them. The book depends on those estimates, the features of their perceptions, and prescriptive considerations dependent on our examination of their thoughts.

The leaders construed, also, that public governments and worldwide establishments would demonstrate too feeble to even think about managing these powers. On the positive side, large numbers of the pioneers we talked with saw business as a component of the arrangement: Companies could help improve the powers in the event that they moved toward them as an essential chance. We had trusted that by causing to notice these possibly problematic powers and to the essential chance they addressed, we could motivate business pioneers to act before it was past the point of no return.  This new version was set off by the way that following 10 years, those troublesome powers had bloomed into considerable issues. And surprisingly however the issues have deteriorated, scarcely any organizations have ventured up to address them. We had examined various firms that had effectively evolved productive organizations that had relieving impacts. However, very few. The new version is an endeavor to clarify what’s going on—kind of a fire ringer in the evening—and give a guide and extra models for organizations to follow.

Unemployment-hindrance to development

Unemployment became a never ending war problem in front of our country .But the outbreak of covid19 make this problem more dense. Now along with the problem of unemployment the problem of disguised employment is in front of us. Unemployment means the numbers of individuals in the state are finding jobs for which they are fit, and they are willing to, but not getting that. Or simply a person is willing for a paid job or searching for one. It is a curse to society and decreases the economic growth of the country. The particular age group of unemployment is adults. The main reason for unemployment is the rapidly increasing population is one of the most affecting factors of unemployment. Slow economic growth, industrial growth is also the main reason for unemployment.
Unemployment leads to an increase in poverty and sets back the economic growth of the country. The women’s unemployment rate is higher in rural areas than in urban sectors of the country. Unemployment also misguides or makes our youth helpless to do criminal activities. The migration of people from rural to urban areas for the search of the job also affects it. As the demand for jobs is high and the number of posts is less. Unemployment is also a reason for our youth is getting addicted to drugs. Due to lack of a job, they get addicted to drugs, alcohol, and may even get into criminal activities. The government, as well as the society or we, should focus on population control and make people aware of its ill effects, long-time advantages, and ways to control which help the government to provide jobs to needy ones if there are some limited members.
Agriculture is the backbone of our economy. Agriculture in India is not developed enough to accommodate all the unemployed youth. Our agriculture is still dependent on old and traditional ways of farming. And our education should also be upgraded as it mainly focuses on practical aspects of learning, should offer the vocational course and with that indirectly it will give the job to teachers.

Mob lynching-to what extent correct?

Mob Lynching is an open punishment applied by a gather that does not have the authority to do so. Most times, lynching occurs when a group believes that a person has committed a crime, even if it has not been trialed or convicted. lynching’s practice may include public hangings, tar, and feathering, or other forms of extreme punishment or execution performed in public. Lynching differs from uncommon types of punishment because the public performs it outside the legal system. This is often handled by a group of people. Lynching is a mob justice in which ordinary people come together to terrorize or punish someone they think violates a legal, moral, and social standard. Today in our society cases of mob-lynching occur in the name of homecoming, love jihad, cow protection, and self-defense camps, the longstanding issues of communalism against the community are being expressed now as violence. The crowd is making a target of people .also many cases recorder where There is an attempt to provoke communities suffering from such attacks. 

The instant “justice” of the crowd also reveals the breaking of people’s confidence in law and order. mass lynching cases are mainly caused by the spread of rumors, suspicions, or religious beliefs. If we understand the events in what order they happened then, we may consider that some were the consequences of caste-based horrors, some were because of religious beliefs, and the rest was because of false news or rumors.

No doubt we should respect religious beliefs, but what if few people kill a person based on suspicion or suspicion? But the main question is that too what extend it is justified to take law in the hands. And to do injustice with someone in the name of the justice. Now need of the time is that government itself investigate the matter and give punishment to those who are culprit.

 

Evil corruption

Corruption refers to a form of criminal activity or dishonesty. It refers to an evil act by an individual or a group. It includes activities like bribery or embezzlement. Most people in positions of authority are susceptible to Corruption. Corruption certainly reflects greedy and selfish behavior. Bribery is the most common method of Corruption which involves improper use of favors and gifts in exchange for personal gain. the favors include money, gifts, company shares, sexual favors, employment, entertainment, and political benefits. Also, the personal gain can be – giving preferential treatment and overlooking crime.

One important way of preventing Corruption is to give a better salary in a government job. Many government employees receive pretty low salaries. so they resort to bribery to meet their expenses. So, government employees should receive higher salaries. , high salaries would reduce their motivation and resolve to engage in bribery. By Increasing the number of workers we can curb Corruption. In many government offices, the workload is very high. This provides an opportunity to slow down the work of government employees. Consequently, these employees then indulge in bribery in return for faster delivery of work. Hence, this opportunity to bribe can be removed by bringing in more employees in government offices.

Strong laws are very important for stopping Corruption. strict punishments need to be meted out to guilty individuals. Furthermore, there should be an efficient and quick implementation of strict laws. Applying cameras in workplaces is an excellent way to prevent corruption. Above all, many individuals would refrain from indulging in Corruption due to fear of being caught. Furthermore, these individuals would have otherwise engaged in Corruption. Furthermore, the politician supports them due to the benefits they receive. Corruption is a great evil in society. This evil should be quickly eliminated from society. 

Prominence of education

Education is the act of discovering things around us. And so the prominence of the education in a person life. To discover the real meaning of life. We need to educate not ourselves but our environment also. Education helps us to easily recognize and deal with any difficulty and makes balance throughout the whole life in every aspect. Education is the first and foremost right of every human being. And therefore we have the right to education in our constitution. Without education we are incomplete and our lives are useless. Education helps us to set a goal and go ahead by working on that throughout life. It improves our knowledge, skill, confidence level, and personality. It empowers us intellectually to interact with others in our life. Education brings maturity and teaches us to live in a society with changing environment. For adaptability, education is a must. It is the way to social development, economic growth, and technological development. For being a proper social person we need to educate ourselves.

Education plays a great role in everyone’s life by building personality, improving knowledge and skill, and providing a feeling of well-being for a person. Education has been divided into three categories in our country as Primary education, Secondary education, and Higher Secondary education. It develops our analytical skills, character, and overall personality. Education plays a pivotal role in nourishing his present and future by ensuring aim of the life. 

Every child must to go school at his/her appropriate age as everyone has equal rights to education from birth. The growth and development of any country depend on the quality of the education system set for young ones in schools and colleges. However, the education system in every area of the country is not the same so the proper growth and development of the people and society vary according to the weak and strong education system of the particular region. The future of our country is the youth and the more our youth will learn more advanced our nation will become.

Agony of covid19

COVID has not only affected us by entering our bodies but the agony of Losing family members, jobs, income, a completely disrupted education system, and constant fear of what next have severely damaged the peace of people. Even doctors, nurses are under the agony of constant threat and tremendous work pressure. Oxygen plants are being constructed and vaccines are being produced, however, what the mind has been going through cannot be cured by steroids or vaccines.

These are some of the thoughts that haunt many of us who are infected or have lost people close to us due to COVID. Whenever we surf the internet through information pieces or even when we watch the news, we see they offer COVID helpline numbers, hospital details, and other valuable information on how to tackle COVID. In the same way, we can have a COVID Mental Health support helpline, wherein people can interact with therapists or more precisely connect to somebody who can listen and feel empathetically.

At this point advice like yoga, meditation, or “keep yourself engaged” does not work. There has to be sharing, there has to be handholding throughout the process of recovery. To heal completely from COVID or COVID implications the mind needs to be healed as well and we all have to pay attention to this

Mental Sickness

Covid-19 has shaken the entire world. Even though Major Pharma companies have developed vaccines intending to end the pandemic. we are still struggling to find an end to this pandemic. One of the issues that India faces is the delay in immunizing the population again Covid-19. The delay is partly due to overpopulation. And If the vaccines are not effective against the new variant, it needs to be redesigned to combat the new variant, prolonging the pandemic.

Due to covid, our country has to suffer Major economies struggle to cope with the health care burden as millions of infected people need hospitalization for several days, depending on the severity of the disease.

No one knows when lockdown will be enforced again to control the situation. Many are losing their families and not allowed to attend the final rites due to strict quarantine and lockdown measures. Along with these major problems This disease has seriously created mental health issues, and it may take years to recover from such mental health conditions. Governments have to set up a separate budget to manage increasing mental health issues. The freedom to move around has now been crippled by Covid-19, and most people in lockdown are confined in a small space, limiting them to have face-to-face interactions with their dear ones and friends. It has affected people from all walks of life and has led to mental health issues. It is hard to find a common solution to all as mental health issues differ from person to person. Students are the worst affected community as Many schools and colleges have resorted to online teaching, which isn’t as good as a regular session. 

The digital screen has now become our portal to communicate with the outside world. Many children have lost their parents in this second wave in India and have become orphans since then. There were several appeals to the Government of India requesting to support the children who have lost their parents/guardians/adopted parents. In such a drastic situation people are feeling alone. The best thing to overcome negative thoughts is by performing regular meditation and yoga, listen to music, news, recall sweet memories, watch favorite movies, plays, and read books. Only by overcoming our negative thoughts we can overcome mental sickeness.

Why unemployment occurs?

Being 2nd in terms of the population can seem a curse to our country especially in terms of employment. The competition that youngsters face these days is because of this population. Even those who get a job didn’t get the desired salary. Most employees are not paid in proportion to the work that we put in. What’s more, this is not a new problem or one that has been created by a single government. In our country, low monthly incomes are a norm – across all states, and as a consequence, wage inequality remains high. Wage growth significantly trails economic growth in the country. The sluggish growth of our GDP has led to a rise in inequality and widened the economic divide between rural and urban India.

The sad part is that India’s unemployed are mostly the higher educated and the young. And those who have jobs are not satisfied enough. If you believe that only a few people at the top are getting huge paychecks, think again. Because data suggest that we aren’t creating too many high-paying jobs either. And even though labor productivity has risen in India, growth in remuneration has remained slow. The sad part is statistic, graphs of unemployment are still the same. The new jobs and opportunities are nothing in front of our population. This problem needs to review and can be to some extent need to be solved through bargaining power. Skilling, sometimes, multi-skilling at all levels is the most effective way to fight the wage crisis and the coming job crisis -the crucial designation before talent can be matched with demand. If the skilling exception isn’t corrected, job seekers will end up in the bad job trap. Skills produce productivity, and productivity brings with it higher pay.

The problem is that the business power of workers in India is low and getting more worse. Wage changes are also a result of changes in the way of production. Throughout the last few years, production has become more capital intensive or less dependent on labor in nearly every manufacturing industry in the organized and unorganized sectors. This is true, if to a lesser extent, for agriculture and services as well. While technical know-how and increased use of machinery is a change that needs to be welcomed since it translates to increased productivity, in labor surplus economies like India, the enhanced productivity does not automatically translate to higher wages for employees. Therefore need of the time is to cope up with the desired need of the institutes and became more high tech by learning more digital skills.

Pandemic, Placement, and Future of young generation.

Covid19 binds us to our shelters, and study remains restricted to computer screens. In one way or another way, covid19 does impact the life of the people. So to the final year students. Due to covid19 outbreak and lockdown, many students did not receive their job letters those who received them faced delaying joining dates even after getting hired. some students did not get a call back from the employer regarding their status of employment. Along with elders, students were hoping too for things to get back to normal But the second wave of the virus crushed all the hopes of the students. Students will have to set in the new normal of digitization.


Firms have changed their hiring process also from full-time to unpaid or stipend-based internships, to cut costs. Companies are even reducing the number of hiring employees and are also offering comparatively lower compensation packages. Only a few companies have joined so far for placement in the but only with minimal vacancies. besides affecting the health sector, Covid19 has also posed major setbacks for small businesses and it’s going to affect freshers.

Marginal or no placements have hugely affected students. There’s a persistent fear of remaining unemployed even after college ends. Sadly, the institutions no longer take the responsibility of getting their students placed and ensuring their economic and financial safety. Also, there’s a lack of strategy behind planning placement drives. Government should interrupt to negotiate between the colleges and companies for the interest of the students.. The government has to put in extra effort to ensure that unemployment levels among the youth do not increase further. A lot of people lost their jobs during the pandemic. Now, the challenge in front of freshers is to compete with those who are experienced enough but unemployed. Our state should look into this matter and try to create job opportunities for the youth so that the number of unemployed population could be declined.

Keywords for SEO in content

What are keywords?

The words or phrases used in your online content that help people locate your website via search engines like Google are known as keywords for SEO. Using SEO keywords (together with SEO recommended practices) to optimize your website can help you attract more users and traffic.

Importance of keywords

According to studies, 95% of users only glance at the first page of search results. And the first three results receive half of the clicks on that page.

What kind of traffic you get will be determined by the keywords you select to target (which includes the ones you select to put in your article). For example, if you own a golf shop, you could want to rank for “new clubs,” but if you’re not careful, you could end up drawing traffic looking for a new location to dance after dark.

The purpose of search engine optimization is to drive organic traffic to your website from search engine result pages. Because you might explain what you give in a slightly different way than some people ask for it, keywords are as much about your audience as they are about your content. You must understand the demands of your visitors — the language they use and the type of material they seek — in order to generate content that ranks well organically and leads people to your site.

How to find and choose keywords for SEO that drive traffic?

There is no such thing as great keywords; only those that your target audience uses frequently. It’s up to you to devise a plan that will aid in the ranking of your sites and the generation of traffic.

List out the relevant keywords

Consider the generic buckets for the topics you wish to rank for. You’ll come up with roughly 5-10 topic buckets that are relevant to your business, and you’ll use those topic buckets to assist you come up with specific keywords later on.

Use keyword research tools

Keyword research and SEO tools like Ahrefs, SEMrush, and Ubersuggest can help you come up with new keyword suggestions based on exact match and phrase match keywords based on the keywords you’ve already developed. This activity may provide you with options you hadn’t explored before.

Curate keywords for relevance

Sources that Google considers authoritative will be given more weight. That means you must do everything you can to establish yourself as an authoritative source by adding helpful, informational material to your site and promote it to gain social signals and backlinks.

Use mix head keywords and long tail keywords

It’s critical to double-check that your keyword strategy includes a mix of head keywords and long-tail words, as this will ensure a well-balanced keyword strategy with long-term goals and short-term gains. Because head phrases are commonly searched, they are more competitive and difficult to rank for than long-tail phrases.

Number of keywords for SEO

Depending on the length of the content, there would usually be 3-8 total. This offers you a fighting chance to rank for one of them, and you can even reoptimize your content later based on where it now ranks. However, you should strive to use your primary keyword once per 100-150 words as a general rule. So, if you’re producing a 1000-word post, you should use the primary keyword roughly 7-10 times.

When generating content focused on a few extremely good keywords, you’ll notice that related keywords will organically and organically appear. More than that degrades readability and stands out like a sore thumb to both readers and Google’s page crawlers.

where to use keywords for SEO

Some of the most important areas where keywords can help with SEO are discussed below:

Include keywords in Meta Description and Title tag.

Meta tags such as title tags and meta descriptions tell searchers what a page has to offer before they decide which link to visit. They will be noticed by Google as well. Make sure your focus keyword appears in your title tag, preferably at the start. Google reads from left to right, just like humans, and gives the words at the start of a title greater weight.

Use keywords in the Title of article.

When writing page titles, the ideal practice is to start the title with your target SEO keywords or keyword phrase. It will be perceived as more relevant as a result. In addition, unlike on small screens, your page title will not be cut off in mobile SERPs.

Use keywords in the Headings and Subheadings.

When at all possible, incorporate a focus keyword into the H1 heading of a page. Subheadings assist readers browse your text by providing a place to rest their eyes.Subheadings may aid visitors in determining the content’s relevance to their requirements.

Include Keywords in the First 200 Words.

Given that Google looks at the first 200 words of a blog post, it’s critical to include your primary keyword in the first sentence or paragraph if at all possible, without affecting the quality of the content. Similarly, at least one secondary keyword should be used in the first 200 words.

Use “stop words” in Awkward Keyword Phrases.

Stop words can be used into keyword phrases to make them read more naturally while maintaining their ranking value.

Include Keywords in URLs of website.

The greatest URLs provide visitors and Google a hint about what’s on the page, so make them as detailed as possible. This entails including SEO keywords in the URL.

Include Keywords in Anchor Text Links and Image Alt-tags.

Using keywords in articles as anchor text links can aid other pages on your site. This is also known as building an internal link structure, which shows Google where the most relevant articles for specific keyword phrases are located. You can use anchor text links of particular keyword phrases to drive the authority of other “pillar” pieces if you structure the content appropriately.

Images are indexed as well, giving users another chance to find the information. Also, images can aid in content accessibility, which is beneficial to the millions of disabled searchers throughout the world.

That concludes our discussion. Check read articles on keywords for SEO lead generation and the top keyword research tools to help you improve your content strategy now that you know the importance of keywords for SEO.

The court was informed that the content has already been removed (Representational)



New Delhi: Instagram has informed the Delhi High Court that it removed certain objectionable content relating to Hindu gods and goddesses posted by a user on its platform.
Justice Rekha Palli also issued notice and sought response of Facebook and Instagram on a plea seeking direction to implement Information Technology (Intermediary Guidelines and Digital Ethics Code) Rules 2021 in its true letter and spirit.

The court was informed by senior advocate Mukul Rohatgi, representing Facebook which owns Instagram, that the content has already been removed and assured that keeping in view the grievance raised by the petitioner, the respondents will not disseminate the copies of the petition to any unrelated third party.

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He also submitted that a Grievance Officer has already been appointed by Facebook under the new IT Rules, and the person concerned will also function in the same capacity for Instagram.

The court also issued notice and sought response of the Centre on a prayer that the government and the social media networks be directed to discharge their executive, statutory and all other obligations in relation to the IT Rules without any delay and listed the matter for further hearing on August 16 before the regular bench.

10 Advantages of Social Media Marketing

Envision spending just 6 hours every week to build your business’s acknowledgment, traffic, and deals with practically no expense. That’s correct! About 90% of advertisers asserted that social media created monstrous openness for their organization and that’s just one of its numerous benefits. Social organizations are currently a considerable piece of each marketing methodology, and the advantages of utilizing social media are incredible to the point that anybody not executing this financially savvy asset is passing up an amazing marketing opportunity. It’s not difficult to see that social media marketing is a vital component for achievement in marketing and numerous advertisers understand the potential for business development utilizing the stage. Nonetheless, a portion of these experts are uncertain of which strategies to apply and on the off chance that they are powerful. As per Social Media Analyst, about 96% of advertisers are as of now partaking in social media marketing, yet 85% of members aren’t certain which apparatuses are the awesome use. With our assistance, we will lessen the disarray by altogether clarifying the benefits of utilizing social media to showcase your business.

increased brand awareness

Social media is one of the most fee-green digital marketing methods used to syndicate content material and increase your commercial enterprise’ visibility. enforcing a social media method will substantially increase your logo reputation considering that you’ll be engaging with a huge audience of purchasers. To get started, create social media profiles on your business and start interacting with others. Get personnel, business partners, and sponsors to “like” and “percentage” your web page. certainly having people have interaction along with your content will increase logo focus and start building your reputation as a business. each submits this is shared may be brought to a brand new network of people, that could make them becoming capability customers and the more individuals who recognize about your commercial enterprise, the better. by way of making an investment only a few hours consistent with week, over ninety one% of entrepreneurs claimed that their social advertising and marketing efforts substantially improved their publicity. there is no doubt that by way of actually having a social media page your logo will gain, and with ordinary use, it can generate an extensive target market to your commercial enterprise.

more inbound traffic

Without advertising your enterprise on social media, your inbound traffic is limited for your usual customers. The people familiar together with your brand are possibly searching for the identical keywords you already rank for. without utilizing social media as a part of your advertising and marketing method, you’ll have a whole lot extra problem accomplishing absolutely everyone out of doors of your loyal client circle. each social media profile you upload on your advertising blend is a gateway in your internet site, and each piece of content material you put up is some other possibility to accumulate a new patron. Social media is a melting pot of various kinds of humans with varying backgrounds and behaviors. With exceptional human beings come unique desires and special ways of wondering. Syndicating your content material on as many platforms as feasible permits these people to organically attain your commercial enterprise. as an instance, perhaps a person in an older demographic of purchasers will search for your website the usage of a particular key-word on Facebook, but a millennial may want to begin their seek with the aid of using a special social media platform totally, due to the fact they look for merchandise definitely differently. by advertising on social media you may efficaciously open your business to a greater variety of versatile consumers all around the global.

improved search engine rankings

Even though posting on social media might get your enterprise a few site visitors, an extra attempt than this is required to peer substantial achievement. SEO could be very critical for attaining higher web page scores and acquiring visitors for your commercial enterprise internet site. whilst social media would not immediately boom search engine ratings, Social Media Examiner states that extra than 58% of entrepreneurs who have been the usage of social media for 365 days or longer nevertheless see stepped forward seek engine scores. Being capable of rank in the pinnacle positions in your key phrases will revolutionize your traffic and keep generating advantageous results for your commercial enterprise. let’s face it, everybody uses Google to discover records, and they possibly won’t navigate past page 1 because their answer typically is on the first page of results. if your commercial enterprise website is not ranked closer to the top of seek engine outcomes, you need to probably adjust your search engine optimization approach. to offer yourself the satisfactory risk of ranking higher through social media, create excessive satisfactory content that integrates your centered keywords. content that includes blogs, infographics, case research, business facts, and worker pictures will make your commercial enterprise’s social media profile exciting and credible. when you begin posting pleasant content material, you may start to build a social media community where fans will “like” and “share” your content material. most significantly, it offers you more opportunities to get in front of enterprise influencers who will write about your commercial enterprise and provide hyperlinks again – with a view to help to without delay growth seek engine rankings.

higher conversion rates

With accelerated visibility, your commercial enterprise profits extra possibilities for conversion. each weblog submission, photo, video, or comment may also lead viewers to your organization’s website and growth visitors. Social media advertising and marketing let your enterprise offer a superb impact thru a humanization element. whilst brands are interactive by using sharing content material, commenting, and posting statuses on social media, it personifies a logo. human beings opt to do enterprise with different people, rather than corporations. Over fifty one% of marketers claimed that taking the time to increase relationships with clients confirmed fantastic results in sales. The higher impression you’re making on a vacationer, the much more likely they’re to think of your enterprise whilst the want for your product or services arises. research has also proven that social media has a one hundred% higher lead-to-close fee than outbound marketing. while a brand is interactive online, customers who comply with your emblem’s debts often start to more absolutely believe the credibility of your enterprise. human beings use social media platforms to stay connected to their pals, family, and communities. when you consider that people are already speaking, why not throw your emblem into the mixture? more likely than not, they may point out your brand to a friend while your services or products are wanted, ordinary providing your business with social evidence of its exceptional. As pronounced by means of Social Media Examiner, approximately 66% of marketers noticed lead technology blessings by using the usage of social media platforms for a minimum of 6 hours per week. putting your brand in an environment wherein human beings are sharing, liking, and talking, can only improve the conversion charges in your current visitors.

better sutomer satisfaction

Social media is a networking and conversation platform. creating a voice for your business enterprise thru those platforms is vital in humanizing your enterprise. customers admire understanding that when they publish remarks on your pages, they’ll get hold of a customized reaction rather than an automatic message. Being able to acknowledge every comment indicates which you are attentive to your visitors’ desires and purpose to provide the best revel in.

every patron interplay on your commercial enterprise’s social media bills is an opportunity to publicly display your compassion for your clients. whether or not a person has a query or a grievance, social media allows you to address the problem through the use of interpersonal speak. A logo devoted to client delight that takes the time to compose personal messages will inherently be regarded in a fantastic light, although responding to patron criticism.

improved brand loyalty

One of the principal desires of just about all organizations is growing a devoted customer base. thinking about that customer pleasure and logo loyalty normally cross hand in hand, it’s miles essential to regularly interact with purchasers and begin growing a bond with them. Social media isn’t just constrained to introducing your logo’s products and promotional campaigns. clients see those structures as a provider channel where they can talk at once with the commercial enterprise. The millennial era is understood for being the maximum logo loyal customer of all. Born among the early 1980s and the early 2000s, millennials are the biggest era in US records — and will soon completely consume the marketplace. studies show that this phase of clients is 62% more dependable to manufacturers that without delay have interaction with them on social media. because those generation natives require a conversation with their manufacturers, organizations need to implement social media advertising to get the attention of their maximum influential customers.

more brand authority

Consumer pride and emblem loyalty each play an element in making your enterprise more authoritative, however, all of it comes down to communique. when clients see your corporation posting on social media, specifically replying to customers and posting unique content, it makes you appear extra credible. regularly interacting with customers demonstrates that your enterprise cares approximately customer satisfaction, and is to be had to reply to any questions that they may have. happy customers are keen to unfold the phrase approximately an amazing service or product and they typically turn to social media to specific their opinion. Having customers point out your enterprise on social media will promote your business, and display new traffic your price and emblem authority. once you got a few satisfied customers who’re vocal approximately their positive buy enjoy, you may let the advertising and marketing be achieved for you by means of real customers who enjoyed your products or services.

cost effective

Social media marketing and marketing is likely the most price-efficient part of a marketing method. Signing up and creating a profile is free for nearly all social networking structures, and any paid promotions making a decision to spend money on are a relatively low value as compared to other advertising and marketing tactics. Being value-effective is such a bonus because you can see a greater return on investment and maintain a bigger price range for other advertising and enterprise expenses. If making a decision to use paid marketing on social media, continually begin small to peer what you ought to anticipate. As you become extra relaxed, high-quality-tune your approach and strive to increase your price range. simply by means of spending a small amount of time and money, you could substantially boom your conversion prices and sooner or later get go back on investment on the money you first of all invested.

gain marketplace insight

One of the most precious advantages of social media is marketplace perception. What higher way to know the thoughts and needs of your customers than by using without delay speak to them? by means of monitoring the interest for your profiles, you may see patron’ pursuits and critiques that you won’t otherwise be privy to if your business didn’t have a social media presence. the usage of social media as a complementary research device can help benefit statistics as a way to aid you in know-how your enterprise. after you gain a big following, you can use extra gear to research the demographics of your purchasers. any other insightful component of social media advertising and marketing is the capacity to phase your content material syndication lists based on topic, and become aware of which styles of content material generate the maximum impressions. these tools provide you with the capability to measure conversions based on posts on numerous social media platforms to discover the best combination for generating revenue.

thought leadership

Posting insightful and nicely-written content material to your social media is a brilliant manner to come to be a professional and chief in your subject. there is nobody way to end up a thought leader – it requires work that can be supported via online networking gear. to set up yourself as an expert, be sure to utilize social media systems and construct your presence. Be communicative, connect to your audience, share content material, and promote your authority. while your social media campaign is aligned with different advertising efforts, your abilities may be highlighted and fans will look as much as you. Being able to immediately hook up with your clients creates a relationship that they’ll value, allowing you to come to be a terrific influencer for your area.

The ruthless approach of private institutes.

Right to education a right that is just on the paper. The pandemic situation makes access to education more challenging. The expensive fees of institutes, colleges, and tuition teachers along with the cost of digital gadgets. Make it a dream for the unprivileged child. Along with expensive gadgets, the additional cost of the internet is a matter of concern. This all thing make together cost of education very expensive. That is not affordable for all. The Pandemic hit makes our environment full of grief. Many lost their loved ones as well as earning hands. The question is in that situation how an innocent child pays for the education expenses. the answer is simple. The unprivileged child eventually drops out of school. People have to deal with financial pressure and subsequent anxiety. The pandemic has financially impacted the Indian middle and upper-middle class. Also many lost their jobs during the covid19 hit. The savings are diverted towards the needs. The reduction in earnings with the additional monthly cost of electricity, rent, and other bills make education cost impracticable.

Even during this time that certain private colleges are charging mercilessly an expensive amount of fees. This has put enormous pressure on families that sometimes have only one earning member per family. OR those who lost only earning members of the family. They have continued with their regular scheme of fees without issuing even the slightest bit of deduction. Even the government is not supporting the pitty family;
Even though government gives the judgment that Colleges should not charge more than the students’ tuition fees because they practically have online-only classes. Many students think it is not justified to charge students for the facilities they are no costs such as the library, sports grounds, canteen, etc. Some colleges have given ridiculous explanations about electricity bills, infrastructural cost and maintenance fees. But on the ground private institution didn’t care about this judgment and continue to charge whole fees from the students.
The colleges even ruthlessly pressuring the students and the parents to pay the semester fees on time, which would result in serious consequences if not paid. Private colleges are still looking at their profit margin even during a pandemic. The second wave hit more badly than the first wave. half of the population is covid positive. and admitted to the hospital looking for the medicine, oxygen cylinder, and ICU wards. The grief situation as well as the financial expense in the medical treatment. Given the scarcity of beds, private hospitals are charging a huge amount to the patients’ families. They have no option but to comply. The medical expenses are an additional burden that they have to bear. The bills keep adding and resulted in borrowing .and then never adding a circle of depth began. In such a sad situation how can a student pay his fees?

The students not only have to give compulsory examinations but they also have to pay with the financial expenses. Owing to this expense, students in the middle and lower strata of society are thinking to drop out the college. They are taking up whatever odd jobs they can get with little pay to support their family. Many of them had plans to pursue degrees post-graduation, but they have no option but to give up given the circumstances. In certain families with more than two children, it is becoming an increasing burden for the earning member to keep up with the rising expenses.

Lack of income source, lack of money, and diversion of savings towards basic needs as well as medical expenditures are some of the reasons stated by students facing such a crisis. Even authorities are not assisting the common people. Government is silent on this issue. That’s the reason many students give theatre life as being hopeless by committing suicide. Students want the college to either waive off the fees or provide them with some aid or assistance. The absolute lack of understanding for students has been reflected by these colleges. The mental fatigue and pain caused by this constant pressure are harmful to the well-being of students and parents as well.
It is unfair on the part of private colleges to seek their profits during the pandemic situation. Instead of charging such a high amount, they should either waive it off for students going through a financial crisis or charge them just the tuition fee. The students are already facing mental pressure and anxiety. There is a lack of accessibility to online education existing already. Some have had to purchase laptops, good mobile sets, and costly data packs to attend classes. To assume that everyone’s financial condition will remain unaffected because they belong to a privileged background is wrong and fallacious.
Some colleges are giving excuses that they have to pay to there teachers. Therefore they have to ask for money. But it is not convincing enough for the students who have time and again asked for a breakup of the fee structure. The students are helpless at this point. Even after approaching multiple authorities, they have not received a helpful solution. We can help these needy students through our small contribution. We common people should assist those who are in need.

Top 15 Social Media Interview Questions

Social Media Marketing is a well-established field despite its relative youth. Over the past decade, social media has evolved from a fun diversion into serious business. Whether you’re a start-up or the President, you’re probably using some form of social media today.

Between Facebook, LinkedIn, Twitter, Instagram, Tumblr, Pinterest, Snapchat, and others, marketers have been forced to rethink entire marketing strategies that best reach the audiences of each platform. And, of course, that means a specialized skill set.

We’ve put together a list of interview questions that you are likely to encounter if you are interviewing for a social media marketing position.

  1. What is social media marketing?

Social media marketing is a training that comprises of utilizing social media stages like Facebook, Twitter, and others, to elevate items or administrations to acquire traffic and clients.

  1. How does social media advantage a business?

Social media benefits organizations in an assortment of ways, the most significant of which is building up an exchange with clients. Social media empowers clients or shoppers to discuss straightforwardly with brands, always changing the manner in which associations should work.

  1. Depict one technique that will assist you with succeeding a social media advertiser.

Genuineness is vital. Regardless of the sort of organization you’re meeting with, whether their crowd is organizations or buyers, it’s essential to be heritable. Thusly, brands can set up their dependability to their crowds.

  1. On which social media stages should my business set up a presence?

The response to this inquiry can fluctuate, contingent upon whether the association is a B2B or B2C organization. Set yourself up to answer dependent on the kind of organization you’re meeting with.

  1. Portray the interaction you use to make a social media schedule.

This inquiry is intended to help sort social media aficionados from social media directors. Be certain you comprehend and can depict an assortment of social media marketing best practices.

  1. Which marketing measurements are the most critical to follow?

Obviously, this inquiry can differ contingent upon the kind of association you’re meeting with. Exploration their business and social media presence, and answer this inquiry with your proposals dependent on what you’ve found out about their association.

  1. How would you get more retweets?

The absolute most basic approaches to motivate individuals to retweet incorporate learning the best occasions of day to tweet, interfacing with more Twitter clients, including pictures, and guaranteeing you leave enough characters for retweeters to react (this ought to be a lot simpler to do since Twitter permits 280 characters).

  1. In light of what you think about our organization, how might you suggest we use LinkedIn for marketing?

By utilizing LinkedIn Gatherings, most organizations can help set up themselves as thinking pioneers in their field.

  1. How could an organization gauge social media marketing achievement?

The response to this inquiry relies upon the association. You can address this inquiry in an overall manner by portraying an assortment of situations, including:

a. In the event that the objective is to change, track content downloads, online deals, online class enlistments, online b. lead age structure entries, etc. These measurements assist you with seeing the number of individuals made a move because of each.

c. On the off chance that the objective is commitment, figure out what number of individuals take an interest in the discussion: what number of remarks, answers, reports or retweets are the posts producing?

d. In the event that the objective is mindfulness, take a gander at reach, volume, and openness to figure out how broadly your message is spreading.

e. On the off chance that the objective is directing people to the site, track clicks, URL offers, and transformations, alongside the way individuals are utilizing to enter different pages on your site.

  1. How could you develop traffic in your past jobs?

Be set up to share real numbers. Tell your questioner whether you are depicting a situation where you had the option to develop traffic without anyone else, or whether you were a supporter of a group.

  1. Which channels were the best in your past jobs and why?

This answer relies altogether upon your past experience. Be set up to give your questioner explicit instances of what has functioned admirably before. Begin with a rundown of the kind of organization or brand you were working with so your questioner has the correct setting.

  1. Of all the substance you’ve seen as of late, what is your top pick and why?

Here is another inquiry that relies upon you. You may portray a piece of substance you kept in touch with yourself or one you saw online that grabbed your attention. What made it your top pick? Was it the plan? The data it gave?

  1. Which strategies or innovations do you use to gauge the nature of your social media crusades? How would you utilize what you’ve realized while planning future missions?

There is a great deal of apparatuses that organizations can use for social media marketing. You should realize how to utilize the most widely recognized ones and know about different instruments. For instance, devices utilized by an organization with only five representatives may be not the same as the apparatuses an enormous enterprise may utilize. You shouldn’t have to know each component of each instrument, or each and every procedure—simply portray what you know.

  1. Depict the best social media crusade you’ve run. What did you realize?

This inquiry is a variation of the mainstream “what is your proudest achievement” question and is nearly destined to be an inquiry you’ll look in a meeting. Be prepared for this one by illustrating the nuts and bolts of the mission. On the off chance that you can’t retain every one of the subtleties, carry a few notes to allude to.

  1. Depict the most disastrous social media crusade you’ve run. What did you realize?

With this inquiry, your questioner is hoping to figure out how you handle disappointment, regardless of whether it was your shortcoming straightforwardly. Here and there a little mix-up that was disregarded—a wrecked URL in a source of inspiration, for instance—can spell calamity for social media. This inquiry is another that you’ll in all likelihood experience, so set up your reaction ahead of time.

Child Labor and the miserable fate of unprivileged children.

Youth is the future of the country. if this statement is true. Then why our country is not able to eradicate the sin of child labor? we encounter the term child labor every time. and take it very casually. That’s the reason it still prevails within our society. we can find children doing work in 

Every city, lane, and corner of society. We have been taught since our childhood that child labor is wrong. the future is in the hand of the young fellow who is making their livelihoods in factories, big industries, and local vendors and shops working endlessly.

Why this young fellow has to deprived of their education? why their childhood is stolen from them? why do they bear to do the work from such a young age? While other children are enjoying their childhood.Why some unprivileged kids have to work with heavy machinery and weapons under a huge risk to their health, just to earn a two-figure income to afford a single meal. children have to resort to working and earning, instead of learning. who is responsible for their worst situation? The ones who should be earning are the young and unemployed youth, who are sitting at home without any scope for jobs. who will take responsibility for them? The need of the hour is to provide these children education They are the future of India, and they deserve an education.

Child labor means exploitation of children through any work that deprives them of their childhood, interferes with their ability to attend regular school, and is mentally, physically, socially, or morally harmful.  The practice of child labor is a crime ad people employing it people are the biggest criminals of Indian society. Another reason why child labor is wrong is that by making a child work, we are decreasing the quality of our education system and spoiling the innocent life of that child.

These children are suffering in the dark world of mental and physical pressure. by allowing these children to work in our houses and societies, as by employing them we are spoiling their future and career.

child labor is the evil part of society and needs to be eliminated. 

By taking the labor of children we are spoiling the life of an innocent child for their cheap labor and our selfish motives. If we want to maintain the quality of the education system, we have to educate children, especially those from rural areas who are deprived of education, basic amenities, and other advancement opportunities.

For the progress of society and our economy, this evil practice needs to be removed. so that our economy will be balanced so flawlessly that there will be no cases of poverty and child labor in the upcoming years. We should not forget that child labor arises from poverty, so we need to eradicate their poverty level through the power of education leading them towards their career goals.

The lack of knowledge and skill leads to child labor. Therefore the need for time is to increase the accessibility of education to everyone. we need to start moe initiatives like mid-day meal. to increase the reach of students to education.

Digital Disparity.

Covid19 expanded the digital divide. And shows the disparities within the society between the rural and urban, rich and poor. Lockdown compelled the shift to the virtual model. some of the students managed to receive an education without any obstacles. but many unprivileged students have been deprived of it. resulted in drop out of college and institutes due to the financial crisis of lockdown. Before the pandemic differences prevail in access to education but corona widened the gap. Rural areas have severe internet connectivity problems but Half of India’s population is living in rural parts of the country.

India is the second-largest populated country in the world. But it is a developing country. to maintain education for all during the lockdown when the schools are shut is quite challenging. the digital divide between the government and private institutes can be witnessed. Virtual learning wasn’t much challenging for private school students. Unlike the students of the government schools, who didn’t have access to the digital equipment. the Unprivileged children can’t afford access to quality internet and gadgets. Thus being deprived of education. The right to education is meaningless in the covid scenario. The government needs to bridge the digital divide to ensure students’ education. Some students are ahead of others. As many students drop out of school due to financial problems.

 Access to the internet on their mobile phones is a matter of concern as well. The need of the time is to provide digital infrastructure and tools access to unprivileged ones to access online classes. The digital divide has led to incidences of student suicides. many students committed suicide after drop out. Even in urban areas, disparities prevail. those living in slumps and downtrodden areas can’t afford education.

The government needs to focus on technology and extending the vision of digital India.

Those who have access to education face many hurdles such as in assembling notes, in paying attention due to bad network coverage. Getting time to do self-study is also difficult. preparation of online tests is another problem. seeking notes from some of the online sources is also difficult because some websites charge for the subscription which is not possible for everyone. students have to sit in front of the computer screen for many hours and Practical knowledge is not possible during the pandemic because it is hard for the students to perform practical virtually. even for teachers, it is difficult to prepare presentations for the students. 

pandemic hit increases our dependence on technology. The focus had always been on practical knowledge and skills. we are being actively tested for our knowledge without any proper structure of assessment. Most importantly, not all teachers are not good at technical stuff to manage classes or material distribution.

. COVID-19 also raised prominent questions about the need, significance, and value of virtual learning platforms. The majority of the students have been affected negatively and therefore the government should come up with such education policies that would benefit all the students. Common people also need to volunteer to lead a hand to needy people.

The complex paradigm of streams.

“Now what?”This question every student encounter in life after completing school. A career plan is the most significant and difficult question of life. Our whole life depends on this small question. Sometimes we choose our path and sometimes our society decides for us. 

The question  “What do I want to do in life?” is hard to answer.

It is tough for a school student to find their path at such a young age, because of the complicated model of ‘streams’. Studying science means you are limited to the medical and the engineering line. Studying commerce means being captured in chartered accountancy, banking, and finance and learning humanities imply that I must choose to become a lawyer or journalist.

The problem is the high competition within society The tragic fact is that we can never come back from this model of education, studies, and streams. we don’t have the right to choose subjects that are a combination of different streams. The reason streams are a challenge for us is that they directly affect our careers. Choosing a career is choosing life. As a career is related to financial independence. The question became more significant. every parent expects from there child to pursue a career that has the reputation, high earning prospect, and quite popular in society. Boys, in particular, are supposed to choose a career that can support their families financially one day. Today passion and happiness don’t matter when it comes to a career. The thing that matters for society is the reputation of the career. For society, boys should not go for teaching jobs, fashion designing and cooking are something that society doesn’t consider ideal jobs. some jobs are called ‘feminine jobs’ not meant for boys. Like cooking is related to females. Some jobs get undermined like fashion designing is compared to tailoring.

Students’ choices are also impacted badly by the stereotypes and repercussions. and they have to choose paths unwillingly as per society’s concern. Even though we are heading towards an impartial society, such differences prevail in our society. The ‘pay scale’ affects the choice of career. Women are still paid less and the gender pay gap continues to widen. 

Lack of awareness of new opportunities is a major challenge that school students face. We are not aware of the options beyond the ‘visible careers’. Visible careers are those careers that we see in everyday life, such as doctors, teachers, engineers, journalists, politicians, and businessmen. We lack knowledge about other options we have. There is a world beyond these visible careers: such as being a therapist, an urban planner, a singer, a beautician, a blogger.

so many jobs are available now because of the internet. such jobs can provide a great opportunity to the newcomer. Like social media marketing, a YouTuber, a blogger, a digital marketer. But the problem is students don’t have access to and knowledge of this career.

 Your career should be based on your strengths. The best choice of career comes from one’s passions and hobbies. Your career should inspire you and be the reason for your existence. It is you who can decide your career, not others. and being yourself and the following passion makes you happier.

Traditional education system how much effective?

Covid Pandemic left many Indians unemployed. While unemployment has always been a cause of attention for India. But mandatory experience and training made it more worse and challenging. the lack of practical skills holds us back. The recent unemployment numbers among educated youth show the drawback of India’s faulty education system and the lack of the right learning opportunities for young professionals.

 The government of India wanted to create a workforce of skilled professionals but the coronavirus pandemic made the situation drastic and critical. There was a time when a degree could help a person getting a desired job. But with more competition., a degree is not sufficient itself. The biggest issue is practical knowledge with theoretical knowledge. Classroom learning is more focused on theory. When students step into the professional world, they find themselves not capable enough to handle the work because of the drawbacks of our education system. Our country has educated unemployed people. Shows the inadequacies in our education system.

companies want educated fellows with practical skills. That our education system is unable to give. Because it is limited to academics. Youth lack new-age skills that companies need from their employees. With limited online and offline courses for industry-specific training such as engineering, IT, etc., Most young professionals lack confidence while dealing with problems at their workplace. Moreover, since schools, colleges and universities are following the traditional system of education. it acts as a hurdle when professionals come to face real-life circumstances.

Students need to develop new skills. So that student can learn something above education and makes students ready to be professionals. India has the potential to be a preferred destination for global sourcing. Skill development can bring this to reality by instilling more confidence in young professionals. As their skill increases their employability will increase, and ultimately lead to the nation’s financial growth.

The government needs to assist India’s workforce informally trained. With immediate competition, we need to adopt better strategies too. we need to improve standards of education and adopt newer methods. The higher the standards of training and skill development, the better our workforce can be. The country National Skill Development Corporation (NSDC) can also contribute to solving the problem by creating more awareness and come up with suitable programs that can help professionals.

Transformation can only come with the government. The education system, industries, and students collectively understand and recognized the significance of skill improvement.

A new version of Censorship.

 As per the Ministry of Electronics & Information Technology (MEITy), social media platforms like Facebook, WhatsApp, Twitter, and Instagram have to follow the new Guidelines of government failing which can lead to a ban. guidelines were issued in February 2021, and social media platforms had around 3 months to acquire these guidelines. The companies are yet to respond to the Intermediary Guidelines. The decision taken due to the fake headlines do nothing but spread fear among people. 

According to the constitution, India is a democracy at least on pen and paper. However, certain powerful people in the Central Government, to strengthen power, are now trying to silence free speech on social media. Free speech is a right granted to all human beings globally. The Universal Declaration of Human Rights (UDHR) recognizes it as a fundamental right. India happens to be one having this right. This means, Indian citizens should have access to this right, and it’s the government’s responsibility to see that this right is being protected.

Yet, these powerful individuals within the Central Government, have time and again gone to unbelievable measures to control this right. 

. The disappointed young people of today turn to social media to express their objections about everything they found mistaken or unsuitable. Be it a person of any class, culture, community, and religion. everyone turns to the internet. And the only way to check these critics would be by introducing “Agreement Officers”.That is exactly what the government has done through its intermediary guidelines to check who’s saying what on the internet.

If this guideline came into being. There exists no mechanism for the common mass to raise their voices. The only time when the masses get to raise their voice is during the elections. But then again, it’s the media that controls the elections these days. Unfortunately, reporting is done in such a way that we’re persuaded in support of a particular political party. This plan, if achieved, will badly affect the very foundation of our democracy.

Criticism makes democracy strong. But these guidelines go against it.

Maybe government believes that criticism isn’t important anymore and hence has concluded that the internet should be controlled. It’s dishonest of this country to say that other countries are trying to crush free speech.

The government needs to come into a discussion with the social media companies and the common people. But the government didn’t give a single thought to it. It is nothing but censorship in disguise.

live-In Relationships Illegal or not?

Denial of granting protection to a couple who are in a live-in relationship only because it is socially and morally unacceptable. is it justified on the part of Punjab and Haryana High Court? The boy and the girl had been in a living relationship that goes against the girl’s parents will.

The couple asked for protection from the court for their life and liberty after being frightened by their families. Unfortunately, they were denied protection. the denial of their right under Article 21, in this case, is inappropriate. The judgment by the court seizes their identity as per Article 21 as well as the right to “life or liberty”.Article 21 declares that every individual has the right to their life or personal liberty. Therefore to secure their right the couple moved before the Punjab and Haryana High Court for the protection under Article 21, which is dismissed by the court on the ground of social and moral unacceptability. while rejecting the petition, the high court interpreted that the term “person” means those who are recognized by law as being capable of having legal rights and being bound by legal duties, not a couple. After getting married, a man and woman are considered capable of having legal rights and duties known as rights in the institution of marriage. But only when the marriage has been done as per their respective marriage laws in force in India.

The denial of the right to life and liberty is completely inappropriate in the law. Since no law in India criminalizes pre-marriage, it would be more like legislation by the judiciary to hold pre-marriage illegal based on social morals. There is no force of law in an opinion that has been embraced by the conservative majoritarian masses of India who find it illegitimate. The decision rendered by the Punjab and Haryana High court erred in ascertaining the aforesaid point. In place of assistance, the couple became the subject of discrimination held by the conservative majoritarian masses.

Why Asbestos removal is vital ?

Asbestos is a natural mineral constituted of soft and flexible fibers that are resistant to heat, electricity, and corrosion. These characteristics make the mineral valuable, but also make its exposure highly toxic. Asbestos removal is indispensable because it causes severe health problems such as cancer. Also some fatal issues, including asbestosis, mesothelioma. The most critical part of it is that some don’t reveal immediately but remain in your system for a longer period, sometimes years later. If high levels of asbestos exist in the house then its inhaling can lead to severe health problems such as mesothelioma, a form of lung cancer that can cause respiratory problems, ranging from a simple cough, allergies, and pneumonia. If you breathe asbestos fibers, this can get trapped in your lungs and can damage your lungs very severely if not removed properly. It may not even be possible to breathe because it will make you cough. The dust is terrible too because it can enter your lungs and get trapped in them. Some cases have shown that asbestos particles can go up to the lungs.

Even if someone does not get lung cancer due to their exposure to it, they will still experience many other health hazards. Direct contact with asbestos materials can easily penetrate your skin or you could suffer from skin irritation. Asbestos is not easily noticeable, but it may be everywhere. A toxin that’s slowly wreaking havoc on your health. accompanying health problems, it can decrease your property value also. Chances are you could lose a potential buyer if asbestos is not properly removed from your house. Asbestos Poses Environmental Dangers as its materials are not easily separable and fibers are microscopic. its removal requires special equipment. With the smallest cracks or gaps in your walls or floors, you can easily be exposed to high quantities of asbestos. That makes quick treatment of asbestos even more indispensable.

importance of internship and training.

In today’s digital era, competitiveness rise seriously. To be effective as an employee we need practical assistance and training. The practical experience and training not only help us to be productive but helps in magnifying our skills. Every time we learn a new skill it added to our personality development. Now companies are looking for a well-groomed personality. Internships are good means to enhance our knowledge, skills and to learn something effectively and practically. For the right utilization of the spare time, Internships are good means. Also, it is added to our resume and curriculum vitae. which increases the possibilities of selection during the placement. Internship and training are of different varieties. Some are in the workplace and some are work from home. Both means are useful in their way. Through the workplace internship, you can get practical experience and more chances of interaction with new people. Possibly you will find a great mentor in that way for your career guidance. And through work from home, you can save your time and devote it to learning something else. Every year, Government invests a big chunk in the training of the students. Because training increases the productivity of human capital. That will help in the long run students. For professional courses such as business and management. It is advisable to have prior experience. So that you became proficient enough to answer the practical solution of the problems. When you involve in training and internship you learn how to manage the work at the basic level. That will enhance your problem-solving and analytical skills.

Even our finance minister Nirmala Sitaram begin her work being a salesgirl. Ambani the leading and renounced groups come into existence after continuous years of hard work. Most intellectuals and psychologists recommend students to go for the internship because it will increase their knowledge, confidence to face the problem during work. Just as the college experience helps in dealing with the office environment. Similarly, internships help the student to identify the problems that they can deal with during work, with the identification of problem. students can look for the possible solution at the bottom level. Such experience helps students in the long run. So students should look for the internship. A career such as marketing, business, management is something that can be handled only when you exercise them on daily basis. So internship helps you in getting practical knowledge. In addition to it, things like content writing can be learned only by practice. For the practice, you can opt the internship. That will invest your time properly that you can waste here and there in other activities. Especially during summer vacations, you can utilize your time through involving in any internship.

Research shows that those students who indulge in internships are more productive and good at problem-solving than those who are much in academics. Academic knowledge is vital to understand the problem But if you want solutions, you should go for the practical experience that only training and internship can give you. In fact placement cells in the colleges also look for students who have practical experience. During the internship, you will learn some vital skills as well like confidence and body language. Internships and training also make your financial security. Some internship provides stipend also for the work. Also, expertise in work during the internship can lead you to get a permanent job. As some agencies provide regular or permanent jobs to their best employers during the work. Many students receive jobs while doing the internship. Especially look at the intens for hire. Therefore internship and training have a significant place in a student’s life. Even Doctors and Engineers have to go through technical training before beginning their work.

mental illness during pandemic

Mental Illness during Pandemic.
Covid19 pandemic hit the masses most severely mentally. The trauma from looking for the medicine, hospital beds to dealing with the mass of dead bodies, from being left jobless to mass migration and suffering. These all circumstances severely impacted our mental state. A tremendous number of people have lost their dear ones. And some are fighting for their life. While their loved ones and family are busy in the constant search of medicines and oxygen cylinders. Those who are safe are also suffering from mental illness by looking at their environment. Full of grief, devastation. This time is very hard. And financial crisis makes this problem. So many families especially of the lower class. Left without money and aid. Those who earn daily and labor are struggling a lot. These financial bottlenecks resulted in mental illness. Especially those students who are handling the digital divide. Faces stress and mental illness. All students couldn’t afford online education due to a lack of digital gadgets. That acts as a hindrance to the growth and education of unprivileged students. The cost of academic education and institution creates a financial burden for the students and the family. some can deal with it. But those who couldn’t eventually end up dropping out there college and institute. That leads to mental stress among the students. Recently, the cases of suicide by students increase manifold. That shows how mentally covid have impacted the students. Therefore cases of suicides are reported manifold. Students who are privilege enough. Also facing mental trauma. Online education also created an additional problem, technical glitches, electricity problems, access to devices, are major problems related to online education. That cause mental stress, headache as well as eyesight problems. This problem can be overcome through everyone’s participation. All need to contribute. By providing financial aid to the needy. And by including in the conversation as much as possible with our friends and family in this hard time. Chatting with each other acts as a medicine to cure the ailment of mental stress.

Students misery

The covid pandemic not only impacted adults but students also. At one place the children lost their childhood and on the other hand, students are concerned about their career, future that seem bleak to them due to covid devastating impact on the economy.

 one of the most significant reasons is finance and the need for funds. Students are concerned because the global pandemic has created havoc in the employment sector. This resulted in many job losses in the informal sector. As the country is closed so those earning money daily and business have to suffer. The question of school, college, and tuition fees is another issue. This, in turn, has been magnified in the lives of the students and the youth of the country. The financial crisis within the family has bothered almost the majority of the population, especially the students.

The very first concern is the digital divide. Accessibility of digital gadgets especially among the lower economic classes. Eventually, which means withdrawing from school to some students. Being already distorted by financial emergencies, the necessity of digital devices acts as a hindrance in the way of student learning. leading to many students dropping out from formal courses and institutes. increasingly pitted against the highly competitive labor market with most being trapped in the vicious cycle of underpaid labor or disguised unemployment.

The government too is not in a position to solve this problem of digital devices because of treatment and aid expenses.

this economic crisis has an unfortunate effect on the mind of the students. The financial dependence on the family, often severe, mostly reduces them as isolated victims. It also hinders the access to academic opportunities of the student. . Many family members getting affected and the huge expense occurs on treatment, amidst the acute scarcity of oxygen cylinders and other medical pieces of equipment.

The students are facing the problem of academic costs at the same time when a lump sum amount is required for admission failing which the seat might get canceled.

Further, the debt trap will lead to a greater burden in the future for repayment with interest, leading to more psychological suffering. The hostility between maintaining academic costs as well as fending for health expenditure has had severe effects on the young minds, putting their future and aspirations at stake. In this situation, a and well-planned approach is needed to address the issue of financial crisis which can be aided by the government. 

Is it a Happy New Year?

The Year 2021, this year seems like giant waves of oceans going down and down. Our country gets badly downtrodden due to the social, political, and economic issues that continue to prevail, due to an invisible enemy in the form of the deadly virus.

This virus shows no mercy to anyone doesn’t matter which class, culture, and religion person belongs to; it spares no one. As the cases went up, so did the false WhatsApp forwards, chaos, panic-buying, and fear among people. The increased cases and dilemma is frightful people. As people taking hurt over their mental health, too.

From the news of unknown viruses to fearing even a slight increase in body temperature, to look for medicines and oxygen cylinders, people have experienced it all. In the beginning. To ‘deal with a spontaneous and devastating situation the Indian government announced an out-and-out 40-day lockdown. Everything came to a standstill—except divisive journalism and discrimination.

While most people don’t have the privilege and luxury to stay home, quarantine isn’t a blessing for many. it lead rise in mental illness since the coronavirus outbreak. The level of stress and anxiety has heightened.

The apprehension about job security, draining of savings, or unavailability of basic things for survival, ambiguity. People who were already suffering from mental illnesses looked upon engaging themselves in outdoor activities and meeting their dear ones as the only coping mechanism. Now they have no option but to dive into the same misery they were battling. along with that crimes such as theft, murder, extortion, molestation, etc., are increasing at an unpredicted rate

COVID-19 is just not another death-dealing health hazard. It has more profound implications that society would have to bear post lockdown too.

Enlightenment as a mass betrayal

The radio, newspaper, and TV. All are mediums of communication. They all were invented to enlighten human beings. Every creation has its purpose So they have. It’s true that for daily information we depend on this medium but does this products assisting us. Or it’s just deception. The reality is they are a tool in hands of cooperation to earn profit. And increase their business. Providing information is just a business. we get only that much information that cooperates giants want. As half of the media is dominated by politicians and giant cooperates. That influences their credibility. Hard to believe but this is a bitter truth. this invention acts like a tool in those hand who have money. consumerism is created intentionally through media in the form of advertisement. Advertisement creates a desire in human beings. This desire resulted in more consumption thus adding profit to the big giants. That shows how people are betrayed. Today content is created in such a way that doesn’t make a person intellectual. But merely a passive consumer.
In this gamble and deception, along with corporate giants, politicians are also involved. They use the mediums to propagate their message. Thus people consider the propagated message as truth. Start believing it and thus there ideology and perspective got to change. These tactics can be a hindrance to the democracy and sovereignty of the country. The enlightenment that media promise somehow vanishes because of the huge enrollment of money. People themself need to enlighten. By becoming the active audience by actively analyzing, understanding every message. We can be saved from this mass deception through the mass medium. Just we need to be vigilant in our approach whenever we encounter a media product. we need to understand the hidden motive behind that content. We need to know who is the creator of the content. And what purpose the content fulfills for the creator. Thus content by media or medium of communication needs to be observed. To better understand them. To save ourselves from enlightenment as mass deception.

“Online Education and Digital Divide”

 

Recently our Union minister Prakash Javadekar said in the Lok Sabha, “No child was deprived of online education during the pandemic as the government had taken several steps in that direction.” Such a statement is nothing but a mere lie when we encounter reality.

A majority of Indian school students do not have the means or privilege for online education. Some face network and technical glitches. Some face electricity problem. The non-availability of gadgets is another problem. Accessible and compulsory education has always been a challenge in India. Right to education is something that is written merely on paper not exist in the real world. The pandemic broadened the pre-existing gap making online education a commodity of sheer privilege. During the lockdown, thousands of students have suffered due to the digital divide. Taking the example of the Indian state with the highest literacy rate, Kerala witnessed numerous cases where students took away their lives due to a lack of accessibility to digital tools. sometimes Internet accessibility act as a hindrance.

 the obvious failure of the system and concerned authorities witnessed from the devastating act of suicide by the students. Not just that; for powering devices, access to electricity is crucial for digital education. Some states such as Bihar and Uttar Pradesh have a severe problem with electricity.

In the rural area, the houses received electricity for less than 12 hours a day. most of India’s population lives in villages where only 15% of rural households have access to internet services. Whereas in urban areas, it’s 42%. Moreover, India witnessed a spike in unemployment during the lockdown affecting the livelihood of millions.

Especially compulsion of electronic gadgets for online education became a severe problem as in rural areas subsistence is very difficult. Not every rural person could afford expensive gadgets. In most households with a meager income, eating three meals a day was not guaranteed, purchasing costly internet plans or devices cost them a fortune. From mortgaging assets to cutting off on essential household expenses, families have done it all to make online education a possibility when the government schemes failed to reach the neediest. 

Although several NGOs, social groups, and individuals rose to link this digital gap by sponsoring smartphones and laptops, the negligence by the authorities can’t be overlooked. An ordinary Indian citizen expects its government is to at least acknowledge the problem. After all, how will one solve the problem if one does not acknowledge it!